PUERTO DEPORTIVO RUBICON SA

Name

PUERTO DEPORTIVO RUBICON SA

Legal name

PUERTO DEPORTIVO RUBICON, S.A.

Website

https://marinarubicon.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Marina and Boatyard Services

NAICS

Marinas (713930), Ship Building and Repairing (336611), Scenic and Sightseeing Transportation, Water (48721), Boat Dealers (441222)

SIC

Ship & Boat Building & Repairing (3730), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Yacht & Recreational Boat Service & Refit (TLAKAKAD)

akta.pro secondary industry

Tourist & Sightseeing Cruise Operators (Day Cruises) (TLAFALAF)

Keywords

• Marina berth rental
• Boatyard services
• Yacht harbor operations
• Nautical tourism activities
• Sailing regatta hosting

Headquarters

HQ city

Playa Blanca, Yaiza

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Berth Rental: Recurring berth rental fees based on boat length, with daily rates ranging from €12.85 (6M boats) to €145/day (25M boats), offering discounts for extended stays of 15+ days, 30+ days, 90+ days, and 180+ days.
2. Boatyard (Varadero) Services: One-time services including boat repairs, pressurized water cleaning, hull painting, antifouling, welding, spare parts, mechanical/electrical/electronic services, carpentry, sailmaking, and fiber workshop. Includes 90-ton travel hoist and 6,000m2 surface area.
3. Village Commercial Tenants: Revenue from bars, restaurants, shops, boutiques, supermarket, and service tenants in the marina village area. Weekly local market (Wednesday and Saturday).
4. Event Tickets and Regattas: Revenue from sailing events and regattas including the Lanzarote International Regatta and 49er & 49er FX World Championship. Ticket prices ranging from €30-€450.
5. Nautical Activities and Rentals: Boat rentals (with/without skipper), electric boats, catamaran and sailboat charters, jet skis, parasailing, and diving experiences including Atlantic Museum visits.
6. Parking Services: Parking fees with rotation rates (€0.02/minute, max €25/day) and night rates, plus free parking for marina customers with consumption.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Puerto Deportivo Rubicon SA operates Marina Rubicón, a full-service sports and leisure marina offering 550 berths for vessels up to 50m, a 6,000m² boatyard (Varadero) with a 90-ton travel lift providing hull cleaning, painting, antifouling, mechanical, electrical, and sailmaking services, a commercial Village with restaurants and shops, and a portfolio of nautical activities (diving, boat rentals, excursions to the Atlantic Museum) plus hosting of international sailing regattas. Revenue is generated through berth rental fees, boatyard service charges, commercial tenant leases, parking, event ticket sales, and water activity rentals.

Product overview

Marina Rubicón is a modern sports, commercial, and leisure port located in Playa Blanca, south of Lanzarote, inaugurated in 2003. The marina offers a comprehensive range of services organized around four core pillars: (1) Marina Berths with 550 berths for boats up to 50m plus dedicated areas for larger vessels; (2) Varadero boatyard services including repair, maintenance, painting, and specialized services using brands like Yanmar, Suzuki, and Simrad; (3) The Village commercial area with bars, restaurants, shops, boutiques, supermarket, petrol station, and parking; and (4) Nautical Activities including diving (Rubicon Diving), boat rentals, excursions to the Atlantic Museum underwater museum, and sailing center. The marina also hosts regattas and events (Lanzarote International Regatta, 49er World Championship), and has invested in sustainability infrastructure including photovoltaic panels (512.19 kWp) and electric vehicle charging points (15 WALLBOX stations) funded by NextGenerationEU programs.

Differentiator

Problem solved

Functional benefit

Brands

• Rubicon Diving: Diving center located in Puerto Deportivo Marina Rubicón catering to divers of all levels from beginners to technical and rebreather divers
• Atlantic Museum

Products and services

• Marina Berths 550 berths with finger mooring systems for single-hull boats up to 50m, plus a dedicated area for large boats up to 90m and a courtesy Dinghy-Dock in the outer port. All berths include water and 220V electricity services; pricing is length-based (€12.85/day for 6m to €145/day for 25m; €0.70/m² for catamarans), with volume discounts of up to 53% for stays of 180+ days. Targets cruising and recreational boat owners and sailing clubs.
• Varadero (Boatyard Services) Full-service boatyard with a 6,000m² surface area and a 90-ton Travel Lift Power Hoist. Services include pressurized water cleaning, hull painting and antifouling treatment, welding, spare parts, mechanical/electrical/electronic repairs, carpentry, sailmaking, and a fiber workshop. Targets boat owners requiring haul-out, maintenance, repair, and dry storage.
• Village (Commercial Area) Commercial area featuring bars, restaurants, shops, boutiques, a HyperDino Express supermarket, a petrol station, electric vehicle charging points, and service tenants including physiotherapy and massage. Includes a weekly local market on Wednesdays and Saturdays. Targets marina visitors, tourists, and boat owners seeking provisioning, dining, and retail.
• Regattas and Events Organization and hosting of sailing regattas and sporting events, including the Lanzarote International Regatta and the 49er & 49er FX World Championship. Entry fees range from €30 to €450. Targets professional and amateur sailing teams, federations, and event spectators.
• Nautical Activities and Excursions Boat rentals (with or without skipper), electric boats, catamarans, sailboats, jet skis, parascending, diving, and excursions to the Atlantic Museum underwater museum. Targets tourists, families, and recreational visitors seeking water-based leisure activities.
• Rubicon Diving Diving center located at the marina catering to divers of all levels, from individual divers, families, and beginners to technical divers and rebreather users. Includes dives to the Atlantic Museum underwater museum. Targets recreational and technical divers.
• Atlantic Museum (Underwater Museum)

Quantifiable outcome

• Water and electricity (220V) included in berth price for boats up to 22m
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature3 records

Partnerships

16 partnerships are on record, tiered core and minor.

• Royal Canarian Sailing FederationcoreStrategic or Co-development Partner · 4 March 2024Collaborating organization for sailing championships and regattas hosted at Marina Rubicón, including the 49er & 49er FX World Championship and Lanzarote International Regatta.
• Promotur Turismo de CanariascoreStrategic or Co-development Partner · 8 January 2024Institutional support for sporting events hosted at Marina Rubicón as part of tourism promotion for the Canary Islands.
• Tourism Department of the Cabildo de LanzarotecoreStrategic or Co-development Partner · 8 January 2024European Sports Destination sports product managed by SPEL-Turismo Lanzarote, providing institutional support for sailing events.
• Yaiza Town HallcoreStrategic or Co-development Partner · 8 January 2024Local government collaboration supporting sailing events and tourism promotion in the Playa Blanca area.
• DinghycoachminorStrategic or Co-development Partner · 8 January 2024Private entity collaborating as part of the organization team for sailing championships and training events.
• Naviera ArmasminorStrategic or Co-development Partner · 8 January 2024Shipping company providing support for sailing events and transportation services for participants.
• Cabrera Medina (Cicar)minorStrategic or Co-development Partner · 8 January 2024Car rental partner (Autos Cabrera Medina) operating in the marina village, providing vehicle services for visitors.
• Viking Explorers RallyminorGTM or Marketing Partner · 8 January 2024Sailing association offering 10% discount on stays at Marina Rubicón, providing mutual promotional benefits.
• Sailing Associations (Discount Partners)minorGTM or Marketing PartnerDiscount partnerships with sailing associations including Cruising Association, Trans-Ocean Stützpunkt, ADAC, Kreuzer-Abteilung, Ocean Seglings Klubben, Langturejlerne, Ocean Cruising Club, ARC & ARC+, ANAVRE, RCN Gran Canaria, RCN Arrecife, RCN de Tenerife, Atlantic Grand Prix, Toerzeilers, and Svenska Kryssarklubbens Medelhavsseglare. Up to 15% discount for members.
• YanmarminorChannel Partner/ Reseller/ DistributorEngine brand partner for boatyard services and maintenance at Marina Rubicón.
• SuzukiminorChannel Partner/ Reseller/ DistributorOutboard motor brand partner for boatyard services at Marina Rubicón.
• SimradminorChannel Partner/ Reseller/ DistributorElectronics and navigation brand partner for boat services at Marina Rubicón.
• OceanvoltminorChannel Partner/ Reseller/ DistributorElectric propulsion system partner for boatyard services and maintenance at Marina Rubicón.
• Accastillage Diffusion (Rumbo Norte)minorChannel Partner/ Reseller/ DistributorNautical equipment store (Acastillage Diffusion) located at marina boatyard entrance with 300m² exhibition space, providing spare parts and nautical products.
• Lanzarote SailsminorChannel Partner/ Reseller/ DistributorSailmaking and repair service partner located within the Marina Rubicón boatyard.
• Government of Canary IslandscoreStrategic or Co-development PartnerConcejalia de Transición Ecológica y Energía del Gobierno de Canarias provided funding through NextGenerationEU for photovoltaic installation under the Strategy for Sustainable Islands.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Port Vell Barcelona: Marina in Barcelona offering berthing for yachts up to 190m, plus commercial and restaurant facilities. Competitor for premium Mediterranean berth customers and a peer for marina-as-tourism-destination models.
• Marina Lanzarote: Marina located in Arrecife, Lanzarote, providing berthing and nautical services. Competes directly for transient and seasonal berth customers on the same island.
• Port Adriano: Premium marina in Mallorca, Spain offering 400+ berths for superyachts, refit services, and a commercial village. Comparable business model combining marina operations, boatyard services, and high-end tourism amenities.
• Pasito Blanco Marina: Marina in Gran Canaria, Canary Islands, offering berths and hosting sailing regattas. Comparable in business model (berth rentals + events) and regional tourism positioning.
• Puerto Calero: Premium marina located in Lanzarote (same island as Marina Rubicón) offering 380 berths, yacht services, and a commercial village. Direct competitor for berth rentals, boatyard services, and tourist traffic in the Canarian yachting market.

Broad incumbents

• Camper & Nicholsons Marinas: Global marina operator and yacht services provider with locations in the Mediterranean, Caribbean, and Asia. Comparable premium marina management and berthing services.
• IGY Marinas: International marina operator with a global portfolio of premium marinas. Operates at a larger scale across multiple geographies, providing a model for marina chain consolidation.
• MDL Marinas: UK-based marina operator with 18+ marinas and 4,500+ berths. Comparable marina business model with multi-revenue streams including berth rentals, boatyard services, and commercial tenants.

Regional players

• Ocean Village Marina (Gibraltar): Marina in Gibraltar offering berths and nautical services. Comparable marina operations targeting Atlantic-cruising yachts, similar to Marina Rubicón's positioning for trans-Atlantic stopovers.
• Puerto de Mogán: Marina in Gran Canaria, Canary Islands with berthing facilities and tourist commercial area. Comparable marina-with-village concept targeting similar international yachting clientele in the same archipelago.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/puerto-deportivo-rubicon-sa

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PUERTO DEPORTIVO RUBICON SA