Maverick Environmental Equipment
Maverick Environmental Equipment is a multi-brand heavy equipment dealer selling, renting, and servicing aggregate processing, waste recycling, forestry, and biomass machinery across five U.S. locations under Cognitive Capital Partners ownership.
- Company typePrivate
- Founded-
- HeadquartersAlma, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Maverick Environmental Equipment does
Maverick Environmental Equipment is a private, multi-brand heavy equipment dealer headquartered in Alma, Michigan, operating five locations across Michigan, Ohio, and California. The company sells, rents, and services aggregate processing, waste recycling, forestry, and biomass equipment as an authorized dealer for more than 13 manufacturers, including McCloskey International, Morbark, Eagle Crusher, Lippmann, FAE, Eagle Iron Works, MWS Equipment, MDS, Komptech, Denis Cimaf, IROCK, Terramac, and XL Specialized Trailers.
Maverick monetizes the equipment through four revenue streams: new and used equipment sales (unit prices ranging from approximately $29,500 to $700,000), a multi-location rental fleet priced on daily, weekly, and monthly cadences (daily from $300, monthly up to $39,000), an OEM and aftermarket parts department, and a service operation staffed by factory-trained technicians with mobile service vehicles. The company also offers in-house financing through MavFinance and customer financing through a Currency Finance partnership. Turnkey capabilities include the design, installation, and commissioning of complete processing plants—exemplified by delivered projects for Barton Malow and Arms Sand & Gravel.
The business serves enterprise customers across three primary verticals: aggregate processing and construction (crushing, screening, washing, conveying), forestry and biomass (grinding, mulching, chipping), and waste recycling and organic processing (composting, material recovery). Maverick emerged from a group with over 20 years of equipment industry experience and was formally established in 2016; in July 2023 it merged with Grand Equipment Company of Hudsonville, MI, bringing Cognitive Capital Partners on as a financial sponsor. The company has since expanded its footprint from a Midwest base into the Detroit metro area and California/Hawaii territories, indicating a multi-region growth strategy under PE ownership.
Maverick Environmental Equipment firmographics
Firmographics- Name
- Maverick Environmental Equipment
- Legal name
- Maverick Environmental Equipment LLC
- Website
- https://maverickenvironmentalequipment.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Maverick Environmental Equipment is a multi-brand heavy equipment dealer selling, renting, and servicing aggregate processing, waste recycling, forestry, and biomass machinery across five U.S. locations under Cognitive Capital Partners ownership.
- Ownership category
- akta.pro rank
Maverick Environmental Equipment industry classification
Industry- Product category
- Heavy Equipment Distribution
- NAICS
- Construction, Mining, and Forestry Machinery and Equipment Rental and Leasing (532412), Construction, Transportation, Mining, and Forestry Machinery and Equipment Rental and Leasing (53241)
- SIC
- Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082), Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Industrial Cleaning & Environmental Equipment Rental/Leasing (Vacuum Trucks, Dust Control, Dehumidifiers) (TLABAFAK)
Keywords
Where Maverick Environmental Equipment is headquartered
LocationHeadquarters
- HQ city
- Alma
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Maverick Environmental Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Equipment Sales: Sale of new and used heavy equipment including crushers, screeners, grinders, trommels, conveyors, stackers, and attachments from multiple manufacturers such as McCloskey, Eagle Crusher, Morbark, FAE, Lippmann, IROCK, and others.
- Equipment Rentals: Rental of equipment including crushers, screeners, conveyors, trommels, and mulchers on daily, weekly, and monthly basis. Rental fleet includes aggregate equipment, organic processing equipment, and smaller machines like skid steers and tow motors.
- Parts Sales: Sales of OEM and aftermarket parts for all equipment lines they sell and service, with dedicated parts department staff.
- Service and Maintenance: Factory-trained maintenance technicians provide service, repairs, and rebuilding services at locations and through fully outfitted service vehicles in the field.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Heavy equipment for sale (new and used) |
| Usage-based | Pay-as-you-go | Equipment rentals - daily, weekly, and monthly |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Maverick Environmental Equipment product offering
Product offeringCore offering
Maverick Environmental Equipment is a multi-brand authorized dealer that sells, rents, and services heavy machinery for aggregate processing, waste recycling, forestry, and biomass applications. The company represents 13+ equipment manufacturers including McCloskey, Eagle Crusher, Morbark, FAE, Lippmann, and IROCK, operating across five U.S. locations in Michigan, Ohio, and California with complementary parts, factory-trained service technicians, mobile service vehicles, and in-house financing through MavFinance.
Product overview
Maverick Environmental Equipment is a multi-brand heavy equipment dealer offering a unified portfolio of material processing solutions. The core offering consists of equipment sales, rentals, parts, and service for aggregate processing, waste recycling, forestry, and biomass applications. Their product portfolio centers on partnered equipment brands including McCloskey International (crushers, screeners, trommels, stackers), Lippmann (crushing equipment), Morbark (grinders, chippers, flails), Eagle Crusher (impact crushers, screening plants), FAE (forestry attachments), Eagle Iron Works and MWS Equipment (washing systems), MDS (trommels, feeders), and Komptech (shredders, turners). These equipment offerings are supported by complementary services: an equipment rental fleet, dedicated parts department with OEM sourcing, factory-trained service technicians with mobile service vehicles, and MavFinance financing. The company operates five locations serving Michigan, Ohio, California, and Hawaii territories.
Differentiator
Problem solved
Functional benefit
Products and services
- New and Used Equipment Sales
- Equipment Rental Fleet
- Maverick Parts Department
- Maverick Service Department
Companies that use Maverick Environmental Equipment
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Maverick Environmental Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Maverick Environmental Equipment partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor, core and moderate.
- ViablyminorMaverick announced a new partnership with Viably in February 2026 to expand regional impact. Viably appears to be a growth/partnership platform for independent businesses.
- Grand Equipment CompanycoreMaverick Environmental Equipment merged with Grand Equipment Company from Hudsonville, MI in July 2023. Grand Equipment Company was a portfolio company of Cognitive Capital Partners (CCP). This merger expanded Maverick's scale and ability to service customers across all business areas.
- McCloskey InternationalcoreAuthorized dealer for McCloskey International in Michigan, Ohio, California, and Hawaii territories. McCloskey is a global leader in mobile crushing, screening, and environmental equipment including crushers, screeners, trommels, and washing systems.
- MorbarkcoreMaverick is an authorized Morbark dealer offering their full Industrial Line including grinders, drum chippers, Chiparvestors, and flails. Maverick is also Morbark rebuild experts.
- Eagle CrushercoreAuthorized Eagle Crusher dealer offering their complete line of heavy-duty impact crushers, portable crushing and screening plants, jaw crushers, and conveyors.
- LippmanncoreAuthorized Lippmann dealer providing rock solid reliability and dominating performance equipment including crushers and screens.
- FAEcoreAuthorized FAE dealer offering heads for tractors, excavators, skid steers, and tracked vehicles for forestry, agricultural, road, and demining operations. Includes PrimeTech track mulchers.
- Eagle Iron Works (EIW)moderateAuthorized Eagle Iron Works dealer for aggregate Beneficiation and washing equipment. EIW has been providing quality equipment for 150 years.
- MWS EquipmentmoderateAuthorized MWS Equipment dealer for washed aggregates industry providing equipment to materials, mining, and minerals processing operations.
- KomptechmoderateAuthorized Komptech dealer providing North America with environmental and organic processing machinery including shredders, turners, screens, and separators.
- TerramacmoderateAuthorized Terramac dealer for rubber track crawler carriers used in aggregate and construction applications.
- XL Specialized TrailersminorAuthorized XL Specialized Trailer dealer. XL Specialized builds trailers designed for oversize loads critical to heavy equipment transport operations.
- Denis CimafmoderateAuthorized Denis Cimaf dealer offering mulching heads and attachments for excavators and forestry equipment.
Scale indicators5 records
Recent moves10 records
Expansion highlights6 records
Maverick Environmental Equipment competitors and assessment
Company assessmentDirect peers
- General Equipment & Supplies: Multi-location heavy equipment dealer serving the upper Midwest with aggregate processing, crushing, and screening equipment plus parts and service. Comparable independent dealer model with similar end-market focus on aggregates and construction materials.
- GT Mid Atlantic: Mid-Atlantic aggregate and recycling equipment dealer offering Powerscreen, Sandvik, and other crusher/screener brands with parts and service support. Comparable regional multi-brand dealer focused on the same aggregate and recycling end customers as Maverick.
- Vermeer Midwest: Regional Vermeer dealer covering the Midwest with environmental, forestry, and underground construction equipment, plus parts, service, and rental. Comparable to Maverick in serving forestry/land-clearing customers with factory-trained service across a multi-location footprint.
- Stoltzfus & Sons Equipment: Pennsylvania-based independent dealer of heavy equipment for aggregate, construction, and agricultural applications with parts, service, and rental offerings. Comparable mid-sized multi-brand dealer serving similar end markets to Maverick.
- McCann Industries: Illinois-based Caterpillar dealer covering the Chicago metro and northwest Indiana with construction, aggregate, and power systems equipment plus service and rentals. Comparable mid-size independent dealer with similar multi-state service density and parts-and-service economics.
- Power Equipment Company: Tennessee-headquartered heavy equipment dealer serving the Southeast with crushing, screening, and aggregate processing equipment plus parts and service. Comparable regional dealer with similar OEM portfolio and customer segments as Maverick.
- Commonwealth Equipment Corporation: Independent heavy equipment dealer headquartered in Louisville, KY, focused on aggregate processing and crushing/screening equipment from McCloskey, Eagle Crusher, and other OEMs. Highly comparable to Maverick in multi-brand, aggregate-and-environmental dealer model with multi-state service coverage.
Broad incumbents
- RDO Equipment Co. One of the largest independent Caterpillar dealers in North America, operating across multiple states with construction, aggregate, agriculture, and environmental equipment plus extensive service network. Comparable dealer model but at significantly larger scale and broader portfolio than Maverick.
- Kirby-Smith Machinery: Large multi-brand heavy equipment distributor covering Texas, Oklahoma, and surrounding states with Komatsu, Wirtgen, and other major brands plus full service and rental. A larger, broader-line dealer operating in adjacent territory; broadly comparable model but with materially greater scale than Maverick.
- Foley Equipment: Kansas-based Caterpillar dealer serving Kansas, Missouri, and Oklahoma with construction, aggregate, and power generation equipment plus parts, service, and rental. Comparable independent dealer model with broader portfolio and larger footprint than Maverick.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Maverick Environmental Equipment social profiles
Digital presenceMaverick Environmental Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maverick Environmental Equipment leadership team
Management profileNumber of profiles
Profiles9 records
Maverick Environmental Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maverick Environmental Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maverick Environmental Equipment
What does Maverick Environmental Equipment do?
Maverick Environmental Equipment is a multi-brand authorized dealer that sells, rents, and services heavy machinery for aggregate processing, waste recycling, forestry, and biomass applications. The company represents 13+ equipment manufacturers including McCloskey, Eagle Crusher, Morbark, FAE, Lippmann, and IROCK, operating across five U.S. locations in Michigan, Ohio, and California with complementary parts, factory-trained service technicians, mobile service vehicles, and in-house financing through MavFinance.
Is Maverick Environmental Equipment a public or private company?
Maverick Environmental Equipment is a private company. It is classified as private equity controlled and is currently operating.
When was Maverick Environmental Equipment founded?
Maverick Environmental Equipment was founded in -1. It employs 11 to 50 people.
Where is Maverick Environmental Equipment based?
Maverick Environmental Equipment is headquartered in Alma, United States, in the North America region.
How does Maverick Environmental Equipment make money?
Four revenue lines are on record. Equipment Sales are the primary driver. The others are equipment Rentals, parts Sales and service and Maintenance.
Who are Maverick Environmental Equipment's main competitors?
Direct peers on record are General Equipment & Supplies, GT Mid Atlantic, Vermeer Midwest, Stoltzfus & Sons Equipment, McCann Industries, Power Equipment Company and Commonwealth Equipment Corporation. Broad incumbents are RDO Equipment Co., Kirby-Smith Machinery and Foley Equipment.
Does Maverick Environmental Equipment have an API?
No public API is recorded for Maverick Environmental Equipment.
What industry is Maverick Environmental Equipment in?
Maverick Environmental Equipment's product category is Heavy Equipment Distribution. Its primary akta.pro industry code is TLABAFAK, Industrial Cleaning & Environmental Equipment Rental/Leasing (Vacuum Trucks, Dust Control, Dehumidifiers). Its NAICS code is 532412 and its SIC code is 5082.