Les Jardins de l'Anjou

What Les Jardins de l'Anjou does

Les Jardins de l'Anjou is a privately held 3-star hotel estate (Domaine Hôtelier) operating since 1974 on an 8-hectare wooded park in La Pommeraye, Mauges-sur-Loire, Maine-et-Loire, in France's Pays de la Loire region. The property functions as a single integrated venue combining 51 hotel rooms and 47 tuffeau-stone cottages (240 beds total), a 280-cover on-site restaurant called L'Harmonie (operated under chef Frédéric Pochet), a 1,100 m² congress hall with stage and mezzanine, 16 modular meeting rooms, a 1,100 m² sports complex, and 300 on-site parking spaces with EV charging. It is positioned at the intersection of the Angers–Nantes–Cholet triangle, roughly 30 minutes from both Angers and Nantes and 2 hours from Paris.

The business operates across five distinct customer segments: corporate and professional events (the primary segment, serving seminars, study days, residential seminars, team building, and conferences for groups up to 600), individual travelers and couples seeking leisure stays and dining, private event clients (weddings, anniversaries, family celebrations of 10–600 guests), organized tourist groups on pre-packaged Loire Valley circuits, and sports groups including French national federations and professional clubs. Revenue is generated through seven streams: hotel accommodation, the restaurant, seminar venue rental, all-inclusive residential seminar packages (from €180 HT per person), sports group accommodation, tourist group packages, and off-site catering within a 30 km radius. Go-to-market is hybrid: enterprise clients are reached through a dedicated in-house commercial team reachable 8am–10pm daily and via quote request forms, while individual travelers self-serve through the Reservit booking widget, direct phone, and presence on TripAdvisor.

The supporting technology stack is conventional: a Wordpress-based website with French and English versions, a Reservit third-party booking engine, dedicated keyword-targeted landing pages for SEO (e.g., seminar-angers, seminar-nantes, organiser-seminaire-200-personnes), and social media profiles on Facebook, Instagram, and LinkedIn. There is no proprietary technology platform, no public API, no mobile app, and no AI/ML capability disclosed. Partnerships with Aqua Loire (wellness), local tourism boards (Anjou Tourisme, Osez Mauges, La Loire à Vélo), event suppliers (Alive Events, Options, Anjou Sport Nature), and sports federations extend the product surface without internal capex. Customer outcomes cited include a 4.75/5 Google rating across 70 reviews and a named corporate portfolio including SNCF, Thales, Banque de France, BNP Paribas, Crédit Mutuel, Covéa, CNRS, Eiffage, GRDF, Lidl, Manitou, Scania, Terrena, and Burger King.

Name

Les Jardins de l'Anjou

Legal name

Les Jardins de l'Anjou

Website

https://jardinsdelanjou.fr

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Les Jardins de l'Anjou is a 3-star French hotel estate and event venue in Maine-et-Loire offering 240 beds, a 280-cover restaurant, a 1,100 m² congress hall, and sports facilities, serving corporate seminar clients, individual leisure travelers, private events, tourist groups, and sports teams across the Pays de la Loire region.

Ownership category

akta.pro rank

Product category

Hotel and Event Venue Services

NAICS

Hotels (except Casino Hotels) and Motels (72111), Other Traveler Accommodation (72119)

SIC

Hotels & Motels (7011)

akta.pro industry

PRIMARYTHAGALAC

Resort Convention Hotels

Travel & Hospitality/Lodging & Accommodation/Convention & Conference Hotels

SECONDARYTHAHAAAC

Hotel & Resort Convention Venues (Convention Hotels)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

Keywords

• Hotel accommodation services
• Corporate seminar venues
• Meeting and congress facilities
• Team building activities
• Restaurant and catering

Headquarters

HQ city

La Pommeraye, Mauges-sur-Loire

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Hotel Accommodation: The estate generates revenue from renting 51 hotel rooms and 47 cottages across three categories (1-bedroom, 2-bedroom, 3-bedroom). Rooms are available in three tiers: Privilège (30 m² with queen-size bed, desk, sitting area, and courtesy tray), Confort (26–30 m² with king-size or twin beds and desk), and Standard (20–24 m² with king-size or twin beds and desk). Cottages feature tuffeau stone construction, a sitting area, terrace, bathroom with shower, refrigerator, and free Wi-Fi.
2. Restaurant L'Harmonie: The on-site restaurant L'Harmonie serves 280 covers in a light-filled room with views of nature and two large outdoor terraces in season. The restaurant is open daily from 12:00–13:30 for lunch and 19:00–21:00 for dinner. It is open 7 days a week. A weekday lunch formula is offered at €22 excl. drinks, and three-course evening/weekend menus are priced at €26 excl. drinks. Catering services extend to off-site events within a 30 km radius.
3. Seminar and Event Venue Rental: Revenue is generated from renting meeting rooms and the congress hall to corporate clients for seminars, conferences, training sessions, team building events, and private functions. The estate offers fully equipped spaces including a 1,100 m² congress hall, 16 meeting rooms (22–160 m²), and 3 privatizable salons for 30–600 guests. Day study packages start at €54 excl. VAT per person including equipped room and meal.
4. Residential Seminar Packages: All-inclusive seminar packages combining accommodation, meals, meeting room hire, and team building activities. Residential seminar packages start from €180 excl. VAT per person, encompassing lodging, dining, and workspace. These packages serve corporate groups of all sizes requiring multi-day events.
5. Sports Group Accommodation: Revenue from housing sports teams and athletic groups in hotel rooms and cottages, with access to on-site sports complex (1,100 m²), municipal stadium, and nearby sports facilities including 3 clay tennis courts, 4 indoor courts, athletics track, and multipurpose sports hall Pierre de Coubertin. Partner logos indicate relationships with sports federations (FF Boxe, FF Basket, FFA) and clubs (Angers SCO, FC Nantes).
6. Tourist Group Packages: Pre-packaged tourist circuits for groups, including multi-day stays (3 days/2 nights, 4 days/3 nights, 5 days/4 nights) that combine accommodation, meals (full board or half board), guided visits to local attractions (châteaux, vineyards, Terra Botanica, Puy du Fou, Loire cruises), and activities. Catering for group outings (picnics) is also offered.
7. Catering/Traiteur Off-site Services: Off-site catering service deploys to external venues within approximately 30 km of the estate, serving private events booked at locations outside the domain.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Les Jardins de l'Anjou is a 3-star hotel estate operating 51 hotel rooms and 47 tuffeau-stone cottages (240 beds) on an 8-hectare wooded park, complemented by restaurant L'Harmonie (280 covers), a 1,100 m² congress hall, 16 modular meeting rooms, and a 1,100 m² sports complex. The property delivers turnkey hospitality and event services across five segments: corporate seminars and study days, residential and private events, individual leisure stays, organized sports groups, and tourist groups visiting the Loire Valley. A single commercial team handles venue, accommodation, catering, and on-site or partner-provided activities end-to-end.

Product overview

Les Jardins de l'Anjou is a 3-star hotel estate positioned as a unified domain offering for corporate events, individual stays, and group tourism. The product portfolio consists of six integrated service lines: (1) Hôtel & Cottages for accommodation across 51 rooms and 47 cottages with 240 total beds; (2) Restaurant L'Harmonie as the on-site dining venue with 280 covers; (3) Salles de Séminaire & Congrès comprising 16 modular meeting rooms and a 1,100 m² congress hall; (4) Team Building & Activités offering outdoor and indoor corporate activities in the 8-hectare park and Loire riverfront; (5) Complexe Sportif for sports groups with on-site facilities and adjacent municipal infrastructure; and (6) Traiteur & Événements Privés for off-site catering and private celebrations. All services are managed by a single commercial team offering 100% customizable turnkey packages.

Differentiator

Problem solved

Functional benefit

Brands

• L'Harmonie: The on-site restaurant of Les Jardins de l'Anjou, located within the estate, serving lunch from 12h to 13h30 and dinner from 19h to 21h, with a capacity of 280 covers.

Products and services

• Hôtel & Cottages (Accommodation)
• Restaurant L'Harmonie
• Salles de Séminaire & Congrès (Meeting & Congress Rooms) Event venue comprising 16 modular meeting rooms (22–160 m²) and a 1,100 m² congress hall with stage, mezzanine (400 m²), and full audiovisual equipment (LED/laser projectors, interactive touch screens, video conferencing, professional sound systems, scenic lighting). The congress hall accommodates up to 800 theater-style, 500 classroom, 1,000 cocktail, or 500 banquet. Four meeting rooms are adapted for persons with reduced mobility. Available for corporate seminars, conferences, training, product launches, general assemblies, and private events.
• Séminaires Résidentiels (Residential Seminar Packages) All-inclusive residential seminar packages starting from €180 excl. VAT per person, combining accommodation, dining, meeting room hire, and team building activities. The packages serve corporate groups of all sizes requiring multi-day off-site events, with a dedicated commercial team managing the program from design through execution.
• Journées d'Étude (Study Day Packages) One-day seminar package starting at €54 excl. VAT per person, including an equipped meeting room and meal. Designed for single-day corporate meetings, training sessions, and team days that do not require overnight accommodation.
• Team Building & Activités Customizable team building program combining outdoor challenges (Koh Lanta, Olympiads, cardboard car Grand Prix), water activities (canoe-kayak, Loire cruises, electric scooter rides), indoor events (wine tastings, sabrage initiation, escape games, murder parties, casino nights, DJ evenings), and wellness activities via the Aqua Loire partnership. Activities are managed by professional local animators and tailored to corporate objectives.
• Complexe Sportif & Hébergement Sportif (Sports Complex & Sports Group Accommodation) On-site 1,100 m² sports complex offering basketball, badminton, table tennis, volleyball, archery, and a bodybuilding room, plus access to the adjacent municipal stadium (football fields, athletics track), a 500 m omnisports hall, 3 clay tennis courts, 4 indoor tennis courts, the Pierre de Coubertin sports complex, and a 6-lane bowling green. Combines with hotel and cottage accommodation for sports team stays, training camps, and federation events. Sports group packages include adapted catering for athletes.
• Traiteur (Off-site Catering Service) Off-site catering service deploying the estate's kitchen brigade to external venues within approximately 30 km of the domain. Offers personalized menus for corporate events, private celebrations, group outings (picnics), and full board or half board stays. Available to clients who have booked event spaces outside the domain.
• Événements Privés (Private Events) Private event hosting in the restaurant or privatized rooms for weddings, anniversaries, baptisms, family reunions, cocktail parties, and gala dinners. Capacity ranges from 10 to 600 guests, supported by customized menus, gala dinner services, and partnership with preferred decoration, staging, and floral vendors.
• Séjours & Circuits Touristiques (Group Tourist Packages) Pre-packaged tourist circuits for organized groups, including 3-day/2-night, 4-day/3-night, and 5-day/4-night stays that combine accommodation, full or half board dining, guided visits to châteaux, vineyards, Terra Botanica, Puy du Fou, and Loire cruises, plus group activities. Catering for group outings (picnics) is also available. Targeted at senior travel groups, cultural associations, walking clubs, and bus tour operators.

Quantifiable outcome

• 4.75/5 average Google rating based on 70 reviews
• +7 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered minor and core.

• Osez MaugesminorGTM or Marketing PartnerLocal tourism promotion association for the Mauges region. Listed as a partner on the Les Jardins de l'Anjou website, generating referral traffic from regional leisure travelers and local excursion seekers.
• La Loire à VélominorGTM or Marketing PartnerPopular Loire Valley cycling route initiative. Partnership involves co-marketing as a cycling-friendly accommodation provider and joint promotion on cycling tourism itineraries. The estate is featured on the Loire à Vélo website and uses its branding in marketing materials targeting cycle tourists.
• Anjou TourismeminorGTM or Marketing PartnerOfficial regional tourism board for Anjou. Partnership provides listing on the Anjou Tourisme website and inclusion in regional tourism promotional materials, driving awareness among visitors to the Maine-et-Loire area.
• Aqua LoirecoreStrategic or Co-development PartnerAqua Loire is a nearby aquatic and wellness center located 500 meters from the estate. The partnership provides Les Jardins de l'Anjou guests with complimentary or discounted access to wellness facilities including hammam, sauna, jacuzzi, heated pool, and spa treatments. This is a featured selling point for both leisure couples (romantic getaways) and corporate clients (team building relaxation). The partnership is exclusive in the wellness segment for the estate's guests.
• Alive EventsminorStrategic or Co-development PartnerEvent planning and animation company. Listed as a partner on the Les Jardins de l'Anjou website, likely providing supplementary event production and animation services for corporate clients requiring specialized entertainment beyond the estate's in-house offerings.
• Options (Mise en scène, décoration, location pour réception)minorStrategic or Co-development PartnerEvent staging, decoration, and equipment rental company for receptions. Listed as a partner providing supplementary services for private events such as weddings and gala dinners held at the estate.
• Anjou Sport NatureminorStrategic or Co-development PartnerLocal outdoor sports and nature activity provider. Partnership enables the estate to offer a broader range of sports activities and nature-based team building experiences for corporate and group clients.
• AxilomeminorStrategic or Co-development PartnerEvent and seminar planning service or venue. Listed as a partner, potentially referring clients or collaborating on seminar package offerings in the Angers/Nantes region.
• Un peu Beaucoup Passionnément (Fleuriste)minorChannel Partner/ Reseller/ DistributorFlorist providing flower arrangements for events, weddings, and receptions held at the estate. Acts as a preferred vendor for decorative floral installations.
• French Sports Federations (FF Boxe, FFBasket, FFA) and Clubs (Angers SCO, FC Nantes)minorChannel Partner/ Reseller/ DistributorSports federations (French Boxing Federation, French Basketball Federation, French Athletics Federation) and professional clubs (Angers SCO football club, FC Nantes) feature Les Jardins de l'Anjou as a partner/accommodation provider for their teams. The logo section on the sports group page references these organizations, indicating a commercial relationship for sports team accommodation and training camps.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Domaine de la Bretesche: Loire Valley estate hotel combining hotel rooms, restaurant, golf, and event facilities in a wooded estate setting. Directly comparable to Les Jardins de l'Anjou on 'domaine hôtelier' concept, full-service event hosting, and Loire Valley positioning — though at a higher tier.
• Oceania Hôtels: French regional hotel chain offering 3- and 4-star properties with on-site restaurant, meeting rooms, and seminar packages in western and central France. Comparable mid-market positioning and MICE offering, with broader geographic coverage than a single estate.
• Brit Hotel: French 3-star independent hotel network with locations throughout France offering meeting rooms and group packages for SMEs and corporate clients. Closely aligned to Les Jardins de l'Anjou on mid-market tier and regional France distribution.
• Chateauform': France's leading dedicated residential seminar estate chain operating multi-domain venues with turnkey corporate event packages (accommodation, meeting space, catering, activities under one roof). Closely matches Les Jardins de l'Anjou's 'unified one-site domain' model across a broader property base.

Broad incumbents

• Novotel (Accor): Accor's flagship mid-scale brand with conference facilities, family rooms, and standardized event offerings across France. Competes for the same SME and corporate seminar segment as Les Jardins de l'Anjou, with national account programs.
• Pierre & Vacances / Center Parcs: Large French leisure-resort operator combining self-catering cottages, on-site restaurants, sports facilities, and meeting/event spaces. Adjacent model with broader geographic distribution and stronger brand recognition, but typically lower direct overlap on the MICE segment.
• Best Western France: National 3- and 4-star hotel brand network with many properties offering meeting rooms and corporate rates. Overlaps on mid-market business travel and small-to-mid-sized event hosting across French regions.
• Mercure Hotels (Accor): International 4-star brand operated by Accor with extensive French presence, standardized seminar packages, and dedicated MICE sales. Represents a larger-scale incumbent competing for the same corporate event and group business.

Regional players

• Cité des Congrès de Nantes: Major dedicated convention center in Nantes (within 45 minutes of Les Jardins de l'Anjou) hosting large congresses and exhibitions. Represents direct regional competitive pressure for large-scale congress business that the estate pitches for.

Emerging players

• UCPA: French sports-holiday and outdoor-activity operator with on-site accommodation, sports facilities, and group packages targeting clubs, federations, and corporate groups. Overlaps with Les Jardins de l'Anjou's sports group accommodation segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lesjardinsdelanjou
• LinkedInlinkedin.com/company/les-jardins-de-l-anjou
• Instagraminstagram.com/jardinsdelanjou

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Jardins de l'Anjou