Direction Technique

What Direction Technique does

Direction Technique is a sole proprietorship based in Perth, Western Australia, operating the Analeigh Method™ brand under founder Katrina Jean Taylor, who has over 30 years of experience in medical intuition, shamanic healing, and energy work. The business delivers a portfolio of personal services including psychic readings ($150 AUD/45 min), medical intuitive sessions ($170 AUD/60 min), and shamanic healing ($180 AUD/60 min), available both in-person in Perth and online worldwide via Zoom. Its core product surface is the trademarked Analeigh Method™—a proprietary methodology combining medical intuition, shamanic healing, breathwork (the Analeigh Breath Technique), palm heat healing, and intuitive body scanning—packaged into a six-level training curriculum priced at $950 AUD per level (or 3 × $325 AUD payment plan), each with video lessons, workbooks, and four private consultations with the founder.

The revenue model blends one-time purchases (sessions, courses, workshops at $59–$180 AUD) with subscription monetization via the Sound Healing Collection Membership ($45/$65 AUD) and a free top-of-funnel membership community delivering guided meditations, affirmations, podcasts, and articles. Distribution is direct-to-consumer through the analeighmethod.com e-commerce store and Zoom, with self-serve booking followed by personal email scheduling from the founder. The practice serves a globally distributed individual consumer base spanning spiritual guidance seekers, health-conscious individuals, sensitive souls/empaths, and aspiring energy healers, with no disclosed institutional customers or external funding. Operating geographies include Australia (Perth headquarters) and online delivery to the USA, Indonesia, UK, Singapore, Malaysia, UAE, India, China, Canada, and New Zealand. The business model is structurally constrained by founder-delivered 1:1 services and operates without identified corporate infrastructure beyond the proprietorship.

Name

Direction Technique

Legal name

Katrina Jean Taylor

Website

https://katrinajeantaylor.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Direction Technique operates the Analeigh Method™, a sole-proprietor medical intuitive and energy healing practice run by Katrina Jean Taylor from Perth, delivering psychic readings, shamanic healing, and six-level training courses to individual consumers globally via Zoom and in-person sessions.

Ownership category

akta.pro rank

Product category

Holistic Energy Healing Services

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Reiki & Energy Healing (HSADAHAM)

akta.pro secondary industries

Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Trauma-Informed Mindfulness & Somatic Mind-Body Practices (HSADAJAI)

Keywords

• Medical intuitive readings
• Energy healing services
• Shamanic healing sessions
• Intuitive training courses
• Sound healing library

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Private Sessions: One-on-one psychic readings, medical intuitive readings, and shamanic healing sessions offered in-person in Perth or online worldwide. Sessions priced individually at $150-180 AUD.
2. Analeigh Method Training Courses: Six-level training program teaching the Analeigh Method. Each level includes video lessons, workbooks, and private consultations with Katrina. One-time payment with lifetime access to materials.
3. Sound Healing Collection Membership: Subscription access to audio and video healing library with 5+ guided meditations, crystal bowl sessions, body anatomy visualizations, and affirmations. Member pricing at $45 AUD vs $65 AUD public.
4. Workshops and Events: Live online workshops including shamanic cleansing, spirit guide connection, and nervous system healing. Priced at $70 AUD with recordings available.
5. Live Reading Circles: Group Zoom sessions for psychic and clairvoyant readings with live Q&A. Introductory pricing at $59 AUD.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Direction Technique operates as a sole practitioner holistic healing practice under the Analeigh Method™ brand, delivering one-on-one psychic, medical intuitive, and shamanic healing sessions to individual clients both in-person in Perth, Western Australia and online worldwide via Zoom. The practice also sells a six-level structured training program (Levels 1–6) that teaches the proprietary Analeigh Method™ combining medical intuition, breathwork, shamanic healing, and energy clearing techniques, alongside a subscription Sound Healing Collection and recurring live workshops.

Product overview

Direction Technique (operated by Katrina Jean Taylor) offers a unified healing system centered on the Analeigh Method™, a medical intuitive approach combining breathwork, energy healing, and intuitive guidance. The core offerings include private sessions (Psychic Readings, Medical Intuitive Sessions, Shamanic Healing) and structured training through six progressive levels of the Analeigh Method™ course. Additional offerings include a Sound Healing Collection Membership, FREE Membership with guided meditations and affirmations, and various workshops and events. The portfolio spans individual consultation services, self-paced online courses with one-on-one coaching, subscription-based content libraries, and live workshop experiences—creating a comprehensive ecosystem for intuitive development and energy healing.

Differentiator

Problem solved

Functional benefit

Brands

• Sound Healing Collection: Audio and video healing library featuring guided meditations with crystal bowls, dolphins, whales, and ocean waves combined with the Analeigh Method™.
• Analeigh Method™ Training Courses

Products and services

• Psychic Readings

Quantifiable outcome

• Medical intuitive scan accuracy confirmed by physiotherapist identifying c2 vertebrae issue
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Shift Network: Online platform hosting summits, courses, and live events on spirituality, shamanism, energy healing, and consciousness. Directly comparable as a multi-teacher marketplace for shamanic and energy healing training with online course delivery and global audience.
• Keen: Online marketplace connecting consumers with psychic readers, clairvoyants, and intuitive advisors via chat and phone. Directly comparable as a delivery channel for one-on-one psychic readings and intuitive guidance, though operates as a multi-reader marketplace rather than a single practitioner.
• Gabby Bernstein Coaching: Spiritual teacher brand offering courses, coaching, meditations, and live events centered on intuition, manifestation, and spiritual guidance. Comparable as a single-founder personal brand built on spirituality, intuitive development, and online course/community monetization.
• Hay House: Publisher and media platform specializing in self-help, spirituality, energy healing, and intuitive development books, courses, and events. Directly comparable as a hub for medical intuitive and energy healing authors (e.g., Carolyn Myss, Dr. Judith Orloff) — operates a similar content-to-course-to-community funnel.
• Psychic Source: Online psychic reading platform offering live chat and phone readings with screened advisors. Directly comparable on the core psychic reading service line — both sell paid one-on-one intuitive sessions to consumer clients.
• Mindvalley: Online personal growth and transformation platform offering courses across wellness, spirituality, meditation, and energy healing from various teachers. Directly comparable as a multi-teacher e-learning ecosystem with courses, memberships, and community — though larger and more diversified than the Analeigh Method's single-founder model.
• Dr. Joe Dispenza: Personal brand built around meditation, breathwork, and energy healing with online courses, retreats, workshops, and research-aligned content. Comparable as a single-founder model monetizing a proprietary healing methodology through courses, events, and digital products at global scale.
• Insight Timer: Largest free meditation app with a teacher marketplace offering guided meditations, sound healing, and music. Comparable on the Sound Healing Collection and guided meditation offerings, though serves as a broad platform rather than a single-practitioner practice.

Broad incumbents

• Headspace: Mass-market meditation and mindfulness app with subscription model, guided meditations, and corporate wellness partnerships. A broader incumbent in the meditation/wellness space — overlaps on guided meditation offerings but does not specialize in medical intuition or shamanic healing.
• Calm: Mass-market meditation and sleep app with subscription model and celebrity/founder-led content. A broader incumbent overlapping on meditation, sound healing (sleep stories, soundscapes), and wellness memberships, but not focused on intuitive or shamanic services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/direction-technique

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Direction Technique