Mercadão das Flores

Mercadão das Flores is a small local flower market operating in Pernambuco, Brazil, with 17 employees, serving regional customers with floral products through a traditional retail or wholesale model.

Company typePrivate
Founded-
Headquarters—
Headcount11–50
GTM typeB2C
OfferingServices

What Mercadão das Flores does

Mercadão das Flores is a flower market operating in the state of Pernambuco, Brazil, as indicated by its regional website domain (mercadaodasflorespe.com.br). The name translates to "Big Flower Market," suggesting a retail or wholesale floral operation serving local customers. No detailed product catalog, service offerings, or business model specifics are disclosed in the available source data; the company is documented only by its name, website URL, and a 17-person headcount.

The company operates as a small, locally-focused business with no publicly disclosed information regarding its revenue model, pricing structure, customer segments, or distribution channels. There is no evidence of digital or e-commerce capabilities, no technology stack disclosures, no management team information, no funding history, and no strategic partnerships documented. The company has no recorded subsidiaries, parent company, or ownership structure details.

From an investment perspective, the available data is too thin to support detailed analysis of the company's competitive positioning, growth trajectory, or strategic direction. The business appears to be a traditional small-scale local flower market without observable technology differentiation, expansion signals, or notable scale. Any further investment-grade analysis would require primary research, including financial statements, customer composition, and management interviews.

Mercadão das Flores firmographics

Firmographics

Name: Mercadão das Flores
Website: https://mercadaodasflorespe.com.br
Company type: Private
Headcount range: 11–50 employees
Short description: Mercadão das Flores is a small local flower market operating in Pernambuco, Brazil, with 17 employees, serving regional customers with floral products through a traditional retail or wholesale model.
Ownership category
akta.pro rank

Mercadão das Flores industry classification

Industry

Product category: Floral Retail
NAICS: Florists (45931), Florists (4593), Florists (459310)
SIC: Retail-Variety Stores (5331)
akta.pro primary industry: Flowers, Gifts & Specialty Occasion Marketplaces (CRAFABAN)

Keywords

Flower market
Floral arrangements
Fresh flowers
Retail florist
Floral retail

Mercadão das Flores business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Supply Chain, Operations, Personnel

Mercadão das Flores product offering

Product offering

Core offering

Mercadão das Flores operates a flower market in Pernambuco, Brazil, selling fresh flowers and floral products to local customers. The business runs as a traditional retail flower shop with an associated website, serving consumer demand for flowers in its local market.

Product overview

Mercadão das Flores is a flower market operating in Pernambuco, Brazil. The source provides only the company name and website URL without any detailed product portfolio, service offerings, or module structure information.

Differentiator

Problem solved

Functional benefit

Products and services

Fresh flowers and floral arrangements

Companies that use Mercadão das Flores

Customer profile

Ideal customer profiles1 record

Mercadão das Flores technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Mercadão das Flores partnerships and signals

Strategic signal

Recent moves1 record

Mercadão das Flores competitors and assessment

Company assessment

Emerging players

Bloom & Wild: UK-based direct-to-consumer flower delivery brand with letterbox flowers and strong digital brand. Comparable as an emerging digital-first florist that demonstrates the e-commerce trajectory a traditional flower market like Mercadão das Faces could pursue.
Arena Flowers: UK-based online florist known for technology-led customer experience and subscription gifting. Comparable as an emerging digitally-native florist showing how a regional brick-and-mortar flower operator could scale via e-commerce.

Broad incumbents

Teleflora: US floral wire service and consumer flower-delivery brand owned by 1-800-Flowers. Comparable for its consumer-facing floral gifting platform and its network model that aggregates local florists for delivery.
Veiling Holambra: Brazil's dominant flower and plant auction/wholesale market based in São Paulo. Comparable as a flower marketplace operator that sets industry price discovery and supplies much of the cut-flower inventory that flows into regional markets like Mercadão das Flores.
1-800-Flowers: Leading US-based multi-brand floral and gifting retailer (also owns Harry & David, Shari's Berries). Comparable as a large-scale flower and gifting marketplace operator targeting occasion-driven demand across multiple sales channels.
FTD (Florists' Transworld Delivery): Long-standing US floral wire service connecting independent florists for delivery. Comparable as an established flower-delivery network serving consumer and B2B occasions, representing a mature version of the marketplace model Mercadão das Flores could evolve into.

Regional players

Floricultura Nativa: Brazilian florist chain with strong presence in southern/southeastern Brazil. Comparable for its flower retail and event-services model, though it does not primarily operate in Pernambuco, making it a regional analogue rather than direct competitor.

Direct peers

Giuliana Flores: Largest online florist in Brazil, operating across multiple states including the Northeast. Comparable because it sells flowers and gifts for occasions through retail channels, directly competing with Mercadão das Flores for the same Pernambuco consumer and B2B occasions.
Floricultura Perrella: Traditional Brazilian florist chain with multi-location retail and event floral services. Comparable as a multi-channel florist serving consumers and B2B events, with similar product mix (cut flowers, arrangements, plants) to a regional flower market.
Interflora Brasil: Brazilian arm of the international Interflora florist network. Comparable because it offers same-day flower delivery for occasions in major Brazilian cities, directly competing with regional flower markets for occasion-driven orders.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

Mercadão das Flores financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mercadão das Flores leadership team

Management profile

Number of profiles

Mercadão das Flores funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mercadão das Flores M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mercadão das Flores

What does Mercadão das Flores do?

When was Mercadão das Flores founded?

Mercadão das Flores was founded in -1. It employs 11 to 50 people.

Who are Mercadão das Flores's main competitors?

Emerging players on record are Bloom & Wild and Arena Flowers. Broad incumbents are Teleflora, Veiling Holambra, 1-800-Flowers and FTD (Florists' Transworld Delivery). Floricultura Nativa is listed as a regional player. Direct peers are Giuliana Flores, Floricultura Perrella and Interflora Brasil.

Does Mercadão das Flores have an API?

No public API is recorded for Mercadão das Flores.

What industry is Mercadão das Flores in?

Mercadão das Flores's product category is Floral Retail. Its primary akta.pro industry code is CRAFABAN, Flowers, Gifts & Specialty Occasion Marketplaces. Its NAICS code is 45931 and its SIC code is 5331.