HOME SEARCH REALTY, INC.

What HOME SEARCH REALTY, INC. does

Home Search Realty, Inc. is a privately held, single-office residential real estate brokerage incorporated in Florida and headquartered at 13542 N Florida Ave Suite 215E, Tampa, FL 33613. Founded in 1997, the firm is a boutique operation with five total employees and two named licensees: Denise Schettino (Broker) and Marleny Salavarrieta (Sales Associate). It serves individual buyers, sellers, and investors across the Tampa Bay region spanning Hillsborough, Pasco, Pinellas, and Hernando counties, with submarket-specific marketing across South Tampa, Carrollwood, Westchase/Oldsmar, Land O' Lakes/Wesley Chapel, Brandon/Riverview, Odessa/Trinity, Apollo Beach/Gibsonton, and Ruskin.

The firm's service portfolio spans traditional residential representation, distressed property transactions (REO, short sales, pre-foreclosures), luxury homes, commercial properties, new construction consultations, and broker price opinions. Its technology stack is built on the Propertyminder website platform with AccelerAgent providing IDX integration, client portal (Client Corner), and agent tools; listing data is sourced from Stellar MLS via MLS GRID. Customer-facing digital tools include a property search engine, featured listings, open house scheduling, free buyer/seller reports, neighborhood analytics, a mobile app, and a charitable partnership with the Make-A-Wish Foundation. No proprietary technology, API, or AI/ML capability is present.

The business model is a traditional real estate commission model. The firm earns transaction-based fees on closed deals, with industry-standard commission rates in the 5-6% range (split between listing and buyer sides, with the brokerage retaining a portion per agent). Revenue is therefore volume-driven and inherently lumpy, with no disclosed subscription, SaaS, or recurring revenue stream. Marketing is direct-to-consumer via the website, MLS distribution, email, free educational reports, and word-of-mouth referrals, supported by a direct agent-led sales motion.

Name

HOME SEARCH REALTY, INC.

Legal name

HOME SEARCH REALTY, INC.

Website

https://homesearchrealtyinc.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Home Search Realty is a privately held, two-agent residential real estate brokerage founded in 1997 in Tampa, Florida. It serves buyers, sellers, and investors across the Tampa Bay region with traditional commission-based representation, distressed property expertise, and submarket specialization.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (5312)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Buyer Representation Services (BPAJAAAJ), Vertical/Specialty Search (e.g., jobs, real estate, travel, products) (BPAMAAAD)

Keywords

• Residential real estate brokerage
• Buyer representation services
• Seller representation services
• REO and short sales
• Tampa Bay property listings

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Real Estate Commission: Traditional real estate brokerage commissions earned on property transactions. Agents represent buyers and sellers in residential and commercial property sales, earning a percentage of the transaction value.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Home Search Realty is a Tampa-based residential real estate brokerage that represents buyers and sellers in single-family, multifamily, commercial, new-construction, investment, REO/bank-owned, and short-sale property transactions across the Tampa Bay area. The firm also provides Broker Price Opinions, free Comparative Market Analyses, and listing-distribution services through its IDX-enabled website backed by Stellar MLS data.

Product overview

Home Search Realty operates as a single-location residential real estate brokerage in Tampa Bay, Florida, offering a unified real estate services platform. The core offering consists of full-service buying, selling, and investment representation across multiple Florida counties (Hillsborough, Pasco, Pinellas, and Hernando). The company provides a comprehensive suite of client-facing digital tools including property search (Find My Next Home), a client portal (Client Corner), market analysis tools, and a mobile app. The service portfolio includes specialized offerings for distressed properties (short sales, REO/bank-owned, pre-foreclosures), neighborhood-specific listings across 8 Tampa Bay submarkets, and premium services for luxury homes. The company also offers a library of free buyer and seller reports covering topics from home inspection to foreclosure risk assessment, complemented by neighborhood analytics tools and seller staging guidance.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Real Estate Brokerage Services Full-service representation for buyers and sellers of residential properties in the Tampa Bay area, including single-family homes, multifamily properties, and condominiums across Hillsborough, Pasco, Pinellas, and Hernando counties.
• Featured Listings Service Curated property listing service that highlights selected homes for sale on the brokerage website to drive buyer visibility and seller marketing.
• Find My Next Home Property Search Buyer-facing property search service allowing prospective buyers to locate homes for sale by location, price, and other criteria using live Stellar MLS data.
• Home Evaluation / Comparative Market Analysis Free Comparative Market Analysis service to help homeowners determine the fair market value of their property, provided with no obligation to list.
• Open House Service Open house scheduling and visitor registration service for properties being marketed for sale by the brokerage.
• Distressed Property (REO, Short Sale, Pre-Foreclosure) Representation Specialized buyer and investor representation for distressed properties, including bank-owned (REO), short sale, and pre-foreclosure listings, primarily in Hillsborough County, with guidance on as-is conditions, lender processes, and offer strategy.
• Tampa Area Bank-Owned (REO) Property Services Specialized representation for buyers of bank-owned (REO) properties in the Tampa area, with attention to as-is sale conditions and inspection considerations.
• Tampa Area Short Sale Services Short sale representation in which the homeowner sells for less than the outstanding mortgage balance with lender approval; the brokerage guides buyers and sellers through the short-sale process.
• Land O' Lakes Area Bank-Owned Property Services Bank-owned (REO) property representation in the Land O' Lakes and greater Pasco County area.
• Land O' Lakes Area Short Sale Services Short sale representation in the Land O' Lakes area offering below-market pricing opportunities for patient buyers.
• South Tampa Residential Representation Buyer and seller representation for residential properties in South Tampa, including Hyde Park, Palma Ceia, and Bayshore Beautiful neighborhoods with historic bungalows, new-construction townhomes, and luxury waterfront estates.
• Carrollwood Residential Representation Buyer and seller representation for residential properties in the Carrollwood area, including the Original Carrollwood lakeside community and the Carrollwood Village master-planned community, ranging from mid-century ranches to executive homes.
• Land O' Lakes & Wesley Chapel Residential Representation Buyer and seller representation for residential properties in Land O' Lakes and Wesley Chapel, covering master-planned neighborhoods, new construction, A-rated schools, and 55+ communities.
• Brandon & Riverview Residential Representation Buyer and seller representation for affordable family homes, newer subdivisions, and new-construction properties in Brandon and Riverview along the I-75/Crosstown corridor.
• Odessa & Trinity Residential Representation Buyer and seller representation in Odessa and Trinity, offering larger lots, acreage, equestrian properties, and gated golf communities in northwest Tampa Bay.
• Westchase & Oldsmar Residential Representation Buyer and seller representation in the Westchase master-planned community and the Oldsmar waterfront area, featuring golf, top-rated schools, resort amenities, and bay access.
• Apollo Beach & Gibsonton Waterfront Residential Representation Buyer and seller representation for waterfront residential properties in Apollo Beach and Gibsonton, including canalfront homes, boating lifestyle, and new-construction communities such as Waterset.
• Ruskin Residential Representation Buyer and seller representation for affordable housing, new-construction neighborhoods, and waterfront properties in Ruskin, with access to the Little Manatee River, Tampa Bay, and I-75.
• Luxury Home Representation Specialized buyer and seller representation for high-end luxury residential properties across the Tampa Bay area, with focus on South Tampa waterfront and executive neighborhoods.
• New Construction Consultation and Representation Consultation and buyer representation services for clients interested in new-construction properties, including builder negotiations and new-home purchase guidance.
• Investment Property Representation Buyer representation for investment property purchases, including rental, appreciation, and fix-and-flip opportunities, with guidance on local rental market and return analysis.
• Commercial Real Estate Brokerage Buyer and seller representation for commercial real estate in the Tampa Bay area, including retail, office, and industrial properties, with investment analysis support.
• Broker Price Opinion (BPO) Services Professional property valuation services providing broker price opinions for financial institutions and property owners in the Tampa Bay area.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Stellar MLScoreTechnology or IntegrationStellar MLS (formerly My Florida Regional MLS) provides the multiple listing service data distributed through the AccelerAgent platform. This integration allows Home Search Realty to display current MLS listings on their website and provides listing data for marketing properties.
• AccelerAgentcoreTechnology or IntegrationAccelerAgent provides the real estate website platform, agent tools, client management, and MLS integration that powers Home Search Realty's online presence and listing management.
• PropertymindercoreTechnology or IntegrationPropertyminder provides the website hosting and platform technology that powers the Home Search Realty website, including IDX integration, client portals, and marketing tools.
• Make-A-Wish FoundationminorOthersHome Search Realty supports the Make-A-Wish Foundation as part of their charitable giving and community involvement.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• eXp Realty: Cloud-based residential brokerage with rapidly growing Florida agent count. Competes for the same agents and clients in Tampa Bay but offers higher commission splits and a scalable cloud model that challenges boutique brokerages on agent recruiting.
• Redfin: Technology-driven residential brokerage operating in the Tampa market. Competes in the same buyer/seller segments but with a discount commission model and proprietary platform that pressures traditional brokerages on price.
• Century 21 Real Estate: Global residential real estate franchise with strong Florida footprint. Competes in the same Tampa Bay submarkets with traditional commission-based representation but backed by a global brand and franchise infrastructure.
• Coldwell Banker Realty: Largest U.S. residential real estate franchise with extensive Tampa Bay agent rosters. Operates in the same market and product category but as part of a national brand with substantially greater scale, marketing, and technology resources.
• Berkshire Hathaway HomeServices: National residential real estate brand with significant Florida network. Targets overlapping luxury and traditional residential segments in Tampa Bay but operates at substantially greater scale and brand premium.
• Compass: Tech-enabled national residential brokerage actively expanding in Florida. Competes for the same agent talent and luxury segment in Tampa Bay with proprietary technology, design services, and venture-backed marketing budget.
• Keller Williams Realty: Largest U.S. brokerage by agent count with significant Tampa Bay presence. Competes directly for the same residential buyer/seller clients but offers franchise-level training, technology, and lead-generation systems.
• RE/MAX: Global real estate franchise with dense Tampa Bay agent network. Directly comparable commission-based residential brokerage model but with national brand recognition and far greater agent scale.

Direct peers

• Michael Saunders & Company: Long-established independent luxury and residential brokerage headquartered in Sarasota with deep coverage across the Tampa Bay and Southwest Florida Gulf Coast. Most directly comparable regional peer given its similar full-service, locally expert, agent-driven model in the same Florida submarkets.
• Smith & Associates Real Estate: Tampa-based independent residential brokerage with strong South Tampa and luxury presence. Direct local competitor serving the same buyer/seller segments with a comparable traditional-brokerage service model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/home-search-realty-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HOME SEARCH REALTY, INC.