What KRE inmobiliaria does

KRE inmobiliaria, operating under the legal entity KR ESPACO SAPI de C.V., is a Mexican real estate intermediation and advisory firm headquartered in Guadalajara, Jalisco (Torre Panorama, Providencia). Founded in 2020 and staffed by approximately 8 employees, the company brokers residential and commercial property transactions — including houses, apartments, warehouses, offices, retail spaces, and land — across sale, rental, and pre-sale (preventa) modalities. Its geographic reach covers the national territory of Mexico, with active listings documented in Jalisco, Nayarit, Colima, and Guanajuato.

The firm's core technology consists of a branded property-listing website (krinmobiliaria.com) with filters by property type and operation, supplemented by Instagram, Facebook, and WhatsApp as primary client-acquisition channels. The technology posture is conventional — a self-service listing portal and digital-marketing stack — with no proprietary AI/ML, API, or integration surface disclosed.

Commercially, KRE generates transaction-fee revenue on closed sales, rentals, and pre-sales, and augments this with an adjacent advisory layer spanning financial, fiscal, legal, and patrimonial advisory, trust formation (fideicomisos), and introductions to investment fund alternatives. The go-to-market is direct-to-consumer plus a sales-led motion in which the firm accompanies clients through the full transaction lifecycle. No external funding, partnerships, patents, awards, or institutional ownership are disclosed in the available data.

Name

KRE inmobiliaria

Legal name

KR ESPACO SAPI DE C.V.

Website

https://krinmobiliaria.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

KRE inmobiliaria is a Guadalajara-based real estate brokerage intermediating the sale, rental, and pre-sale of residential and commercial properties across Mexico, bundled with financial, legal, tax, and trust advisory services for individual and commercial clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Real estate sales intermediation: The company earns commissions on the sale of residential and commercial properties including houses, apartments, land, warehouses, offices, and retail spaces. Transactions are facilitated across the national territory of Mexico.
2. Real estate rental intermediation: The company earns commissions on rental transactions for properties including houses, apartments, warehouses, offices, and retail spaces.
3. Pre-sale (preventa) property intermediation: The company facilitates pre-sale transactions for development projects, earning commissions on units sold before or during construction phases.
4. Financial and advisory services: The company provides financial, fiscal, legal, and commercial advisory services accompanying real estate transactions, connecting clients to financing alternatives and investment funds. Revenue may also be generated through associated service fees.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

KRE inmobiliaria is a Mexican real estate intermediation firm that buys, sells, rents, and pre-sells residential, commercial, and industrial properties across Mexico, including houses, apartments, land, warehouses, offices, and retail spaces. The company accompanies clients through the full transaction process and supplements intermediation with integrated financial, fiscal, legal, patrimonial, and commercial advisory, including trust formation and connections to investment funds and financing alternatives.

Product overview

KRE Inmobiliaria operates as a real estate services company offering a unified platform for property sales, rentals, and pre-sales across Mexico. The core offering consists of commercializing individual properties and development projects (Desarrollos Inmobiliarios) including houses, apartments, warehouses, land, offices, and commercial spaces. The company differentiates through complementary advisory services including financial, tax, legal, and patrimonial advisory, as well as trust formation (fideicomisos) and investment fund connections. The portfolio spans multiple Mexican states including Jalisco, Nayarit, Colima, Guanajuato, and focuses on the Guadalajara metropolitan area and Pacific coast regions.

Differentiator

Problem solved

Functional benefit

Products and services

• Venta de Propiedades
• Renta de Propiedades
• Preventa de Propiedades
• Desarrollos Inmobiliarios
• Asesoría Inmobiliaria Integral

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Emerging players

• Habi: Tech-enabled residential real estate company operating in Mexico with instant-buy and brokerage services. Adjacent competitor targeting liquidity-focused sellers, an emerging alternative to traditional brokerages like KRE.
• Lamudi Mexico: Proptech real estate portal focused on emerging markets with active Mexico operations. Overlaps with KRE on digital listing discovery and investor lead generation for new developments.

Direct peers

• RE/MAX Mexico: Global real estate franchise with strong Mexico presence across residential, commercial, and rental brokerage. Competes head-to-head for the same buyer/seller/investor segments across multiple Mexican states.
• Century 21 Mexico: International real estate franchise operating in Mexico with broad residential and commercial intermediation services. Comparable on commission-based brokerage and multi-state footprint.
• Engel & Völkers Mexico: Premium residential and commercial real estate franchise active in Mexico, including Pacific-coast and Guadalajara markets. Comparable in offering higher-service brokerage to investors and developers.
• Coldwell Banker Mexico: Global residential and commercial real estate franchise network operating extensively in Mexico. Direct competitor in intermediation of houses, apartments, and commercial properties with similar commission-based revenue model.

Broad incumbents

• Vivanuncios: Major Mexican classifieds portal owned by eBay with a strong real estate vertical. Competes for organic search and discovery of property listings and is a key digital channel alongside KRE's own site.
• Metros Cúbicos: Established Mexican real estate portal and brokerage network with national listings coverage. Indirect competitor for lead generation, complementary in that listings can also be syndicated through it.
• Inmuebles24: Mexico's largest online real estate marketplace aggregating listings from thousands of brokerages. Competes indirectly for lead share and is a channel KRE's listings also feed into, but operates as a portal rather than agent.

Regional players

• Tu Naranja: Real estate services platform with focus on the Bajío and central Mexico regions, offering brokerage and advisory services. Comparable as a regionally-rooted, advisory-oriented brokerage competing for developer mandates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/krinmobiliaria
• LinkedInlinkedin.com/company/kre-inmobiliaria

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KRE inmobiliaria