Kracht voor jeugd en gezin

What Kracht voor jeugd en gezin does

Kracht voor jeugd en gezin (operating as Kracht Den Haag) is a municipally-commissioned youth and family support consortium serving four districts of The Hague (Escamp, Scheveningen, Loosduinen, and Segbroek). Established in 2023 as a partnership between five organizations — Family Supporters, Incluzio, Yoep, impegno, and Mentaal Beter — the organization delivers the full spectrum of Dutch Jeugdwet-funded services: preventive youth care, basic youth care, and specialized youth healthcare. The service portfolio spans free group-based training programs (e.g., Rots en Water, Coole Kikker, Chillkracht, Brussengroep), online training via the Gezondeboel eHealth platform, neighborhood-based support and consultations through CJG centres, school social work (SMW) embedded in primary and secondary schools, and specialized programs including Integrale Vroeghulp for young children (-9 months to 6 years) and KinderKracht for VE-indicated children aged 2.5-3. Customer segments include parents and caregivers, children up to 12, youth 12+, families with young children, and referring professionals (GPs, teachers, social workers).

The technology stack is pragmatic rather than distinctive. Core systems include Microsoft Bookings for first telephone intake scheduling, Zenya for dossier request forms, Gezondeboel (third-party eHealth) for online training delivery, Calendly for appointment scheduling, and Google Analytics for website analytics. The client registration system holds NEN 7510 and ISO 27001 certifications, and the organization processes personal data in compliance with the GDPR/AVG. Twelve-plus ancillary delivery partnerships (Youz Preventie Haaglanden, Kenniscentrum Kind en Scheiding, JoinUs, Villa Pinedo, 2SUR5, Steunpunt Avalon, Mina Zorgacademie Stayaway, gro-up Gulliver, Family Supporters) extend the service surface. The organization maintains a Klantenraad (customer council) of seven members for service advisory input and a presence on Instagram, LinkedIn, and YouTube.

The business model is fully publicly funded under a single commissioning contract with the municipality of Den Haag (Gemeente Den Haag). All training and prevention services are provided free of charge to residents, with no referral required. Professional referrals via ZorgDomein or online forms route families through Incluzio-managed access teams to specialized youth care. Services are funded through municipal contracts and, where applicable, Dutch health insurance reimbursements under the Jeugdwet. The organization has no disclosed revenue figures, no commercial customers, no equity investors, and operates as a non-profit consortium of collaborating service delivery partners.

Name

Kracht voor jeugd en gezin

Legal name

Kracht voor jeugd en gezin

Website

https://krachtdenhaag.nl

Company type

Private

Operating status

Operating

Headcount range

101–250 employees

Short description

Kracht voor jeugd en gezin (Kracht Den Haag) is a municipally-commissioned youth and family support consortium formed in 2023 by five partner organizations (Family Supporters, Incluzio, Yoep, impegno, Mentaal Beter) that delivers free preventive, basic, and specialized youth care across four districts of The Hague under the Dutch Jeugdwet.

Ownership category

akta.pro rank

Product category

Youth and Family Support Services

NAICS

Child and Youth Services (624110), Child and Youth Services (62411), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Educational Services (8200), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Family Coaching, Parent-Mediated & Home Visiting EI Services (EDACAFAJ)

akta.pro secondary industries

Mental Health & Infant/Early Childhood Consultation (0–5) (EDACAFAO), Health Education & Parent Coaching (Sleep, Safety, Illness Management) (EDACAMAN)

Keywords

• Youth and family services
• Preventive youth care
• Parenting support programs
• School social work
• Early childhood intervention

Headquarters

HQ city

Den Haag

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Publicly Funded Youth Care (Jeugdhulp): Kracht voor jeugd en gezin is a publicly funded youth care organization commissioned by the municipality of The Hague (Gemeente Den Haag). Services include preventive youth care, basic youth care, and specialized youth care, funded through municipal contracts and health insurance reimbursements under the Jeugdwet (Youth Act). Incluzio manages the access and coordination of youth assistance on behalf of the municipality.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Kracht voor jeugd en gezin delivers publicly funded preventive, basic, and specialized youth care services for children, adolescents, and families in The Hague. Core offerings include free group training programmes (resilience, social skills, parenting topics), online training delivered through the Gezondeboel eHealth platform, peer group meetings (Bijeenkomsten), school-based social work (SMW), and specialized programmes such as Integrale Vroeghulp for young children (-9 months to 6 years) and KinderKracht for VE-indicated toddlers. Services are delivered close to home across four neighbourhoods, both physically and online.

Product overview

Kracht voor jeugd en gezin (Kracht Den Haag) is a collaborative youth and family support organization serving The Hague, specifically Escamp and Kust (Scheveningen, Loosduinen, and Segbroek) areas. The organization is a partnership between five organizations: Family Supporters, Incluzio, Yoep, impegno, and Mentaal Beter. The service portfolio consists of three main tiers: preventive youth care, basic youth care, and specialist youth healthcare. Core offerings include free group training programs (Gratis trainingen) for children, youth, and parents covering topics like emotions, resilience, and social skills; online training via the Gezondeboel eHealth platform; group meetings (Bijeenkomsten) for peer support; and general support services including school social work. Specialized programs include Integrale Vroeghulp for young children (-9 months to 6 years), the KinderKracht learning program for childcare settings, and various targeted trainings like Rots en Water resilience training, Brussengroep sibling support groups, and parent training programs on topics like divorce and solution-focused parenting. Support is delivered neighborhood-based, preferably in groups, both physically and online.

Differentiator

Problem solved

Functional benefit

Products and services

• Gratis trainingen (Free Training Programs) Free group-based training programmes for children, youth, and parents covering emotions, resilience, social skills, and coping with difficult situations, including Rots en Water, Coole Kikker, Chillkracht, and Brussengroep. Delivered in The Hague neighbourhoods.
• Online trainingen (Online Training via Gezondeboel) Online training programmes delivered through the Gezondeboel eHealth platform, including courses for parents on divorce and solution-focused parenting, and for youth on topics such as overstimulation, mindfulness, and social media use. Enrolment is self-serve via Calendly.
• Bijeenkomsten (Group Meetings) Group meetings that bring together families, parents, youth, and children with similar questions, enabling mutual learning and peer support.
• Ondersteuning (Support Services) Comprehensive youth care support including preventive support, school-based social work, and specialist youth healthcare, delivered close to home in neighbourhoods. Includes access-team routing for specialized care.
• Integrale Vroeghulp (Integral Early Help) Coordinated early intervention programme for young children (-9 months to 6 years) and their parents, focused on child development support across cognition, physical, mental resilience, and health. Includes a dedicated Jonge Kind team, matchingstafel, and Infant Mental Health specialists.
• KinderKracht Learning and development programme for childcare and school settings, for children aged 2.5-3 years with a VE (special educational needs) indication, providing extra support, attention, and structure in groups of up to 8 children.
• Schoolmaatschappelijk Werk (School Social Work) Low-threshold, short-term school-based support and advice for children facing challenges such as attention difficulties, stress, insecurity, exam anxiety, and social problems. Delivered by school social workers embedded in primary and secondary schools.
• Brussengroep (Sibling Groups) Support groups for children aged 8-12 and youth 12+ who have siblings requiring extra care. Participants learn to recognise feelings, develop helpful thoughts, handle stress, set boundaries, and ask for support.
• Rots en Water Training Resilience training with a physical approach, focusing on social skills through sports and game exercises. ROTS (Rock) represents strength and standing up for yourself; WATER represents flexibility and cooperation.
• Training Oplossingsgericht opvoeden (Solution-Focused Parenting) Solution-focused parenting training for parents of children aged 2-16, teaching parents to solve problems together with their child and understand them better.
• Training Beter Scheiden (Better Separation) Training for parents going through or after divorce, helping them cooperate after separation to provide children with calmness and clarity during major changes.
• Emoties in beweging (Emotions in Motion) Combined training for children (7-14) and parents where children engage in outdoor activities such as fire-making, climbing, and archery while learning about emotions, combined with Emotion-Focused Skills Training (EFST) for parents. Delivered at partner 2SUR5's location in Wateringen.

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature2 records

Partnerships

14 partnerships are on record, tiered core and minor.

• Family SupporterscoreStrategic or Co-development PartnerFamily Supporters is one of five organizations forming the Kracht voor jeugd en gezin consortium. They provide youth care professionals who deliver services alongside Incluzio, Yoep, impegno, and Mentaal Beter staff.
• IncluziocoreStrategic or Co-development PartnerIncluzio is the lead operational partner within the Kracht consortium, managing the access team (team toegang) that routes residents to appropriate youth care services. Incluzio Den Haag operates under the Kracht brand. Incluzio also manages customer registration systems with NEN 7510 and ISO 27001 certification.
• YoepcoreStrategic or Co-development PartnerYoep is one of five organizations in the Kracht consortium, providing youth care professionals who deliver services across Escamp and Kust districts.
• impegnocoreStrategic or Co-development Partnerimpegno is one of five organizations in the Kracht consortium. The organization hosts the Brussengroep 12+ sessions at its location (Loosduinse Hoofdstraat 563) and provides specialized youth care professionals.
• Mentaal BetercoreStrategic or Co-development PartnerMentaal Beter is one of five organizations in the Kracht consortium, providing mental health and youth care professionals. The KOPP/KOV 8-12 training is held at Mentaal Beter's location (Platinaweg 10, 2544 EZ Den Haag).
• GezondeboelcoreTechnology or IntegrationGezondeboel is the eHealth platform partner providing online training programmes to Kracht clients. Online training enrollment is managed through this platform in combination with Calendly for scheduling.
• Youz (Preventie Haaglanden)minorStrategic or Co-development PartnerYouz Preventie Haaglanden co-delivers the Positive Identity training (for LGBTQ+ youth) and is available for consultation on high-specialized youth mental health referrals (CAT Haaglanden, 088-358 8050).
• Mina Zorgacademie – StayawayminorStrategic or Co-development PartnerMina Zorgacademie's Stayaway programme delivers the GENOEG! training for women (16+) who are victims of domestic violence and forced sex work. Enrollment is through their website (stayaway.mina-zorgacademie.nl).
• Kenniscentrum Kind en ScheidingminorStrategic or Co-development PartnerThe Knowledge Centre for Children and Divorce is a key partner delivering training and support for children and youth of divorced parents, including programmes like Stoere Schildpadden, Dappere Dino's, and buddy projects with Villa Pinedo.
• JoinUsminorStrategic or Co-development PartnerJoinUs delivers social skills training programmes (JoinUs Real Life and JoinUs Online) for lonely youth and young adults (12-30 years) in The Hague. Prevention workers from Kracht facilitate these sessions.
• Steunpunt AvalonminorStrategic or Co-development PartnerSteunpunt Avalon is a weekly recovery support meeting for youth (15-25) struggling with personal challenges, including addiction recovery. Kracht prevention workers assist with organizing weekly Thursday evening sessions (17:00-21:30) at Stoelmatter 2, Wateringen.
• 2SUR5minorStrategic or Co-development Partner2SUR5 delivers the 'Emoties in beweging' (Emotions in Motion) training using outdoor activities such as fire-making, climbing, and archery at their location (Poeldijkseweg 31A, Wateringen), combined with EFST (Emotion-Focused Skills Training) for parents.
• gro-up (Gulliver gespecialiseerde kinderopvang)minorStrategic or Co-development Partnergro-up, through its Gulliver specialized childcare location at Panamaplein 21, 2548 HJ Den Haag, partners with Kracht to deliver the KinderKracht specialized learning and development programme for children aged 2.5-3 years with a VE (special educational needs) indication.
• Villa PinedominorStrategic or Co-development PartnerVilla Pinedo is a partner providing a buddy programme for children of divorced parents. Kracht refers families to Villa Pinedo's services and collaborates on training activities.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cardea Jeugdhulp: Cardea provides youth and family support, school social work, and parenting programs across multiple Dutch municipalities under Jeugdwet contracts. Directly comparable service portfolio (school social work, parenting training, group programs) and municipal commissioning model.
• Incluzio: Incluzio is Kracht's lead operational partner managing the access team, client registration, and referral processes under the Kracht brand. As a Dutch youth and social services provider operating across municipalities under Jeugdwet and Wmo contracts, Incluzio is the most directly comparable organization in both operating model and service portfolio.
• Mentaal Beter: Mentaal Beter is a Dutch mental health provider offering youth and adult GGZ services, parenting support, and resilience training. A Kracht consortium partner, but operates as an independent comparable provider with similar municipal and insurance-funded revenue model.
• Entrea Lindenhout: Entrea Lindenhout delivers youth care, family support, and parenting programs across multiple Dutch regions, including school social work and neighborhood-embedded services. Directly comparable in scope, target population, and commissioning model.
• Timon Jeugdhulp: Timon provides youth care and family support services in the Netherlands, including parenting support, group training, and specialized youth interventions. Comparable service model and municipal commissioning structure.
• Jeugdgezondheid (JGZ): Dutch Youth Health Care (JGZ) providers deliver preventive child health services and parenting support under municipal commissioning. They share Kracht's preventive, neighborhood-embedded approach to child and family well-being, with comparable population-health mandates.
• Pactum Jeugd- en Opvoedhulp: Pactum delivers specialized youth care, family coaching, and parenting support in the Netherlands with comparable free-of-charge preventive services. Similar mix of group-based training, family interventions, and school-embedded social work.
• Youz (Parnassia Groep): Youz is a Dutch youth mental health provider offering specialized GGZ care, prevention programs, and consultation services. Already a Kracht partner for Positive Identity training and high-specialized referrals, but comparable as a broader youth mental health and prevention provider.

Emerging players

• Samen Veilig Midden-Nederland: Regional safety organization delivering child and family protective services in central Netherlands. Operates in adjacent youth and family services space with comparable municipalities-driven commissioning but focuses more on safety/protection than prevention.

Broad incumbents

• GGZ Rivierduinen: Large Dutch mental health provider offering youth and adult GGZ services. Less specialized in neighborhood-embedded prevention than Kracht but overlaps in mental health support for children and adolescents.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Krachtvoorjeugdengezin
• LinkedInlinkedin.com/company/kracht-jeugd-en-gezin
• Instagraminstagram.com/krachtvoorjeugdengezin

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Kracht voor jeugd en gezin