Le Coaching Du Coureur

What Le Coaching Du Coureur does

Le Coaching Du Coureur is a Quebec-incorporated online coaching platform for runners, founded as an initiative of La Clinique Du Coureur, the international clinical reference for running injury prevention. The company delivers science-based, personalized training plans through a network of 100-plus certified independent coach contractors, many of whom are also physiotherapists, kinesiologists, and competitive endurance athletes trained under La Clinique Du Coureur's certification programs.

The core technology asset is the Nolio mobile application (iOS and Android), which serves as the unified delivery layer for training plans, workout tracking, coach-athlete communication, and performance statistics. The service portfolio comprises four subscription tiers — Personnalisé+ (premium individual coaching), Personnalisé (standard individual coaching), Reprise (return-to-training after injury, pregnancy, or extended break), and Club (group training) — supplemented by free training plans, webinars, and educational resources. Premium pricing ranges from approximately €139.95 to $249 per month depending on tier and coach specialization.

The company monetizes via recurring monthly and annual subscriptions denominated in CAD for Canada and EUR for France, operating across North America and Europe with a digital-first go-to-market spanning organic social, email, content marketing, and webinars. Customer acquisition is product-led through free training plans that convert into paid coaching packages, while the underlying coach roster is sourced and curated through the La Clinique Du Coureur partnership.

Name

Le Coaching Du Coureur

Legal name

Le Coaching Du Coureur inc.

Website

https://lecoachingducoureur.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Le Coaching Du Coureur is a Quebec-based online running coaching platform, affiliated with La Clinique Du Coureur, that delivers science-based, personalized training plans to recreational and competitive runners in Canada and France through its Nolio mobile app and a network of 100-plus certified independent coaches.

Ownership category

akta.pro rank

Product category

Online Running Coaching

NAICS

Sports and Recreation Instruction (61162), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Endurance & Conditioning Coaching (running, cycling, triathlon) (HSADAEAD)

akta.pro secondary industry

General Health Coaching (HSADAGAA)

Keywords

• Online running coaching
• Personalized training plans
• Endurance sports coaching
• Running injury prevention
• Mobile training platform

Headquarters

HQ city

Online/Virtual

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Personalized Coaching Subscriptions: Monthly or annual subscription-based coaching services. Private coaching sessions and personalized training plans delivered via the Nolio app. Payment in CAD for Canada, EUR for Europe. Services must be completed within 2 years of purchase.
2. Club/Group Training: Virtual team-based training with shared challenges and group training programs.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Le Coaching Du Coureur is an online platform that delivers personalized, science-based running coaching to individual runners through subscription-based packages (Forfait Personnalisé+, Personnalisé, Reprise, and Club). Training plans, weekly adjustments, and coach communication are delivered via the Nolio mobile app and web platform, with all coaches certified through La Clinique Du Coureur. The company operates primarily in Canada and France with a network of 100+ coaches.

Product overview

Le Coaching Du Coureur operates as a science-based online running coaching platform centered on its Nolio mobile application. The service portfolio comprises four main subscription tiers: Forfait Personnalisé+ (premium individual coaching), Forfait Personnalisé (standard individual coaching), Forfait Reprise (return-to-training program), and Forfait Club (group training). Complementary offerings include free training plans, group training sessions, educational webinars, and learning resources. All coaching programs leverage Nolio for workout tracking, athlete-coach communication, and performance analytics, with services delivered by certified coaches trained through La Clinique Du Coureur's evidence-based methodology.

Differentiator

Problem solved

Functional benefit

Products and services

• Forfait Personnalisé+ (Personalized+ Plan) Premium individual coaching subscription providing a private coach and a fully customized training program for athletes seeking performance-oriented coaching. Delivered via the Nolio app with direct coach communication and weekly plan adjustments.
• Forfait Personnalisé (Personalized Plan) Standard individual coaching subscription with a personalized training program built around the runner's profile, created by coaches trained in both scientific and practical methods. Designed for runners who want a structured plan but do not need the premium tier.
• Forfait Reprise (Return/Recovery Plan) Structured return-to-training program for athletes resuming running after a temporary pause, injury recovery, or pregnancy, with a coach who is also a healthcare professional delivering progressive and safe training resumption.
• Forfait Club (Club Plan) Group training subscription where athletes train within a virtual team pursuing shared challenges, combining the motivation of collective training with the Nolio app's tracking and coach communication.

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• La Clinique Du CoureurcoreStrategic or Co-development PartnerLe Coaching Du Coureur is an initiative of La Clinique Du Coureur, the international leader in running injury prevention. All coaches receive certifications through La Clinique Du Coureur's training programs. The partnership provides scientific credibility and a structured curriculum for coach development.
• Nolio AppcoreTechnology or IntegrationNolio is the technology platform powering training plan delivery, coach-athlete communication, and workout tracking for Le Coaching Du Coureur. Available on iOS and Android.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Freeletics: AI-based fitness coaching app delivering personalized strength and cardio training plans via mobile. Broader than running but operates a comparable digital coaching subscription model with adaptive plan delivery.
• Strava: Dominant social fitness network for runners and cyclists with training plans, coaching, and route discovery. A broad incumbent whose subscription tier now includes AI-driven coaching plans that compete with Le Coaching Du Coureur's premium tiers.
• Nike Run Club: Free running app from Nike offering guided runs, training plans, and coach-led audio sessions. Comparable in delivering structured running coaching via mobile app; undercuts on price (free) but lacks personalized human coaching.
• Xhale Coaching / SportCoaching-platform-style services: Under Armour's MapMyRun platform with training plans and coaching integrations; broader incumbent offering digital running coaching as part of a multi-sport fitness ecosystem.
• Adidas Runners: Global community-based free running club from Adidas offering group runs, training plans, and coaching content. Competes with Le Coaching Du Coureur's Club offering for community-driven training engagement.

Direct peers

• TrainingPeaks: Endurance coaching platform used by runners, triathletes, and cyclists worldwide for personalized training plans and coach-athlete communication. Direct peer to Le Coaching Du Coureur in online endurance coaching delivery.
• Final Surge: Training platform built for endurance coaches and athletes, providing workout prescription, communication, and analytics. Direct functional peer for the coach-athlete plan delivery workflow that Nolio powers.
• Runna: AI-powered personalized running plan app for runners of all levels, with coach support and integration to wearables. Closely comparable business model of subscription-based personalized running plans delivered via mobile app.

Others

• La Clinique Du Coureur: Parent organization of Le Coaching Du Coureur and the international leader in running injury prevention. Provides the scientific credentials, coach certifications, and curriculum (1.7, 1.8, 1.9) that underpin LCDC's brand moat.

Emerging players

• Coopah: Running coaching app offering personalized training plans for beginners to marathoners. Emerging player in the same personalized running plan subscription category with a UK focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/lecoachingducoureurunispourlesport
• Facebookfacebook.com/lecoachingducoureur
• Instagraminstagram.com/lecoachingducoureur
• LinkedInlinkedin.com/company/lecoachingducoureur

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Le Coaching Du Coureur