Impas 56
Impas 56 is a privately held Bulgarian online retailer of automotive, motorcycle, bicycle, and mobile-accessory consumables, founded in 1991 and operating a WooCommerce storefront with 3,000+ SKUs from brands such as Bosch, Michelin, and K&N for Bulgarian consumers and a small B2B partner network.
- Company typePrivate
- Founded1991
- HeadquartersSofia, Bulgaria
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Impas 56 does
Impas 56, legally Импас-56 ООД (UIC 121139463), is a privately held Bulgarian limited liability company headquartered in Sofia that operates an online retail store selling automotive accessories and consumables. Founded in 1991, the company has built a catalog of more than 3,000 SKUs spanning consumables (batteries, wiper blades, light bulbs, motor oils, fuel additives, car care products, emergency equipment, floor mats, covers, roof racks, K&N filters, dash cams) as well as motorcycle gear, bicycle accessories, mobile-phone charging accessories (GaN chargers, magnetic wireless chargers, power banks, cables), and stand-alone batteries. Brands featured include Bosch, Michelin, Armor All, K&N, STP, Energizer, Valvoline, NIGRIN, FISCHER, PROFEX, UNITEC, YESIDO, AGV, Philips, and LAMPA, sourced via authorized-distributor relationships.
The underlying platform is a WordPress/WooCommerce e-commerce storefront with integrated payment processing through Paysera and PayPal (card data handled by third parties, not stored on Impas infrastructure), hosted on SuperHosting.BG, and instrumented with Google Analytics and Meta Pixel for traffic and marketing analytics. There is no native mobile app; the platform is web-only. Logistics run through domestic couriers Speedy and TransPres for Bulgaria-wide delivery (2–3 business days, free over €100) and DPD for international shipments to roughly 25 European countries.
The business model is transactional retail: B2C pay-as-you-go unit pricing (sample items from ~€3.83 to €190.99, displayed in EUR with a fixed BGN conversion at 1.95583), supplemented by a B2B partner program targeting taxi companies, car-service workshops, gas stations, and car washes with preferential pricing and product consultation. All products carry a 2-year warranty and 14-day return policy. The company is founder/owner-operated with 10 employees, no identified parent, no subsidiaries, no M&A history, and no external institutional investment.
Impas 56 firmographics
Firmographics- Name
- Impas 56
- Legal name
- Импас-56 ООД
- Website
- https://impas56.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Impas 56 is a privately held Bulgarian online retailer of automotive, motorcycle, bicycle, and mobile-accessory consumables, founded in 1991 and operating a WooCommerce storefront with 3,000+ SKUs from brands such as Bosch, Michelin, and K&N for Bulgarian consumers and a small B2B partner network.
- Ownership category
- akta.pro rank
Impas 56 industry classification
Industry- Product category
- Automotive Accessories E-commerce
- NAICS
- Automotive Parts and Accessories Retailers (44133), Automotive Parts and Accessories Retailers (441330), Electronics and Appliance Retailers (44921)
- SIC
- Retail-Auto & Home Supply Stores (5531)
- akta.pro primary industry
- Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers) (CRACAJAG)
- akta.pro secondary industries
- Power Supplies, Batteries & Charging Components Retail (CRACAKAD), Big-Box Electronics Accessories & Consumables Retail (CRACAAAK)
Keywords
Where Impas 56 is headquartered
LocationHeadquarters
- HQ city
- Sofia
- HQ country
- Bulgaria
- HQ region
- Europe
Offices2 records
Markets served
Impas 56 business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D
Revenue model
- Direct Product Sales (B2C): Online retail of automotive accessories and consumables directly to end consumers through the impas56.com e-commerce platform. Customers browse product catalog, add items to cart, and complete purchases online.
- B2B Wholesale/Partner Sales: Sales to business clients including taxi companies, car service workshops, gas stations, and car washes through the partner program with preferential pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing for individual consumers |
| Unit Pricing | Pay-as-you-go | B2B partner program pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
Impas 56 product offering
Product offeringCore offering
Impas 56 operates an online store (impas56.com) retailing over 3,000 automotive accessories and consumables — including batteries, wiper blades, light bulbs, motor oils, car cosmetics, fuel additives, floor mats, emergency products, dash cams, and roof racks — sourced from leading international brands such as Bosch, Michelin, Armor All, Nigrin, STP, Valvoline, Energizer, K&N, and Philips. The store also sells motorcycle, bicycle, and mobile-phone accessories. It serves individual consumers directly and runs a dedicated B2B partner program for taxi companies, service workshops, gas stations, and car washes with preferential pricing and consultation.
Product overview
Impas 56 is a Bulgarian online e-commerce store specializing in automotive accessories and consumables with over 30 years of history since its founding in 1991. The company offers a catalog of over 3000 articles from leading international brands including Bosch, Michelin, Armor All, Nigrin, STP, AEG, Valvoline, Energizer, Yesido, K&N, AGV, CAR, Fischer, Profex, Unitec, Philips, LAMPA, and CAR TREND. The product portfolio is organized into four main vehicle-based categories — Cars (automotive accessories including batteries, wiper blades, bulbs, car cosmetics, fuel additives, motor oils, floor mats, covers, emergency equipment, dash cams, roof racks, and K&N filters), Motorcycles (gear, K&N filters, visors, covers, and AGV helmets), Bicycles (helmets, locks, tires, pumps, baskets, bells, and scooters), and Accessories (mobile phone accessories including GaN chargers, USB-C cables, magnetic wireless charging stations, power banks, and phone holders). Additionally, a Batteries category and a Sales/Outlet section offer discounted items. The store operates as a single e-commerce platform with no separate modules or add-ons; it serves both individual consumers (with 2-year warranty and 14-day return policy) and B2B business customers through a dedicated partner program. Delivery is handled through Speedy and TransPress couriers across Bulgaria (2–3 working days) with free delivery over €100.
Differentiator
Problem solved
Functional benefit
Products and services
- Automotive Accessories (Cars)
Companies that use Impas 56
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Impas 56 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Impas 56 partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- SpeedycorePrimary domestic courier partner for order delivery across Bulgaria. Offers delivery to customer address or courier office pickup. Provides package tracking capabilities.
- ТрансПрес (TransPres)coreDomestic courier partner with full national coverage, suitable for larger volume shipments.
- DPDcoreInternational courier partner for European deliveries. Handles orders to European countries with varying delivery times and rates by region.
- PayseracoreOnline payment processing service for credit/debit card payments. Handles secure payment processing for online transactions.
- PayPalcoreOnline payment gateway for secure PayPal transactions.
- BoschcoreProduct brand partnership. Offers Bosch automotive products including batteries, wiper blades, and electrical accessories.
- MichelincoreProduct brand partnership. Offers Michelin automotive products including tires, car care, and ice scrapers.
- Armor AllcoreProduct brand partnership. Offers Armor All car care and cleaning products.
- STPcoreProduct brand partnership. Offers STP fuel and oil additives for automotive maintenance.
- EnergizercoreProduct brand partnership. Offers Energizer batteries and automotive electrical accessories.
- K&NcoreProduct brand partnership. Offers K&N filters for automobiles and motorcycles.
- ValvolinecoreProduct brand partnership. Offers Valvoline motor oils and automotive fluids.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Impas 56 competitors and assessment
Company assessmentRegional players
- Halfords: UK's leading retailer of car parts, accessories, cycles, and car-care products with omnichannel online and store presence — comparable assortment breadth and B2C positioning to Impas 56, but focused on the UK market.
- ATU Auto-Teile-Unger: Germany-focused chain retailer of automotive parts, accessories, tires, and workshop services — analogous business model to Impas 56's B2C/B2B auto-parts retail, but geographically concentrated in Germany.
Direct peers
- Oscaro: Major French online retailer of auto parts, accessories, and consumables serving multiple European countries with a multi-brand catalog and B2C/B2B fulfillment — closely analogous to Impas 56's e-commerce-with-multi-brand-positioning approach.
- AUTODOC: Europe's largest online retailer of car parts and accessories, operating across more than 25 countries with a deep catalog of OEM and aftermarket brands and B2C and B2B sales channels — directly comparable to Impas 56's online auto-parts e-commerce model.
- RockAuto: Long-running US online catalog retailer of aftermarket auto parts with a deep multi-brand assortment, sold primarily to DIY consumers and small workshops — directly comparable as a pure-play online auto-parts multi-brand retailer to Impas 56.
- Bmgauto: Bulgarian-based online retailer of automotive parts and accessories, also selling batteries and consumables from international brands, competing head-to-head with Impas 56 in the same domestic market and product categories.
Broad incumbents
- Feu Vert: Pan-European retailer and service network for automotive parts, accessories, and maintenance services across multiple geographies — overlapping parts-and-accessories retail with Impas 56, but as part of a wider service-and-retail proposition.
- Norauto: Large European multi-brand retailer and service-center chain for auto parts, accessories, tires, and maintenance operating across multiple countries — broader incumbent with overlapping product categories to Impas 56's catalogue.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Impas 56 social profiles
Digital presenceImpas 56 compliance and trust
Trust signalCompliance2 records
Impas 56 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Impas 56 leadership team
Management profileNumber of profiles
Impas 56 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Impas 56 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Impas 56
What does Impas 56 do?
Impas 56 operates an online store (impas56.com) retailing over 3,000 automotive accessories and consumables — including batteries, wiper blades, light bulbs, motor oils, car cosmetics, fuel additives, floor mats, emergency products, dash cams, and roof racks — sourced from leading international brands such as Bosch, Michelin, Armor All, Nigrin, STP, Valvoline, Energizer, K&N, and Philips. The store also sells motorcycle, bicycle, and mobile-phone accessories. It serves individual consumers directly and runs a dedicated B2B partner program for taxi companies, service workshops, gas stations, and car washes with preferential pricing and consultation.
Is Impas 56 a public or private company?
Impas 56 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Impas 56 founded?
Impas 56 was founded in 1991. It employs 1 to 10 people.
Where is Impas 56 based?
Impas 56 is headquartered in Sofia, Bulgaria, in the Europe region.
How does Impas 56 make money?
Two revenue lines are on record. Direct Product Sales (B2C) is the primary driver. The others are B2B Wholesale/Partner Sales.
Who are Impas 56's main competitors?
Regional players on record are Halfords and ATU Auto-Teile-Unger. Direct peers are Oscaro, AUTODOC, RockAuto and Bmgauto. Broad incumbents are Feu Vert and Norauto.
Does Impas 56 have an API?
No public API is recorded for Impas 56.
What industry is Impas 56 in?
Impas 56's product category is Automotive Accessories E-commerce. Its primary akta.pro industry code is CRACAJAG, Spare Parts & Replacement Components Retail (Batteries, Screens, Chargers), with a secondary code of CRACAKAD, Power Supplies, Batteries & Charging Components Retail. Its NAICS code is 44133 and its SIC code is 5531.