Immersive Studios

What Immersive Studios does

Immersive Studios is a B2B audio-visual and low voltage engineering design firm operating as a specialized division of FEA Consulting Engineers, an ENR Giants 300-ranked, top-10 hospitality engineering firm. Headquartered in Henderson, Nevada, the firm designs AV systems, theatrical lighting, integrated control systems, surveillance, and structured cabling infrastructure for new construction, renovation, and technology upgrade projects. Its portfolio spans flagship Las Vegas resorts and entertainment venues as well as regional projects across Arizona, California, Ohio, and North Dakota, with over 50 named engagements including Harrah's Las Vegas, MGM Grand, Resorts World Las Vegas, Circa Resort & Casino, Santan Mountain Casino (Gila River), Graton Resort & Casino, and the Formula 1 Las Vegas Grand Prix paddock.

The company's underlying technology stack includes proprietary computer modeling for audio system design and specification of large-format LED video walls (including Planar TVF Series 1.8mm pixel pitch panels used in record-setting sportsbook installations). Core engineering services cover distributed and performance audio, LED and projection visual systems, theatrical and architectural lighting, control panel design, low voltage and structured cabling design (50V or less), POE lighting, and surveillance design, with documentation and commissioning delivered through REVIT/BIM workflows. Sister division Light Theory Studios provides lighting design under the FEA umbrella, enabling integrated multidisciplinary packages.

Commercially, Immersive Studios generates revenue through project-based professional services engagements scoped during the pre-construction and construction phases of commercial builds. Pricing is quote-driven and not publicly disclosed, consistent with B2B engineering design norms. The go-to-market is exclusively direct enterprise sales, targeting owners, developers, architects, and general contractors, with marketing emphasis on portfolio case studies, industry awards (Best of Las Vegas Gold 2024, ENR Southwest Best Project 2023, NAIOP Spotlight 2019), and sustainability credentials (LEED AP BD+C, Green Globe, USGBC). The firm holds no external funding and operates as an internal division of FEA Consulting Engineers.

Name

Immersive Studios

Legal name

Immersive Studios

Website

https://immersivestudios.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Immersive Studios is the AV and low voltage engineering design division of FEA Consulting Engineers, providing audio, video, lighting, control, and structured cabling design for hospitality, gaming, and entertainment construction projects across the U.S.

Ownership category

akta.pro rank

Headquarters

HQ city

Henderson

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Engineering Design Services: Professional engineering design services for audio-visual, theatrical lighting, low voltage, and control systems. Services are project-based, typically contracted as part of new construction, renovation, or technology upgrade projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Immersive Studios provides audio-visual, theatrical lighting, control systems, and low voltage engineering design services for commercial construction and renovation projects. Offerings include complete system specifications, drawings, commissioning, and project management for projects of any scale, targeted at hospitality, entertainment, casino and gaming, corporate, higher education, government, and restaurant clients.

Product overview

Immersive Studios is an AV (audio-visual) engineering and design services firm providing technological design, high performance visual systems, cohesive audio design, specialty lighting, control systems, low voltage infrastructure, and project management. The firm operates as a services-based portfolio rather than a software product platform. Core services include Audio System Design, Visual Systems/LED Video Wall Displays, Theatrical Lighting, Control Systems, Low Voltage Systems, Project Management, and Teleconferencing Setup. These services are delivered through specialized engineering teams and work in conjunction with sister division Light Theory Studios for lighting design.

Differentiator

Problem solved

Functional benefit

Products and services

• Audio System Design
• Visual Systems and LED Video Wall Design
• Theatrical Lighting Design
• Control Systems Design
• Low Voltage Systems Design
• AV/LV Project Management
• Teleconferencing and AV Collaboration Systems

Quantifiable outcome

• Designed largest LED sportsbook screen in Arizona at Santan Mountain Casino - 129 feet wide with over 27.6 million pixels
• +2 more outcomes

Named customers17 records

Segments7 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered flagship (parent company) and core.

• FEA Consulting Engineersflagship (parent company)Strategic or Co-development PartnerImmersive Studios is the AV and low voltage engineering division of FEA Consulting Engineers, an award-winning and nationally ranked engineering firm. FEA offers mechanical, electrical, plumbing, low voltage, lighting design and environmental consulting services. This parent company relationship provides Immersive Studios with established credibility, resources, and cross-disciplinary engineering capabilities.
• Gila River Resorts & CasinoscoreStrategic or Co-development PartnerGila River Resorts & Casinos owns Santan Mountain Casino where Immersive Studios designed the largest LED sportsbook in Arizona (129 feet wide), featuring Planar LED panels and high-performance audio systems. The partnership included collaboration on the HIVE bar's 57-foot diameter LED halo display.
• Steelman PartnerscoreStrategic or Co-development PartnerWorld-renowned architecture firm that collaborated on Santan Mountain Casino project. Steelman Partners created the luscious design and architecture that complements Immersive Studios' AV installations. Also worked with Immersive Studios on Circa Resort project.
• Immedia (Technology Integrator)coreImplementation/ SI/ Consulting PartnerTechnology integrator that worked collaboratively with Immersive Studios to execute the final design and installation of LED video walls at Santan Mountain Casino. Immedia served as the installation partner for the project.
• Planar (LED Technology)coreTechnology or IntegrationPlanar provides LED video wall technology for Immersive Studios' projects, including TVF Series LED videowalls with 1.8mm pixel pitch and CarbonLight CLI Flex Series LED for the HIVE bar halo display. Planar is described as providing 'unbelievable product' support.
• Light Theory StudioscoreStrategic or Co-development PartnerLighting division of FEA Consulting Engineers that Immersive Studios works closely with to create cohesive and seamless lighting designs. Collaboration between Immersive Studios' AV expertise and Light Theory Studios' lighting design capabilities.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Idibri: Specialized AV/technology design consulting firm focused on entertainment, worship, hospitality, and sports venues. Very close match to Immersive Studios in project type, design-only services, and vertical specialization.
• Acentech: Acoustic, AV, and technology consulting firm providing design services for built environments. Comparable professional-services model and overlap on AV system design for venues.
• AVI Systems: Major national AV integrator with design services for enterprise, hospitality, and entertainment clients. Directly comparable service portfolio and customer segments to Immersive Studios.
• HB Communications: AV integrator serving corporate, education, and hospitality markets with design-build delivery. Comparable service model and overlapping customer segments to Immersive Studios.
• Shen Milsom & Wilke: AV/IT/ acoustics consulting firm serving hospitality, healthcare, entertainment, and corporate clients. Comparable as a professional-services-led design practice targeting similar built-environment verticals.
• Diversified: One of the largest US AV integrators with design, build, and managed services across corporate, hospitality, and entertainment markets. Comparable to Immersive Studios in scope of AV/lighting/control delivery and vertical focus on hospitality and entertainment venues.
• Cerami & Associates: AV and acoustic consulting firm serving hospitality, commercial, and cultural venues. Similar consulting-led service model and comparable customer base to Immersive Studios.
• Electrosonic: AV integrator and service provider delivering design, integration, and support for corporate, hospitality, and entertainment clients. Comparable service portfolio and vertical focus.
• Ford Audio-Video: National AV integrator with design services and strong hospitality and entertainment vertical expertise. Comparable to Immersive in service mix; also a former employer of Immersive's Director of Innovation & Design.

Broad incumbents

• Harman Professional: Audio/visual equipment manufacturer (part of Samsung) whose control, audio, and lighting products are commonly specified in Immersive-style AV designs. Adjacent rather than directly competing, but shapes the technology stack Immersive designs around.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ImmersiveLV
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/immersivestudios
• Instagraminstagram.com/immersivestudios

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Immersive Studios