JS
JS is a Chilean sole-proprietorship digital design and product consultancy founded ~2004, offering product/UX design, web/e-commerce build, performance marketing, and ongoing strategic accompaniment to professionals, SMEs, and enterprises primarily in the Valparaíso-Santiago corridor.
- Company typePrivate
- Founded2004
- HeadquartersRemote/Online, Chile
- Headcount11–50
- GTM typeB2B
- OfferingServices
What JS does
Javier Soto (operating as JS) is a sole-proprietorship digital design and product consultancy founded around 2004 and based in Villa Alemana, Chile, with service delivery concentrated in the Valparaíso region and Santiago. The firm is structured around four service pillars: Proyectar (product and UX/UI design with 3D modeling), Construir (web ecosystem build including custom sites, e-commerce, branding, and visual assets), Impulsar (Google Ads and Meta Ads campaign management with funnel strategy), and Escalar (ongoing maintenance, automation, and long-term strategic accompaniment branded as 'El Plan'). Underlying technology is conventional: 3D modeling and rendering tools, custom web development, and performance marketing platforms — no proprietary software platform, no AI/ML components, no public APIs or SDKs.
The business operates a consultative, sales-led go-to-market with direct client engagement and no intermediaries. Revenue mechanics are split across three engagement models — a recurring subscription accompaniment ('El Plan' on monthly/quarterly billing), one-time project work ('Proyectos Puntuales'), and co-development partnerships ('Association') — with all pricing quote-based and not publicly disclosed. Target customers are Chilean professionals, SMEs, and selected enterprises across healthcare, fashion/retail, education, real estate, wellness, food & beverage, and sports technology. Named clients include ACSCHILE, Trauma Atlas, Ap Metro, Pedidos Ya, Fitbamba, ZenMind App, Central Propiedades, and Amapola, among others, with no single customer identified as a dominant anchor.
The practice is operated by Javier Soto as the sole designer-consultant, supported on larger projects by an undisclosed network of associated professionals. There is no external funding, no parent company, no subsidiaries, no patents or trademarks on file, no awards listed, and no partnerships formally disclosed. Owner-controlled delivery creates a clean but capacity-constrained operating model; El Plan and the Association model are the primary mechanisms through which the firm has attempted to move beyond pure project-based, single-operator billing.
JS firmographics
Firmographics- Name
- JS
- Legal name
- Javier Soto
- Website
- https://javiersoto.cl
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- JS is a Chilean sole-proprietorship digital design and product consultancy founded ~2004, offering product/UX design, web/e-commerce build, performance marketing, and ongoing strategic accompaniment to professionals, SMEs, and enterprises primarily in the Valparaíso-Santiago corridor.
- Ownership category
- akta.pro rank
JS industry classification
Industry- Product category
- Digital Design Services
- NAICS
- Graphic Design Services (541430), Other Services Related to Advertising (541890), Computer Systems Design Services (541512)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
Keywords
Where JS is headquartered
LocationHeadquarters
- HQ city
- Remote/Online
- HQ country
- Chile
- HQ region
- Latin America
Offices5 records
Markets served
JS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Strategic Accompaniment (El Plan): Monthly or quarterly ongoing engagement model providing continuous digital strategy, website maintenance, visual renewal, and process optimization
- Project-Based Services: One-time engagements for specific deliverables including product design, web development, branding, digital marketing campaigns, and 3D visualization
- Partnership Engagements: Co-development partnerships for joint projects with aligned clients
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | El Plan - Monthly/Quarterly strategic accompaniment |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
JS product offering
Product offeringCore offering
Javier Soto is an independent digital design consultancy offering end-to-end services from product/UX-UI design and 3D modeling through custom web platforms, e-commerce, and visual identity to paid digital advertising campaigns (Google Ads and Meta Ads) plus long-term maintenance and strategic accompaniment via a subscription model ("El Plan"). The practice delivers both remote and in-person engagements to professionals, SMEs, and enterprises in Chile, drawing on 20+ years of cross-disciplinary experience.
Product overview
Javier Soto offers a comprehensive digital design and consulting service structured around four core pillars: Proyectar (Product Design), Construir (Web Ecosystem), Impulsar (Digital Campaigns), and Escalar (Growth & Optimization). The firm provides end-to-end services from conceptualization and UX/UI design to web development, e-commerce, digital marketing, and ongoing maintenance. Additionally, personal side projects include children's games, a children's therapy tracking app, 3D printing exploration, and object design. The offering is a service-based consultancy rather than a unified software platform with discrete product modules.
Differentiator
Problem solved
Functional benefit
Products and services
- Proyectar (Diseño de Producto)
Quantifiable outcome
- 40% higher daily retention in meditation app beta users
- +3 more outcomes
Companies that use JS
Customer profileNamed customers15 records
Segments4 records
Ideal customer profiles4 records
JS technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
JS partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights3 records
JS competitors and assessment
Company assessmentBroad incumbents
- IDEO: IDEO is a global design and innovation consultancy providing product design, UX research, and digital strategy to enterprises. It is comparable as a high-end design consultancy with a holistic product-to-experience practice, though it is institutional rather than sole-practitioner.
- Frog Design: Frog (now part of Capgemini Invent) is a global design and engineering consultancy delivering product, brand, and digital experience work. It is comparable in offering end-to-end design plus digital implementation for enterprise clients, though at significantly larger scale.
- Pentagram: Pentagram is one of the world's most established independent design agencies, offering branding, digital design, and creative strategy. It is comparable as a senior generalist design consultancy operating without a holding-company structure, though it operates at vastly larger scale through partner-led teams.
- R/GA: R/GA is a global experience design agency delivering brand strategy, product design, and digital marketing for enterprise clients. It is comparable in offering integrated design-plus-marketing services, though as an Interpublic-owned network rather than an independent practitioner.
Direct peers
- Ustwo Studios: Ustwo is an independent digital studio known for product design, UX/UI, and app development, with a reputation for outcome-led, portfolio-driven client engagement. It is comparable as a boutique design-led studio building digital products and experiences for consumer and enterprise clients.
- Work & Co: Work & Co is a digital product agency delivering design, engineering, and strategy for brands like Google, Apple, and Facebook. It is comparable as a creative-led digital studio combining UX/UI design, product strategy, and full-stack implementation for premium clients.
- Metalab: Metalab is a digital design agency specializing in product and brand experience design for tech-forward clients. It is comparable as a design-first studio delivering UX/UI, product strategy, and brand work for digital-native and enterprise customers.
- Fantasy (Interaction Design Firm): Fantasy is a digital experience and design agency building interactive products, websites, and brand systems. It is comparable as an independent creative studio combining UX/UI, product design, and digital marketing-adjacent capabilities for ambitious clients.
- Locomotive (Chilean Agency): Locomotive is a digital agency based in Montreal with strong Latin American work, offering web design, branding, and digital marketing. It is comparable as a boutique agency combining web, brand, and digital marketing services for SME and enterprise clients, with overlap in Latin American market exposure.
Emerging players
- Toptal (Freelance Talent Network): Toptal is a global freelance platform curating top design, development, and marketing talent for client engagements. It is comparable because it competes directly for the same freelance design and digital marketing engagements Javier Soto targets, though at a vastly different scale and structure.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
JS social profiles
Digital presenceJS financial estimates
Financial estimateRevenue estimate
Valuation estimate
JS leadership team
Management profileNumber of profiles
Profiles1 record
JS funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JS M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JS
What does JS do?
Javier Soto is an independent digital design consultancy offering end-to-end services from product/UX-UI design and 3D modeling through custom web platforms, e-commerce, and visual identity to paid digital advertising campaigns (Google Ads and Meta Ads) plus long-term maintenance and strategic accompaniment via a subscription model ("El Plan"). The practice delivers both remote and in-person engagements to professionals, SMEs, and enterprises in Chile, drawing on 20+ years of cross-disciplinary experience.
Is JS a public or private company?
JS is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was JS founded?
JS was founded in 2004. It employs 11 to 50 people.
Where is JS based?
JS is headquartered in Remote/Online, Chile, in the Latin America region.
How does JS make money?
Three revenue lines are on record. Strategic Accompaniment (El Plan) is the primary driver. The others are project-Based Services and partnership Engagements.
Who are JS's main competitors?
Broad incumbents on record are IDEO, Frog Design, Pentagram and R/GA. Direct peers are Ustwo Studios, Work & Co, Metalab, Fantasy (Interaction Design Firm) and Locomotive (Chilean Agency). Toptal (Freelance Talent Network) is listed as an emerging player.
Does JS have an API?
No public API is recorded for JS.
What industry is JS in?
JS's product category is Digital Design Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX). Its NAICS code is 541430 and its SIC code is 7311.