LOUDOUN FAMILY AND COSMETIC DENTISTRY

What LOUDOUN FAMILY AND COSMETIC DENTISTRY does

Loudoun Family and Cosmetic Dentistry is a privately held, single-location dental practice founded in 2011 and headquartered at 44125 Woodridge Parkway, Suite 160, Leesburg, Virginia. The practice is led by Dr. Haidy S. Messih, DDS — an NYU-trained, AAFE-certified, Invisalign Pearl Provider — alongside a Columbia-trained, board-certified periodontist (Dr. Khashayar Changi) and a small clinical and administrative team of 7–8 staff. It serves individual patients and families across the Loudoun County catchment, including Leesburg, Ashburn, Sterling, and Potomac Falls.

The practice offers a comprehensive clinical menu spanning general dentistry (exams, cleanings, fillings, fluoride, sealants, oral cancer screening, sleep apnea appliances), cosmetic dentistry (bonding, crowns, bridges, porcelain veneers, smile makeovers, in-office whitening, Botox), Invisalign clear aligner therapy at a national top-tier volume, dental implants including All-on-4 and implant-supported dentures, full and partial dentures, periodontics (gum disease treatment, bone grafting, deep cleaning, gummy smile correction), and same-day emergency dental care. Technology consists of digital impression/scanning systems, modern dental equipment, and AAFE-recommended FDA-approved products for Botox; the practice does not disclose any AI/ML-based systems. Patient experience is differentiated by a "Comfort Menu" (sedation, blankets, neck pillows, noise-cancelling headphones, ceiling-mounted TVs, flavored fluoride, stress balls) targeting anxious and dental-phobic patients.

Revenue is generated through a hybrid model: fee-for-service billing for clinical procedures (insurance-reimbursed or out-of-pocket), four in-office membership subscription plans (LFCD Wellness $360/yr, Wellness Plus $630/yr, Perio Wellness $700/yr, Children's Plan $310–$325/yr) that bundle preventive care for uninsured and underinsured patients, and CareCredit third-party financing for higher-ticket procedures. The practice does not accept Medicaid or HMO plans and markets primarily through its website, Google Business profile, patient referrals, and community reputation, with no third-party distribution or reseller channels.

Name

LOUDOUN FAMILY AND COSMETIC DENTISTRY

Legal name

Loudoun Family and Cosmetic Dentistry

Website

https://loudounfamilydentistry.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Loudoun Family and Cosmetic Dentistry is a privately held, single-location dental practice in Leesburg, Virginia, founded in 2011, offering general, cosmetic, Invisalign, implant, periodontic, and emergency dental services to families and individuals across the Loudoun County area.

Ownership category

akta.pro rank

Product category

Family and Cosmetic Dentistry

NAICS

Offices of Dentists (621210), Offices of Dentists (62121)

SIC

Services-Health Services (8000)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC), General Dentistry Group Practices (HLABAKAB)

Keywords

• Family dental services
• Cosmetic dentistry services
• Invisalign clear aligners
• Dental implant services
• In-office dental membership

Headquarters

HQ city

LEESBURG, Virginia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Fee-for-Service Dental Procedures: Traditional dental service billing for examinations, cleanings, fillings, crowns, bridges, veneers, extractions, implants, dentures, emergency care, and cosmetic procedures. Revenue collected at point of service or billed to insurance.
2. In-Office Membership Plans: Annual subscription plans (LFCD Wellness Plan $360/year, LFCD Wellness Plus Plan $630/year or $55/month, LFCD Perio Wellness Plan $700/year or $60/month, LFCD Children's Plan $310-325/year) providing cleanings, exams, x-rays, fluoride treatments, and discounts on additional treatments. Recurring annual revenue with monthly payment options available.
3. CareCredit Financing: Third-party healthcare credit card financing for patients seeking flexible monthly payment options for dental procedures not covered by insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Loudoun Family and Cosmetic Dentistry is a single-location family and cosmetic dental practice offering comprehensive general dentistry, cosmetic dentistry, Invisalign orthodontics, dental implants, dentures, periodontics, emergency dental care, and therapeutic Botox for TMJ. The practice supplements its clinical services with annual in-office membership plans for uninsured patients and accepts CareCredit financing, delivering all services from one Leesburg, VA office.

Product overview

Loudoun Family and Cosmetic Dentistry is a general and cosmetic dental practice offering a comprehensive portfolio of dental services through its core clinical offerings and optional membership plans. The practice operates as a single-location service business providing General Dentistry (exams, cleanings, fillings, fluoride, sealants, oral cancer screening, sleep apnea, TMJ), Cosmetic Dentistry (bonding, crowns, bridges, veneers, smile makeovers, teeth whitening, Botox), Invisalign clear aligner therapy, Dental Implants (including All-on-4 and implant-supported dentures), Dentures, Periodontics (gum disease treatment, bone grafting, deep cleaning, gummy smile correction), and Emergency dental care. The practice supplements its clinical services with four in-office membership plans (LFCD Wellness Plan, Wellness Plus Plan, Perio Wellness Plan, and Children's Plan) that provide bundled preventive care and discounts for uninsured patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Dental Exams & Cleanings Routine preventive checkups and professional teeth cleaning to maintain optimal oral health for families and individuals in Leesburg, VA.
• Dental Fillings Tooth-colored composite resin fillings to repair cavities while maintaining a natural tooth appearance, for patients needing restorative care.
• Fluoride Treatment Professional fluoride application to strengthen tooth enamel and prevent tooth decay, available in flavors such as Walterberry, Caramel, Mint, and Bubblegum.
• Oral Cancer Screening Early detection screening procedure to identify signs of oral cancer for better treatment outcomes.
• Dental Sealants Protective coating applied to teeth to prevent cavities, particularly effective for molars in children and adolescents.
• Sleep Apnea Treatment Treatment solutions for sleep apnea, including oral appliances to improve breathing during sleep.
• TMJ Treatment with Botox Therapeutic Botox injections to treat TMJ disorder by relaxing overactive jaw muscles (masseter and temporalis), reducing tension, grinding, and associated pain and headaches.
• Dental Bonding Composite resin application to repair chipped, cracked, or discolored teeth for smile restoration.
• Dental Crowns Porcelain caps that cover damaged teeth to restore strength, function, and appearance.
• Fixed Bridges Permanent porcelain dental bridges to replace one or more missing teeth, anchoring to adjacent natural teeth or implants.
• Porcelain Veneers Custom-made ultra-thin porcelain shells bonded to the front of teeth to correct imperfections like chips, stains, gaps, or uneven teeth; can last 10-15 years or longer with proper care.
• Smile Makeover Comprehensive combination of cosmetic dental procedures to transform the overall appearance of a patient's smile.
• Teeth Whitening Professional whitening treatments including in-office procedures (up to 8 shades brighter in one hour) and take-home kits with custom-fitted trays.
• Invisalign Clear aligner orthodontic system using custom-made removable plastic aligners to gradually straighten teeth discreetly and comfortably, with some of the shortest full treatment times in the country.
• Dental Implants Permanent tooth replacement solutions using titanium implants surgically placed in the jawbone to support crowns, bridges, or dentures.
• Dentures Custom-made removable prosthetic teeth for patients missing all or most teeth, available as full or partial dentures.
• Gum Disease Treatment Comprehensive treatment for gingivitis and periodontitis including deep cleaning, medications, and surgical interventions.
• Deep Cleaning (Scaling & Root Planing) Non-surgical periodontal treatment to remove plaque and tartar buildup below the gumline and smooth tooth roots.
• Bone Grafting Surgical procedure to rebuild or augment jawbone density, often required before dental implant placement.
• Gummy Smile Correction Treatment to reduce excessive gum tissue display when smiling, using techniques like crown lengthening or laser gum contouring.
• Emergency Dental Care Same-day urgent dental services for pain relief, injuries, toothaches, broken teeth, and other dental emergencies.
• BOTOX Therapeutic and cosmetic Botox injections for TMJ treatment and facial aesthetics, using AAFE-recommended FDA-approved products.
• LFCD In-Office Membership Plans Annual subscription membership plans including LFCD Wellness Plan ($360/year), LFCD Wellness Plus Plan ($630/year or $55/month), LFCD Perio Wellness Plan ($700/year or $60/month), and LFCD Children's Plan ($310-325/year), providing preventive cleanings, exams, x-rays, fluoride treatments, and discounts on additional treatments with annual savings of $429-$1,170+.

Quantifiable outcome

• Membership plan provides annual savings of $429-$1,170+ compared to uninsured pricing
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Affinity Dental Management: Affinity Dental Management is a multi-location dental group practice operating specialty and general dental offices across the Northeast. Comparable to LFCD's mix of general dentistry and specialty services like periodontics and implants under one roof, operating at a smaller but still multi-site scale.
• Benevis: Benevis is a DSO supporting several hundred dental practices focused on family and orthodontic care, with a notable presence in the Medicaid segment. Comparable to LFCD's family dentistry focus and multi-provider office model, though Benevis's payer mix and operational scale differ significantly.
• Western Dental & Orthodontics: Western Dental operates hundreds of general and orthodontic dental offices, primarily in the western U.S., with strong Medicaid acceptance and in-house specialty services. Comparable to LFCD in offering general + cosmetic + orthodontics + implants under one roof, though at a much larger scale and different payer mix.
• Heartland Dental: Heartland Dental is the largest DSO in the U.S., supporting thousands of dentists across general, cosmetic, and specialty services. Comparable to LFCD's broad clinical scope and multi-provider delivery model, though Heartland operates an extensive affiliate network rather than a single branded location.
• 42 North Dental: 42 North Dental is a multi-location dental practice group operating across the Northeast U.S. with comprehensive general, cosmetic, and specialty services. Comparable to LFCD's full-service clinical scope and multi-doctor office structure, though 42 North Dental operates across multiple sites rather than a single location.
• Great Expressions Dental Centers: Great Expressions is a DSO with hundreds of dental offices delivering general, cosmetic, and specialty dentistry. Comparable to LFCD through its comprehensive service offering and multi-specialty office model, but with broader geographic reach and corporate-driven operations.
• Aspen Dental: Aspen Dental is one of the largest DSOs in the U.S. with hundreds of branded offices offering general, cosmetic, implants, and emergency dental services. Comparable to LFCD's comprehensive service menu (general + cosmetic + implants + emergency), but operates at vastly greater scale with corporate-backed marketing and payer relationships.
• Pacific Dental Services: Pacific Dental Services supports hundreds of dental offices with a focus on modern, comprehensive general and specialty dentistry. Comparable to LFCD through its general + specialty + modern technology positioning, but at much larger scale with centralized operations and clinical support.

Others

• Smile Direct Club: Smile Direct Club is a direct-to-consumer clear aligner company that circumvents traditional dental offices. Comparable to LFCD because it addresses the same orthodontic/cosmetic patient demand that the practice's Invisalign service targets, though it is a channel-disrupting competitor rather than a directly competing practice.

Emerging players

• Tend: Tend is a venture-backed modern dental studio chain offering comprehensive family, cosmetic, and orthodontic services with a strong design and patient-experience focus. Comparable to LFCD in offering full-service general/cosmetic dentistry with membership-style pricing and a premium in-office experience, though Tend operates a multi-location, tech-enabled model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/loudoun-family-and-cosmetic-dentistry

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LOUDOUN FAMILY AND COSMETIC DENTISTRY