What Marsden State High School does

Marsden State High School is a Queensland Government state school founded in 1987, operated by the Department of Education and located at 106-130 Muchow Road, Waterford West, Queensland. It serves over 3,900 students across Years 7-12 and is described as Queensland's largest state high school. The school delivers comprehensive secondary education across academic, sporting, cultural, and vocational tracks, including Excellence Programs in Rugby League, Basketball, Netball, Volleyball, Football, Girls Rugby League, Drama, Music, Dance, and Academic achievement. It holds its own Registered Training Organisation status (RTO 30117) and partners with six external RTOs to deliver Certificates I-III across fitness, business, engineering, aviation, IT, hospitality, construction, and automotive pathways.

The school's core technology layer is Digital@Marsden, a one-to-one device program offering two parallel pathways: BYOD@Marsden (Bring Your Own Device) and the Take Home Tech school-managed iPad loan program (rolled out to Year 7 in 2026, including iPad 11th gen, Logitech Crayon, keyboard case, and managed software for a $175 Student Resource Scheme fee). Supporting platforms include QLearn (online classroom), Microsoft Office 365 with 1TB OneDrive, the Compass school management platform, the QParents app, and integrations with JB Hi-Fi, HP, and Dell BYOD portals for device procurement. The Tech Academy extends digital learning into Esports, Drones, Robotics (VEX, RoboRave, Lego League), and Virtual Reality, competing in SEQEL and related competitions.

Marsden's revenue model is primarily government appropriation (Queensland Department of Education funding), supplemented by modest fee streams: Student Resource Scheme ($35 or $175 annually), excellence program fees, uniform sales through Struddys, course fees and excursions processed via BPOINT and Centrepay, and an international study tour program run under the Education Queensland International (EQI) banner (CRICOS 00608A) since 2011. The go-to-market motion is direct enrollment for in-catchment students and an audition/trial-based application process for excellence programs, with online enquiry tracker and in-person channels for out-of-catchment applicants.

Name

Marsden State High School

Legal name

Marsden State High School

Website

https://marsdenshs.eq.edu.au

Company type

Public

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Marsden State High School is a Queensland Government state school in Waterford West serving 3,900+ Years 7-12 students across academic, sporting, vocational, and performing arts tracks. It delivers digital one-to-one device learning, RTO-accredited vocational certificates, and award-winning sports and arts excellence programs.

Ownership category

akta.pro rank

Headquarters

HQ city

Waterford West

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Student Resource Scheme (SRS): Optional annual fee for digital learning resources and device programs. BYOD families can opt into digital resources only level ($35), Take Home Tech requires SRS participation ($175)
2. Excellence Program Fees: Excellence programs may have associated costs for specialized training, uniforms, and activities
3. Uniform Shop: School uniform sales through partner Struddys, including online ordering
4. School Fees and Payments: Various school fees collected including course fees, excursions, and activities through BPOINT, in-person, internet banking, and Centrepay options
5. International Student Program: Study tour programs for international students with homestay accommodation, operating under Education Queensland International (EQI)

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Marsden State High School delivers comprehensive Years 7-12 secondary education to over 3,900 students, integrating academic curriculum with vocational education and training (RTO 30117), digital one-to-one device learning, and a portfolio of Excellence Programs in sports, performing arts, and academics. As Queensland's largest state high school, it offers certificate-level vocational qualifications, international study tours through Education Queensland International, and dedicated facilities including STEM labs, a performing arts centre, and a 1026-seat sport excellence centre.

Product overview

Marsden State High School is Queensland's largest state high school offering a comprehensive educational ecosystem comprising Digital@Marsden (one-to-one device learning via BYOD and Take Home Tech programs), Tech Academy (Esports, Drones, Robotics), Vocational Education and Training (RTO 30117 offering certificates in business, creative industries, music, digital technologies, and trades), and extensive Excellence Programs spanning sports (Rugby League, Basketball, Netball, Volleyball, Football, Girls Rugby League), performing arts (Drama, Music, Dance), and academic achievement. The school serves over 3900 students from Years 7-12 with programs including MAD Leadership, AVID, Deadly Unit Indigenous support, and international study tours, supported by modern facilities including a STEM centre, performing arts auditorium, sports complex with 1026-seat venue, and trade training centre.

Differentiator

Problem solved

Functional benefit

Products and services

• Years 7-12 Comprehensive Secondary Education Full secondary schooling delivered on-campus to over 3,900 students in Waterford West, Queensland, covering academic, sporting, cultural, and creative pathways with strong QTAC/TAFE transition outcomes.
• Digital@Marsden (One-to-One Device Program) Whole-school digital learning approach offering one-to-one device access via two pathways: BYOD (Bring Your Own Device) for Years 7-12 and Take Home Tech (school-managed iPad loan) currently for Year 7 students, embedding technology into classroom practice.
• Vocational Education and Training (VET) Registered Training Organisation (RTO 30117) delivering Certificate I-III qualifications in Workplace Skills, Creative Industries, Music Industry, Digital Technologies, Tourism, Active Volunteering, plus partner-delivered certificates in Fitness, Business, Engineering, Aviation, IT, Hospitality, Construction, and Automotive.
• Sports Excellence Programs Award-winning high-performance sports program covering Rugby League, Girls Rugby League, Basketball, Netball, Football (Soccer), and Volleyball, offering elite coaching, strength and conditioning, video analysis, and pathways to NRL, Matildas, and national representative teams.
• Performing Arts Excellence Programs Audition-based programs in Drama, Music, and Dance for Years 7-12, featuring specialist teachers, industry workshops, ensemble performance, ATAR-eligible Music, and Certificate III in Music Industry pathway.
• Academic Excellence Program Enriched and accelerated learning pathway for high-achieving students including academic competitions, STEM projects, research-based learning, university workshops, and leadership development.
• Tech Academy Innovative Technology Hub offering programs in Esports (Super Smash Bros, Rocket League, Valorant), Drones, Robotics (VEX, RoboRave, Lego League), and STEM disciplines with SEQEL eSports and VEX Robotics competition participation.
• Athletic Development Program Queensland's leading school strength and conditioning program with stage-based movement progressions, sport-specific programming via Lumin Athlete Management System, and partnership with Motion Health Rehab for injury management and biomechanical assessment.
• Education Queensland International (EQI) Study Tours International student program (CRICOS 00608A) hosting short-term study tours since 2011 for students from East Asia with ESL support and homestay accommodation with local families.
• Industrial Technology and Design Trade-focused program offering certificates in Automotive, Construction, Engineering Pathways, and Furnishing, plus Marsden Apprenticeship Program, Women in Trades Program, and Graphics with 3D modelling and laser cutting/3D printing.
• MAD Student Leadership Program Make A Difference leadership program developing thinking skills through Bankwest mentoring and corporate learning experiences, with School Captains program following five leadership practices.
• Deadly Unit (First Nations Student Support) Culturally safe space supporting First Nations students with academic mentoring, wellbeing care, attendance support, leadership development, and cultural celebration including NAIDOC Week and Reconciliation activities.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature3 records

Partnerships

19 partnerships are on record, tiered core and minor.

• Binnacle Training College Pty Ltd (RTO: 31319)coreStrategic or Co-development Partner · 1 January 2026External RTO partner offering SIS30321 Certificate III in Fitness and BSB30120 Certificate III in Business qualifications to Marsden students.
• Skills Generation Pty Ltd (RTO: 41008)coreStrategic or Co-development Partner · 1 January 2026External RTO partner offering MEM20422 Certificate II in Engineering Pathways, AVI30419 Certificate III in Aviation (Remote Pilot), and ICT30120 Certificate III in Information Technology.
• Blueprint Career Development Pty Ltd (RTO: 30978)coreStrategic or Co-development Partner · 1 January 2026External RTO partner offering SIT20322 Certificate II in Hospitality and SIT30622 Certificate III in Hospitality qualifications.
• TAFE Queensland (RTO: 0275)coreStrategic or Co-development Partner · 1 January 2026External RTO partner offering AUR20720 Certificate II in Automotive Vocational Preparation and UEE22020 Certificate II in Electrotechnology (Career Start).
• Career Employment Australia Ltd (RTO: 0104)minorStrategic or Co-development Partner · 1 January 2026Trading as Formula High School, offering MEM20422 Certificate II in Engineering Pathways through their RTO partnership.
• Blue Dog Training Pty Ltd (RTO: 31193)minorStrategic or Co-development Partner · 1 January 2026External RTO partner offering CPC10120 Certificate I in Construction qualification.
• Brisbane BroncoscoreStrategic or Co-development Partner · 1 January 2026Affiliate school partnership providing Rugby League Excellence program students access to Broncos Cup competitions, professional training environment, and pathway opportunities.
• Gold Coast TitanscoreStrategic or Co-development Partner · 1 January 2026Affiliate school partnership for Rugby League Excellence program with Titans Cup competitions and pathway opportunities.
• Souths Logan MagpiescoreStrategic or Co-development Partner · 1 January 2026Local affiliate partnership for Rugby League Excellence program providing pathway opportunities.
• Football QueenslandcoreStrategic or Co-development Partner · 1 January 2026Partnership supporting Football Excellence program with direct links to Queensland Schools Premier League and representative pathway.
• JB HI-FI EducationcoreChannel Partner/ Reseller/ Distributor · 1 January 2026BYOD portal partner providing devices at student prices with school code MARSBYOD2026 for families participating in Bring Your Own Device program.
• HP BYOD ProgramminorChannel Partner/ Reseller/ Distributor · 1 January 2026HP BYOD program partner for Windows devices with school code MarsdenSHS and promotional discounts.
• Dell BYODminorChannel Partner/ Reseller/ Distributor · 1 January 2026Dell BYOD program partner providing Windows devices for students through dedicated school store.
• StruddyscoreChannel Partner/ Reseller/ Distributor · 1 January 2026Uniform shop partner located at Struddys with online store available for Marsden SHS uniforms and dress code items.
• Central Coast MarinersminorStrategic or Co-development Partner · 1 January 2026Football partnership providing pathway and exchange opportunities for Football Excellence students.
• Motion Health Rehab and PerformancecoreStrategic or Co-development Partner · 1 January 20262025 partnership for Athletic Development Program providing superior Return to Play practices, exercise prescription, biomechanical assessment, and injury management for Sport Excellence students.
• Queensland University of TechnologyminorStrategic or Co-development Partner · 1 January 2026Partnership where QUT Clinical Exercise Science students complete placements at Marsden to provide individualized support for injured athletes in Athletic Development Program.
• BankwestcoreStrategic or Co-development Partner · 1 January 2024Partnership with Bankwest enables ELP and MAD student leadership program participants to access mentoring programs and unique corporate learning experiences. Students develop thinking skills through corporate exposure and challenges.
• MultotecminorStrategic or Co-development Partner · 1 January 2024Car Design Project partnership (2024 and 2025) where students create cultural artworks for company vehicles, celebrating diverse Logan community identities.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Brisbane State High School: One of Queensland's largest and most prestigious public high schools located in inner Brisbane, offering comprehensive Years 7-12 education with strong academic, sporting, and cultural excellence programs. Comparable scale and Queensland state school system context to Marsden.
• Cavendish Road State High School: Large Brisbane state high school offering comprehensive Years 7-12 education with academic excellence and vocational pathways. Comparable public school scale, program breadth, and Queensland state system context.
• Indooroopilly State High School: Large western Brisbane state high school with comprehensive academic, sporting, and cultural programs. Similar public school structure, scale, and diverse student demographics to Marsden.
• Benowa State High School: Large Gold Coast state high school with strong academic, sporting, and arts programs. Similar public school operating model within the Queensland Department of Education system with comparable scale.
• Varsity College: Large Gold Coast state high school with comprehensive Years 7-12 programs including academic, sporting, and vocational pathways. Similar scale and Queensland state school operating context to Marsden.
• Mountain Creek State High School: Large Sunshine Coast state high school with strong sporting and academic programs. Comparable scale as a large Queensland state high school serving diverse student populations with extensive co-curricular offerings.
• Kelvin Grove State High School: Large inner-city Brisbane state high school offering Years 7-12 education with strong academic, sporting, and arts programs. Comparable public school operating model and excellence program offerings within the same Queensland Department of Education system.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MarsdenSHS
• Instagraminstagram.com/marsdenstatehs
• LinkedInlinkedin.com/company/marsden-state-high-school

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marsden State High School