Manor Salon

What Manor Salon does

Manor Salon & Spa is a family-owned and operated full-service salon and spa located at 1161 Mantua Pike in West Deptford, New Jersey, serving the South Jersey and Philadelphia metropolitan region. The business was founded in 1995 by Sal Giumarello, who entered the hair salon industry in 1964 with his brother (Andre and Sal's) before opening The Manor Salon & Spa at its current location. The company offers a horizontal menu of personal beauty and wellness services spanning hair design (cuts, single-process coloring, highlights, balayage, keratin treatments, tape-in extensions, signature curly hair services), nail care (manicures, pedicures using OPI), skin care (facials, microdermabrasion, Hydra Peel, waxing, lash lifts and tints, makeup), and massage therapy (Swedish, deep tissue, hot stone, aromatherapy), with two pre-configured bundled spa packages ("The Great Getaway" at $330.96 and "The Perfect Day" at $270.96). Specialty credentials include Rezo/Deva-trained curl specialists, HairTalk extension certification, lash specialists, and Murad-trained skin care providers.

The business operates on a pay-per-visit, per-service pricing model with no subscription or membership tier; revenue is generated entirely from one-time service fees ranging from $15 to $330.96, plus retail product sales through a third-party e-commerce storefront (saloninteractive.com). The technology stack is minimal: a Squarespace-hosted marketing and booking website, phone-based appointment scheduling (no online booking API), and the third-party retail platform. There are no public APIs, no proprietary software products, no mobile applications, and no AI or automation capabilities disclosed. Marketing is conducted through Instagram (@manorsalonandspa), Facebook, the company website, and a formalized referral program ($10 off for both referrer and referred friend), with new-client incentives (20% off first service) layered on top.

Manor Salon & Spa serves individual retail consumers across age and gender segments in a single suburban location, with hours Tuesday through Saturday. The company employs approximately 17 named professionals including stylists, aestheticians, a nail technician, a massage therapist, a manager, and a receptionist, many of whom have tenures exceeding 15-20 years. Ownership is concentrated in the founding Giumarello family with no disclosed institutional investors, parent company, subsidiaries, or funding rounds. The operating geography is exclusively the South Jersey/Philadelphia region, with no global footprint and no announced expansion plans.

Name

Manor Salon

Legal name

The Manor Salon & Spa

Website

https://manorsalonandspa.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Manor Salon & Spa is a family-owned full-service salon and spa in West Deptford, NJ, serving individual consumers in the South Jersey/Philadelphia region with hair, nail, skin care, massage, and spa package services since 1995.

Ownership category

akta.pro rank

Product category

Salon and Spa Services

NAICS

Beauty Salons (812112), Other Personal Care Services (81219)

akta.pro primary industry

Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

akta.pro secondary industry

Spa Packages & Ritual Experiences (HSALAFAN)

Keywords

• Hair salon services
• Nail care services
• Skin care facials
• Massage therapy
• Spa packages

Headquarters

HQ city

West Deptford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Service Fees: The salon generates revenue through one-time service fees for hair design, nail care, skin care, massage therapy, waxing, and makeup services. Services range from basic haircuts ($28-$55) to comprehensive spa packages ($270-$330). No recurring subscription model is employed; customers pay per visit for individual services or bundled spa packages.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Manor Salon & Spa is a family-owned full-service salon and spa that sells personal beauty and wellness services to individual consumers, including hair design (cuts, coloring, keratin, extensions, curly hair specialty), nail care (manicures and pedicures using OPI), skin care (facials, microdermabrasion, waxing, lash lifts, makeup), massage therapy (Swedish, deep tissue, hot stone, aromatherapy), and pre-bundled spa packages. Services are performed in-store by licensed stylists, aestheticians, and massage therapists; the business also retails professional products through an online store.

Product overview

Manor Salon & Spa is a family-owned salon and spa offering a comprehensive range of beauty and wellness services. The core offerings consist of Hair Design Services (cuts, coloring, keratin treatments, extensions, curly hair specialty), Nail Care Services (manicures, pedicures using OPI products), Skin Care Services (facials, microdermabrasion, Hydra Peel, waxing, lash services, makeup), and Massage Therapy (Swedish, deep tissue, hot stone). These services can be booked individually or combined through bundled Spa Packages. The salon operates as a traditional service business without a technology platform component.

Differentiator

Problem solved

Functional benefit

Products and services

• Hair Design Services Complete hair styling services including cuts (shampoo and cut, blowouts, men's, boys', girls', and signature curly haircuts), coloring (single process, highlights, balayage, corrective coloring), keratin blow-dry treatments, permanent waving, evening designs, and tape-in hair extensions performed by certified stylists. Targeted at men, women, and children seeking personal grooming and styling services.
• Nail Care Services Manicure, French manicure, gel manicure, polish change, spa pedicure, and express pedicure services performed by licensed nail technicians using OPI products known for long-lasting, chip-resistant formulas. Targeted at individual consumers seeking professional hand and foot care.
• Skin Care Services Facial treatments including glycolic acid, European, mini, relaxing, men's, enzyme, and Vitamin C facials, plus microdermabrasion, Hydra Peel facials, full-body waxing, lash lifts and tints, henna eyebrow tinting, and makeup application. Targeted at individual consumers seeking facial skincare, hair removal, lash, and makeup services.
• Massage Therapy Therapeutic massage services including full body (60 min), partial (30 min), deep tissue (75 min), upper body (30 min), seated neck (15 min), scrub sage with gommage (75 min), and hot stone (60 min) massage, with aromatherapy included with all massages. Targeted at individual consumers seeking stress relief and relaxation.
• Spa Packages Pre-configured multi-service spa packages: 'The Great Getaway' (5-hour, $330.96) including full body massage, European facial, lunch, spa pedicure, manicure, and shampoo & blow dry; 'The Perfect Day' (4-hour, $270.96) including full body massage, European facial, manicure, shampoo & blow dry, and lunch; with custom packages available. Targeted at individual consumers seeking a multi-service pampering experience in a single visit.

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hand & Stone Massage and Facial Spa: National day-spa franchise offering massage, facial, and waxing services with a membership model. Directly comparable to Manor Salon & Spa's massage-therapy, facial, and waxing lines and its bundled package pricing strategy.
• Woodhouse Day Spa: Full-service day spa chain offering massage, facials, nail care, and body treatments — the closest direct comp to Manor's 'one roof' multi-service day-spa positioning and bundled package structure.
• Burke Williams Spa: Multi-service day spa operator providing massage, facials, nail care, and body treatments in a premium, hospitality-oriented setting. Comparable to Manor's full-service positioning and higher-end treatment pricing.

Broad incumbents

• Regis Corporation (Supercuts, Cost Cutters): Public parent of multiple hair-salon franchise concepts (Supercuts, Cost Cutters). Comparable on the haircut/color category where Manor competes, though operating at a different scale and price tier.
• Great Clips: Largest U.S. hair-care franchise with thousands of walk-in locations. Comparable to Manor on the haircut and basic color service line, but competes purely on convenience and price rather than full-service spa positioning.
• Ulta Beauty: Largest U.S. beauty retailer with in-store salon services (hair, skin, brow) plus product retail. Comparable as a competitor for both Manor's service hours and its retail product sales (Goldwell, Redken, OPI, Murad).
• Massage Envy: Largest U.S. membership-based massage and skincare franchise. Comparable on the massage and skin-care service lines Manor offers, but operates at much greater scale with a recurring revenue model Manor has not adopted.

Emerging players

• Squeeze (by Massage Heights): Newer membership-based massage and skincare concept positioning as a modernized day spa. Comparable to Manor's massage and facial services with a recurring revenue angle that Manor lacks.
• European Wax Center: Specialty chain focused on waxing and adjacent skincare services. Comparable to Manor's waxing and skin-care lines, though narrower in scope and operating on a membership-driven model Manor does not use.
• GLAMSQUAD: On-demand mobile beauty services platform (hair, makeup, nails). Comparable as a competitor for Manor's in-salon service offerings, though operating via an at-home/digital channel rather than a single physical location.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/manorsalonandspa
• LinkedInlinkedin.com/company/manor-salon

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Manor Salon