Leidan Mitchell Salon and Spa

What Leidan Mitchell Salon and Spa does

Leidan Mitchell Salon and Spa is a privately held, dual-location full-service salon and spa operating in the Phoenix metropolitan area since 2001. Founded by Jacki Tatman and Erin Essert in Arcadia, the company expanded to a larger Chandler location in 2008, which is now its flagship. The business serves individual consumers seeking hair design, hair color, specialty hair treatments, makeup, lash extensions, nail care, waxing, skin care (including microneedling and facials), and medical aesthetics. Customers access services by appointment or walk-in across two Arizona locations, with pricing varying by stylist experience and ranging from $20 (waxing) to $205+ (microneedling). The company also sells professional retail products online and in-salon through exclusive partnerships with Kerastase, Bumble and Bumble, Oribe, Goldwell, Eminence Organics, Jan Marini, and Rhonda Allison.

The business operates on a hybrid revenue model: direct service revenue from in-house stylists, station rental/booth lease revenue from independent stylists who operate their own businesses within salon infrastructure, retail product sales, and gift card sales. The independent stylist ecosystem is a central feature, providing move-in ready stations with concierge, front desk, payment processing, and exclusive retail access in exchange for rent paid to Leidan Mitchell. Ownership was expanded in 2023 through three additional co-owners (Nicole Evans, Jessica Gallegos, Kelly Reid), all of whom also actively serve as stylists.

The go-to-market is direct-to-consumer via two physical storefronts, with marketing driven primarily by organic social media (Instagram, Facebook), Yelp listings, local community sponsorships (Arizona Cardinals, Phoenix Sidewinders, Arizona Chamber of Commerce), and word-of-mouth referrals. The company has no proprietary technology platform, no AI capabilities, no public funding, and no disclosed parent company. There is no mobile app, no API, and limited third-party integrations (Authorize.net for payments, brand partner e-commerce links). Revenue is not publicly disclosed, and the company is bootstrapped and founder-led.

Name

Leidan Mitchell Salon and Spa

Legal name

Leidan Mitchell Salon and Spa

Website

https://leidanmitchell.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Leidan Mitchell Salon and Spa is a privately held, dual-location Phoenix and Chandler, AZ salon and spa offering hair, skin, nail, and medical aesthetics services to individual consumers through 50+ independent stylists and in-house professionals.

Ownership category

akta.pro rank

Product category

Beauty Salon and Spa Services

NAICS

Beauty Salons (812112), Hair, Nail, and Skin Care Services (81211), Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

akta.pro primary industry

Unisex/Family Hair Salons (HSALAAAC)

akta.pro secondary industries

Luxury/High-End Barber Lounges (HSALABAH), Special Occasion Hair & Makeup Services (Non-Bridal) (HSALALAH), Professional/Salon Haircare (Backbar & Retail) (CRABABAK), Salon & Spa Management / Operations (EDAOALAK)

Keywords

• Hair salon services
• Spa and skincare
• Nail care services
• Beauty salon treatments
• Professional hair color

Headquarters

HQ city

Chandler

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Service Revenue: Revenue generated from hair, skin, nail, and spa services provided at both Chandler and Phoenix locations. Services include cuts, color, styling, facials, waxing, nails, and medical aesthetics.
2. Product Sales: Retail product sales through in-salon and online shop featuring professional hair and skincare brands. Proceeds fund educational pursuits and support salon professionals.
3. Station Lease Revenue: Independent stylists lease stations at Leidan Mitchell locations, paying rent for move-in ready stations with utilities, WiFi, concierge service, and access to exclusive retail products.
4. Gift Cards: Gift card sales for salon services, providing a prepaid revenue stream.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Leidan Mitchell Salon and Spa provides professional hair, skin, nail, lash, makeup, and waxing services from two full-service locations in Phoenix and Chandler, Arizona. The salon operates an independent stylist model where licensed professionals lease stations and build their own client base within a shared, full-service salon environment, with services complemented by retail product sales of exclusive premium brands and an independent stylist booth-rental program.

Product overview

Leidan Mitchell Salon and Spa operates as a dual-location hair salon and spa (Phoenix and Chandler, AZ) offering a comprehensive suite of beauty services. The core offering consists of hair design services (cuts, styling, color, and specialty treatments), makeup services, lash extensions, nail services, skin care/spa treatments, and waxing. The company also sells professional retail products through its online shop and in-salon, featuring exclusive partnerships with brands like Kerastase, Bumble and Bumble, Oribe, Goldwell, Eminence, Jan Marini, and Rhonda Allison. Additionally, the business operates an independent stylist program allowing booth rental with comprehensive business support, enabling stylists to build their own client base within the salon's infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Hair Design Services Women's and men's haircuts and styling, shampoo and blow-dry services, and special occasion or updo styling for individual clients seeking professional hair design at either Valley location.
• Hair Color Services
• Hair Specialty Services
• Makeup Services
• Lash Extensions
• Nail Services
• Spa and Skin Care Services
• Waxing Services
• Conditioning Treatments
• Gift Cards
• Retail Products
• Independent Stylist Program (Booth Rental)

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• KerastasecoreOthersExclusive retail partner providing premium hair care products. Products are stocked at shampoo bowls and available for retail sale. Kerastase is a flagship product line at both locations.
• OribecoreOthersExclusive retail partner and premium hair care brand. Stocked at shampoo bowls and available for client purchases.
• Bumble and BumblecoreOthersExclusive retail partner with dedicated online store page through Leidan Mitchell. Featured brand for professional hair care products.
• Goldwell Professional ColorcoreOthersProfessional hair color brand partner providing color products used for highlighting, balayage, and color treatments.
• Eminence OrganicsminorOthersOrganic skincare product partner featured in the online shop. Provides natural and organic skin care products for facials and retail.
• Rhonda AllisonminorOthersProfessional skin care brand partner for facials and skin treatments.
• Arizona CardinalsminorOthersSports team sponsorship demonstrating community involvement and local brand awareness.
• Phoenix SidewindersminorOthersLocal sports team sponsorship showing community support and brand visibility.
• Arizona Chamber of CommerceminorOthersChamber membership demonstrating commitment to local business community.
• Fresh Start Women's FoundationminorOthersCharitable partner hosting salon days providing complimentary beauty services to women in need through the foundation.
• Jan MariniminorOthersProfessional skincare brand available through exclusive retail partners for in-salon and online purchases.

Scale indicators2 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Drybar: National chain specializing in blowouts and hair styling; comparable in premium positioning and walk-in service model, but at much larger scale and with a single-service focus.
• Great Clips: Largest hair salon chain in North America by location count. Comparable core offering (haircuts, color) but at value price points and franchise scale in the same Phoenix market.
• Ulta Beauty: The largest beauty retailer in the U.S., offering both retail products (overlapping with Leidan Mitchell's Kerastase/Oribe/Bumble retail assortment) and in-store salon services at many locations.
• Regis Corporation: Operator of large chains of hair salons (Supercuts, Cost Cutters, SmartStyle). Comparable full-service salon operator at vastly larger scale, representing the consolidated national salon model.

Direct peers

• Salon Lofts: Operator of salon loft suites where independent stylists and beauty professionals rent their own spaces. Mirrors Leidan Mitchell's curated, full-service-support environment for independent stylists.
• Phenix Salon Suites: A franchise of private salon suites where independent beauty professionals rent fully equipped studios. Directly comparable to Leidan Mitchell's booth-rental value proposition and target customer (the independent stylist).
• Sola Salon Studios: The largest salon-suite franchisor in the U.S. with thousands of locations, built almost entirely on the independent-stylist-leases-space model. Leidan Mitchell's station-lease / independent stylist program is the same fundamental business model at smaller scale.

Emerging players

• Blo Blow Dry Bar: Premium blow-dry bar franchise offering express styling services. Comparable in premium positioning and event-driven clientele to Leidan Mitchell's blow-dry / updo offerings.
• Amazing Lash Studio: Franchise specializing in lash extensions and beauty services. Mirrors Leidan Mitchell's lash extension line within a focused, scaled franchise model.
• Hand & Stone Massage and Facial Spa: National chain focused on massage and facial services. Comparable to the skincare/spa segment of Leidan Mitchell's offering and competes in the same Phoenix-area trade area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/leidanmitchell/?hl=en
• LinkedInlinkedin.com/company/leidan-mitchell-salon-and-spa

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leidan Mitchell Salon and Spa