MAC Design Group

Name

MAC Design Group

Legal name

MAC Window Fashions

Website

https://macwindowfashions.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Epping

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Custom Curtain Sales: MAC Window Fashions operates as a B2B wholesaler, selling custom-made curtains and track systems exclusively through authorised retail partners across Australia. Products are manufactured to order in their Melbourne facility and distributed to retailers who then sell and install to end customers.
2. Curtain Track Hardware Sales: Sale of proprietary MAC track systems (D10, D15, D25, D38, Standard, Streamline) and accessories including brackets, joins, and bent track solutions to retail and installation partners.
3. Custom Solutions: Bespoke curtain and track solutions for unique applications including bi-fold doors, hard-to-reach windows, shaped windows, and custom curved tracking for architectural projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

MAC Design Group manufactures and wholesales custom-made curtains and engineered curtain tracking systems under the MAC Window Fashions brand. The portfolio includes MAC Made sheers and blockouts manufactured to exact specifications in Melbourne, the proprietary MAC Track range (D10, D15, D25, D38, Standard, and Streamline profiles), exclusive Australian distribution of Danish Stilling track systems, and Somfy-powered motorisation solutions. All products are sold exclusively B2B through a nationwide network of authorised retail partners.

Product overview

MAC Design Group operates as a manufacturer and wholesaler of premium custom window furnishings, offering a unified portfolio of Australian Made Certified curtains and engineered curtain tracking systems. The core product line comprises MAC Made Curtains (custom-made sheers and blockouts in multiple heading styles), paired with the MAC Tracks range (D10, D15, D25, D38, Standard, and Streamline profiles) and exclusive Stilling curtain tracks from Denmark. The offering extends to Somfy-powered motorisation solutions, custom solutions for bespoke applications (bi-fold doors, shaped windows), and accessories/components. Products are distributed exclusively through a national network of retail partners and sold exclusively B2B as a wholesaler.

Differentiator

Problem solved

Functional benefit

Brands

• MAC Made: Sub-brand for their range of custom-made Australian certified curtains including sheers and blockouts.

Products and services

• MAC Made Curtains Custom-made Australian-manufactured curtains available in sheer and blockout options, made to exact specifications using premium fabrics from brands including Warwick, James Dunlop, Zepel, Mokum, and Basford Brands. Features multiple heading types and compatibility with Somfy motorisation and multi-track systems. Sold to retail partners for resale to residential and commercial end customers.
• MAC Made Sheers Sheer curtains designed to diffuse daylight while providing privacy. Available in natural textures, soft neutrals, bold colours, and artisanal patterns, with compatibility for Somfy motorisation and multi-track options.
• MAC Made Blockouts Blockout curtains providing warmth, privacy, and light control. Tailored to measure from premium fabrics including textured neutrals, rich tones, luxurious weaves, and contemporary patterns.
• MAC Tracks Range Premium curtain tracking systems comprising D10, D15, D25, D38, Standard, and Streamline profiles, designed for residential, commercial, and specialty applications. Engineered for durability, smooth operation, and compatibility with all heading types including pencil pleat, S-fold, pinch pleat, and wave fold, with Somfy motorisation compatibility and custom shaping options.
• Stilling Curtain Tracks Danish-engineered premium curtain tracking systems featuring patented low-friction wheeled gliders, reinforced aluminium extrusions, and the innovative CURTAINLIGHT 3.0 integrated LED tracking profile. Handles loads exceeding 30kg with smooth operation around curves and corners. Distributed exclusively in Australia by MAC Window Fashions for retail and installation partners.
• Somfy Motorisation Motorisation solutions powered by Somfy automation technology, providing quiet, precise operation with intuitive control via remote, smartphone app, or smart home integration including Tahoma hub. Includes the Glydea Ultra, Glydea, and Sonesse motor ranges. Compatible with MAC curtain tracks and available through retail partners.
• Custom Solutions Tailored curtain and track solutions for bespoke applications including bi-fold doors, hard-to-reach windows, and shaped windows such as bay windows, circular frames, and sharp angles. Combines premium fabrics with meticulous craftsmanship and precision manufacturing for unique installations.

Quantifiable outcome

• Handles curtain loads exceeding 30kg with smooth, low-friction operation
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• StillingcoreTechnology or IntegrationExclusive Australian distributor of Danish-engineered Stilling curtain track systems. Stilling tracks feature patented low-friction wheeled gliders, reinforced aluminium extrusions, and the innovative CURTAINLIGHT 3.0 integrated LED tracking profile. Partnership combines European precision engineering with local manufacturing for luxury architectural installations.
• SomfycoreTechnology or IntegrationTechnology partnership for motorisation integration. MAC track systems are compatible with Somfy automation technology including Glydea Ultra, Glydea, and Sonesse motor ranges. Enables remote, smartphone, and voice-controlled curtain operation via Somfy Tahoma smart home hub.
• WarwickminorChannel Partner/ Reseller/ DistributorPreferred fabric supplier offering sustainable, eco-friendly fabrics with natural fibres. Warwick supplies high-durability, easy-to-clean drapery fabrics with extensive colour range for Australian interiors.
• James DunlopminorChannel Partner/ Reseller/ DistributorFabric supplier with heritage dating to 1858. Provides quality textiles including fine cotton weaves and opulent silks for timeless curtain designs.
• ZepelminorChannel Partner/ Reseller/ DistributorHigh-performance fabric supplier known for stain and water resistance. Zepel fabrics offer luxurious aesthetics alongside practical benefits including fade resistance and fire-retardant options for commercial applications.
• MokumminorChannel Partner/ Reseller/ DistributorPremium fabric brand offering sophisticated patterns and natural-looking synthetic blends. Draws global inspiration for unique, high-end textile collections including organic patterns and artisanal designs.
• Basford BrandsminorChannel Partner/ Reseller/ DistributorSupplier of innovative wide-width sheer fabrics designed to cover large expanses without vertical seams, ideal for expansive window installations in luxury interiors.
• HoadminorChannel Partner/ Reseller/ DistributorSupplier of durable blockout linings engineered specifically for the Australian climate, providing thermal insulation and heat rejection for energy-efficient curtain solutions.
• Allegra InteriorscoreChannel Partner/ Reseller/ DistributorAuthorised MAC retail partner located in Epping, VIC. Provides expert consultation, fabric selection guidance, and professional installation of MAC Made curtains and track systems.
• 3228 BlindscoreChannel Partner/ Reseller/ DistributorAuthorised MAC retail partner in Torquay, VIC. Part of the nationwide network providing MAC Made products with professional installation services.
• Victoria BlindscoreChannel Partner/ Reseller/ DistributorAuthorised MAC retail partner in North Geelong, VIC. Provides MAC window fashions products with local consultation and installation.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Verosol: Australian manufacturer of custom blinds, curtains, and awnings with a focus on commercial and architectural applications. Comparable to MAC in offering made-to-measure window furnishings with emphasis on premium materials and engineered performance.
• Decorquip: Australian designer and manufacturer of decorative curtain rods, tracks, and hardware. Closely comparable to MAC's curtain track hardware business, competing in the premium architectural track segment across Australian residential and commercial channels.
• Luxaflex: Australian market-leading brand for custom-made blinds, shades, and awnings sold through a network of local dealers. Directly comparable to MAC Window Fashions as a domestically manufactured, made-to-measure window furnishings wholesaler serving Australian homeowners through a retail partner network.

Broad incumbents

• Hunter Douglas: Global market leader in window coverings (parent of Luxaflex in Australia). Operates across blinds, shades, shutters, and architectural products with vastly broader scale and R&D resources than MAC, but covers the same premium custom window furnishings category.
• Spotlight Curtains & Blinds: Australian mass-market retailer selling a broad range of curtains, blinds, and soft furnishings under both private label and external brands. Comparable to MAC as a window furnishings supplier in Australia but operating at the value end of the market rather than premium custom.

Others

• Somfy: Global leader in motorised window coverings and smart-home automation. MAC is a Somfy partner; while not a direct competitor, Somfy sits in the same smart-curtain category and represents both a partner and an adjacent ecosystem participant shaping the motorised curtain market.

Regional players

• Hillarys: UK market-leading custom-made blinds, curtains, and shutters retailer with an in-home consultation model. Comparable to MAC as a vertically-integrated custom window furnishings brand but operating primarily in the United Kingdom rather than Australia.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MACWindowFashions
• LinkedInlinkedin.com/company/mac-design-group
• Instagraminstagram.com/macwindowfashions

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAC Design Group