JimboFresh International
- Company typePrivate
- Founded-
- HeadquartersCartagena (La Unión), Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What JimboFresh International does
JimboFresh International SLU is a privately held Spanish agricultural producer (Sociedad Limitada Unipersonal) headquartered in La Unión, Murcia, operating within the Campo de Cartagena region. The company cultivates and sells traditional melon and watermelon varieties — including Galia, Piel de Sapo, Cantaloupe, Amarillo, Jimbee, Waikiki, Ivory Gaya, and Orange Candy melons, plus black, mini, and orange-flesh watermelons — alongside a vegetable line covering iceberg and romaine lettuce, broccoli, cauliflower (including colored varieties), Romanesco, celery, zucchini, and pumpkin. Its commercial differentiator is an explicit rejection of long-shelf-life varieties in favor of traditional cultivars prioritized for flavor, with technical staff determining optimal harvest timing to ensure peak ripeness at the processing center.
The business model is direct-to-retail fresh produce: JimboFresh controls the full chain from seed to market delivery through owned cultivation, a processing center, and cold storage, then distributes to supermarket retailers and fresh produce markets. The company evolved from the Levante Sur cooperative, founded in 1996 by 24 farmers with Ángel Pérez Sánchez as president, which obtained O.P.F.H. certification as a Fruit and Vegetable Producer Organization in 2002 (number 0642). The current entity is structured as a single-member limited company under Spanish law, with 23 employees and a marketing presence across Instagram, Facebook, TikTok, X, YouTube, and a corporate website.
JimboFresh serves supermarket retailers seeking differentiated, premium traditional melons versus standard long-shelf-life offerings, and addresses consumer nostalgia for traditional melon flavors that the company states have been lost due to proliferation of long-shelf-life varieties in supermarket produce sections. There is no disclosed pricing model, no public revenue figure, no external funding history, no AI/ML capabilities, and no API or technology platform — the company operates as a traditional agricultural producer with vertical supply chain control rather than as a technology-enabled business.
JimboFresh International firmographics
Firmographics- Name
- JimboFresh International
- Legal name
- JIMBOFRESH INTERNATIONAL SLU
- Website
- https://jimbofresh.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
JimboFresh International industry classification
Industry- Product category
- Fresh Produce
- NAICS
- Other Vegetable (except Potato) and Melon Farming (111219), Vegetable and Melon Farming (1112)
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Brassica & Cole Crop Farming (Cabbage, Broccoli, Cauliflower, Brussels Sprouts) (AFAGADAB)
- akta.pro secondary industry
- Leafy Greens Farming (Lettuce, Spinach, Kale, Arugula, Chard) (AFAGADAA)
Keywords
Where JimboFresh International is headquartered
LocationHeadquarters
- HQ city
- Cartagena (La Unión)
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
JimboFresh International business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales
Revenue model
- Fresh Produce Sales: Revenue generated from cultivating and selling fresh melons and watermelons to supermarket retailers and markets. Products include traditional melon varieties (Galia, Piel de Sapo, Cantaloupe, Amarillo, Jimbee, Waikiki, Ivory Gaya, Orange Candy), watermelon varieties (Sandía, Mini Sandía, Sandía Negra, Sandía Naranja), and vegetables (Iceberg, Romaine, Broccoli, Cauliflower, Romanescu, Celery, Zucchini, Pumpkin).
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
JimboFresh International product offering
Product offeringCore offering
JimboFresh International is an agricultural producer that cultivates and sells traditional melon varieties (Jimbee, Galia Tradicional, Cantaloupe, Piel de Sapo, Amarillo, Waikiki, Ivory Gaya, Orange Candy, Golden Cantaloupe, Mini Galia), traditional watermelon varieties (Sandía, Sandía Negra, Mini Sandía, Mini Sandía Negra, Sandía Naranja), and complementary vegetables (Iceberg, Mini Romana, broccoli, purple broccoli, white, purple, green, and orange cauliflower, Romanescu, celery, zucchini, pumpkin). The company controls the entire supply chain from seed to market delivery, with technicians advising farmers and determining optimal harvest timing, and sells to supermarket retailers and fresh produce markets.
Product overview
JimboFresh International is an agricultural cooperative group of passionate farmers cultivating traditional melon and vegetable varieties in the Campo de Cartagena region. Their portfolio consists of two main product lines: melons (including Jimbee, Galia Tradicional, Cantaloupe, Piel de Sapo, and specialty varieties) and vegetables (including lettuce, broccoli, cauliflower, and other produce). All crops are produced in-house, controlling the entire supply chain from seed to market delivery. The company emphasizes traditional varieties over long-shelf-life types, focusing on recovering classic flavors of traditional melons.
Differentiator
Problem solved
Functional benefit
Products and services
- Sandía (Watermelon) Traditional watermelon variety cultivated in Campo de Cartagena for supermarket retailers and fresh produce markets.
- Sandía Negra (Black Seedless Watermelon) Black seedless watermelon variety with dark rind and sweet flesh, sold to supermarket retailers and fresh produce markets.
- Mini Sandía (Mini Watermelon) Compact watermelon variety suitable for individual portions, sold to supermarket retailers and fresh produce markets.
- Mini Sandía Negra (Mini Black Watermelon) Small-sized black watermelon variety sold to supermarket retailers and fresh produce markets.
- Sandía Naranja (Orange-Fleshed Watermelon) Orange-fleshed watermelon variety with distinctive color and taste, sold to supermarket retailers and fresh produce markets.
- Jimbee Melon Flagship traditional melon variety of the JimboFresh brand, focused on recovering classic flavors, sold to supermarket retailers and fresh produce markets.
- Galia Tradicional (Traditional Galia Melon) Traditional Galia melon variety harvested more frequently to ensure optimal ripeness, sold to supermarket retailers and fresh produce markets.
- Mini Galia Melon Compact Galia melon variety for smaller portions, sold to supermarket retailers and fresh produce markets.
- Waikiki Melon Melon variety with distinctive tropical characteristics, sold to supermarket retailers and fresh produce markets.
- Golden Cantaloupe Golden-hued cantaloupe melon variety sold to supermarket retailers and fresh produce markets.
- Cantaloupe Classic cantaloupe melon variety with netted skin and orange flesh, sold to supermarket retailers and fresh produce markets.
- Piel de Sapo Naranja (Orange-Fleshed Piel de Sapo) Orange-fleshed Piel de Sapo melon variety sold to supermarket retailers and fresh produce markets.
- Piel de Sapo Melon Traditional Spanish melon variety with green flesh and distinctive speckled skin, sold to supermarket retailers and fresh produce markets.
- Ivory Gaya Melon Ivory-colored melon variety sold to supermarket retailers and fresh produce markets.
- Orange Candy Melon Sweet orange-fleshed melon variety sold to supermarket retailers and fresh produce markets.
- Amarillo Melon Yellow-fleshed melon variety sold to supermarket retailers and fresh produce markets.
- Iceberg Lettuce Iceberg lettuce variety sold to supermarket retailers and fresh produce markets.
- Mini Romana Lettuce Compact romaine lettuce variety sold to supermarket retailers and fresh produce markets.
- Brócoli (Broccoli) Standard broccoli variety sold to supermarket retailers and fresh produce markets.
- Brócoli Morado (Purple Broccoli) Purple broccoli variety sold to supermarket retailers and fresh produce markets.
- Coliflor (Cauliflower) Standard white cauliflower variety sold to supermarket retailers and fresh produce markets.
- Coliflor Morada (Purple Cauliflower) Purple cauliflower variety sold to supermarket retailers and fresh produce markets.
- Coliflor Verde (Green Cauliflower) Green cauliflower variety sold to supermarket retailers and fresh produce markets.
- Coliflor Naranja (Orange Cauliflower) Orange cauliflower variety sold to supermarket retailers and fresh produce markets.
- Romanesco Romanesco broccoli variety with distinctive fractal pattern, sold to supermarket retailers and fresh produce markets.
- Apio (Celery) Celery variety sold to supermarket retailers and fresh produce markets.
- Calabacín (Zucchini) Zucchini variety sold to supermarket retailers and fresh produce markets.
- Calabaza (Peanut-Shaped Pumpkin) Peanut-shaped pumpkin variety sold to supermarket retailers and fresh produce markets.
Quantifiable outcome
- Traditional varieties harvested at peak ripeness for superior flavor vs. long-shelf-life varieties
Companies that use JimboFresh International
Customer profileSegments1 record
Ideal customer profiles4 records
JimboFresh International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
JimboFresh International partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Levante Sur CooperativecoreLevante Sur was the founding cooperative in the Campo de Cartagena, established by 24 farmers with Ángel Pérez Sánchez as president. It was the first cooperative in the region and became certified as a Fruit and Vegetable Producer Organization (O.P.F.H.) in 2002 (certification number 0642). JimboFresh operates as part of this agricultural cooperative structure, with shared facilities including 1,600 m² warehouse and 800 m² cold storage chambers. Initial production reached 8 million kilos with revenue of 600 million pesetas (3.6 million euros) in the first year.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
JimboFresh International competitors and assessment
Company assessmentBroad incumbents
- Driscoll's: Largest berry marketer globally and a model for branded specialty-produce strategy. Comparable as a broad incumbent executing a brand-driven, premium-tier playbook in fresh produce similar to JimboFresh's Jimbee approach.
- Greenyard: Belgian-listed European fresh, frozen and prepared produce platform. Comparable as a broad incumbent in the European fresh-produce supply chain with overlapping fruit and vegetable categories.
- Bonduelle: Global leader in processed and fresh vegetables with a strong European footprint. Comparable as a broad incumbent offering overlapping vegetable categories, though focused downstream in packaged/processed rather than fresh retail.
- Florette: Major European prepared-salad and fresh-vegetable brand (part of Agrial). Comparable as a broad incumbent in the fresh-vegetable category serving European supermarket chains with similar branded-produce positioning.
- Fresh Del Monte Produce: Global fresh-produce company with significant melon and watermelon operations worldwide. Comparable as a broad incumbent in the same core categories with global sourcing capabilities JimboFresh lacks.
- Dole plc: Global fresh-produce major with broad fruit and vegetable exposure including melons. Comparable as a scaled broad incumbent competing for the same retail shelf space and consumer demand.
Direct peers
- Hortamar: Spanish fresh-produce company operating in the southeastern Spain produce belt, with overlapping melon, watermelon and vegetable categories and shared supermarket retailer customers.
- Grupo Caparrós: Almería-based integrated fresh-produce company with broad fruit and vegetable operations. Comparable as a Spanish grower-distributor serving supermarket accounts with similar category exposure.
- Frutas Esther: Spanish fresh-produce specialist with significant melon and watermelon operations in the Murcia/Almería corridor. Highly comparable in product mix, regional footprint and supermarket-channel orientation.
- Agroponiente: Large Almería-based fruit and vegetable producer-marketer supplying retail and wholesale across Europe. Directly comparable in product range, Spanish origin and supermarket-channel focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
JimboFresh International social profiles
Digital presenceJimboFresh International compliance and trust
Trust signalCompliance1 record
JimboFresh International financial estimates
Financial estimateRevenue estimate
Valuation estimate
JimboFresh International leadership team
Management profileNumber of profiles
Profiles1 record
JimboFresh International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JimboFresh International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JimboFresh International
What does JimboFresh International do?
JimboFresh International is an agricultural producer that cultivates and sells traditional melon varieties (Jimbee, Galia Tradicional, Cantaloupe, Piel de Sapo, Amarillo, Waikiki, Ivory Gaya, Orange Candy, Golden Cantaloupe, Mini Galia), traditional watermelon varieties (Sandía, Sandía Negra, Mini Sandía, Mini Sandía Negra, Sandía Naranja), and complementary vegetables (Iceberg, Mini Romana, broccoli, purple broccoli, white, purple, green, and orange cauliflower, Romanescu, celery, zucchini, pumpkin). The company controls the entire supply chain from seed to market delivery, with technicians advising farmers and determining optimal harvest timing, and sells to supermarket retailers and fresh produce markets.
Is JimboFresh International a public or private company?
JimboFresh International is a private company. It is classified as management employee owned and is currently operating.
When was JimboFresh International founded?
JimboFresh International was founded in -1. It employs 11 to 50 people.
Where is JimboFresh International based?
JimboFresh International is headquartered in Cartagena (La Unión), Spain, in the Europe region.
How does JimboFresh International make money?
One revenue line is on record: fresh Produce Sales.
Who are JimboFresh International's main competitors?
Broad incumbents on record are Driscoll's, Greenyard, Bonduelle, Florette, Fresh Del Monte Produce and Dole plc. Direct peers are Hortamar, Grupo Caparrós, Frutas Esther and Agroponiente.
Does JimboFresh International have an API?
No public API is recorded for JimboFresh International.
What industry is JimboFresh International in?
JimboFresh International's product category is Fresh Produce. Its primary akta.pro industry code is AFAGADAB, Brassica & Cole Crop Farming (Cabbage, Broccoli, Cauliflower, Brussels Sprouts), with a secondary code of AFAGADAA, Leafy Greens Farming (Lettuce, Spinach, Kale, Arugula, Chard). Its NAICS code is 111219 and its SIC code is 100.