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Workplace Strategy and Project Services | Knight Frank Thailand

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uuid004qktb

Namestring
Workplace Strategy and Project Services | Knight Frank Thailand
Legal namestring
Knight Frank Chartered (Thailand) Limited (บริษัท ไนท์แฟรงค์ ชาร์เตอร์ (ประเทศไทย) จำกัด)
Company typeenum
Private
Founded yearint
1998
Descriptiontext

Knight Frank Thailand is a Bangkok-headquartered, full-service property consultancy established in 1998 as the Thai arm of UK-based Knight Frank LLP. Operating through two legal entities — Knight Frank Chartered (Thailand) Limited and Knight Frank Phuket Limited — the firm employs approximately 630 staff across Bangkok and Phuket offices, serving individual buyers, corporate occupiers, developers, investors, and condominium juristic persons. Its service portfolio spans residential agency, office and retail agency, industrial/logistics, property management, valuation and advisory, capital markets and investment, land sales, ESG advisory, and workplace strategy services.

The Workplace Strategy and Project Services division, the specific subject of this analysis, delivers innovative workplace strategies, change management, project management, and smart workplace design solutions to enterprise occupiers seeking to optimize office space, boost employee engagement, and drive business outcomes. The division is supported by a Director, Associate Director, Senior Manager, Assistant Managers, a Manager-Workplace Designer, and specialists in workplace design, strategy analysis, project management, quantity surveying, and quality control — though it represents a small subset of the broader ~630-person organization.

The firm monetizes through commission-based transaction fees (residential, commercial, industrial, capital markets), recurring managed-services fees (property management for condos, offices, and villas), and professional-services fees (valuation, workplace strategy, ESG advisory). Distribution combines direct enterprise sales via Bangkok and Phuket offices with self-serve digital channels (website property search, iOS mobile app, My Knight Frank portal) and international investor referral leverage from the parent Knight Frank network (60 countries, 418 offices).

Short descriptiontext

Knight Frank Thailand is a Bangkok-based full-service property consultancy founded in 1998, employing approximately 630 staff across Bangkok and Phuket as the Thai arm of global Knight Frank LLP, serving residential, commercial, industrial, and corporate occupier clients with brokerage, valuation, property management, and workplace strategy services.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBangkok, Thailand
HQ citystring
Bangkok
HQ countrystring
Thailand
HQ regionstring
Asia
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
real estate advisory, workplace consulting, property management, valuation services, capital markets
Industry2 codes
1Office Property Management
CodeBPAJAGAAPrimaryYes
2Real Estate Development Asset Management (Project/Construction-to-Stabilization)
CodeBPAJAMALPrimaryNo
NAICS code4 codes
  • Offices of Real Estate Agents and Brokers531210
  • Nonresidential Property Managers531312
  • Real Estate Property Managers53131
  • Other Activities Related to Real Estate531390
SIC code3 codes
  • Real Estate Agents & Managers (For Others)6531
  • Operators Of Nonresidential Buildings6512
  • Real Estate6500
Product category
Real Estate Services and Property Consultancy
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model5 records
1Property Agency Services
TypeTransaction Fee
Description

Commission-based fees on property sales and rentals for residential and commercial properties. Services include listing, marketing, transaction support, and advisory services.

knightfrank.co.th
2Property Management Services
TypeManaged Services
Description

Ongoing property management fees for condominium, office buildings, and villas, including maintenance, engineering, and administrative services

knightfrank.co.th
3Valuation and Advisory Services
TypeProfessional Services
Description

Professional valuation services for all property types, aligned with international standards, including market research and feasibility studies

knightfrank.co.th
4Workplace Strategy Services
TypeProfessional Services
Description

Consulting services including workplace strategy, change management, and project management for office optimization

knightfrank.co.th
5Capital Markets Services
TypeTransaction Fee
Description

Advisory and transaction support for property sales, acquisitions, joint ventures across all property sectors

knightfrank.co.th
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1Knight Frank Vacation
Description

Vacation rental property services in Phuket

knightfrank.co.th
Core offering1 text field

Knight Frank Thailand is a full-service real estate consultancy delivering integrated property services across the entire real estate lifecycle in Thailand. The Workplace Strategy and Project Services division specifically provides workplace strategy consulting, change management, workplace project management, and smart workplace design to help organizations optimize office space, enhance employee engagement, and execute workplace transformation projects. The firm also delivers residential and commercial agency, industrial and logistics, property management, valuation and advisory, capital markets, ESG advisory, and land sales services from offices in Bangkok and Phuket.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Knight Frank Thailand operates as a multi-service real estate consultancy providing integrated property services across residential, commercial, and industrial sectors. The company offers a comprehensive portfolio including Residential Agency, Office and Retail Agency, Industrial Agency, Property Management, Workplace Strategy Services (covering workplace strategy, change management, project management, and smart workplace design), Land Sales, Capital Markets and Investment, Valuation and Advisory, ESG Advisory, and Services in Phuket. The Workplace Strategy and Project Services division specifically provides innovative workplace strategies, change management, and project management solutions. The company is headquartered in Bangkok and Phuket, Thailand, with a global network spanning 60 countries and 418 offices worldwide.

Product and service6 records
1Workplace Strategy Services
CategoryWorkplace consulting
Description

Innovative workplace strategies, change management, and project management solutions designed to optimize office space utilization, boost employee engagement, and drive business success for enterprise occupiers.

2Residential Agency
CategoryResidential real estate brokerage
Description

Professional one-stop residential property service backed by extensive residential market knowledge and a strong buyer database, covering condos, houses, and villas for sale and rent in Bangkok and Phuket.

3Office and Retail Agency
CategoryCommercial real estate brokerage
Description

Office and retail property transaction and advisory services with comprehensive market insights and direct connections to decision-makers, supporting occupiers and investors in Bangkok and across Thailand.

4Industrial Agency
CategoryIndustrial and logistics real estate
Description

Industrial and logistics property services providing expertise in local laws, regulations, and site selection, with a vast network of trusted developers for factories and warehouses.

5Property Management
CategoryProperty management services
Description

Tech-driven property management delivering exceptional condominium, office building, and engineering services with efficient, transparent, and reliable management solutions.

6Valuation and Advisory
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Thailand operation of Colliers, providing commercial brokerage, valuation, property management, and capital markets services. Direct competitor in the same mid-to-large enterprise and investor segment with overlapping capabilities and global research backing.

TypeBroad incumbent
Description

UK parent partnership operating 418 offices across 60 countries. Comparable as the broader incumbent parent whose brand, research, and cross-border deal sourcing directly support Knight Frank Thailand's positioning and revenue.

TypeOthers
Description

International construction consultancy and project management firm active in Thailand. Comparable as an adjacent participant competing for workplace and project management mandates in the same corporate occupier segment.

TypeDirect peer
Description

Thailand arm of the world's largest commercial real estate services firm, offering agency, property management, valuation, capital markets, and workplace advisory. Directly comparable multi-line CRE services platform competing in the same Bangkok and Phuket institutional and HNW segments.

TypeRegional player
Description

Regional real estate agency franchise network operating in Thailand focused on residential brokerage. Comparable as a competing residential-focused agency competing for HNW and expatriate property buyers in Bangkok and Phuket.

TypeDirect peer
Description

Thailand operation of global CRE services firm JLL, providing brokerage, property and facility management, valuation, capital markets, and workplace consulting. Closest direct competitor on global brand, full-service breadth, and institutional client base.

TypeDirect peer
Description

Thailand arm of UK-headquartered Savills, focused on residential and commercial agency, property management, valuation, and advisory. Comparable international-brand real estate services firm with similar service mix and Bangkok-focused institutional and HNW client base.

TypeOthers
Description

Major Thai residential developer with extensive new-launch inventory. Comparable as a customer counterpart that supplies new-project mandates to agencies like Knight Frank Thailand and as a benchmark for Thai residential market scale and trends.

TypeDirect peer
Description

Thailand presence of global CRE consultancy Cushman & Wakefield, delivering agency, valuation, project management, and workplace services. Directly comparable global-brand competitor with overlapping service portfolio and target occupiers.

TypeEmerging player
Description

Leading Thai digital property marketplace and listing platform. Comparable as an emerging digital-native channel reshaping how residential buyers and renters search properties, potentially diverting lower-ticket demand from traditional agencies.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Workplace Strategy and Project Services | Knight Frank Thailand

Real Estate Services and Property Consultancyknightfrank.co.th

Knight Frank Thailand is a Bangkok-based full-service property consultancy founded in 1998, employing approximately 630 staff across Bangkok and Phuket as the Thai arm of global Knight Frank LLP, serving residential, commercial, industrial, and corporate occupier clients with brokerage, valuation, property management, and workplace strategy services.

What Workplace Strategy and Project Services | Knight Frank Thailand does

Knight Frank Thailand is a Bangkok-headquartered, full-service property consultancy established in 1998 as the Thai arm of UK-based Knight Frank LLP. Operating through two legal entities — Knight Frank Chartered (Thailand) Limited and Knight Frank Phuket Limited — the firm employs approximately 630 staff across Bangkok and Phuket offices, serving individual buyers, corporate occupiers, developers, investors, and condominium juristic persons. Its service portfolio spans residential agency, office and retail agency, industrial/logistics, property management, valuation and advisory, capital markets and investment, land sales, ESG advisory, and workplace strategy services.

The Workplace Strategy and Project Services division, the specific subject of this analysis, delivers innovative workplace strategies, change management, project management, and smart workplace design solutions to enterprise occupiers seeking to optimize office space, boost employee engagement, and drive business outcomes. The division is supported by a Director, Associate Director, Senior Manager, Assistant Managers, a Manager-Workplace Designer, and specialists in workplace design, strategy analysis, project management, quantity surveying, and quality control — though it represents a small subset of the broader ~630-person organization.

The firm monetizes through commission-based transaction fees (residential, commercial, industrial, capital markets), recurring managed-services fees (property management for condos, offices, and villas), and professional-services fees (valuation, workplace strategy, ESG advisory). Distribution combines direct enterprise sales via Bangkok and Phuket offices with self-serve digital channels (website property search, iOS mobile app, My Knight Frank portal) and international investor referral leverage from the parent Knight Frank network (60 countries, 418 offices).

Workplace Strategy and Project Services | Knight Frank Thailand firmographics

Firmographics
Name
Workplace Strategy and Project Services | Knight Frank Thailand
Legal name
Knight Frank Chartered (Thailand) Limited (บริษัท ไนท์แฟรงค์ ชาร์เตอร์ (ประเทศไทย) จำกัด)
Website
https://knightfrank.co.th
Company type
Private
Founded year
1998
Operating status
Operating
Headcount range
1–10 employees
Short description
Knight Frank Thailand is a Bangkok-based full-service property consultancy founded in 1998, employing approximately 630 staff across Bangkok and Phuket as the Thai arm of global Knight Frank LLP, serving residential, commercial, industrial, and corporate occupier clients with brokerage, valuation, property management, and workplace strategy services.
Ownership category
akta.pro rank

Workplace Strategy and Project Services | Knight Frank Thailand industry classification

Industry
Product category
Real Estate Services and Property Consultancy
NAICS
Offices of Real Estate Agents and Brokers (531210), Nonresidential Property Managers (531312), Real Estate Property Managers (53131), Other Activities Related to Real Estate (531390)
SIC
Real Estate Agents & Managers (For Others) (6531), Operators Of Nonresidential Buildings (6512), Real Estate (6500)
akta.pro primary industry
Office Property Management (BPAJAGAA)
akta.pro secondary industry
Real Estate Development Asset Management (Project/Construction-to-Stabilization) (BPAJAMAL)

Keywords

  • Real estate advisory
  • Workplace consulting
  • Property management
  • Valuation services
  • Capital markets

Where Workplace Strategy and Project Services | Knight Frank Thailand is headquartered

Location

Headquarters

HQ city
Bangkok
HQ country
Thailand
HQ region
Asia

Offices2 records

Markets served

Workplace Strategy and Project Services | Knight Frank Thailand business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Property Agency Services: Commission-based fees on property sales and rentals for residential and commercial properties. Services include listing, marketing, transaction support, and advisory services.
  2. Property Management Services: Ongoing property management fees for condominium, office buildings, and villas, including maintenance, engineering, and administrative services
  3. Valuation and Advisory Services: Professional valuation services for all property types, aligned with international standards, including market research and feasibility studies
  4. Workplace Strategy Services: Consulting services including workplace strategy, change management, and project management for office optimization
  5. Capital Markets Services: Advisory and transaction support for property sales, acquisitions, joint ventures across all property sectors

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Workplace Strategy and Project Services | Knight Frank Thailand product offering

Product offering

Core offering

Knight Frank Thailand is a full-service real estate consultancy delivering integrated property services across the entire real estate lifecycle in Thailand. The Workplace Strategy and Project Services division specifically provides workplace strategy consulting, change management, workplace project management, and smart workplace design to help organizations optimize office space, enhance employee engagement, and execute workplace transformation projects. The firm also delivers residential and commercial agency, industrial and logistics, property management, valuation and advisory, capital markets, ESG advisory, and land sales services from offices in Bangkok and Phuket.

Product overview

Knight Frank Thailand operates as a multi-service real estate consultancy providing integrated property services across residential, commercial, and industrial sectors. The company offers a comprehensive portfolio including Residential Agency, Office and Retail Agency, Industrial Agency, Property Management, Workplace Strategy Services (covering workplace strategy, change management, project management, and smart workplace design), Land Sales, Capital Markets and Investment, Valuation and Advisory, ESG Advisory, and Services in Phuket. The Workplace Strategy and Project Services division specifically provides innovative workplace strategies, change management, and project management solutions. The company is headquartered in Bangkok and Phuket, Thailand, with a global network spanning 60 countries and 418 offices worldwide.

Differentiator

Problem solved

Functional benefit

Brands

  • Knight Frank Vacation: Vacation rental property services in Phuket

Products and services

  • Workplace Strategy Services Innovative workplace strategies, change management, and project management solutions designed to optimize office space utilization, boost employee engagement, and drive business success for enterprise occupiers.
  • Residential Agency Professional one-stop residential property service backed by extensive residential market knowledge and a strong buyer database, covering condos, houses, and villas for sale and rent in Bangkok and Phuket.
  • Office and Retail Agency Office and retail property transaction and advisory services with comprehensive market insights and direct connections to decision-makers, supporting occupiers and investors in Bangkok and across Thailand.
  • Industrial Agency Industrial and logistics property services providing expertise in local laws, regulations, and site selection, with a vast network of trusted developers for factories and warehouses.
  • Property Management Tech-driven property management delivering exceptional condominium, office building, and engineering services with efficient, transparent, and reliable management solutions.
  • Valuation and Advisory

Companies that use Workplace Strategy and Project Services | Knight Frank Thailand

Customer profile

Segments5 records

Ideal customer profiles3 records

Workplace Strategy and Project Services | Knight Frank Thailand technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Workplace Strategy and Project Services | Knight Frank Thailand partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Workplace Strategy and Project Services | Knight Frank Thailand competitors and assessment

Company assessment

Direct peers

  • Colliers International Thailand: Thailand operation of Colliers, providing commercial brokerage, valuation, property management, and capital markets services. Direct competitor in the same mid-to-large enterprise and investor segment with overlapping capabilities and global research backing.
  • CBRE Thailand: Thailand arm of the world's largest commercial real estate services firm, offering agency, property management, valuation, capital markets, and workplace advisory. Directly comparable multi-line CRE services platform competing in the same Bangkok and Phuket institutional and HNW segments.
  • JLL Thailand (Jones Lang LaSalle): Thailand operation of global CRE services firm JLL, providing brokerage, property and facility management, valuation, capital markets, and workplace consulting. Closest direct competitor on global brand, full-service breadth, and institutional client base.
  • Savills Thailand: Thailand arm of UK-headquartered Savills, focused on residential and commercial agency, property management, valuation, and advisory. Comparable international-brand real estate services firm with similar service mix and Bangkok-focused institutional and HNW client base.
  • Cushman & Wakefield Thailand: Thailand presence of global CRE consultancy Cushman & Wakefield, delivering agency, valuation, project management, and workplace services. Directly comparable global-brand competitor with overlapping service portfolio and target occupiers.

Broad incumbents

  • Knight Frank (Global LLP): UK parent partnership operating 418 offices across 60 countries. Comparable as the broader incumbent parent whose brand, research, and cross-border deal sourcing directly support Knight Frank Thailand's positioning and revenue.

Others

  • MACE (Thailand): International construction consultancy and project management firm active in Thailand. Comparable as an adjacent participant competing for workplace and project management mandates in the same corporate occupier segment.
  • Sansiri Public Company: Major Thai residential developer with extensive new-launch inventory. Comparable as a customer counterpart that supplies new-project mandates to agencies like Knight Frank Thailand and as a benchmark for Thai residential market scale and trends.

Regional players

  • ERA Thailand: Regional real estate agency franchise network operating in Thailand focused on residential brokerage. Comparable as a competing residential-focused agency competing for HNW and expatriate property buyers in Bangkok and Phuket.

Emerging players

  • PropertyGuru Thailand (DDproperty / Think of Living): Leading Thai digital property marketplace and listing platform. Comparable as an emerging digital-native channel reshaping how residential buyers and renters search properties, potentially diverting lower-ticket demand from traditional agencies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Workplace Strategy and Project Services | Knight Frank Thailand social profiles

Digital presence

Workplace Strategy and Project Services | Knight Frank Thailand compliance and trust

Trust signal

Compliance1 record

Workplace Strategy and Project Services | Knight Frank Thailand financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Workplace Strategy and Project Services | Knight Frank Thailand leadership team

Management profile

Number of profiles

Profiles1 record

Workplace Strategy and Project Services | Knight Frank Thailand subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Workplace Strategy and Project Services | Knight Frank Thailand funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Workplace Strategy and Project Services | Knight Frank Thailand M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Workplace Strategy and Project Services | Knight Frank Thailand

What does Workplace Strategy and Project Services | Knight Frank Thailand do?

Knight Frank Thailand is a full-service real estate consultancy delivering integrated property services across the entire real estate lifecycle in Thailand. The Workplace Strategy and Project Services division specifically provides workplace strategy consulting, change management, workplace project management, and smart workplace design to help organizations optimize office space, enhance employee engagement, and execute workplace transformation projects. The firm also delivers residential and commercial agency, industrial and logistics, property management, valuation and advisory, capital markets, ESG advisory, and land sales services from offices in Bangkok and Phuket.

Is Workplace Strategy and Project Services | Knight Frank Thailand a public or private company?

Workplace Strategy and Project Services | Knight Frank Thailand is a private company. It is classified as corporate owned and is currently operating.

When was Workplace Strategy and Project Services | Knight Frank Thailand founded?

Workplace Strategy and Project Services | Knight Frank Thailand was founded in 1998. It employs 1 to 10 people.

Where is Workplace Strategy and Project Services | Knight Frank Thailand based?

Workplace Strategy and Project Services | Knight Frank Thailand is headquartered in Bangkok, Thailand, in the Asia region.

How does Workplace Strategy and Project Services | Knight Frank Thailand make money?

Five revenue lines are on record. Property Agency Services are the primary driver. The others are property Management Services, valuation and Advisory Services, workplace Strategy Services and capital Markets Services.

Who are Workplace Strategy and Project Services | Knight Frank Thailand's main competitors?

Direct peers on record are Colliers International Thailand, CBRE Thailand, JLL Thailand (Jones Lang LaSalle), Savills Thailand and Cushman & Wakefield Thailand. Knight Frank (Global LLP) is listed as a broad incumbent. Others are MACE (Thailand) and Sansiri Public Company. ERA Thailand is listed as a regional player. PropertyGuru Thailand (DDproperty / Think of Living) is listed as an emerging player.

Does Workplace Strategy and Project Services | Knight Frank Thailand have an API?

No public API is recorded for Workplace Strategy and Project Services | Knight Frank Thailand.

What industry is Workplace Strategy and Project Services | Knight Frank Thailand in?

Workplace Strategy and Project Services | Knight Frank Thailand's product category is Real Estate Services and Property Consultancy. Its primary akta.pro industry code is BPAJAGAA, Office Property Management, with a secondary code of BPAJAMAL, Real Estate Development Asset Management (Project/Construction-to-Stabilization). Its NAICS code is 531210 and its SIC code is 6531.

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