Mepra S.p.A.
Mepra S.p.A. is an Italian luxury flatware, cookware, and serveware manufacturer founded in 1947, selling premium stainless steel tableware directly to consumers worldwide and to prestigious hotels and restaurants through a dedicated B2B division, with a Pininfarina design collaboration.
- Company typePrivate
- Founded1947
- HeadquartersLumezzane S.A., Italy
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Mepra S.p.A. does
Mepra S.p.A. is an Italian luxury flatware, cookware, and serveware manufacturer founded in 1947 in Lumezzane (Brescia) by the Prandelli family, whose entrepreneurial roots in the Lumezzane Valley cutlery trade trace to 1901. The company produces premium stainless steel tableware with proprietary finishing processes including titanium coating and proprietary color treatments (Oro, Bronzo, Oro Nero, Rainbow, Ice), inside-machined fork prongs, and precision tooled serration on knife blades. Its portfolio spans flatware collections (Art, Titanium, Stainless Steel, Vintage, Epoque, Fantasia, Quarta Posata), cookware lines (Gourmet, 1950, Glamour, Stile by Pininfarina, Attiva, Toscana Copper), serveware (Coffee and Tea Pots, Ice Trays, Frozen, Carbon Tray, STILE living by Pininfarina), gift items, and the Nota antibacterial utensil, with place settings priced from approximately €256 to €1,615.
The company operates a dual go-to-market: a direct-to-consumer e-commerce storefront (theluxuryartmepra.com) operated by Dutch entity Ladura Trading B.V. offering worldwide shipping, and a dedicated B2B hotel and restaurant division serving prestigious hospitality clients globally. It also offers a bespoke online flatware configurator for personalized sets marketed for anniversary and wedding gifts, and runs a Pininfarina design collaboration across multiple product categories. All flatware is backed by a lifetime warranty.
Mepra is privately held under the Prandelli family (CEO: L. Prandelli), operates from Italian manufacturing facilities, and serves two primary customer segments: luxury hospitality (hotels, fine dining restaurants) and affluent private consumers. No external investment, M&A activity, funding rounds, or public listing is disclosed.
Mepra S.p.A. firmographics
Firmographics- Name
- Mepra S.p.A.
- Legal name
- Mepra S.p.A.
- Website
- https://mepra.com
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mepra S.p.A. is an Italian luxury flatware, cookware, and serveware manufacturer founded in 1947, selling premium stainless steel tableware directly to consumers worldwide and to prestigious hotels and restaurants through a dedicated B2B division, with a Pininfarina design collaboration.
- Ownership category
- akta.pro rank
Where Mepra S.p.A. is headquartered
LocationHeadquarters
- HQ city
- Lumezzane S.A.
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Mepra S.p.A. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Direct Product Sales: Mepra generates revenue through direct-to-consumer sales of luxury flatware, cookware, serveware, and table accessories via its e-commerce platform. Products are sold at premium price points, with place settings ranging from approximately €256 to €1,615. Gift items and specialty products like the Nota antibacterial tool are also sold directly to consumers worldwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium place settings with cloche and underplate |
| Unit Pricing | Pay-as-you-go | Nota antibacterial tool accessories |
| Unit Pricing | Pay-as-you-go | Moka Spoons gift bundles |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Mepra S.p.A. product offering
Product offeringCore offering
Mepra S.p.A. is an Italian manufacturer of luxury stainless steel flatware, cookware, and serveware founded in 1947 by the Prandelli family. The company designs, produces, and sells premium cutlery sets (Art, Titanium, Vintage, Epoque, Fantasia, Quarta Posata, Stainless Steel lines), cookware lines (Gourmet, 1950, Glamour, Attiva, Toscana Copper, Stile by Pininfarina), and serveware (Coffee/Tea Pots, Ice Trays, Carbon Tray, Frozen Collection) to consumers worldwide via direct e-commerce and to hotels and restaurants through a dedicated B2B division. The company also offers bespoke custom flatware configuration, gift items, place settings, and specialty products such as the Nota antibacterial utensil.
Product overview
Mepra S.p.A. is an Italian luxury tableware manufacturer founded in 1947, operated commercially as 'The Luxury Art by Mepra'. The company offers a comprehensive portfolio of premium flatware and tableware products organized into three main categories: Flatware (cutlery), Cookware, and Serveware. The Flatware line includes multiple sub-brands—Art, Titanium, Stainless Steel, Vintage, Epoque, Fantasia, and Quarta Posata—each offering distinct design aesthetics. The Cookware portfolio spans Gourmet, 1950, Glamour, Stile by Pininfarina, Attiva (with Vintage, Gold, and standard variants), and Toscana Copper lines. Serveware encompasses Coffee and Tea Pots, Ice Serving Trays, Carbon Tray, STILE living by Pininfarina, and Frozen Collection. Beyond core products, Mepra offers Gift Items (cake servers, chopsticks, coffee spoons, moka spoons in various finishes), Place Settings with Cloche & Underplate, and a Bespoke Flatware Configurator service for personalized orders. The company provides lifetime warranties on flatware and serves prestigious hotels and private residences worldwide with international shipping capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Stile by Pininfarina: Cookware and serveware collection designed in collaboration with Pininfarina design house
- Pininfarina95
- STILE living by Pininfarina
- Officina
- Frozen
Products and services
- Flatware Collections Premium stainless steel cutlery collections available in multiple finishes (Oro, Bronzo, Oro Nero, Rainbow, Ice) and design aesthetics, sold to consumers and hospitality clients worldwide.
- Cookware Lines High-end cookware in stainless steel, vintage, gold, and copper finishes, including the Stile by Pininfarina design collaboration. Sold to consumers and the hospitality sector.
- Serveware Collections Premium serveware products for dining presentation, including coffee/tea pots, ice serving trays, specialty trays, and the Pininfarina living collection.
- Bespoke Flatware Configurator Custom flatware configuration service enabling customers to personalize flatware sets, ideal for anniversaries and wedding gifts.
- Gift Items Luxury gift items including cake servers, chopsticks, cake forks, coffee spoons, and moka spoons available in multiple finishes (Ice Oro, Bronzo, Oro Nero, Rainbow, Oro Gold). Moka Spoons bundles priced $225-$245.
- Place Settings with Cloche & Underplate Complete luxury table setting sets with cloche, underplate, and cutlery configurations designed for exclusive dinner parties across multiple color collections.
- Nota Antibacterial Tool Reusable ergonomic utensil with antibacterial, anti-allergic, and nickel-free coating designed to help prevent surface contact during daily activities, promoting health and environmental sustainability.
- Hotel & Restaurant Division Specialized B2B sales division offering personalized service for hotels and restaurants to outfit their dining operations with Mepra's premium tableware.
Companies that use Mepra S.p.A.
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Mepra S.p.A. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Mepra S.p.A. partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- PininfarinacoreMepra collaborates with renowned Italian design firm Pininfarina on exclusive collections including Stile by Pininfarina (cookware and serveware) and Pininfarina95 (serveware collection). These collaborations represent flagship product lines combining Mepra's manufacturing expertise with Pininfarina's design excellence.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Mepra S.p.A. competitors and assessment
Company assessmentBroad incumbents
- Alessi: Italian design-led houseware and tableware manufacturer known for designer collaborations and broad assortment spanning cutlery, cookware, and serveware. Comparable on premium positioning and design-partnership strategy, but considerably larger and broader in scope than Mepra.
- Lagostina: Italian heritage cookware brand offering premium pots, pans, and kitchenware for household and professional kitchens. Comparable on Italian stainless-steel cookware heritage, though Lagostina's center of gravity is broader cookware versus Mepra's flatware/serveware focus.
Direct peers
- Puiforcat: French luxury silversmith producing handmade silver and silver-plated flatware, tableware, and serveware. Comparable as a heritage craft-led luxury cutlery maison serving prestigious hotels, gastronomy, and design-conscious consumers.
- Bugatti (Casa Bugatti): Italian design-led cutlery, cookware, and small-electrics house known for table accessories and designer collaborations. Comparable on premium Italian positioning, design-driven aesthetics, and small-kitchenware/serveware assortment overlap with Mepra.
- Christofle: French luxury silverware and flatware brand serving prestigious hotels, fine dining, and affluent households globally. Directly comparable luxury positioning, lifetime-quality promise, and hospitality-channel orientation to Mepra.
- Sambonet: Italian premium cutlery and tableware manufacturer with a comparable product range (flatware, holloware, serveware) and overlapping luxury hospitality and consumer customer base. Closely aligned to Mepra's Italian heritage, stainless-steel construction, and B2B/B2C go-to-market.
- Guy Degrenne: French cutlery and tableware manufacturer offering stainless steel and silver-plated flatware, serveware, and hospitality dinnerware. Directly comparable on product range, premium positioning, and dedicated hotel/restaurant B2B distribution alongside consumer sales.
- Pinti Inox: Italian stainless-steel cookware and tableware manufacturer serving both professional foodservice and household markets. Comparable on Italian manufacturing base, stainless-steel product family, and dual hospitality/consumer channel.
- Robbe & Berking: German silverware and flatware specialist producing premium silver and silver-plated cutlery, serveware, and table accessories. Comparable craftsmanship-led luxury positioning, hospitality channel presence, and lifetime-quality product promise to Mepra.
- Ercuis: French luxury silverware and tableware brand focused on high-end flatware, holloware, and hospitality projects. Directly comparable as a heritage French luxury cutlery/serveware specialist serving prestigious hotels and affluent households.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mepra S.p.A. social profiles
Digital presenceMepra S.p.A. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mepra S.p.A. leadership team
Management profileNumber of profiles
Profiles1 record
Mepra S.p.A. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mepra S.p.A. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mepra S.p.A.
What does Mepra S.p.A. do?
Mepra S.p.A. is an Italian manufacturer of luxury stainless steel flatware, cookware, and serveware founded in 1947 by the Prandelli family. The company designs, produces, and sells premium cutlery sets (Art, Titanium, Vintage, Epoque, Fantasia, Quarta Posata, Stainless Steel lines), cookware lines (Gourmet, 1950, Glamour, Attiva, Toscana Copper, Stile by Pininfarina), and serveware (Coffee/Tea Pots, Ice Trays, Carbon Tray, Frozen Collection) to consumers worldwide via direct e-commerce and to hotels and restaurants through a dedicated B2B division. The company also offers bespoke custom flatware configuration, gift items, place settings, and specialty products such as the Nota antibacterial utensil.
Is Mepra S.p.A. a public or private company?
Mepra S.p.A. is a private company. It is classified as family owned and is currently operating.
When was Mepra S.p.A. founded?
Mepra S.p.A. was founded in 1947. It employs 11 to 50 people.
Where is Mepra S.p.A. based?
Mepra S.p.A. is headquartered in Lumezzane S.A., Italy, in the Europe region.
How does Mepra S.p.A. make money?
One revenue line is on record: direct Product Sales.
Who are Mepra S.p.A.'s main competitors?
Broad incumbents on record are Alessi and Lagostina. Direct peers are Puiforcat, Bugatti (Casa Bugatti), Christofle, Sambonet, Guy Degrenne, Pinti Inox, Robbe & Berking and Ercuis.
Does Mepra S.p.A. have an API?
No public API is recorded for Mepra S.p.A..