Hebammenpraxis

Midwifery and Maternal Health Servicesmeinehebammenpraxis.de

Company typePrivate
Founded2008
HeadquartersWeiden in der Oberpfalz, Germany
Headcount101–250
GTM typeB2C
OfferingServices

What Hebammenpraxis does

Hebammenpraxis, operating as "Meine Hebammenpraxis," is a sole proprietorship (Einzelunternehmen) registered in Weiden in der Oberpfalz, Bayern, Germany, and run by Petra Summerer as a self-employed freelance midwife (freiberufliche Hebamme) since 2008. The practice delivers a full perinatal service portfolio: pregnancy-stage services including birth preparation courses (Geburtsvorbereitung), partner sessions, infant care courses, natural-medicine advisory for pregnancy complaints, and nutrition/exercise counseling; postpartum services including home-visit postpartum care (Wochenbettbetreuung), postnatal recovery gymnastics (Rückbildungsgymnastik), and lactation consulting; and infant-stage services including baby massage (Frédéric Leboyer technique) and introduction to solid food. Courses are offered online, in-person, or in a hybrid format, with the website noting growing client preference for the online variant.

The underlying technology is deliberately minimal: an IONOS-hosted marketing website at meinehebammenpraxis.de with a contact form, IONOS WebAnalytics for visitor tracking, and standard video-conferencing tools for online course delivery. There is no proprietary platform, no mobile application, no API surface, and no AI/ML capability. Customer acquisition is community-led and relationship-based, relying on the practice website (top-of-funnel content marketing), direct phone and email contact (mid-funnel), a free introductory "Kennenlerngespräch," and word-of-mouth referrals, with the operator explicitly encouraging early contact due to limited course capacity.

The revenue model is professional services billings. Core courses (Geburtsvorbereitung, Rückbildungsgymnastik) are reimbursed by German statutory health insurance (Krankenkasse), while supplementary services such as partner sessions, baby massage, and solid food introduction likely carry private fees that are not publicly disclosed. The customer base is segmented into pregnant women and expectant families, new mothers and postpartum families, and families with infants — all served through a vertical (lifecycle-stage) segmentation approach within a single-country/domestic geographic footprint centered on the Oberpfalz region.

Hebammenpraxis firmographics

Firmographics

Name: Hebammenpraxis
Legal name: Petra Summerer
Website: https://meinehebammenpraxis.de
Company type: Private
Founded year: 2008
Operating status: Operating
Headcount range: 101–250 employees
Ownership category
akta.pro rank

Hebammenpraxis industry classification

Industry

Product category: Midwifery and Maternal Health Services
NAICS: Offices of Physicians (6211)
SIC: Services-Misc Health & Allied Services, Nec (8090)
akta.pro primary industry: Lactation, Postpartum & Perinatal Support Services (HLAFAJAN)
akta.pro secondary industries: Postpartum Newborn Care & Parent Education (NCS) (HSAAACAA), Feeding Support & Newborn Nutrition Care (NCS) (HSAAACAC)

Keywords

Midwifery services
Birth preparation courses
Postpartum care
Prenatal counseling
Lactation consulting

Where Hebammenpraxis is headquartered

Location

Headquarters

HQ city: Weiden in der Oberpfalz
HQ country: Germany
HQ region: Europe

Offices1 record

Markets served

Hebammenpraxis business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

Midwifery Services and Courses: Services provided during pregnancy, after birth, and for babies include courses such as birth preparation (Geburtsvorbereitung), postnatal gymnastics (Rückbildungsgymnastik), baby massage, and breastfeeding counseling. Many services are covered by statutory German health insurance (Krankenkasse).

Pricing tiers

Model	Billing	Price
Other	Pay-as-you-go	Health insurance-covered courses

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Hebammenpraxis product offering

Product offering

Core offering

Meine Hebammenpraxis is a sole midwifery practice operated by Petra Summerer in Weiden in der Oberpfalz offering pregnancy, birth, postpartum, and baby care services. Core offerings include individual consultations (postpartum home visits, lactation consulting, pregnancy discomfort advisory, nutrition counseling) and structured courses (birth preparation, partner sessions, infant care, postpartum recovery gymnastics, baby massage, solid food introduction). Services are delivered in online, in-person, or hybrid formats, with many courses covered by German statutory health insurance (Krankenkasse).

Product overview

Meine Hebammenpraxis is a solo midwifery practice operated by Petra Summerer since 2008, offering a broad spectrum of pregnancy, birth, and postpartum services. The core offering consists of individual consultations (postpartum care, lactation consulting, pregnancy discomfort advisory) and structured courses (birth preparation, partner sessions, infant care, recovery gymnastics, baby massage, solid food introduction, and nutrition/exercise counseling). All courses are offered in online, in-person, or hybrid formats. Services are primarily covered by German health insurance.

Differentiator

Problem solved

Functional benefit

Companies that use Hebammenpraxis

Customer profile

Segments3 records

Ideal customer profiles3 records

Hebammenpraxis technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Hebammenpraxis partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered minor.

Staatliches Gesundheitsamt Weiden in der OberpfalzminorOthersRegulatory supervisory authority for the midwifery practice, located at Maistraße 7, 92637 Weiden in der Oberpfalz.
Deutscher Hebammenverband e.V.minorOthersProfessional liability insurance provider for the practice. Registered office: Gartenstraße 26, 76133 Karlsruhe. Insurance coverage valid in Germany.

Scale indicators2 records

Expansion highlights5 records

Hebammenpraxis competitors and assessment

Company assessment

Broad incumbents

BabyCenter: Global pregnancy and baby platform (part of Everyday Health Group) with a major German-language presence, offering content, tools, and community for expectant and new parents. A broader incumbent operating across content, tools, and community rather than direct service delivery.

Direct peers

Keleya: Berlin-based digital midwifery and maternal health platform offering app-based pregnancy coaching and postpartum support to German-speaking families. Directly competes for the same expectant-parent customer base via a digital-first delivery model that contrasts with Petra's in-person practice.
Kinderheldin: German online midwifery consultation service providing video-based advice from licensed Hebammen on pregnancy, breastfeeding, and infant care questions. Competes for the digital/mobile segment of Petra's customer base, particularly for lactation and ad-hoc postpartum support.

Others

Elanee: German maternal health brand offering products for pregnancy, postpartum recovery, and breastfeeding (including pelvic floor trainers and postpartum care items). Adjacent to Petra's service offering — same customer base, complementary product rather than service competition.
Medela: Swiss-headquartered global leader in breastpumps and lactation accessories, with a strong German market presence. Adjacent ecosystem player — supplies products used by the same postpartum customers Petra serves via lactation consulting, but does not compete in midwifery services.
9monate.de: German pregnancy and maternity information portal owned by a major media group, offering content, forums, and expert advice across the pregnancy-to-baby journey. Serves the same customer segments for content and education, complementing or substituting for Petra's in-person courses.
Lansinoh: Global manufacturer of breastfeeding and postpartum care products (nipple creams, breast pads, pumps) with significant German distribution. Adjacent supplier to Petra's lactation consulting customers rather than a direct competitor in services.

Emerging players

Hallohebamme: Digital platform connecting expectant and new parents with Hebammen via video consultation and on-demand advice. Aimed at the same German-speaking perinatal customer base; partial overlap with Petra's service offering but with greater geographic reach and scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

Hebammenpraxis compliance and trust

Trust signal

Compliance1 record

Hebammenpraxis financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Hebammenpraxis leadership team

Management profile

Number of profiles

Profiles1 record

Hebammenpraxis funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Hebammenpraxis M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hebammenpraxis

What does Hebammenpraxis do?

Is Hebammenpraxis a public or private company?

Hebammenpraxis is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Hebammenpraxis founded?

Hebammenpraxis was founded in 2008. It employs 101 to 250 people.

Where is Hebammenpraxis based?

Hebammenpraxis is headquartered in Weiden in der Oberpfalz, Germany, in the Europe region.

How does Hebammenpraxis make money?

One revenue line is on record: midwifery Services and Courses.

Who are Hebammenpraxis's main competitors?

BabyCenter is listed as a broad incumbent. Direct peers are Keleya and Kinderheldin. Others are Elanee, Medela, 9monate.de and Lansinoh. Hallohebamme is listed as an emerging player.

Does Hebammenpraxis have an API?

No public API is recorded for Hebammenpraxis.

What industry is Hebammenpraxis in?

Hebammenpraxis's product category is Midwifery and Maternal Health Services. Its primary akta.pro industry code is HLAFAJAN, Lactation, Postpartum & Perinatal Support Services, with a secondary code of HSAAACAA, Postpartum Newborn Care & Parent Education (NCS). Its NAICS code is 6211 and its SIC code is 8090.