Goede Doelen Loterijen

Name

Goede Doelen Loterijen

Legal name

Goede Doelen Loterijen

Website

https://goededoelenloterijen.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Goede Doelen Loterijen is a Dutch umbrella organization that manages two national charity lotteries — Postcode Loterij and VriendenLoterij — directing proceeds to charitable causes across the Netherlands.

Ownership category

akta.pro rank

Product category

Charity Lotteries

akta.pro primary industry

Lottery Operators (Government & Private Licensed) (MPAEAFAA)

akta.pro secondary industries

Lottery Beneficiary/Fund Administration & Grant Management Services (MPAEAFAN), Draw-Based Lottery Management (Number Games, Keno as Lottery) (MPAEAFAE)

Keywords

• Charity lotteries
• Netherlands lottery
• Good causes gaming
• Fundraising lotteries
• Postal code lottery

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Core offering

Goede Doelen Loterijen is a Dutch umbrella organization that operates and manages multiple charity lottery brands in the Netherlands. Its portfolio includes the Postcode Loterij (a postcode-based lottery) and the VriendenLoterij (a friends' lottery supporting cultural and social organizations), both of which channel a portion of ticket sales proceeds to charitable causes.

Differentiator

Problem solved

Functional benefit

Brands

• Postcode Loterij: One of the charity lottery brands operated under Goede Doelen Loterijen umbrella
• VriendenLoterij

Products and services

• Postcode Loterij A charity lottery in the Netherlands where participants play using their postal code, with proceeds supporting good causes. Targeted at Dutch consumers who want to contribute to charitable organizations through recurring lottery participation.
• VriendenLoterij A charity lottery in the Netherlands organized in partnership with Dutch cultural and social organizations, with proceeds benefiting cultural and social causes. Targeted at Dutch consumers who want to support cultural and social non-profits through lottery participation.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Postcode LoterijcoreOthersPostcode Loterij is displayed as a member lottery organization under the Goede Doelen Loterijen umbrella. The logo is featured prominently on the shared website, indicating a formal association within the good causes lottery coalition.

Regional players

• Danske Spil: Danish state-owned lottery and betting operator offering Eurojackpot, lottery, and gaming products. Comparable as a Nordic regional lottery operator serving a single regulated national market with a similar product mix.
• Norsk Tipping: Norwegian state-owned operator of national lottery and sports games. A Nordic regional peer with a charity-aligned model and a single domestic market focus analogous to Goede Doelen Loterijen's structure.
• Svenska Spel: Swedish state-owned gambling operator running lottery, sports betting, and casino products. Comparable as a state-aligned Nordic lottery operator serving a single regulated domestic market similar to Goede Doelen Loterijen's Netherlands focus.

Emerging players

• Novamedia: Dutch social enterprise behind the international People's Postcode Lottery network. A directly related peer in the same charity-lottery category; comparable business model around postcode lotteries raising funds for charitable causes.

Broad incumbents

• Lottomatica (International Game Technology): Italian lottery and gaming operator providing lottery, sports betting, and gaming products. A broad European incumbent with overlapping draw-based lottery operations and similar regulated-market positioning.
• Allwyn (formerly Sazka Group): Pan-European lottery operator holding licences across multiple jurisdictions (Czech Republic, Greece, Italy, Austria, UK, US). Comparable as a multi-market lottery group pursuing the regulated national-lottery operating model used by Goede Doelen Loterijen.
• La Française des Jeux (FDJ): France's national lottery operator running draw-based games, scratch cards, and sports betting. A broad European incumbent lottery operator with a comparable draw-based lottery portfolio and regulated-market positioning similar to Goede Doelen Loterijen.

Direct peers

• Nederlandse Loterij: State-owned Dutch lottery operator running Staatsloterij, Lotto, Toto, Eurojackpot, and Lucky Day. Directly competes with Goede Doelen Loterijen's Postcode Loterij and VriendenLoterij for the same Dutch player base, making it the closest same-market peer.
• Camelot (The National Lottery): Operator of the UK National Lottery under a licence from the UK Gambling Commission. Comparable as a regulated national/charity-aligned lottery operator with a multi-game draw-based portfolio serving a defined domestic market.

Others

• European Lotteries Association: Industry association representing European national and state-licensed lottery operators including charitable lottery operators. Not a competitor but the relevant industry body for Goede Doelen Loterijen's regulatory and operational environment.

Market position

Customer concentration

• LinkedInlinkedin.com/company/goede-doelen-loterijen

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Goede Doelen Loterijen