Louisiana Automobile Dealers Association (LADA)

What Louisiana Automobile Dealers Association (LADA) does

The Louisiana Automobile Dealers Association (LADA) is a private nonprofit trade association founded in 1937 in New Orleans and headquartered since 1972 in Baton Rouge, Louisiana. LADA represents nearly 350 franchised new car and heavy truck dealers across Louisiana, alongside more than 150 allied associate members drawn from the automotive industry's vendor ecosystem (insurance, legal, compliance, technology, F&I). The association operates as a collective voice for dealers before the Louisiana state legislature, regulatory agencies, and the courts, with nearly 90 years of continuous advocacy on franchise laws, manufacturer disputes, and operational compliance.

LADA's product portfolio centers on membership programs (Dealer Membership and Associate Membership, billed annually each January), the LADA-SIF self-insured workers' compensation trust (created in 1981 and operated by Risk Management Services as third-party administrator, with over $115 million in member distributions since inception), volume-priced Green Tags temporary vehicle tag ordering, and a tiered sponsorship ecosystem across the Annual Convention, Dealer Day & Annual Meeting, and Charity Golf Tournament. The technology backbone is GrowthZone association management software, which powers the public website, member portal, event registration, and directory. Auxiliary services include on-retainer general counsel (Breazeale, Sachse & Wilson), labor counsel (Fisher Phillips), CPA advisory (Hannis T. Bourgeois), and a 20+ vendor endorsed member program providing vetted services to dealer members.

Revenue is generated through recurring annual membership dues, LADA-SIF managed services, transaction fees on temporary tag orders, and event sponsorships. Distribution is direct: a Director of Membership & Strategic Partnerships drives acquisition, with the member portal, social media, and the annual convention serving as the primary engagement channels. LADA operates exclusively in Louisiana, is governed by a 22-member Board of Directors drawn from dealer members across 17 districts, and is affiliated with the National Automobile Dealers Association (NADA) through designated state and PAC directors.

Name

Louisiana Automobile Dealers Association (LADA)

Legal name

Louisiana Automobile Dealers Association

Website

https://lada.org

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

11–50 employees

Short description

The Louisiana Automobile Dealers Association (LADA) is a 1937-founded nonprofit trade association representing nearly 350 franchised new car and heavy truck dealers and 150+ allied associate members across Louisiana, providing legislative advocacy, the exclusive LADA-SIF workers' compensation program, and vetted vendor endorsements.

Ownership category

akta.pro rank

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Dealer Membership Dues: Annual membership dues billed every January for franchised new car and heavy truck dealers in Louisiana. Approximately 350 dealer members.
2. Associate Membership Dues: Annual membership dues for allied associate members actively engaged in or supporting the automotive industry. Over 150 associate members.
3. LADA-SIF Workers' Compensation Program: The Louisiana Automobile Dealers Association Self-Insurers' Trust Fund (LADA-SIF) is the exclusive workers' compensation program for LADA Dealer Members, created in 1981. Has returned over $115 million in member distributions since inception.
4. Green Tags (Temporary Vehicle Tags): LADA provides 10-day temporary tag ordering service to member dealers at volume-based pricing tiers (200-2000 tags).
5. Convention and Event Sponsorships: Annual convention (2026 in Vail, CO) and charity golf tournament feature tiered sponsorships (Diamond, Platinum, Titanium, Gold, Silver levels) from associate members.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

LADA operates as a full-service trade association representing nearly 350 franchised new car and heavy truck dealers in Louisiana. It sells Dealer Membership and Associate Membership subscriptions that bundle legislative advocacy, legal counsel access, networking, and education; it also operates the LADA-SIF workers' compensation self-insurers' fund, a Green Tags temporary tag ordering service, and member events including the Annual Convention and Dealer Day meeting.

Product overview

LADA operates as a full-service trade association offering dealer and associate memberships along with specific programs. The core membership programs (Dealer Membership and Associate Membership) provide advocacy, networking, legal counsel access, and legislative representation. Key service products include the LADA-SIF workers' compensation program and Green Tags temporary tag ordering service. Events portfolio includes the Annual Convention (2026: June 17-21, Vail, CO), Dealer Day & Annual Meeting (April 2026, Baton Rouge), and Charity Golf Tournament (October 2026). Additional offerings include the Dealer Advocacy Fund for legislative support, the Info Hub/Membership Portal for member resources, and the quarterly Up To Speed Magazine publication.

Differentiator

Problem solved

Functional benefit

Products and services

• Dealer Membership Annual membership for Louisiana franchised dealerships of new cars and/or new trucks, providing legislative advocacy, regulatory representation, networking, legal counsel access, LADA-SIF eligibility, and inclusion in the member directory.
• Associate Membership Annual membership for businesses actively engaged in or supporting the automotive industry, providing networking, member directory access, event sponsorship opportunities, and endorsement program eligibility.
• LADA-SIF (Self-Insurers' Trust Fund) Workers' Compensation Program Self-insured workers' compensation program exclusive to LADA Dealer Members, administered by Risk Management Services, LLC, offering low rates, low expense ratios, and consistent surplus returns.
• Green Tags (Ten-Day Temporary Tags)

Quantifiable outcome

• Over $115 million in member distributions returned through LADA-SIF since 1981
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

21 partnerships are on record, tiered core and minor.

• NADA (National Automobile Dealers Association)coreStrategic or Co-development Partner · 1 August 2025LADA maintains affiliation with NADA as the national trade association for franchised dealers. LADA's Mark A. Hebert Sr. serves as NADA State Director, and Brett Barker serves as NADA PAC Director. Partnership provides access to national advocacy resources, NADA Foundation Emergency Relief Fund (beneficiary of LADA's Charity Golf Tournament), and the NADA Retirement 401(k) program endorsed for members.
• Risk Management Services, LLC (RMS)coreImplementation/ SI/ Consulting PartnerRMS serves as Third Party Administrator for LADA-SIF (Self-Insurers' Trust Fund), implementing Workers' Comp Best Practices in day-to-day management of operations. RMS provides the client portal at rmsla.com/clients-lada for fund members.
• American Fidelity Assurance CompanyminorGTM or Marketing PartnerEndorsed Member providing employer benefits and insurance services to LADA dealer members. Strategic benefits partner simplifying administration while providing voluntary benefits.
• Armatus Dealer UpliftminorGTM or Marketing PartnerEndorsed Member - largest provider of Retail Warranty Reimbursement submission services in the country. Has helped over 7,500 dealers achieve 19,500+ successful warranty rate increases and assisted with drafting 21 warranty reimbursement statutes.
• Breazeale, Sachse & Wilson, L.L.P.coreStrategic or Co-development PartnerLADA's General Counsel providing legal representation and playing pivotal role in legislative advocacy for Louisiana's franchised dealers. Expert in buy-sell transactions and manufacturer dispute resolution.
• ComplyAutominorGTM or Marketing PartnerEndorsed Member - #1 recommended compliance program endorsed by 40+ state dealer associations. Provides Consumer Privacy, Cybersecurity, EHS, HR, F&I, Marketing compliance. Trusted by 10,000 dealerships nationwide.
• Express OMVminorGTM or Marketing PartnerExclusive registration and titling partner endorsed by LADA. Provides driver's license renewals, vehicle registration, title transfers, and flexible payment plans for dealers and lenders.
• Fisher PhillipscoreStrategic or Co-development PartnerEndorsed Member - Labor law counsel with over 50 years of experience serving automobile and vehicle dealerships nationally in labor and employment law matters.
• Hannis T. BourgeoiscoreStrategic or Co-development PartnerCPA advisors serving LADA members with over 40 years of experience serving auto dealers across Louisiana. Provides accounting, tax, assurance, and consulting services.
• KPAminorGTM or Marketing PartnerEndorsed Member - Environmental, Health, and Safety (EHS) compliance solutions. Trusted by over 15,000 dealerships with 30+ years of experience providing consulting, software, and training.
• LA Blue (Blue Cross Blue Shield of Louisiana)minorGTM or Marketing PartnerEndorsed Member - Health insurance provider offering medical, dental, Medicare Advantage, and prescription drug coverage for individuals, families, and employers including dealer groups.
• The LDS GroupminorGTM or Marketing PartnerEndorsed Member - F&I Products and Services providing vehicle protection plans. Helps increase product penetration, per vehicle retail, and customer satisfaction with educational and training seminars.
• NADA Retirement Program (Empower)minorGTM or Marketing PartnerEndorsed Member - 401(k) services from Empower focusing on optimizing retirement outcomes for dealerships with dedicated NADA Retirement service teams.
• Reynolds & ReynoldsminorGTM or Marketing PartnerEndorsed Member - Forms & Documents provider transforming automotive industry with technology, data-driven insights, and dealership operation enhancement.
• Dealertrack by Cox AutomotiveminorGTM or Marketing PartnerEndorsed Member - Dealership Management & Technology Solutions providing DMS, digital contracting, deal workflow management, and connected dealership integrations.
• InformativminorGTM or Marketing PartnerEndorsed Member - Credit, compliance, fraud prevention, and customer insights platform for dealerships. Helps detect and prevent identity, synthetic, document, and internal fraud.
• Priority Commerce AutomotiveminorGTM or Marketing PartnerEndorsed Member - Credit card processing specializing in compliant surcharging. Average annual savings of up to $84,000 per $10,000 monthly expense per rooftop.
• Cross-SellminorGTM or Marketing PartnerEndorsed Member - Vehicle data providing insight into customized local markets to help dealerships create strategies for increased market share.
• Merchant AdvocateminorGTM or Marketing PartnerEndorsed Member - Merchant account audit helping businesses lower credit card processing costs without switching processors. Includes hundreds of auto dealers.
• NADA FoundationminorStrategic or Co-development PartnerLADA's Annual Charity Golf Tournament benefits the NADA Foundation's Emergency Relief Fund, supporting dealership employees in times of need.
• Louisiana Legislature and Regulatory AgenciescoreOthersLADA advocates for dealer interests before Louisiana state government, regulatory agencies, and in the legal system. Battles are fought in the Capitol, regulatory agencies, legal system, and through public opinion.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• South Carolina Automobile Dealers Association: South Carolina's state dealer association representing franchised new car and truck dealers with advocacy, education, and member services. Highly comparable business model and operating scope to LADA.
• Florida Automobile Dealers Association: Florida's state dealer association offering advocacy, education, and member services to franchised dealers. Comparable mission and member structure to LADA, operating in a different but analogous Southeast/Gulf-adjacent market.
• Tennessee Automobile Dealers Association: Tennessee's franchised dealer trade association offering advocacy, group benefits, and member programs analogous to LADA's service portfolio in another Southeastern state with overlapping dealer demographics.
• California New Car Dealers Association: Trade association for California's franchised new car dealers, providing legislative advocacy, member services, and group programs. Closest direct peer in terms of services offered and member value proposition.
• Georgia Automobile Dealers Association: Trade association representing franchised new car and truck dealers in Georgia. Provides similar advocacy, education, and member benefits as LADA in a neighboring Southeastern state with comparable dealer demographics.
• Alabama Automobile Dealers Association: Alabama's state-level franchised dealer trade association, structurally and operationally comparable to LADA, representing new car and truck dealers and providing legislative advocacy and member services.
• Texas Automobile Dealers Association: State-level trade association for franchised new car and heavy truck dealers in Texas, offering the same advocacy, workers' comp, and endorsed-vendor services as LADA. Operates at larger scale but with an identical business model serving an overlapping member profile.
• Arkansas Automobile Dealers Association: State trade association for Arkansas franchised dealers providing advocacy and member services. Comparable small-scale state association with a similar member-driven, dues-funded revenue model to LADA.
• Mississippi Automobile Dealers Association: Mississippi's state dealer association serving franchised dealers with advocacy and member services. Closely comparable to LADA in mission, size profile, and Gulf-Coast regional market context.

Broad incumbents

• National Automobile Dealers Association (NADA): The national umbrella trade association for franchised new-car dealers in the U.S. NADA is the parent affiliate of LADA (LADA leadership serve in NADA director roles) and offers overlapping national-level advocacy, foundation, and retirement programs but does not directly compete for state-level members.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/LA_Autodealers
• Facebookfacebook.com/LouisianaADA
• LinkedInlinkedin.com/company/louisiana-automobile-dealers-association-lada
• Instagraminstagram.com/la_autodealers

Revenue estimate

Valuation estimate

Number of profiles

Profiles25 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Louisiana Automobile Dealers Association (LADA)