Hayaari Marine

What Hayaari Marine does

Hayaari Marine is a private, founder-operated boat manufacturer headquartered in Abu Dhabi, UAE, established in 2012 and operating from a single manufacturing facility in Musaffah M15. The company designs and builds a portfolio of 13 powerboat models under the H-series brand — ranging from compact skiffs (H Skiff 18) and center consoles (H 22C, H 23CC, H 27C) to mid-size fishing and leisure vessels (H 28SF, H 30Z, H 34Z, H 39Z) and the flagship 44-foot specialty and luxury range (H 44Z, H 44L/H 440L, H 440 Fisherman). Its core technology centers on advanced composite construction: resin infusion processes that reduce resin use by approximately 450 kg per build, aerospace-inspired hybrid materials, and deep-V hull designs engineered for stability and speeds up to 145 km/hour in Arabian Gulf sea conditions.

The company generates revenue through three primary streams: one-time sales of custom and stock boats (priced from under AED 50,000 for entry skiffs to multi-million-dirham luxury yachts), recurring boat maintenance and repair services, and online sales of fishing tackle and accessories. Its go-to-market combines direct factory sales from Abu Dhabi, an authorized dealer network across the UAE, recurring participation in the Dubai International Boat Show and Abu Dhabi International Boat Show, and a content-driven website with educational blog content targeting first-time and experienced buyers. The company self-positions as the leading boat manufacturer in the UAE, serves three primary customer segments (professional anglers, luxury boat buyers, and family/leisure boaters), and claims distribution in more than five countries across Asia, Europe, and the Americas under the 'hcraft' performance sub-brand. The company operates without external funding, has no disclosed patents, awards, or strategic partnerships, and runs without a publicly documented executive team beyond the founder.

Name

Hayaari Marine

Legal name

Hayaari Marine

Website

https://hayaarimarine.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Hayaari Marine is a private Abu Dhabi-based custom powerboat manufacturer (founded 2012) that designs, builds, and services an H-series lineup of 13 fishing, leisure, and luxury boats for professional anglers, luxury buyers, and family boaters across the UAE and select international markets.

Ownership category

akta.pro rank

Product category

Boat Manufacturing

NAICS

Boat Building (336612), Ship Building and Repairing (336611), Boat Dealers (441222)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Semi-Custom & Series Production Yacht Manufacturing (IMAJAEAM)

akta.pro secondary industry

Luxury Yacht Prototype, One-Off & Concept Build Programs (IMAJAMAL)

Keywords

• Custom boat manufacturing
• Powerboat construction
• Fishing vessel building
• Marine manufacturing services
• Boat repair maintenance

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Boat Manufacturing: Design and build custom boats tailored to individual client specifications. Revenue generated from new boat sales including luxury boats, fishing boats, center console boats, and offshore vessels. Clients work with builders from concept to creation.
2. Boat Maintenance & Repair Services: Comprehensive boat maintenance services including engine checks, hull cleaning, system inspections, mechanical repairs, and diagnostic services. Provides ongoing revenue from existing boat owners.
3. Fishing Gear & Accessories Sales: Online store offering fishing tackle and accessories with easy ordering process and secure payment options.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Hayaari Marine designs, manufactures, and sells custom and catalog powerboats — including fishing boats, center console boats, sport fishing boats, offshore vessels, and luxury boats — under its H-series lineup at its Abu Dhabi facility. The company also provides comprehensive boat maintenance and repair services and operates an online store selling fishing tackle and accessories. Customers can purchase off-catalog models or fully customized vessels built from concept to creation.

Product overview

Hayaari Marine is a premier boat building company based in Abu Dhabi, UAE, with over 13 years of experience manufacturing high-quality powerboats and fishing vessels. The company offers a portfolio of 13 distinct boat models in the H-series lineup, ranging from compact skiffs to 44-foot luxury vessels. The core product lineup includes the H Skiff 18, H 22C series (H 22C, H 22C³), H 23 series (H 23Z, H 23CC), H 27 Open (H 27C), H 28SF, H 30Z, H 34Z, H 39Z, and the specialty 44-foot range (H 44Z, H 44L/H 440L, H 440 Fisherman). Beyond boat sales, Hayaari Marine provides comprehensive services including custom boat building, luxury yacht manufacturing, center console boat building, offshore fishing boat building, sport fishing boat building, fishing boat building, and boat maintenance & repair services, along with a fishing tackle and accessories shop.

Differentiator

Problem solved

Functional benefit

Brands

• hcraft: Powerboat brand operated by Hayaari Marine, referenced in social media links and branding.

Products and services

• H Skiff 18 A compact skiff powerboat model in the H-series lineup designed for speed and versatility on UAE waters. Entry-level model with standard features.
• H 22C A mid-size center console powerboat model in the H-series lineup, positioned as an entry-level console boat with standard features.
• H 22C³ An enhanced center console powerboat variant in the 22C series with upgraded configuration.
• H 23Z A sport-oriented powerboat model in the H-series lineup focused on speed and performance for multi-purpose use.
• H 23CC A center console boat model designed for fishing and recreational activities, with versatile configurations.
• H 27C (H 27 Open) A 13-foot center console boat with extensive customisation options including soft top, fiberglass hard top, toilet/water tank, live bait wells, and rod holders. 3'9" beam, 10 US gallons fuel capacity, ~135 KG dry weight. Base options with multiple upgrade tiers from 600 AED to 21,000 AED.
• H 28SF A sport fishing powerboat model designed for fishing enthusiasts in the UAE, blending speed and fishing functionality.
• H 30Z A larger powerboat model in the Z-series lineup offering more space and capability than the 23-foot class.
• H 34Z A specialty speed/fishing model in the Z-series, designed for fast water travel and serious offshore performance.
• H 39Z A larger powerboat model in the Z-series lineup bridging the gap between mid-range and 44-foot flagship vessels.
• H 440 Fisherman A new dedicated 44-foot fishing boat model designed for serious anglers, featuring specialised fishing amenities and reinforced hull construction.
• H 44Z A flagship specialty 44-foot model and one of Hayaari Marine's most famous boats, designed for high speed and performance.
• H 440L A luxury 44-foot model offering comfort and style for cruising, with advanced features, premium finishes, and extensive customisation options.
• Custom Boat Building Services End-to-end custom boat building services covering luxury boats, fishing boats, offshore boats, sport fishing boats, and leisure boats. Skilled designers and builders collaborate closely with clients from concept to creation, tailoring hull materials, cabin design, finishes, and feature configurations to client specifications.
• Boat Maintenance & Repair Services Comprehensive boat maintenance and repair services for existing boat owners, including mechanical repairs, engine checks, hull cleaning, system inspections, diagnostic services, and overhaul repairs (such as engine replacement, live bait tank redesign, and fuel tank repairs).
• Fishing Tackle & Accessories Online Shop Online store selling fishing tackle and accessories with easy-to-use ordering and secure payment options, supplementing the company's core boat-building business.

Quantifiable outcome

• Speed capability up to 145 km/hour with deep-V hull design
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Azimut Yachts: Italian luxury yacht manufacturer with strong GCC dealer presence competing for the same HNW UAE buyers Hayaari targets. Comparable in the luxury boat category but operates a much wider portfolio.
• Boston Whaler: US-based boat manufacturer owned by Brunswick Corporation producing a broad range of recreational and fishing boats. Comparable product breadth and family/leisure orientation overlap with Hayaari's family/leisure segment.
• Sunseeker: UK-based global luxury yacht and motor boat manufacturer with strong Middle East presence through dealer network. Competes with Hayaari in the premium 40ft+ luxury segment but operates at a much larger global scale.
• Princess Yachts: UK-based luxury motor yacht builder with established Middle East dealer presence targeting the same affluent UAE customers Hayaari serves. Provides a global benchmark for the premium end of Hayaari's H 44L/H 440L range.

Emerging players

• Nor-Tech Boats: US custom high-performance powerboat and center console builder. Comparable on customization philosophy and focus on speed-oriented hull designs that overlap with Hayaari's H 34Z and H 44Z specialty speed models.
• Intrepid Powerboats: US-based custom sport fishing and powerboat manufacturer specializing in semi-custom builds with deep-V hulls. Comparable to Hayaari's semi-custom series production approach and offshore fishing boat segment.

Regional players

• Al Shaali Marine: UAE-based boat dealer and distributor representing international brands in the Gulf. Comparable as a regional marine industry participant, though primarily a dealer rather than manufacturer like Hayaari.

Direct peers

• Grady-White Boats: US-based manufacturer of center console and dual console boats for fishing and family use. Comparable product positioning across recreational fishing/leisure segments that mirror Hayaari's H 22C, H 23CC, and H 27 Open models.
• Gulf Craft: Largest UAE-based boat and yacht manufacturer producing fishing boats, sport cruisers, and luxury yachts (Majesty, Nomad, Silvercraft brands) from facilities in Umm Al Quwain. Directly comparable as fellow domestic UAE boat builder serving overlapping customer segments.
• Yellowfin Boats: US-based builder of high-performance offshore fishing boats with deep-V hull designs and center console configurations. Comparable product category (sport/offshore fishing powerboats) and overlaps with Hayaari's H 440 Fisherman and offshore fishing segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HayaariMarine
• Instagraminstagram.com/hcraft_powerboats/?ref=hl
• LinkedInlinkedin.com/company/hayaari-marine

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hayaari Marine