Borg Rise US
Borg Rise US is the Santa Monica-based American arm of Borgrise China, offering full-service TikTok Shop operations for consumer brands and operating the RiseNow community of 600+ creators producing 24,000+ videos monthly.
- Company typePrivate
- Founded-
- HeadquartersUnited States, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Borg Rise US does
Borg Rise US is a Santa Monica, California-based subsidiary of Borgrise China, established in 2023 to localize the parent's decade-plus TikTok marketing franchise for the US market. The company operates two interlocking lines of business: full-service TikTok Shop operations for consumer brands (account setup, affiliate management, content production, live commerce, and ad optimization) and the RiseNow creator community, which at the time of disclosure comprised 600+ trained creators producing 24,000+ shoppable videos per month and generating $20M+ in monthly GMV.
The underlying technology stack combines a TikTok Shop operations platform with a creator management layer that includes exclusive high-commission TAP (TikTok Affiliate Program) links, a Creator Health Score monitoring system, and a Violation Pre-Check compliance workflow. The firm holds all five official TikTok partner certifications (TSP, CAP, TAP, Ads, Education), which provide preferential access to platform programs, priority campaigns, and education resources. The proprietary differentiation centers on community scale and certified platform access rather than disclosed AI/ML capability.
Borg Rise US monetizes through three streams: managed-service fees from brand clients running TikTok Shop operations, affiliate commissions on creator-driven sales, and transaction-based fees on premium brand deals facilitated for the top 1% of high-GMV creators. The go-to-market is dual-track: a self-serve, community-led motion for creators via Discord and Lark, paired with direct enterprise sales for consumer brands. Pricing is not publicly disclosed. The firm has not disclosed any funding rounds, management team, or audited financials in the available data.
Borg Rise US firmographics
Firmographics- Name
- Borg Rise US
- Legal name
- Borgrise US
- Website
- https://global.borgrise.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Borg Rise US is the Santa Monica-based American arm of Borgrise China, offering full-service TikTok Shop operations for consumer brands and operating the RiseNow community of 600+ creators producing 24,000+ videos monthly.
- Ownership category
- akta.pro rank
Borg Rise US industry classification
Industry- Product category
- Social Commerce Agency Services
- akta.pro primary industry
- Affiliate & Partner Lead Generation Networks (BPAFAKAL)
Keywords
Where Borg Rise US is headquartered
LocationHeadquarters
- HQ city
- United States
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Borg Rise US business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- TikTok Shop Operations (Managed Services): Full-service TikTok Shop management for brands including account setup, content production, livestream, and ad optimization
- Affiliate/Commission Revenue: Creator affiliate commissions through TAP links and brand deal facilitation, with higher commissions for premium creator partnerships
- Premium Brand Deal Facilitation: Connecting top 1% high-GMV creators with premium brand collaborations for direct brand deals
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Borg Rise US product offering
Product offeringCore offering
Borg Rise US provides full-service TikTok Shop operations for consumer brands, covering account management, content production at scale, live commerce, ad optimization, and affiliate program management. In parallel, it operates the RiseNow creator community, which gives TikTok creators access to high-commission TAP affiliate links, brand deals, and operational resources. The firm is a Certified TikTok Partner across TSP, CAP, TAP, Ads, and Education tracks, and supports a network of 600+ creators producing 24,000+ videos per month and $20M+ in monthly GMV.
Product overview
Borg Rise US offers a unified TikTok Shop operations platform combined with RiseNow, America's #1 creator-led community. The core offering is Full-Service TikTok Shop Operations covering account setup, content production, livestream commerce, ad optimization, and affiliate management. RiseNow serves as the company's proprietary creator community of 600+ trained creators producing 24,000+ monthly shoppable videos. Additional service modules include High-Commission TAP Links, Brand Deal Pathway, and Resources & Support, all designed to connect brands with creators and drive $20M+ GMV monthly.
Differentiator
Problem solved
Functional benefit
Brands
- RiseNow: Creator community platform with 600+ trained creators producing 24,000+ videos monthly, offering mentorship, proven frameworks, and brand deal opportunities.
Products and services
- Full-Service TikTok Shop Operations
Quantifiable outcome
- $20M+ GMV generated monthly through RiseNow creator community
- +2 more outcomes
Companies that use Borg Rise US
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Borg Rise US technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Borg Rise US partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- TikTok (TSP, CAP, TAP, Ads, Education)coreOfficial TikTok partner with multiple certifications including TSP (Shopping Partner), CAP (Content Amplification Partner), TAP (Affiliate Partner), Ads Partner, and Education Partner. Provides platform programs, violation support, and preferential access to TikTok's creator and commerce ecosystem.
- RiseNow Creator Communitycore600+ trained creators producing 24,000+ videos monthly with mentorship, proven frameworks, and feedback loops. Community members gain access to exclusive TAP links, priority campaigns, higher commissions, and premium brand deal pathways.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Borg Rise US competitors and assessment
Company assessmentDirect peers
- PartnerStack: Affiliate and partner ecosystem platform for SaaS and ecommerce brands with creator/referral program management. Comparable affiliate infrastructure model to Borg Rise's TAP link and commission engine.
- CreatorIQ: Enterprise influencer marketing platform serving large brands with creator discovery, analytics, and workflow tools. Comparable in serving brand-side demand for creator commerce, though more enterprise SaaS than agency.
- Open Influence: Influencer marketing agency and platform combining data-driven creator matching with managed campaign execution. Directly comparable agency-plus-tech stack competing for brand TikTok Shop budgets.
- IZEA Worldwide: Public influencer marketing technology company that connects brands with creators for sponsored content and affiliate campaigns. Directly comparable managed-service plus creator marketplace model to Borg Rise US.
- LTK (rewardStyle): Largest creator-led shopping platform with millions of creators and brand partnerships across affiliate and social commerce. Closest scaled peer to the RiseNow community model and brand deal pathway.
- Aspire (formerly AspireIQ): Creator marketing platform providing influencer search, affiliate programs, and content collaboration tools. Direct peer in the brand-creator commerce stack overlapping Borg Rise's TAP and content-at-scale services.
- Captiv8: Influencer marketing platform offering creator discovery, campaign management, and commerce enablement. Closest US-based peer in creator commerce / TikTok Shop agency space with similar end-to-end brand services.
Broad incumbents
- Disruptive Advertising: Digital marketing agency providing paid social, ecommerce, and creative services to brands. Comparable agency model for brand-side commerce services, but without the creator community focus.
- Tinuiti: Largest independent US performance marketing agency with full commerce, paid social, and creator offerings. Competes for the same brand TikTok Shop budgets but as a broad incumbent rather than a TikTok-specialist.
Emerging players
- Later (formerly Later Analytics): Social media marketing platform with influencer tools and shoppable link features for TikTok, Instagram, and Pinterest. Comparable in serving creator commerce on TikTok but as a horizontal SaaS tool, not an agency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Borg Rise US social profiles
Digital presenceBorg Rise US compliance and trust
Trust signalCompliance5 records
Borg Rise US financial estimates
Financial estimateRevenue estimate
Valuation estimate
Borg Rise US leadership team
Management profileNumber of profiles
Borg Rise US funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Borg Rise US M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Borg Rise US
What does Borg Rise US do?
Borg Rise US provides full-service TikTok Shop operations for consumer brands, covering account management, content production at scale, live commerce, ad optimization, and affiliate program management. In parallel, it operates the RiseNow creator community, which gives TikTok creators access to high-commission TAP affiliate links, brand deals, and operational resources. The firm is a Certified TikTok Partner across TSP, CAP, TAP, Ads, and Education tracks, and supports a network of 600+ creators producing 24,000+ videos per month and $20M+ in monthly GMV.
Is Borg Rise US a public or private company?
Borg Rise US is a private company. It is classified as corporate owned and is currently operating.
When was Borg Rise US founded?
Borg Rise US was founded in -1. It employs 1 to 10 people.
Where is Borg Rise US based?
Borg Rise US is headquartered in United States, United States, in the North America region.
How does Borg Rise US make money?
Three revenue lines are on record. TikTok Shop Operations (Managed Services) is the primary driver. The others are affiliate/Commission Revenue and premium Brand Deal Facilitation.
Who are Borg Rise US's main competitors?
Direct peers on record are PartnerStack, CreatorIQ, Open Influence, IZEA Worldwide, LTK (rewardStyle), Aspire (formerly AspireIQ) and Captiv8. Broad incumbents are Disruptive Advertising and Tinuiti. Later (formerly Later Analytics) is listed as an emerging player.
Does Borg Rise US have an API?
No public API is recorded for Borg Rise US.
What industry is Borg Rise US in?
Borg Rise US's product category is Social Commerce Agency Services. Its primary akta.pro industry code is BPAFAKAL, Affiliate & Partner Lead Generation Networks.