LIGHT CONVERSE Ltd

What LIGHT CONVERSE Ltd does

LIGHT CONVERSE Ltd (ТОВ «Лайт Конверс ЛТД») is a Ukrainian software development company founded in 1997 in Kyiv, specializing in 3D visualization and show control software for the entertainment industry. Its flagship product, the LIGHTCONVERSE 3D SHOW PLATFORM, is a proprietary virtual platform that enables realistic pre-visualization, programming, and live control of lighting, video, and laser equipment in theaters, concert halls, TV studios, and architectural installations. The platform supports up to 1,536 fixtures and 96 DMX universes, integrates with major lighting consoles (High End Systems, MA-Lighting, Avolites, ETC), and includes specialized modules such as LIGHTCONVERSE TOOLS for stage design and LIGHTCONVERSE SERVER STUDIO/MAPPING for video content delivery.

The company operates a dual business model combining proprietary software development with hardware distribution. Revenue streams include perpetual software licenses (tiered from 360 to 14,922 conventional units), distribution of complementary third-party brands (Green Hippo, Datapath, TAF, Music & Lights, Vectorworks, Pangolin, Leader Light), professional services (3D visualization, video content creation, technical show production), training programs, and equipment rental. Go-to-market is executed through direct sales from Kyiv, a network of international distributors in Germany, Brazil, Japan, South Korea, China, and Hong Kong, and active participation in global trade shows (Prolight+Sound, LDI, PLASA).

Target customers span entertainment production companies, theaters and opera houses (including the Bolshoi and the National Academic Opera of Ukraine), television studios, architectural lighting projects, educational institutions, and museums. Despite a small team of approximately 10 employees, the company has built a global footprint with reference deployments including the 2013 Kazan Universiade (45,000+ attendees) and the 2015 FINA World Championships opening ceremony "Pilgrim." The company holds consecutive PLASA Awards for Best Equipment (2009–2011) and a Live Design Magazine Best Software Product recognition (2014–2015). Revenue is not publicly disclosed and the company remains privately held with no external investment.

Name

LIGHT CONVERSE Ltd

Legal name

ТОВ «Лайт Конверс ЛТД»

Website

https://lightconverse.ua

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

LIGHT CONVERSE Ltd is a Ukrainian software company that develops the LIGHTCONVERSE 3D SHOW PLATFORM, a 3D visualization and show control tool for lighting, video, and laser equipment in theaters, TV studios, concert venues, and architectural installations, while also distributing complementary entertainment hardware brands.

Ownership category

akta.pro rank

Product category

Lighting & Show Design Software

NAICS

Graphic Design Services (541430), Indoor and Outdoor Display Advertising (541850)

SIC

Photographic Equipment & Supplies (3861), Electric Lighting & Wiring Equipment (3640)

akta.pro primary industry

Lighting & Studio Equipment Retail (Flash, Continuous, Modifiers, Backdrops) (CRACAHAF)

akta.pro secondary industries

Camera Lighting & Flash (Speedlights, Continuous Lights, LED Panels) (CRACAPAG), Lighting Parts, Shades & Accessories Retail (Harps, Finials, Glass, Mounting) (CRAIAHAI)

Keywords

• 3D show visualization software
• Lighting design software
• Video projection mapping
• Media server distribution
• Entertainment technology services

Headquarters

HQ city

Kyiv

HQ country

Ukraine

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain

Revenue model

1. Software Licenses: The company generates revenue through perpetual software licenses for LIGHTCONVERSE 3D SHOW PLATFORM with various tiers (Design, Net-In, Media, Trace, Unlimited). Licenses are available with optional hardware keys. Upgrade options exist between tiers.
2. Hardware Distribution: As a distributor of leading international brands (Music & Lights, Green Hippo, High End Systems, Datapath, TAF, Vectorworks, Pangolin, Leader Light), the company resells lighting, audio, video, and control equipment.
3. Professional Services: Services include 3D visualization and design, video content creation, technical show support, and project implementation for theaters, events, and architectural installations.
4. Training and Education: The company conducts training courses for LIGHTCONVERSE software, seminars, and professional development programs. Pricing starts at 100 EUR per day for individual training and 250 EUR per day for groups.
5. Equipment Rental: Rental of media servers (Hippotizer), lighting consoles (ETC Clarity, Avolite TigerTouch, High-End HOG Full Boar 4), video wall controllers (Datapath), and other show equipment for events.

Pricing tiers

Go-to-market motion3 records

Distribution channels9 records

Marketing channels9 records

Core offering

LIGHT CONVERSE develops and sells the LIGHTCONVERSE 3D SHOW PLATFORM, a proprietary real-time 3D visualization and show control software for designing, programming, and operating lighting, video, and laser shows in theaters, concert halls, TV studios, and architectural installations. The company also distributes complementary entertainment hardware (Green Hippo, Datapath, TAF, Music & Lights/ProLights) and software (Vectorworks) and provides professional services including 3D design, video content creation, equipment rental, and technical show production.

Product overview

LIGHT CONVERSE Ltd is a Ukrainian company (established 1997, Kyiv) that develops the LIGHTCONVERSE 3D SHOW PLATFORM — a core virtual visualization and show control software for designing and managing lighting, video, and laser equipment in theaters, concert halls, TV studios, and architectural installations. The product portfolio is organized as a platform-plus-modules architecture: LIGHTCONVERSE 3D SHOW PLATFORM serves as the core product, supplemented by the LIGHTCONVERSE TOOLS add-on for 3D stage design and documentation. The company also distributes complementary hardware products including Green Hippo Hippotizer media servers, Datapath video capture cards and wall controllers, TAF aluminum truss structures, and Vectorworks design software. The distributed brands (ProLights, Music & Lights) expand the hardware portfolio for lighting and audio applications. Services include 3D visualization and design, video content creation, equipment rental, and full technical show production.

Differentiator

Problem solved

Functional benefit

Products and services

• LIGHTCONVERSE 3D SHOW PLATFORM Proprietary virtual platform for designing and controlling real lighting, video, and laser equipment in theaters, concert halls, TV studios, and architectural installations. Supports 100% realistic 3D visualization, DMX control, video projection mapping, and pre-show programming with up to 1536 fixtures and 96 universes. Sold via tiered perpetual licenses (DESIGN, NET-IN, MEDIA, TRACE, UNLIMITED).
• LIGHTCONVERSE TOOLS Specialized 3D design and documentation software for stage space planning. Allows quick construction of stages from structural elements, decoration placement, lighting equipment setup, and generation of project documentation. Includes libraries of trusses, scaffolds, podiums, and audio/lighting equipment with automatic snapping. Sold as a perpetual license at 500 conventional units.
• Green Hippo Hippotizer Media Servers Professional media servers distributed by LIGHT CONVERSE in Ukraine (V4 series including Boreal, Karst, HD, Grasshopper, Hippo Critter models) for video content playback, processing, and show control. Used in combination with LIGHTCONVERSE 3D SHOW PLATFORM.
• Datapath Video Capture Cards and Wall Controllers Professional video capture cards (Vision series) and video wall controllers (x4, Fx4-HDR, Fx4/D) for display walls, installations, broadcasting, and video transmission. Distributed by LIGHT CONVERSE in Ukraine as Datapath representative.
• Vectorworks Design Software Design software distributed by LIGHT CONVERSE in Ukraine and Russia for landscape, architectural design, stage modeling, and technical drawings. Includes Spotlight variant for entertainment industry; integrates with LIGHTCONVERSE 3D SHOW PLATFORM.
• TAF Aluminum Truss Structures Aluminum trusses, stage and exhibition structures from TAF Truss Aluminium Factory (Czech Republic), distributed by LIGHT CONVERSE in Ukraine. Includes Single, Double, Triangle, Box, Bolted, and Rectangle series for stage construction.
• LIGHTCONVERSE Media/Mapping Servers Proprietary hardware servers (STUDIO and MAPPING variants) running LIGHTCONVERSE 3D SHOW PLATFORM for video content output, 3D mapping, and show control. Complete hardware server solution priced at 14922 conventional units at LDI 2015.
• ProLights and Music & Lights Equipment Professional lighting, video, audio, and truss equipment from Music & Lights (Italy) brands distributed by LIGHT CONVERSE in Ukraine for entertainment, events, broadcasting, and installation markets.
• 3D Visualization and Design Services Design and 3D visualization services for lighting projects in theaters, clubs, concert venues, exhibition booths, and architectural lighting using LIGHTCONVERSE 3D SHOW PLATFORM for 100% realistic modeling.
• Video Content Creation Services Creation of video footage and graphics for productions, 3D mapping, and installations, including interactive applications for advertising and presentations, and video installation services for events.
• Technical Show Production Services Full technical production services for shows including lighting, video, and laser equipment setup and management, including architectural and interior video mapping on structures and sculptures.
• Equipment Rental Services Rental of media servers (Hippotizer V4 Boreal), lighting consoles (Clarity, Avolite TigerTouch, High-End HOG Full Boar 4, Road HOG), and video wall controllers (Datapath x4, Fx4/D) for events and productions.
• Software Training and Workshops Training courses for LIGHTCONVERSE 3D SHOW PLATFORM and LIGHTCONVERSE TOOLS, including seminars and educational programs conducted globally. Priced at 100 EUR per day for individual training and 250 EUR per day for groups up to 3 participants.

Quantifiable outcome

• Reduces technical rehearsal time by 1-5 days for large shows based on PRG (USA), PRG (Japan), and TechnoStyle Technology (Moscow) experience
• +3 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature6 records

Partnerships

21 partnerships are on record, tiered key and standard.

• Music & Lights (Italy)keyChannel Partner/ Reseller/ DistributorSince December 2019, LIGHT CONVERSE is the official distributor of Music & Lights products in Ukraine. Brands distributed include DAD, ProLights, ArchWork, ProTruss, ProAudio, and GDE. Products include lighting fixtures, audio equipment, LED screens, acoustics, and accessories.
• Green Hippo (UK)keyChannel Partner/ Reseller/ DistributorOfficial representative of Green Hippo in Ukraine, distributing Hippotizer media servers. Provides sales, training, and technical support for Hippotizer product line including V4 Boreal, Karst, and other models.
• High End Systems (USA)keyTechnology or IntegrationLong-standing partnership with worldwide manufacturer of HOG lighting consoles and lighting equipment. Joint annual lighting designer competition (LIGHTCONVERSE and High End Systems Lighting Challenge) since 2014.
• TAF Truss Aluminium Factory (Czech Republic)standardChannel Partner/ Reseller/ DistributorDistributor of TAF aluminum truss systems in Ukraine. Products include various truss models (FT21, FT31, FT22, FT32, HT32, etc.) for stage and exhibition construction.
• Datapath (UK)standardChannel Partner/ Reseller/ DistributorOfficial distributor of Datapath video capture cards and video wall controllers in Ukraine. Products include VisionLC-HD, VisionRGB-E2S, VisionSDI2, x4, Fx4/D, and other models.
• Vectorworks (USA)standardChannel Partner/ Reseller/ DistributorDistributor of Vectorworks CAD software in Ukraine and Russia. Products include Vectorworks, Architect, Designer, Landmark, Spotlight, and Braceworks.
• Pangolin (USA)standardChannel Partner/ Reseller/ DistributorDistributor of Pangolin laser show systems and software in Ukraine.
• Leader Light (Slovakia)standardChannel Partner/ Reseller/ DistributorDistributor of Leader Light lighting equipment and architectural lighting fixtures in Ukraine.
• MAG Audio (Ukraine)standardChannel Partner/ Reseller/ DistributorUkrainian manufacturer of touring, installation, and mobile acoustic systems. Local partnership for audio equipment distribution.
• ESTA (Entertainment Services & Technology Association)keyOthersCompany member since 2007. ESTA is a leading international organization uniting equipment manufacturers, technology and service providers for the entertainment industry.
• PLASA (Professional Lighting And Sound Association)keyOthersCompany member since 2011. PLASA is a professional association establishing quality standards and professional conduct standards for all market participants.
• LIGHTCONVERSE EUkeyChannel Partner/ Reseller/ DistributorEuropean regional office and distributor based in Osnabrueck, Germany. Handles sales, training, and support for Western Europe.
• ELECTRA LIGHT LTD. (Brazil)standardChannel Partner/ Reseller/ DistributorSouth American distributor based in Santo André, Brazil. Contact: Marco Mencaroni.
• TECHNICAL SUPPLY JAPAN CO., LTD. (Japan)standardChannel Partner/ Reseller/ DistributorJapanese distributor based in Tokyo. Conducts seminars and presentations for Japanese market.
• LIVE-LAB CO., LTD. (South Korea)standardChannel Partner/ Reseller/ DistributorSouth Korean distributor based in Seoul. Provides sales, education, and support.
• SHENZHEN EZPRO SOUND & LIGHT TECHNOLOGY CO., LTD. (China)keyChannel Partner/ Reseller/ DistributorMainland China distributor based in Shenzhen. Actively promotes LIGHTCONVERSE products at Chinese trade shows and conducts seminars.
• MAD MACS TECHNOLOGY DISTRIBUTIONS LIMITED (Hong Kong)standardChannel Partner/ Reseller/ DistributorHong Kong and China distributor with offices in Hong Kong and Shanghai. Contact: Ms. Kathy Au.
• MA-Lighting (Germany)standardTechnology or IntegrationPartnership for integration with MA-Lighting Gran-MA consoles and show control systems.
• Avolites (UK)standardTechnology or IntegrationPartnership for integration with Avolites lighting consoles and control systems for show programming.
• PRG (USA/Japan)keyStrategic or Co-development PartnerProduction Resource Group - major international entertainment production company. PRG uses LIGHTCONVERSE for show preparation and has validated the technology's ability to reduce rehearsal time by 1-5 days.
• Leafun Culture Science and Technology Co. Ltd. (China)keyStrategic or Co-development PartnerLeading Chinese company responsible for major theatrical and gala events in China, including Beijing 2008 Olympics ceremonies. Conducted seminars on LIGHTCONVERSE applications.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• ETC (Entertainment Technology Corporation): Major manufacturer of lighting consoles (Eos, Hog 4-OS), fixtures, and architectural controls with growing pre-visualization and console-integrated design tools. A broad incumbent competing for the same enterprise theater, TV studio, and architectural customers.
• Vectorworks (Nemetschek): Provider of CAD/design software including the Spotlight entertainment industry variant, which is distributed by LIGHTCONVERSE in Ukraine and Russia but also competes as a broader stage/entertainment design platform with its own visualization capabilities.
• Avolites: UK-based lighting console manufacturer (Titan, Ai media servers) integrated with LIGHTCONVERSE but also a competing provider of visualization and media server tools for live events and broadcast.
• High End Systems: Manufacturer of Hog lighting consoles and fixtures that runs the joint LIGHTCONVERSE Lighting Challenge competition; a deep technology partner but also a broad incumbent in lighting control and show design with overlapping enterprise customers.
• Green Hippo: Manufacturer of Hippotizer media servers distributed by LIGHTCONVERSE in Ukraine; also a competitor in the broader show control / media server space. Their Hippotizer line competes with LIGHTCONVERSE SERVER products at events like the Kazan Universiade and FINA.
• MA Lighting: Manufacturer of grandMA lighting consoles that are integrated with LIGHTCONVERSE but also offer native visualization capabilities (grandMA3 onPC, MA3D). A broad incumbent in lighting control that could expand into standalone pre-visualization at scale.

Direct peers

• Arkaos: Developer of MediaMaster and Kling-On video/lighting control software used for live shows, VJing, and architectural installations. Overlaps directly with LIGHTCONVERSE's media server and show control capabilities for entertainment and event production.
• CAST Software (WYSIWYG): Maker of WYSIWYG, the most widely cited direct competitor in lighting pre-visualization and show design software. Both companies sell perpetual licenses for 3D lighting/visualization platforms targeting theaters, concert venues, and TV studios, and compete head-to-head at PLASA and LDI.
• disguise (d3 Technologies): Provider of real-time visual production systems (media servers and pre-visualization software) for live events, broadcast, and immersive experiences. Competes with LIGHTCONVERSE in 3D show visualization, video mapping, and integrated show control workflows for large-scale productions.
• AV Stumpfl (Pixera): Maker of Pixera media server and show control systems for projection mapping, live events, and broadcast. Competes in the same media-server + visualization stack that LIGHTCONVERSE addresses with SERVER STUDIO and SERVER MAPPING products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lightconverse
• LinkedInlinkedin.com/company/lightconverse

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LIGHT CONVERSE Ltd