Steiner Insurance Group
Steiner Insurance Group is a privately held, micro-sized insurance agency founded in 2007, operating via gotomypolicy.com with 1-10 employees and focused on direct-to-consumer personal lines insurance distribution.
- Company typePrivate
- Founded2007
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Steiner Insurance Group does
Steiner Insurance Group is a privately held, small-scale insurance agency founded in 2007, operating under the domain gotomypolicy.com. The company employs between 1 and 10 people based on available firmographic data, indicating a micro-sized operation. The domain name and brand positioning suggest a focus on direct-to-consumer personal lines insurance distribution (such as auto and home), though no product catalog, carrier appointments, or service descriptions are documented in the available source material.
The company's revenue model cannot be characterized from the input, as no pricing, commission structure, or carrier partnerships are disclosed. The web presence is minimal — the gotomypolicy.com landing page returns only a tracking pixel and a privacy notice ("Do Not Sell or Share My Personal Information"), with no substantive product, service, or corporate content. No technology stack, proprietary platform, API integrations, mobile applications, or AI/ML capabilities are referenced.
Strategically, there is no documented evidence of funding activity, acquisitions, partnerships, leadership changes, product launches, geographic expansion, or certifications. The company appears to operate as a small, long-established local or regional insurance agency with limited public-facing digital infrastructure, and the available data does not support inferences about scale, customer base composition, growth trajectory, or competitive positioning.
Steiner Insurance Group firmographics
Firmographics- Name
- Steiner Insurance Group
- Website
- https://gotomypolicy.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Steiner Insurance Group is a privately held, micro-sized insurance agency founded in 2007, operating via gotomypolicy.com with 1-10 employees and focused on direct-to-consumer personal lines insurance distribution.
- Ownership category
- akta.pro rank
Steiner Insurance Group industry classification
Industry- Product category
- Insurance Agency
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
Keywords
Steiner Insurance Group business model
Business model- GTM type
- B2C
- Offering type
- Services
Steiner Insurance Group product offering
Product offeringCore offering
Steiner Insurance Group operates as a small insurance agency (1-10 employees, founded 2007) operating through the domain gotomypolicy.com. The company name and web presence indicate it facilitates the purchase of insurance policies for customers. The website is a customer-facing portal for accessing and managing insurance policies.
Product overview
No product or service information is available from the provided source data. The source content consists solely of a privacy notice link on the gotomypolicy.com website.
Differentiator
Problem solved
Functional benefit
Steiner Insurance Group technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Steiner Insurance Group partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Steiner Insurance Group competitors and assessment
Company assessmentDirect peers
- The Zebra: Insurance comparison marketplace that lets consumers compare quotes from multiple carriers online, competing in the same digital retail brokerage category.
- Policygenius: Online insurance brokerage that aggregates multiple carriers across life, home, auto, and disability for consumers, comparable in digital-channel-led distribution and customer-acquisition model.
- Insurify: Digital insurance comparison and acquisition platform for personal lines, similar in being a small, focused online brokerage leveraging carrier aggregations.
- SelectQuote: Direct-to-consumer insurance brokerage primarily focused on term life and senior-market health products; comparable as a digital-first, niche-line retail agency.
- CoverHound: Commercial and personal-lines digital insurance brokerage, comparable for its online multi-carrier distribution model and small-team operations.
- SmartFinancial: Online insurance comparison platform distributing personal-lines coverage from multiple carriers, directly comparable as a small digital brokerage in the same retail channel.
Emerging players
- Gabi: Auto and home insurance comparison service that helps consumers find coverage; relevant as a digital-first, niche personal-lines brokerage competing for the same end customers.
- HealthCare.com: Online health insurance comparison and enrollment platform; comparable as a digital distribution channel for individual insurance products if Steiner focuses on health lines.
Broad incumbents
- EverQuote: Insurance marketplace operator connecting consumers with agents and carriers; comparable as a digital channel that small brokerages either feed or compete against for lead flow.
- Lemonade: Tech-enabled direct-to-consumer insurance carrier; broader incumbent in the same online personal-lines channel, useful as a scaled benchmark for digital distribution economics.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat1 record
Key risks4 records
Key highlights3 records
Customer concentration
Steiner Insurance Group social profiles
Digital presenceSteiner Insurance Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Steiner Insurance Group leadership team
Management profileNumber of profiles
Steiner Insurance Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Steiner Insurance Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Steiner Insurance Group
What does Steiner Insurance Group do?
Steiner Insurance Group operates as a small insurance agency (1-10 employees, founded 2007) operating through the domain gotomypolicy.com. The company name and web presence indicate it facilitates the purchase of insurance policies for customers. The website is a customer-facing portal for accessing and managing insurance policies.
When was Steiner Insurance Group founded?
Steiner Insurance Group was founded in 2007. It employs 1 to 10 people.
Who are Steiner Insurance Group's main competitors?
Direct peers on record are The Zebra, Policygenius, Insurify, SelectQuote, CoverHound and SmartFinancial. Emerging players are Gabi and HealthCare.com. Broad incumbents are EverQuote and Lemonade.
Does Steiner Insurance Group have an API?
No public API is recorded for Steiner Insurance Group.
What industry is Steiner Insurance Group in?
Steiner Insurance Group's product category is Insurance Agency. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage. Its NAICS code is 524210 and its SIC code is 6411.