Rome Emperors
Rome Emperors is a Minor League Baseball team in Rome, Georgia, and the Low-A affiliate of the Atlanta Braves, selling tickets, merchandise, and corporate sponsorships at AdventHealth Stadium to local fans, families, and regional businesses.
- Company typePrivate
- Founded-
- HeadquartersRome, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Rome Emperors does
Rome Emperors is a Minor League Baseball team headquartered at AdventHealth Stadium in Rome, Georgia, and operates as the Low-A affiliate of the Atlanta Braves within MLB's Minor League Baseball system (South Atlantic League). The organization monetizes a single home venue through three primary revenue streams: ticket sales (individual game tickets sold via Ticketmaster, the "Dynasty" season ticket package, and group/hospitality packages), merchandise sales through the Emperors team store and the MLB/MiLB online store, and corporate sponsorships anchored by a flagship naming-rights deal with AdventHealth. Its core products and services are game-day entertainment, ancillary stadium amenities (Eastside RV and Tailgating, Miracle Field for adaptive baseball, event-venue rental), and remote engagement products including MiLB.TV live streaming and Listen Live audio broadcasts.
The team's go-to-market motion is direct-to-consumer, addressing two primary segments: local individual sports fans and families seeking affordable community entertainment, and corporate groups purchasing hospitality and outing packages. Marketing and distribution run through owned channels — the official milb.com/rome website, Constant Contact newsletter, social/mobile presence via the MLB platform, and the Ticketmaster ticketing infrastructure — supplemented by in-stadium promotional programming (Racing Night, Penguin Waddle Race, themed giveaways) designed to drive per-game attendance. The organization was previously known as the Rome Braves; the rebrand to "Rome Emperors" reflects a deliberate identity separation from the Atlanta Braves parent brand while preserving the affiliate relationship.
Rome Emperors firmographics
Firmographics- Name
- Rome Emperors
- Legal name
- Rome Emperors
- Website
- https://goemperors.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rome Emperors is a Minor League Baseball team in Rome, Georgia, and the Low-A affiliate of the Atlanta Braves, selling tickets, merchandise, and corporate sponsorships at AdventHealth Stadium to local fans, families, and regional businesses.
- Ownership category
- akta.pro rank
Rome Emperors industry classification
Industry- Product category
- Professional Sports Entertainment (Minor League Baseball)
- NAICS
- Sports Teams and Clubs (711211), Spectator Sports (71121)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990), Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Team Sports Matches (Club & National) (MPAGAMAB)
- akta.pro secondary industries
- Professional & Major League Stadiums (MPAKAEAA), Venue-Owned/Operated Event Organizers (In-House Promoters) (MPAKADAI)
Keywords
Where Rome Emperors is headquartered
LocationHeadquarters
- HQ city
- Rome
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rome Emperors business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others
Revenue model
- Ticket Sales: Revenue from individual game tickets, season ticket packages (Dynasty), and group bookings/hospitality packages sold directly to fans at AdventHealth Stadium.
- Merchandise Sales: Online and stadium merchandise store sales including apparel, collectibles, and team merchandise through the Emperors team store.
- Corporate Sponsorships: Partnerships with local and regional businesses for naming rights, signage, promotions, and corporate hospitality at AdventHealth Stadium.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Rome Emperors product offering
Product offeringCore offering
The Rome Emperors operate as a Minor League Baseball team (Low-A affiliate of the Atlanta Braves), selling live professional baseball entertainment at AdventHealth Stadium in Rome, Georgia. The team markets individual game tickets, season ticket packages branded as "Dynasty," group/hospitality packages, official team merchandise, and corporate sponsorship opportunities. Supplementary offerings include live game video streaming via MiLB.TV and audio broadcasts through Listen Live.
Product overview
Rome Emperors is a Minor League Baseball team operating as an affiliate of the Atlanta Braves. The organization offers ticket sales for individual games, season packages (Dynasty), and group hospitality experiences at AdventHealth Stadium. Additional services include official merchandise sales through the Emperors Merchandise Shop, live game video streaming via MiLB.TV, and audio broadcasting through Listen Live. The team also promotes community events and runs charitable donation programs.
Differentiator
Problem solved
Functional benefit
Products and services
- Rome Emperors Tickets Individual game tickets, Dynasty season ticket packages, and group/hospitality packages for Rome Emperors baseball games at AdventHealth Stadium, sold to fans, families, and corporate groups.
- Emperors Merchandise Shop Official online store offering Rome Emperors merchandise including apparel, collectibles, and team memorabilia, available via romebraves.milbstore.com and the Emperors Milbstore site.
- MiLB.TV Game Streaming Subscription-based live video streaming service for watching Rome Emperors games remotely, delivered via MiLB.TV.
- Audio Listen Live Live audio broadcast of Rome Emperors games available via streaming through the team's MiLB audio platform.
- Corporate Sponsorships and Stadium Advertising Sponsorship packages offered to local and regional businesses for naming rights, signage, promotions, corporate hospitality, and brand visibility at AdventHealth Stadium.
Companies that use Rome Emperors
Customer profileSegments2 records
Ideal customer profiles2 records
Rome Emperors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rome Emperors partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Atlanta BravescoreMajor League Baseball affiliate relationship. The Atlanta Braves assign players to the Rome Emperors as their Low-A Southeast League affiliate. The Emperors serve as a player development platform for Braves prospects.
- Minor League Baseball (MiLB)coreThe Rome Emperors are a member of Minor League Baseball's Low-A Southeast League, operating under MLB'sMiLB organizational structure and broadcast/streaming partnerships.
- AdventHealthflagshipNaming rights partner for AdventHealth Stadium, the team's home ballpark in Rome, Georgia. Healthcare system branding presence at the stadium.
- TicketmastercorePrimary ticketing platform for online ticket sales, season packages, and group bookings through Ticketmaster's ticketing infrastructure.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Rome Emperors competitors and assessment
Company assessmentDirect peers
- Asheville Tourists: Low-A affiliate (Astros system) in the same South Atlantic League. Direct same-league peer with overlapping promotional calendar, shared MiLB.TV distribution, and similar small-market revenue profile.
- Bowling Green Hot Rods: Low-A affiliate (Rays system) operating in a small Southeastern regional market. Comparable in league level, attendance scale, and single-venue revenue model to Rome Emperors.
- Charleston RiverDogs: Low-A affiliate (Rays system) with a recently rebranded, experience-led identity similar to the Rome Emperors' rebrand strategy. Comparable in tier, demographic market profile, and emphasis on differentiated game-day entertainment.
- Greensboro Grasshoppers: Low-A affiliate (Pirates system) operating in the same South Atlantic League as Rome Emperors. Direct same-league comp with overlapping schedule, comparable attendance scale, and shared broadcast/streaming distribution through MiLB.TV.
- Augusta GreenJackets: A Low-A affiliate (Red Sox system) operating in Augusta, Georgia — a similarly-sized Southeastern regional market to Rome. Augusta GreenJackets provide a near-direct comp in market size, league tier, and revenue drivers (tickets, merch, local sponsorships).
- Kannapolis Cannon Ballers: Low-A affiliate (White Sox system) in the same South Atlantic League. Recently rebranded (from Intimidators), provides a contemporaneous comp on identity transition costs and outcomes for a single-A franchise.
- Myrtle Beach Pelicans: Low-A affiliate (Cubs system) in the same South Atlantic League. Direct comp on league play, fan-engagement strategy, and Low-A revenue economics, in a similarly-sized tourism-adjacent regional market.
Broad incumbents
- Atlanta Braves: MLB parent organization and affiliate of Rome Emperors. Provides the upstream player pipeline, brand co-marketing, and broadcast infrastructure that defines the Emperors' product — relevant as both parent and as the broader-incumbent benchmark for the affiliated MiLB ecosystem.
- Gwinnett Stripers: Triple-A affiliate of the Atlanta Braves, operating the same MLB-affiliate team model as Rome Emperors but at a higher (and larger-market) level. Useful as a same-parent benchmark for revenue mix, sponsorship structures, and stadium economics.
- Mississippi Braves: Double-A affiliate of the Atlanta Braves, sharing the same MLB parent organization. While at a higher level, it operates an identical affiliate business model with comparable ticket, merchandise, sponsorship, and stadium revenue streams, making it a directly comparable peer within the Braves development pipeline.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Rome Emperors social profiles
Digital presenceRome Emperors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rome Emperors leadership team
Management profileNumber of profiles
Rome Emperors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rome Emperors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rome Emperors
What does Rome Emperors do?
The Rome Emperors operate as a Minor League Baseball team (Low-A affiliate of the Atlanta Braves), selling live professional baseball entertainment at AdventHealth Stadium in Rome, Georgia. The team markets individual game tickets, season ticket packages branded as "Dynasty," group/hospitality packages, official team merchandise, and corporate sponsorship opportunities. Supplementary offerings include live game video streaming via MiLB.TV and audio broadcasts through Listen Live.
Is Rome Emperors a public or private company?
Rome Emperors is a private company. It is classified as corporate owned and is currently operating.
When was Rome Emperors founded?
Rome Emperors was founded in -1. It employs 11 to 50 people.
Where is Rome Emperors based?
Rome Emperors is headquartered in Rome, United States, in the North America region.
How does Rome Emperors make money?
Three revenue lines are on record. Ticket Sales are the primary driver. The others are merchandise Sales and corporate Sponsorships.
Who are Rome Emperors's main competitors?
Direct peers on record are Asheville Tourists, Bowling Green Hot Rods, Charleston RiverDogs, Greensboro Grasshoppers, Augusta GreenJackets, Kannapolis Cannon Ballers and Myrtle Beach Pelicans. Broad incumbents are Atlanta Braves, Gwinnett Stripers and Mississippi Braves.
Does Rome Emperors have an API?
No public API is recorded for Rome Emperors.
What industry is Rome Emperors in?
Rome Emperors's product category is Professional Sports Entertainment (Minor League Baseball). Its primary akta.pro industry code is MPAGAMAB, Team Sports Matches (Club & National), with a secondary code of MPAKAEAA, Professional & Major League Stadiums. Its NAICS code is 711211 and its SIC code is 7990.