Lucy Properties Ltd

What Lucy Properties Ltd does

Lucy Properties Ltd is a residential property lettings and management company headquartered in Oxford, United Kingdom, operating as part of Lucy Real Estate within Lucy Group Ltd — a privately held, family-controlled conglomerate (Dick family) whose origins date back to 1812 and which employs over 1,400 people across four business sectors. Lucy Properties has been a residential landlord in Oxford for over 50 years and describes itself as one of the largest private landlords in the city, managing a portfolio of more than 340 properties housing over 850 tenants, ranging from studio flats to townhouses and penthouse apartments across neighbourhoods including Jericho, Headington, East Oxford, and Iffley Road.

The company operates a direct-to-consumer model with no letting agents; properties are let and managed in-house by an experienced office team and a directly employed maintenance function that handles repairs, gas safety, and tenant support. Core products consist of (i) long-term residential lettings on monthly tenancy agreements, with rents ranging from approximately £2,100 to £3,700 per month, and (ii) short-let furnished accommodation (e.g., Wharf Mews at £185–£225 per night, all-inclusive, minimum five-night stays). Supporting platforms include DocuSign for digital contract execution and Google Maps for property location display. The technology stack is intentionally lean and operational rather than platform-oriented.

Revenue is generated almost entirely through recurring rental income from the residential portfolio, supplemented by short-let nightly rates and ancillary services. Lucy Properties differentiates through in-house maintenance responsiveness, a no-fee letting model (predating the Tenant Fees Act 2019), and a sustainability programme that includes photovoltaic solar panels on new developments, EV charging across 140+ parking spaces, secondary glazing, insulation upgrades, and biodiversity initiatives such as wildlife gardens, swift bricks, and bat boxes. Its customer base spans general residential tenants, short-stay visitors, and key workers, with tenant acquisition driven primarily by website listings, word-of-mouth, and community engagement rather than paid acquisition.

Name

Lucy Properties Ltd

Legal name

Lucy Group Ltd

Website

https://lucyproperties.co.uk

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

1–10 employees

Short description

Lucy Properties Ltd is a direct-to-consumer residential landlord and property manager in Oxford, UK, part of Lucy Real Estate within the 200-year-old Lucy Group. It manages 340+ properties housing 850+ tenants via in-house long-term lettings and short-stay furnished accommodation.

Ownership category

akta.pro rank

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Residential Property Lettings: Long-term residential lettings generating recurring rental income from a portfolio of over 340 properties housing 850+ tenants. Properties range from studio flats to townhouses and penthouse apartments.
2. Short-term lettings: Short-let properties offered at nightly rates with utilities included. Properties like Wharf Mews offer furnished apartments with minimum 5-night bookings at varying seasonal rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Lucy Properties is a direct residential landlord in Oxford managing a portfolio of over 340 properties housing 850+ tenants, ranging from studio flats to townhouses and penthouse apartments. The company lets and manages properties entirely in-house, offering both long-term residential tenancies and short-term furnished accommodations, supported by an in-house office team and directly employed maintenance staff.

Product overview

Lucy Properties is a residential property lettings and management company operating as part of Lucy Real Estate within Lucy Group Ltd. The company offers long-term residential lettings and short-term accommodations across Oxford, managing a portfolio of over 340 properties ranging from studio flats to townhouses and penthouse apartments. Their core offerings include Lucy Properties Long-Term Lettings (available properties across areas like Jericho, Headington, and East Oxford), Lucy Properties Short Lets (furnished short-term accommodations like Wharf Mews), and an in-house Maintenance and Tenant Support service. Properties are let and managed directly by their experienced office staff and directly employed maintenance team.

Differentiator

Problem solved

Functional benefit

Products and services

• Lucy Properties Long-Term Lettings Long-term residential tenancy service offering studio flats through penthouse apartments across Oxford including Jericho, Headington, and East Oxford, with rents ranging from approximately £2,100 to £3,700 per month.
• Lucy Properties Short Lets Short-term rental service providing fully furnished accommodations for visitors to Oxford, with utilities and internet included, available for stays of 5 nights or more at nightly seasonal rates.
• Wharf Mews A short-let ground floor apartment in Jericho, Oxford featuring open plan kitchen/sitting room, private terrace garden, underfloor heating, and all utilities included.
• Fettlers House One-bedroom penthouse apartment at Eagle Works with wrap-around terrace, EV car parking, underfloor heating, and air conditioning. Available from late May 2026 at £3,700 per month.
• Iveydene, Iffley Road Ground floor apartment in converted period house on Iffley Road with open-plan living, two double bedrooms, study room, and home office space, available unfurnished.
• Old Road Three-bedroom duplex apartment in Headington with open-plan kitchen/living space, private garden maintained by Lucy Properties, and off-street parking, available August 2026 at £2,250 per month.
• 75 Cranham Street (Cranham House) Three-bedroom two-bathroom first floor apartment in central Jericho with large balcony overlooking Oxford skyline, newly built in 2023 at £2,950 per month.

Quantifiable outcome

• Over 70 rental properties have benefited from sustainability improvements
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Wild OxfordshirecoreStrategic or Co-development Partner · 12 August 2025Partnership for tenant nature walks and environmental workshops. Wild Oxfordshire led nature walks exploring biodiversity in Jericho, including visits to St Sepulchre's Cemetery, Oxford Canal, Trap Grounds Nature Reserve, and Port Meadow. Also conducted bee hotel workshops for tenants.
• Oxford Food HubcoreStrategic or Co-development Partner · 1 January 2021Oxford Food Hub redistributes surplus food to reduce waste and alleviate food poverty. Lucy Properties has been working with OFH for years, making donations. OFH supports over 200 different charities and community groups with free food. Lucy Properties set up food collection points for tenants and employees.
• Justice in MotionminorGTM or Marketing Partner · 1 January 2021Justice in Motion is a professional physical theatre passionate about social change. Lucy Group sponsored the charity's 'On Edge' show in Oxford, which uses parkour and theatre to raise awareness about issues such as modern slavery and social justice.
• Rewild JerichominorStrategic or Co-development Partner · 1 January 2020Community gardening project helping local people turn small spaces, streets, gardens and balconies into green habitats to increase wildlife biodiversity in Jericho.
• Oxfordshire YouthcoreStrategic or Co-development Partner · 1 January 2019Oxfordshire Youth is the leading youth sector organisation in Oxfordshire. Lucy Group was nominated as a finalist for their 'totally invaluable' help with Oxfordshire Youth's Young Leaders' programme, helping build confidence and leadership skills amongst young people.
• Oxford City CouncilminorStrategic or Co-development Partner · 1 January 2019Oxford City Council's sustainability strategy includes introducing electric vehicles in the city. Lucy Properties is committed to supporting this through EV charging points in their car parks, with over 140 spaces available.
• BRaid (Black Friars Refugee Aid)coreStrategic or Co-development Partner · 1 January 2018BRaid is a community-sponsored charity supporting refugees. Lucy Properties provided housing for a Syrian refugee family (young couple and their son) who arrived in late 2018, making a suitable property available while a deserving family was found.
• Oxford Canal HeritageminorStrategic or Co-development Partner · 1 January 2018Lucy Properties sponsored the Oxford Canal Festival and made a donation towards the £5,000 restoration of an old narrow boat for community events. The canal runs through the Eagle Works site.
• Oxfordshire High Sheriff ChallengeminorStrategic or Co-development Partner · 1 January 2018Lucy Group participates in the Oxfordshire High Sheriff's Sporting Challenge, taking part in events including Oxford Town and Gown 10km race, hockey tournaments, and other activities to raise funds for local causes.
• High Sheriff's Sporting ChallengeminorStrategic or Co-development Partner · 1 January 2018Lucy Group and Lucy Real Estate participate in the High Sheriff's Sporting Challenge events including hockey tournaments and running events to raise money for local charities and causes.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Savills: Global property consultancy with a significant UK residential lettings and management business, including Oxford operations. Comparable to Lucy Properties in residential letting services and Oxford presence, but operates as a broad incumbent across multiple property types and geographies.
• Knight Frank: International residential and commercial property firm with UK lettings operations across major cities including Oxford. Comparable to Lucy Properties in residential lettings and property management services, though as a diversified incumbent rather than a specialist Oxford landlord.
• Hamptons International: National UK residential estate agency and lettings brand with an established Oxford office. Comparable to Lucy Properties as a broader incumbent offering residential lettings and management in the same Oxford catchment, but with a much wider geographic and service footprint.
• Chestertons: UK-wide residential sales, lettings and property management agency with London-centric operations expanding into other cities. Comparable to Lucy Properties in residential lettings and management services, but as a broader incumbent with a different geographic centre of gravity.

Direct peers

• Chamberlains: Oxford-headquartered estate agency offering sales, lettings and property management services. Comparable to Lucy Properties as a direct Oxford residential lettings competitor with overlapping portfolio of managed rental properties.
• Finders Keepers: Oxford-based residential letting and management agency operating across Oxford and surrounding towns. Directly comparable to Lucy Properties in target market (Oxford residential tenants), service offering (long-term lettings and management), and tenant segment.
• Carter Jonas: National property consultancy with a strong Oxford office covering sales, lettings and asset management across Oxfordshire. Comparable to Lucy Properties in residential lettings and Oxford market focus, though with a wider service portfolio.
• Breckon & Breckon: Oxford-based independent estate agency providing residential sales and lettings across Oxford and Oxfordshire. Directly comparable to Lucy Properties as an Oxford residential lettings peer with overlapping tenant base.
• Scott Fraser: Independent Oxford letting and estate agency with established presence across Oxford and Oxfordshire. Comparable to Lucy Properties as an Oxford-focused residential lettings competitor serving similar professional and family tenant segments.

Regional players

• Foxtons: London-focused estate agency and lettings business with a strong residential letting proposition. Comparable to Lucy Properties in operating a direct-to-consumer, in-house residential lettings model, but operating primarily in a different geography (London vs Oxford).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/lucy-properties-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lucy Properties Ltd