Nationaal Huidfonds

What Nationaal Huidfonds does

Nationaal Huidfonds (Stichting Nationaal Huidfonds) is a Dutch non-profit foundation founded in 1990 and headquartered in Haarlem, Noord-Holland, dedicated to skin cancer prevention and improving quality of life for people living with skin conditions. It operates as the only national Dutch foundation addressing the full spectrum of skin conditions (not a single disease), and runs programs across prevention, education, and patient support. The foundation employs 12 staff and is led by director Marijne Landman, with Eline Verdonschot serving as an in-house skin therapist answering public questions.

The organization's product portfolio spans digital tools, educational programs, and community campaigns. Core digital products include the 'Check de Zonkracht' real-time UV strength forecasting tool, the Smeerinstructies video platform for cream and ointment application across multiple skin conditions, interactive quizzes and self-tests, the HPK-tje postal skin-check kit for quarterly self-monitoring, and the Psoriasis 'Check je opties' patient decision-support tool. Educational programs include ZonSlim (primary schools, ages 4-12), Zonnetjesweek (annual childcare week reaching 5,100+ locations), and 'Feit, fabel of fake' (secondary schools, reaching 31,500+ students annually). The Zonvenant, a multi-stakeholder prevention network, has grown to 906+ organizational signatories including municipalities, hospitals, sports federations, and employers with outdoor workers. Knowledge partners include NVDV (Dutch dermatology association), RIVM-led Zonkracht Actieplatform, and IKNL/NVDV Stuurgroep Huidkankerzorg Nederland.

Revenue is generated entirely through donations, corporate sponsorships, and gifts, with no commercial product sales. Individual donor streams include one-time, monthly (from €5), annual, and legacy (nalaten) giving, plus periodic gifts with up to 52% tax recovery. Corporate sponsors include Pfizer, Sanofi, Bristol Myers Squibb, Beiersdorf/Eucerin, Holland & Barrett, Zilveren Kruis, Ahold Delhaize, and Cooper Consumer Health. Major gifts from €1,000 receive direct director engagement, and named funds (Fonds op Naam) are available from €50,000. The organization holds ANBI and CBF certifications, and is a member of Goede Doelen Nederland and Samenwerkende Gezondheidsfondsen (SGF). Geographic scope is domestic Netherlands only, with no international expansion indicated.

Name

Nationaal Huidfonds

Legal name

Stichting Nationaal Huidfonds

Website

https://huidfonds.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Nationaal Huidfonds is a Dutch non-profit foundation (founded 1990, 12 staff, Haarlem) dedicated to skin cancer prevention and skin health, operating the Zonvenant network of 906+ partner organizations, school and childcare education programs, and digital tools for UV awareness and skin condition self-care across the Netherlands.

Ownership category

akta.pro rank

Product category

Public Health Foundation / Skin Cancer Prevention

SIC

Services-Health Services (8000)

akta.pro primary industry

Non-Communicable Disease Prevention & Chronic Disease Programs (BPAIAJAI)

Keywords

• Skin cancer prevention
• Public health education
• Dermatology awareness
• UV protection programs
• Charitable skin health

Headquarters

HQ city

Haarlem

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Donations from Individual Donors: The organization relies primarily on donations from individual supporters. Options include one-time donations, monthly direct debits (starting at €5/month), annual donations, and legacy gifts (nalaten). Donation options presented on website range from €3 to €50.
2. Corporate Partnerships and Sponsoring: Companies support the organization through corporate partnerships and sponsoring of specific projects. Sponsors and partners include pharmaceutical companies (Pfizer, Sanofi, Bristol Myers Squibb), consumer health brands (Beiersdorf, Eucerin, Holland & Barrett), and other companies. Sponsoring is tax-deductible as business expense.
3. Major Gifts and Named Funds: Substantial contributions from high-net-worth individuals. From €1,000, a personal contact (Marijne Landman, director) is assigned. From €50,000, a named fund (Fonds op Naam) can be established within the organization.
4. Periodic Giving with Tax Benefits: Periodic gifts (periodiek schenken) offering up to 52% tax recovery for donors who commit to at least 5 years of equal annual donations. Regular gifts have a threshold and maximum based on income.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Nationaal Huidfonds is a Dutch non-profit foundation that delivers skin cancer prevention and skin health education through free public-facing programs. Its core offerings include the HPK-tje postal skin self-check kit, the Check de Zonkracht UV forecast tool, Smeerinstructies instructional videos for skin-condition creams, interactive quizzes, school programs (ZonSlim, Zonnetjesweek, Feit fabel of fake), the Zonvenant employer/organization partnership network, and information resources on 3,000+ skin conditions. All services are provided free to the public, funded through donations and corporate sponsorships.

Product overview

Nationaal Huidfonds operates as a public health foundation offering an integrated portfolio of skin cancer prevention and skin health education products and programs. The core offerings include: HPK-tje (free postal skin cancer self-check kit) and Check de Zonkracht (UV forecast tool) for early detection and sun protection awareness; interactive quizzes and the Psoriasis Check je opties tool for education and patient decision support; and ZonSlim school programs, Zonnetjesweek childcare initiative, and the Zonvenant employer partnership program for prevention at scale. Supporting resources include Smeerinstructies video instructions, Huidhelden testimonial campaigns, and the Huidaandoeningen A t/m Z reference library. The organization functions primarily as an educational and prevention-focused charity rather than a commercial product company.

Differentiator

Problem solved

Functional benefit

Brands

• Zonvenant: A national collaboration initiative for organizations committed to skin cancer prevention, particularly for outdoor workers.
• Eczeemwijzer

Products and services

• HPK-tje (Huidkanker Periodieke Keuring) A free postal skin cancer self-check kit that helps individuals monitor skin spots quarterly. Includes a checklist and control card for tracking changes in moles and spots. Targeted at individual consumers concerned about skin cancer.
• Check de Zonkracht (UV Strength Checker) An interactive UV strength checker tool that provides hourly UV forecasts for the user's location across the Netherlands, enabling protective measures when UV index reaches 3 or higher. Free for public use.
• Zelftests en Quizzen (Self-Tests and Quizzes) Interactive quizzes including the Zonkracht Quiz, skin spot checker (Check je vlekje), child sun protection quiz, outdoor worker quiz, and general sun knowledge tests for education and awareness. Free for public use.
• Psoriasis Check je opties A decision-making tool for psoriasis patients that provides personalized action cards to discuss treatment options with healthcare providers after answering a few questions.
• ZonSlim Lesprogramma Free educational curriculum for primary schools (ages 4–12) teaching sun protection through the 'weren, kleren, smeren' (shade, clothing, sunscreen) methodology. Includes materials for teachers and parents.
• Zonnetjesweek (Children's Sun Safety Week) Annual national week for childcare locations (May 25–29, 2026, 7th edition) teaching young children sun safety through playful activities and parent communication. Over 5,100 childcare organizations participated.
• Zonvenant (National Sun Safety Pledge Program) National initiative for organizations to commit to sun safety for three years, providing free materials, knowledge, and network access. Targets childcare, schools, sports clubs, and outdoor worker employers with 906 participants.
• Feit, fabel of fake Lesprogramma Online educational program for secondary school years 1–2 teaching students to identify misinformation about skin care and sun protection, targeting social media trends. Reached over 31,500 students in one year.
• Smeerinstructies (Application Instruction Videos) Instructional videos demonstrating correct application of creams and ointments for various skin conditions including acne, eczema, fluorouracil, imiquimod, permethrin, and sunscreen. Searchable by skin condition, active ingredient, or brand name.
• Huidaandoeningen A t/m Z (Skin Conditions A to Z Directory) Comprehensive directory covering over 3,000 skin conditions with information on symptoms, causes, and treatments from acne to vitiligo.

Quantifiable outcome

• 906 organizations signed the Zonvenant pledge for skin cancer prevention
• +3 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

30 partnerships are on record, tiered core and minor.

• StigascoreStrategic or Co-development Partner · 16 April 2025Stigas signed the Zonvenant as a strategic partner for skin cancer prevention in the agricultural and green sectors, providing occupational health resources for outdoor workers.
• GGD KennemerlandcoreStrategic or Co-development Partner · 27 May 2024GGD Kennemerland was the first strategic partner of the Zonvenant, playing a key role in public health skin cancer prevention at the regional level.
• BeiersdorfcoreGTM or Marketing PartnerBeiersdorf (parent of brands including Eucerin and Nivea) is listed as a corporate partner of the Huidfonds, supporting the organization's skin health mission.
• Bristol Myers Squibb (BMS)coreGTM or Marketing PartnerPharmaceutical company Bristol Myers Squibb is listed as a corporate partner supporting the organization's work.
• PfizercoreGTM or Marketing PartnerPfizer is listed as a corporate partner supporting the Huidfonds mission.
• SanoficoreGTM or Marketing PartnerPharmaceutical company Sanofi is listed as a corporate partner.
• ETB-BISLIFEminorGTM or Marketing PartnerETB-BISLIFE is listed as a corporate partner supporting the organization.
• SkinVisionminorGTM or Marketing PartnerSkinVision (skin cancer detection app) is listed as a corporate partner of the Huidfonds.
• Zilveren KruiscoreGTM or Marketing PartnerHealth insurer Zilveren Kruis is listed as a corporate partner supporting skin health initiatives.
• Holland & BarrettminorGTM or Marketing PartnerHealth and wellness retailer Holland & Barrett is a corporate partner and Zonvenant sponsor.
• Cooper Consumer HealthcoreGTM or Marketing PartnerCooper Consumer Health (via P20 and Vision-Sun brands) is a sponsor of the Zonvenant program.
• AholdcoreGTM or Marketing PartnerAhold Delhaize is listed as a sponsor of the Zonvenant program.
• ProteczionminorGTM or Marketing PartnerProteczion (UV-protective clothing) is a sponsor of the Zonvenant and has joined the Zonvenant as a partner organization.
• NVDV (Nederlandse Vereniging voor Dermatologie en Venereologie)coreStrategic or Co-development PartnerThe Dutch Association for Dermatology and Venereology is closely involved with the Huidfonds. Projects are professionally coordinated with these skin experts. NVDV also co-initiated Stuurgroep Huidkankerzorg Nederland with IKNL.
• Nederlandse Vereniging van Huidtherapeuten (NVH)coreStrategic or Co-development PartnerThe Dutch Association of Skin Therapists has signed the Zonvenant and collaborates on professional skin health education and patient support.
• Stichting MelanoomcoreStrategic or Co-development PartnerMelanoma patient foundation signed the Zonvenant and works with the Huidfonds on melanoma awareness and prevention.
• KNVBcoreStrategic or Co-development PartnerThe Royal Dutch Football Association signed the Zonvenant, promoting sun safety among football players, coaches, and spectators.
• NOC*NSFcoreStrategic or Co-development PartnerNOC*NSF (Dutch Olympic Committee / Dutch Sports Federation) signed the Zonvenant as the 600th partner, promoting sun safety across all sports in the Netherlands.
• RIVM (Zonkracht Actieplatform)coreStrategic or Co-development PartnerThe RIVM-led Zonkracht Actieplatform (ZAP) is a knowledge consortium focused on sun protection. The Huidfonds participates in this platform alongside other health organizations.
• IKNL/NVDV Stuurgroep Huidkankerzorg NederlandcoreStrategic or Co-development PartnerThe Huidfonds is part of the knowledge consortium Stuurgroep Huidkankerzorg Nederland, initiated by IKNL (Netherlands Comprehensive Cancer Organisation) and NVDV, focused on skin cancer care and prevention.
• Samenwerkende Gezondheidsfondsen (SGF)minorStrategic or Co-development PartnerThe organization is a member of the Collaborative Health Funds (SGF) network, connecting with other Dutch health foundations.
• Alopecia VerenigingminorStrategic or Co-development PartnerAlopecia Association listed as expertise partner, providing information and support through the Huidfonds platform.
• Hidradenitis patiënten verenigingminorStrategic or Co-development PartnerHidradenitis Suppurativa patient association listed as expertise partner on the Huidfonds platform.
• HUKAsminorStrategic or Co-development PartnerHUKAs (patient association for skin conditions) is listed as an expertise partner.
• Nederlandse Ski VerenigingminorStrategic or Co-development PartnerDutch Ski Association partnered with the Huidfonds for better sun safety on the slopes, addressing elevated UV exposure during winter sports.
• NaïfminorGTM or Marketing PartnerNaïf (Dutch skincare brand for children) partnered with the Huidfonds on sun protection education for parents and children.
• SmeerkeescoreGTM or Marketing PartnerSmeerkees (sunscreen brand) joined the Zonvenant and provides UV-protective products including sunscreen dispensers and sunscreen poles for organizations.
• BipharmaminorGTM or Marketing PartnerBipharma is listed as a corporate sponsor of the Huidfonds.
• ChariTalesminorGTM or Marketing PartnerChariTales partnered with the Huidfonds for fundraising campaigns.
• Nederlandse Cosmetica Vereniging (NCV)minorStrategic or Co-development PartnerThe Dutch Cosmetics Association signed the Zonvenant, collaborating on sun protection and skin health education.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Others

• Samenwerkende Gezondheidsfondsen (SGF): Dutch umbrella network of collaborative health funds in which Huidfonds is a listed member. Not a competitor but an ecosystem enabler — provides collective advocacy, fundraising standards, and policy coordination across Dutch health foundations.

Direct peers

• The Skin Cancer Foundation: US national skin-cancer prevention and awareness organization with education, public campaigns, and corporate partnerships. Closest direct international peer on skin-cancer prevention mission and operational model.
• British Skin Foundation: UK national skin-health charity funding research and running awareness campaigns; same 'all skin conditions' mission and donation-funded model. Comparable as a direct international analogue in another country.
• ReumaNederland: Dutch rheumatism foundation, donation-funded and ANBI-certified, focusing on awareness, research funding, and patient support for a chronic condition category — same mission archetype as Huidfonds in the Dutch health-charity landscape.
• Hartstichting: Dutch Heart Foundation — national health charity operating with donations, corporate partnerships, mass-media campaigns, and educational programs targeting prevention. Directly comparable in structure and scale to Huidfonds.
• Longfonds (voorheen Astma Fonds): Dutch national lung-health foundation with an identical operational model: individual donations, corporate sponsorships, public-awareness campaigns, and a partner network. Same charity-foundation archetype focused on a single disease category.
• Huidpatiënten Nederland: Dutch umbrella patient association for people with skin conditions, closely overlapping Huidfonds's patient-advocacy mission and partner network. Directly comparable on constituency and Dutch health-charity positioning.
• Diabetes Fonds: Dutch diabetes foundation using the same ANBI-registered donation model, corporate sponsorships, and public-awareness campaigns for chronic disease prevention. Closely analogous governance and revenue structure.
• KWF Kankerbestrijding: Dutch national cancer foundation with the same donation-funded, ANBI-certified model, running nationwide prevention campaigns and partnering with hospitals and corporate sponsors. Comparable as the largest national cancer-focused fundraising and awareness organization in the same Dutch market.
• Stichting Melanoom: Dutch melanoma patient association and a listed Huidfonds partner. Comparable as a Dutch non-profit dedicated to melanoma awareness, patient support, and fundraising — narrower disease focus but overlapping audience and donor pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Huidfonds
• YouTubeyoutube.com/channel/UCBoEs-r4rXRHTLyiJpXnoQg
• Facebookfacebook.com/SNHuidfonds
• LinkedInlinkedin.com/company/stichting-nationaal-huidfonds
• Instagraminstagram.com/huidfonds

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nationaal Huidfonds