Idaho Rush Soccer Club

Name

Idaho Rush Soccer Club

Legal name

Capitol Youth Sports DBA Idaho Rush Soccer Club

Website

https://idahorush.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Youth Soccer Club Services

NAICS

Sports and Recreation Instruction (61162), Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Youth soccer development
• Soccer club programs
• Competitive soccer training
• Recreational youth sports
• Soccer league operations

Headquarters

HQ city

Boise, Idaho

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Others

Revenue model

1. Program Registration Fees: Seasonal registration fees for Mighty Mites, Recreational, RDL, and Competitive programs. Fees vary by age group and program level from $95 to $2,300 per season.
2. Tournament Fees: Entry fees for Rush Cup and RDL Classic tournaments ranging from $800-$975 per team based on format (7v7, 9v9, 11v11).
3. Camp Fees: Summer camp programs including Striker/Keeper Camp ($220), Future Stars Fun Camp ($100), and Future Stars Skills Camp ($150).
4. Uniform Sales: Capelli uniform kits sold through team store including jerseys, shorts, and socks. Reversible jersey for recreational players available at McU's Sporting Goods.
5. Donations: Tax-deductible donations accepted through 501(c)(3) nonprofit status to support players regardless of economic status.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Idaho Rush Soccer Club is a 501(c)(3) non-profit youth soccer organization serving players ages 3-19 across the Treasure Valley (Boise), Idaho. The club operates a complete development pyramid from introductory Mighty Mites through Recreational, Rush Development League (RDL), and elite Competitive programs including ECNL/ECNL-RL tiers, supplemented by camps, tournaments, goalkeeping training, and a College Advisory Program.

Product overview

Idaho Rush Soccer Club operates as a multi-tiered youth soccer organization serving players ages 3-19 across the Treasure Valley, Idaho. The club functions as a unified platform with a complete development pyramid: Mighty Mites (ages 3-5) feeds into Recreational (ages 6-8), which progresses to the Rush Development League (RDL, ages 9-16) and RDL High School (ages 17-19). The Competitive Program (ages 8-19) represents the elite tier with ECNL/ECNL-RL programming for both boys and girls. Supporting the core programs are specialized add-on offerings including Goalkeeping Training, Summer/Winter Soccer Camps, College Advisory Program (CAP), College ID Camp, and Rush Travel. The club also operates the annual Rush Cup and RDL Classic tournaments. The organization leverages technology partnerships including PlayMetrics for club management, GoSport for tournament registration, and 360Player for website infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Mighty Mites Program Introduction to soccer program for children ages 3-5, featuring play-based activities and games in a group setting without formal teams, practices, or leagues.
• Recreational Soccer Program Entry-level soccer program for ages 6-8 (U6-U8), emphasizing participation, sportsmanship, and skill development with parent-volunteer coaches and small-sided games (3v3 to 5v5).
• Rush Development League (RDL) Developmental league for ages U9-U16, providing year-round recreational-competitive bridge programming with games on Saturdays, seasonal tournaments, and guaranteed playing time.
• RDL High School Program Co-ed high school developmental soccer (U17-U19) combining recreational elements with competitive features including standings, paid referees, and in-house tournaments.
• Competitive Soccer Program Year-round competitive program for U9-U19 players featuring tiered team levels (Blue/Black/White, ECNL/ECNL-RL/Nero/Azul) with professional coaching and regional/national competition.
• Boys ECNL/ECNL-RL Program Top-tier boys competitive soccer (U13-U19) competing in ECNL (first team) and ECNL-RL (second team), the premier youth soccer competition in America.
• Girls ECNL-RL Program Elite girls competitive soccer program (U13-U19) competing in ECNL-RL (first team) as part of approximately 130 clubs in the ECNL Girls league.
• Goalkeeping Training Specialized goalkeeper development program with age-specific training sessions covering shot-stopping, positioning, distribution, and game reading.
• Summer Soccer Camps Seasonal camps including Striker/Keeper Camp ($220), Future Stars Fun Camp ($100), and Future Stars Skills Camp ($150) for skill development across ages 5-18.
• Winter Soccer Camps Off-season training including Pivot Conditioning, Rock & Armor Conditioning, and Competitive Winter Futsal for technical development during winter months.
• Rush Cup Tournament Premier annual tournament in Boise, Idaho (April 10-12, 2026) open to boys and girls born 2007-2017, featuring 7v7, 9v9, and 11v11 formats with guaranteed minimum three games and entry fees from $800-$975 per team.
• RDL Classic Tournament Exclusive end-of-season tournament for RDL recreational teams (U9-U19) held at Simplot Sports Complex (Fall) and Optimist Sports Complex (Spring).
• College Advisory Program (CAP) Comprehensive player-focused college recruitment support including CAP University online courses, academic resources (Magoosh, Wolfram Alpha, Honest Game), and the CAP Chat podcast, providing access to over 11,000 high school players nationally.
• College ID Camp Elite camp (June 27-28, 2026) connecting players with college coaches from NCAA Divisions I-III, NAIA, NCCAA, and community colleges for exposure and evaluation.
• Rush Travel International soccer travel program offering customizable tours to destinations including Madrid, Rome, Buenos Aires, and London with games against international opponents.

Quantifiable outcome

• 161 college placements over 15 years (10.7 players per year average)
• +3 more outcomes

Named customers1 record

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature4 records

Partnerships

Eleven partnerships are on record, tiered core, minor and flagship.

• Capelli SportcoreOthersOfficial uniform and apparel partner. Provides team uniforms, practice gear, and merchandise through team store. Brand logo appears throughout club communications and events.
• Wilson TrophyminorOthersTrophy and award supplier for club tournaments and events.
• AvisminorOthersSponsor providing rental car discounts for traveling teams and families.
• CarvanaminorOthersSponsor providing vehicle purchasing benefits for club families.
• Vita CocominorOthersOfficial coconut water partner sponsoring tournaments and events, providing hydration products.
• Saint Alphonsus Sports MedicinecoreOthersMedical partner providing certified athletic trainers at games, baseline concussion testing ($20/player), and injury care. ATCs on-site at Simplot and Optimist Sports Complexes on Saturdays during soccer season. Phone hotline (208-367-3761) for injury guidance.
• PlayMetricscoreTechnology or IntegrationAll-in-one club management system for registration, communication, scheduling, and club activity management. Replaced previous systems to improve experience for players, families, coaches, and staff.
• GoGotSportcoreTechnology or IntegrationRegistration platform for tournament entries and program registrations.
• MagooshminorGTM or Marketing PartnerDiscounted ACT/SAT prep classes offered through CAP program. Guarantees 4+ point increase on ACT scores and 100+ point increase on SAT scores.
• Wolfram AlphaminorGTM or Marketing PartnerAcademic tool provided through CAP program for computing answers and analysis.
• Rush Soccer NetworkflagshipStrategic or Co-development PartnerAffiliation with international Rush Soccer organization providing national framework, coaching education, College Advisory Program, Rush Select national teams, Rush Development Program resources, tournament network, and Rush Travel international experiences. 125 clubs across 48 countries.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Utah Rush: Direct affiliate peer within the Rush Soccer network operating in the Utah/Salt Lake City market. Competes in similar ECNL/ECNL-RL leagues with comparable tiered development pyramid and pricing structure.
• Solar SC: Top-tier ECNL Girls club in Texas with strong college placement track record. Comparable operating model (community-driven youth club with ECNL credentialing) and a benchmark for elite-level girls soccer programming.
• San Diego Surf Soccer Club: Elite ECNL Boys and Girls club in California with tiered competitive teams and strong college placement outcomes. Comparable scale and programming depth to Idaho Rush's competitive tier.
• La Roca FC: Premier Utah-based ECNL youth soccer club with an elite girls' program and a similar pyramid of recreational through competitive teams. Competes with Idaho Rush for regional talent and is one of the strongest ECNL programs in the Intermountain West.
• Crossfire United: Well-established Utah ECNL boys and girls club with tiered competitive programming and similar recreational-to-select pathways. Competitor for top regional talent and ECNL league positioning.
• Colorado Rush: Sister Rush Soccer affiliate in Colorado with a comparable age 3-19 development pyramid, ECNL participation, and tournament operations. Shared national brand, College Advisory Program access, and Rush Travel cross-pollination.

Broad incumbents

• Real Salt Lake Academy: MLS-affiliated academy program based in Utah operating a broader development-to-professional pathway. Stronger brand and direct pro pipeline but narrower age range than Idaho Rush's full 3-19 community club model.
• Portland Timbers Academy: MLS academy in the Pacific Northwest with elite-tier competitive programming. Represents the upstream professional pathway that Idaho Rush's CAP ultimately feeds into, and competes for top regional talent.
• Seattle Sounders FC Academy: MLS academy in the Pacific Northwest with nationally recognized development pipeline. Larger brand and resources, but a more selective model than Idaho Rush's community-based 3-19 pyramid.

Others

• IMG Academy: Large-scale private youth sports academy offering multi-sport and soccer-specific boarding programs. Operates a different business model (boarding/fees-based academy) but represents the upper bound of what elite youth soccer programming can command in pricing and brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/idaho-rush-soccer-club

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Idaho Rush Soccer Club