KM Coaching

What KM Coaching does

KM Coaching, operated under the legal entity Equip and Empower LLC (founded February 2021 in California), is a solo coaching and mentoring practice run by founder Kenneth Mulkey, a former long-tenured pastor at Cottonwood Church in Los Alamitos, CA. The business serves faith-based leaders — pastors, church leaders, ministry teams, non-profits, individual leaders, and (more recently) teenagers aged 14-18 — with a portfolio spanning one-on-one coaching, two online courses (The Mentoring Mandate Course and Helping Students Win), two authored books available in English and Spanish (Run To Win and Helping Others Win), a small-group workbook, and on-demand seminar replays.

The practice has no proprietary technology platform; all delivery is built on third-party infrastructure. Kajabi hosts the online courses and checkout (kenneth-mulkey.mykajabi.com), Calendly handles scheduling for free 15-minute consultations, and standard web video/webinar tools support seminars. Content is video-based, structured around modules with implementation worksheets, and accessible for six-month renewable periods. No API, SDK, app, or AI/ML capabilities are present.

KM Coaching generates revenue through four streams: recurring course subscriptions ($199 founding-member / $299 regular for a 6-month Mentoring Mandate access), one-time book sales via Amazon and bulk organizational orders, $79 on-demand seminar replay purchases, and undisclosed-price one-on-one coaching engagements booked after a free consultation. Go-to-market is sales-led and community-led, anchored on Kenneth Mulkey's personal brand, free webinar lead generation, domestic and international speaking engagements, and testimonial-driven referrals within pastor and ministry networks. The company is bootstrapped, privately held, and operates with no disclosed external funding.

Name

KM Coaching

Legal name

Equip and Empower LLC

Website

https://kennethmulkey.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

KM Coaching, operating under Equip and Empower LLC, is a faith-based coaching and mentoring practice run by Kenneth Mulkey that serves pastors, church leaders, ministries, and individuals with online courses, books, seminars, and one-on-one coaching.

Ownership category

akta.pro rank

Product category

Professional Coaching Services

NAICS

Educational Support Services (61171), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Behavior Change & Motivational Coaching (HSADAGAF)

akta.pro secondary industry

Lifestyle & Habit Change Coaching (HSADAGAB)

Keywords

• Leadership coaching services
• Mentoring programs
• Pastoral coaching
• Online mentoring courses
• Faith-based leadership

Headquarters

HQ city

Los Alamitos

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Online Course Subscriptions: The Mentoring Mandate Course is sold as a 6-month subscription access ($199 founding member price, regularly $299). The Helping Students Win curriculum is also sold as a course. Course revenue is recurring through new enrollments.
2. Coaching Services: One-on-one coaching sessions with Kenneth Mulkey. Clients book free 15-minute consultations, then engage in ongoing coaching. Pricing for coaching sessions is not publicly disclosed.
3. Book Sales: Kenneth Mulkey authored 'Run To Win: Finding Your Lane and Finishing' and 'Helping Others Win: 10 Keys to Effective Mentoring' sold through Amazon and bulk orders. Both books available in English and Spanish.
4. Seminar/Event Replays: On-demand seminar replays from 'Creating a Mentoring Culture, So Everyone Wins' sold for $79. Provides additional revenue from content previously delivered at events.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

KM Coaching provides faith-based leadership coaching and mentoring services for pastors, church leaders, organizations, and individuals, focused on personal, organizational, and strategic development including succession planning. The practice supplements live coaching with self-paced online courses (The Mentoring Mandate Course and Helping Students Win), authored books (Run To Win and Helping Others Win in English and Spanish), and on-demand seminar replays. All services and products are delivered directly by founder Kenneth Mulkey through his website and the Kajabi course platform.

Product overview

KM Coaching operates as a coaching and mentoring practice under Equip & Empower LLC, offering a portfolio of services and digital products. The core offering includes KM Coaching services for personal, organizational, and strategic development, supplemented by two online courses: The Mentoring Mandate Course™ (a 6-module video-based training with worksheets for mentoring development) and the Helping Students Win Course™ (designed for teenage students). The company also produces published books including Run To Win and Helping Others Win (available in English and Spanish), a small group workbook, and on-demand seminar replays titled Creating a Mentoring Culture, So Everyone Wins. Individual and organizational mentoring services are offered alongside these digital products.

Differentiator

Problem solved

Functional benefit

Brands

• The Mentoring Mandate Course: An online course designed to equip leaders and individuals in effective mentoring practices, with 6 transformative modules covering personal development, mentoring relationships, and implementation worksheets.
• Helping Students Win (HSW) Curriculum

Products and services

• The Mentoring Mandate Course A six-module video-based online course designed to equip leaders, teams, churches, and organizations in personal, organizational, and strategic development including leadership succession through mentoring; includes implementation worksheets and six-month access.
• Helping Students Win Course An elective course designed for 14-18 year old students that teaches mentoring and its positive impact, meeting California State standards for Transformative Social and Emotional Learning (T-SEL).
• KM Coaching Services

Quantifiable outcome

• Students gain confidence immediately to mentor and seek impactful mentor/mentee relationships
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• RightNow Media: Faith-based streaming video library serving churches with discipleship and leadership content. Comparable as a digital content distribution channel for Christian leaders, and a potential partnership or competitive platform for mentoring content.

Direct peers

• Halftime Institute: Faith-based leadership coaching and development program for Christian leaders, pastors, and executives. Closely comparable in target audience, faith-rooted methodology, and coaching/curriculum hybrid model.
• Vanderbloemen Search Group: Consulting and executive search firm serving churches and faith-based organizations. Comparable in serving the pastoral and church leadership buyer, with adjacent services in organizational development and leadership transitions.
• PastorServe: Provides pastoral coaching, spouse support, and crisis care for pastors and ministry leaders. Directly comparable target customer (pastors) with overlapping coaching service offerings and faith-based framing.
• Coaching4Clergy: Provides ICF-aligned coaching certification and services specifically for pastors and clergy. Directly comparable to KM Coaching in target segment (faith leaders), coaching methodology, and credentialing alignment, and notably is the organization that trained Kenneth Mulkey.

Broad incumbents

• Tony Robbins Companies: Premier motivational coaching, personal development courses, books, and seminars brand. Comparable in motivational coaching positioning, course/books revenue model, and seminar replay distribution, but operates at massive scale across secular audiences.
• John Maxwell Company: Large-scale leadership development and coaching brand founded by John Maxwell, offering courses, books, and speaking. Highly comparable to KM Coaching in target audience (leaders, pastors) and product mix (courses, books, seminars), but with substantially greater scale and breadth.
• Ramsey Solutions: Faith-rooted financial and leadership coaching, courses, books, and media brand. Comparable in faith-based positioning, books-plus-courses revenue model, and targeting faith-aligned leaders and organizations.
• Brené Brown / Dare to Lead: Leadership and organizational development coaching and training brand built on books, courses, and workshops. Comparable in combining books, online courses, and cohort-based leadership training, but operates at far larger scale and across secular organizations.

Regional players

• Walk Thru the Bible: Faith-based leadership, biblical, and ministry training organization offering courses and seminars to churches and leaders. Comparable in audience (church leaders), course/seminar content delivery, and faith-rooted methodology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/km-coaching21
• Instagraminstagram.com/kenneth_mulkey

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KM Coaching