Hatha Yoga Institute
Hatha Yoga Institute is a Pune-based, founder-owned yoga education company founded in 2019 that delivers accredited Yoga Teacher Training (RYS 200/300, YCB Levels 1-3), specialized certifications, workshops, and retreats directly to individual students worldwide via online and in-person formats.
- Company typePrivate
- Founded2019
- HeadquartersPune, India
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Hatha Yoga Institute does
Hatha Yoga Institute is a private yoga education company founded in December 2019 by Himanshu Raj and Aanchal Raj and headquartered in Pune, Maharashtra, India, operating under the Anaditam Yoga Foundation parent organization. The institute delivers direct-to-consumer yoga teacher training via online live courses, in-person instruction at the Pune site, and residential programs, targeting primarily aspiring yoga teachers seeking credentialed certification, with secondary segments of practicing teachers, expectant mothers, corporate employees, and wellness professionals.
Its core curriculum is a structured, multi-tier Yoga Teacher Training portfolio consisting of a Certificate Course (RYS 200/YCB Level 1), an Advanced Certificate Course (RYS 300/YCB Level 1+2), and a combined Diploma Course (RYS 200+300/YCB Level 1+2+3). The underlying pedagogy is grounded in classical Hatha yoga techniques — asanas, pranayama, shat kriyas, mudras, bandhas, and meditation — anchored in Yoga Sutras, the Hatha Yoga Pradipika, and the eight-limbed Ashtanga Yoga framework. Beyond YTTC, the company runs specialized certificate courses (Pregnancy Yoga, Face Yoga, Mudra Yoga, Ayurvedic Nutrition, Pranayama and Meditation), recurring yoga classes, technique- and health-driven workshops, and sattvic holistic retreats.
Revenue is generated through six streams: certificate/advanced/diploma YTTCs, specialized certification courses, recurring yoga classes, workshops and corporate programs, retreats, and residential training. Pricing is per-program with add-on tiers for study material, hard-copy certificates, and recording access; EMI facilities, early bird offers, and group discounts are offered. The institute is internationally accredited via Yoga Alliance USA (RYS 200, RYS 300, RPYT), YCB Levels 1-3 alignment, ISO 9001:2015, and memberships in the Indian Yoga Association and World Yoga Federation. Distribution is direct via website enrollment, WhatsApp inquiry, and multi-channel content marketing (blog, Instagram, YouTube, LinkedIn, Facebook).
Hatha Yoga Institute firmographics
Firmographics- Name
- Hatha Yoga Institute
- Legal name
- Hatha Yoga Institute
- Website
- https://hathayogainstitute.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Hatha Yoga Institute is a Pune-based, founder-owned yoga education company founded in 2019 that delivers accredited Yoga Teacher Training (RYS 200/300, YCB Levels 1-3), specialized certifications, workshops, and retreats directly to individual students worldwide via online and in-person formats.
- Ownership category
- akta.pro rank
Hatha Yoga Institute industry classification
Industry- Product category
- Yoga Education and Training
- NAICS
- Other Schools and Instruction (6116), Technical and Trade Schools (6115)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Yoga Teacher Training (YTT) & Pilates Instructor Training (HSADACAL)
- akta.pro secondary industries
- General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Yoga, Pilates & Mind-Body Movement Education (EDAAAHAC), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA)
Keywords
Where Hatha Yoga Institute is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Hatha Yoga Institute business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Yoga Teacher Training Courses: Primary revenue from structured certificate, advanced certificate, and diploma courses for yoga teacher training. Programs include RYS 200, RYS 300, and combined diploma courses with YCB Level certifications.
- Specialized Certificate Courses: Additional specialized courses including Face Yoga, Mudra Yoga, Pregnancy Yoga Teacher Training, Ayurvedic Nutrition Certificate, and Pranayama and Meditation Teacher Training.
- Yoga Classes: Regular yoga classes offering Hatha Vinyasa styles with holistic practices including asanas, shat kriyas, pranayamas, mudras, and bandhas.
- Workshops and Seminars: Tailor-made workshop programs for specific purposes including technique-based workshops (Jal Neti, Vaman Dhauti), health-driven workshops (Yoga for Thyroid, Diabetes), and corporate programs.
- Holistic Yoga Retreats: Residential sattvic retreat programs featuring yoga detox, meditation, and rejuvenation in natural settings.
- Residential Yoga Teacher Training: Immersive residential training programs for comprehensive yoga education.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Pregnancy Yoga Certificate Course - Core Program |
| One time/ perpetual license | Pay-as-you-go | Study Material Add-on |
| One time/ perpetual license | Pay-as-you-go | Certificate Hard Copy |
| Subscription | Pay-as-you-go | Lecture Recording Access |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Hatha Yoga Institute product offering
Product offeringCore offering
Hatha Yoga Institute provides Hatha yoga teacher training certification programs (including 200-hour curricula), regular yoga classes, workshops, and retreats delivered both online and in-person. Programs combine residential immersive training in Pune with remote online options, targeting individual yoga practitioners and aspiring certified yoga teachers.
Product overview
Hatha Yoga Institute is a yoga education and training institute offering a structured portfolio of certification courses and wellness services. The core offerings include Yoga Teacher Training programs at three credential levels (Certificate Course RYS 200/YCB Level 1, Advanced Certificate Course RYS 300/YCB Level 1+2, and Diploma Course RYS 200+300/YCB Level 1+2+3) that prepare students for professional yoga teaching careers. Specialized certificate courses cover Face Yoga, Mudra Yoga, Pregnancy Yoga, Ayurvedic Nutrition, and Pranayama/Meditation. The institute also provides regular yoga classes (Hatha Vinyasa), targeted workshops (technique-based and health-driven), and residential yoga retreats. The programs operate under the Anaditam Yoga Foundation and are affiliated with Yoga Alliance USA, Indian Yoga Association, World Yoga Federation, and hold ISO 9001:2015 certification.
Differentiator
Problem solved
Functional benefit
Products and services
- 200-Hour Yoga Teacher Training Certification Multi-week structured Hatha yoga certification program that prepares individual students to become certified yoga instructors, available both as residential training in Pune and online.
- Regular Yoga Classes Recurring drop-in and scheduled yoga classes for individual practitioners, delivered in-person and online.
- Yoga Workshops Short-duration, topic-focused yoga workshops for individual practitioners seeking focused instruction beyond regular classes.
- Yoga Retreats Multi-day immersive residential yoga retreat experiences held at or through the institute, targeting individual practitioners seeking deeper practice.
Quantifiable outcome
- Graduates receive RYT credentials from Yoga Alliance USA, enabling them to teach internationally
- +1 more outcomes
Companies that use Hatha Yoga Institute
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles1 record
Hatha Yoga Institute technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hatha Yoga Institute partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Anaditam Yoga FoundationcoreParent organization under which Hatha Yoga Institute operates. Founded by Himanshu Raj and Aanchal Raj in December 2019 after 4 years of experience in yoga field. Focuses on preserving authentic traditional yoga knowledge and preventing deformation of real yoga techniques.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Hatha Yoga Institute competitors and assessment
Company assessmentRegional players
- Mysore Mandala Yogashala: Mysore-based traditional Ashtanga/Hatha YTT school serving international residential students; comparable in traditional Indian yoga positioning and residential model, but geographically anchored to Mysore's Ashtanga heritage.
Direct peers
- Arhanta Yoga Ashram: India- and Netherlands-based Yoga Alliance-registered YTT school offering 200/300-hour Hatha and other teacher trainings online and in-person; directly comparable in curriculum structure, accreditation strategy, and global online reach.
- Akshi Yoga: Rishikesh-based online-first YTT school offering 200/300-hour Hatha and Vinyasa certifications; comparable in online delivery model and Indian cost-base, with similar target customer of aspiring global teachers.
- Samyak Yoga: India-based Yoga Alliance RYS offering 200/300/500-hour TTCs with Hatha, Ashtanga, and specialty tracks; comparable in online + residential delivery model and YTT certification portfolio.
- Rishikul Yogshala: Rishikesh-based multi-style YTT school (RYS 200/300/500) with online and residential formats; comparable in YTT credentialing depth and broad program portfolio, though based in India's yoga-tourism capital.
- Asana International Yoga Teacher Training: India-based Yoga Alliance-registered YTT provider offering multi-style 200/300-hour TTCs online and in-person; comparable in YTT credentialing, online delivery, and broad style portfolio.
- Sri Sri School of Yoga: Art of Living's YTT program offering 200-hour certifications across India; directly comparable in Indian YTT accreditation pathway and traditional curriculum, but with significantly greater institutional backing.
Broad incumbents
- The Yoga Institute: Oldest organized yoga center in the world (Santacruz, Mumbai) offering TTCs and general yoga education; comparable in traditional Indian yoga positioning and certification programs, with a much longer institutional history.
- Sivananda Yoga Vedanta Centre: Globally established traditional yoga organization with ashram-based TTCs; comparable in 'authentic traditional Hatha' positioning and global reach, but operates at significantly larger scale across multiple countries.
Emerging players
- Prajna Yoga (Tias Little / YogaSource): Online YTT and continuing-education platform offering structured teacher training; comparable in online YTT delivery and continuing-education focus, though serving primarily Western audiences.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Hatha Yoga Institute social profiles
Digital presenceHatha Yoga Institute compliance and trust
Trust signalCompliance8 records
Hatha Yoga Institute financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hatha Yoga Institute leadership team
Management profileNumber of profiles
Profiles2 records
Hatha Yoga Institute funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hatha Yoga Institute M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hatha Yoga Institute
What does Hatha Yoga Institute do?
Hatha Yoga Institute provides Hatha yoga teacher training certification programs (including 200-hour curricula), regular yoga classes, workshops, and retreats delivered both online and in-person. Programs combine residential immersive training in Pune with remote online options, targeting individual yoga practitioners and aspiring certified yoga teachers.
Is Hatha Yoga Institute a public or private company?
Hatha Yoga Institute is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Hatha Yoga Institute founded?
Hatha Yoga Institute was founded in 2019. It employs 11 to 50 people.
Where is Hatha Yoga Institute based?
Hatha Yoga Institute is headquartered in Pune, India, in the Asia region.
How does Hatha Yoga Institute make money?
Six revenue lines are on record. Yoga Teacher Training Courses are the primary driver. The others are specialized Certificate Courses, yoga Classes, workshops and Seminars, holistic Yoga Retreats and residential Yoga Teacher Training.
Who are Hatha Yoga Institute's main competitors?
Mysore Mandala Yogashala is listed as a regional player. Direct peers are Arhanta Yoga Ashram, Akshi Yoga, Samyak Yoga, Rishikul Yogshala, Asana International Yoga Teacher Training and Sri Sri School of Yoga. Broad incumbents are The Yoga Institute and Sivananda Yoga Vedanta Centre. Prajna Yoga (Tias Little / YogaSource) is listed as an emerging player.
Does Hatha Yoga Institute have an API?
No public API is recorded for Hatha Yoga Institute.
What industry is Hatha Yoga Institute in?
Hatha Yoga Institute's product category is Yoga Education and Training. Its primary akta.pro industry code is HSADACAL, Yoga Teacher Training (YTT) & Pilates Instructor Training, with a secondary code of HSADACAA, General Yoga Instruction (Hatha/Vinyasa/Flow). Its NAICS code is 6116 and its SIC code is 8200.