Military Bowl Foundation, Inc.

What Military Bowl Foundation, Inc. does

The Military Bowl Foundation, Inc. is a 501(c)(3) nonprofit organization founded in 2008 and headquartered in the National Capital Region (Washington, D.C. metropolitan area) that operates premier sports and charitable events benefiting U.S. service members. Its core product is the Freedom Mortgage Military Bowl, an annual postseason college football game played in December at Navy-Marine Corps Memorial Stadium in Annapolis, Maryland, featuring teams from the Atlantic Coast Conference and American Athletic Conference and broadcast nationally on ESPN. The 2025 game peaked at more than 3.3 million TV viewers with over 24,000 in-person attendees.

The Foundation's business model is event-driven and diversified across four revenue streams: ticket sales for the bowl game, multi-tier corporate sponsorship packages (with Freedom Mortgage as title sponsor, and Hilton, American Airlines, Navy Federal Credit Union, Allstate, and others at lower tiers), fundraising events such as the DC Touchdown Club Awards Dinner and Golf Outing, and charitable contributions that fund Patriot Point operations. The Foundation also operates two adjacent wholly-owned programs: Patriot Point, a 294-acre retreat on Maryland's Eastern Shore serving wounded, ill, and injured service members and their families at no cost, and the DC Touchdown Club, which recognizes outstanding football players in the Washington-area community. Initiatives such as Tickets for Troops, Extra Yard for Teachers (in partnership with the College Football Playoff Foundation), and the STEM Scholar-Athlete Program extend the mission into education and military-community engagement.

The Foundation operates with a lean team of eight employees under President and Executive Director Steve Beck, governed by a board that includes senior military, business, and political figures. There is no proprietary technology platform; the core technology footprint is a website for event information and ticket sales, a social media presence, and a YouTube channel. The organization is an independent nonprofit with no parent company, no external equity investors, and no disclosed revenue.

Name

Military Bowl Foundation, Inc.

Legal name

Military Bowl Foundation, Inc.

Website

https://militarybowl.org

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

The Military Bowl Foundation, Inc. is a 501(c)(3) nonprofit that operates the Freedom Mortgage Military Bowl, an annual ACC vs. American Athletic Conference postseason college football game at Navy-Marine Corps Memorial Stadium in Annapolis, Maryland, along with the Patriot Point retreat and DC Touchdown Club.

Ownership category

akta.pro rank

Product category

Sports Event Management and Charitable Event Operations

NAICS

Spectator Sports (71121), Grantmaking and Giving Services (81321), Civic and Social Organizations (813410)

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

akta.pro secondary industry

Athletics Fundraising, Sponsorships & NIL Support (EDALAIAN)

Keywords

• College football bowl
• Nonprofit event management
• Military appreciation events
• Corporate sports sponsorships
• Charitable service retreats

Headquarters

HQ city

National Capital Region

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Ticket Sales: Revenue from sales of game tickets to the Freedom Mortgage Military Bowl for fans attending the annual postseason college football bowl game at Navy-Marine Corps Memorial Stadium.
2. Corporate Sponsorships: Customized sponsorship packages sold to corporations seeking brand visibility through integrated marketing, hospitality, digital engagement, and brand activation at the bowl game and related events. Sponsors include Freedom Mortgage (title sponsor), Hilton (Four Star), and others at various tiers.
3. Fundraising Events: Revenue from events such as the DC Touchdown Club Golf Outing, DC Touchdown Club Awards Dinner, and other fundraising activities that raise money and awareness for Patriot Point and service members.
4. Patriot Point Operations: The 294-acre retreat for wounded, ill, and injured service members, their families and caregivers operates at no cost to guests, funded through bowl proceeds and donations.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

The Military Bowl Foundation produces and operates the annual Freedom Mortgage Military Bowl, a postseason college football game featuring ACC and American Athletic Conference teams, played in December at Navy-Marine Corps Memorial Stadium in Annapolis, MD, and televised nationally on ESPN. Beyond the game, the foundation runs the Patriot Point retreat, the DC Touchdown Club, and the Gridiron Club as part of its 501(c)(3) charitable mission benefiting U.S. service members. Revenue is generated through ticket sales, multi-tier corporate sponsorships, charitable donations, and event-driven fundraising such as golf outings and awards dinners.

Product overview

The Military Bowl Foundation operates a portfolio of interconnected products and initiatives centered around college football events and military appreciation. The core product is the Freedom Mortgage Military Bowl, a postseason college football bowl game. Supporting products include Patriot Point (a 294-acre retreat for service members), the DC Touchdown Club (regional football awards organization), and the Gridiron Club (young professionals networking group). Additional initiatives include Extra Yard for Teachers grants, STEM Scholar-Athlete recognition, and Tickets for Troops program. The organization functions as a 501(c)(3) nonprofit hosting premier events in the National Capital Region.

Differentiator

Problem solved

Functional benefit

Products and services

• Freedom Mortgage Military Bowl The annual postseason college football bowl game featuring a matchup between teams from the Atlantic Coast Conference (ACC) and the American Athletic Conference (AAC), played each December at Navy-Marine Corps Memorial Stadium in Annapolis, MD, and broadcast nationally on ESPN. Mission is to honor current and former U.S. service members and positively impact the regional economy.
• Patriot Point Retreat

Quantifiable outcome

• In 2025, the ESPN telecast peaked at more than 3.3 million viewers, with over 24,000 fans attending in person
• +1 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

32 partnerships are on record, tiered core, major and minor.

• Freedom MortgagecoreGTM or Marketing PartnerTitle sponsor of the Military Bowl for a three-year partnership. Freedom Mortgage, one of the nation's largest originators and servicers of residential mortgage loans, supports the bowl game and shares commitment to honoring and supporting service members. The game will be known as the Freedom Mortgage Military Bowl. CEO Stanley C. Middleman stated Freedom Mortgage is honored to be part of the tradition.
• ESPNcoreGTM or Marketing PartnerBroadcast partner for the Freedom Mortgage Military Bowl. The game is televised nationally on ESPN. The 2025 ESPN telecast reached a national audience that peaked at more than 3.3 million viewers.
• United States Naval Academy (Navy Sports)coreStrategic or Co-development PartnerFounding Partner of the Military Bowl. The bowl game is played at Navy-Marine Corps Memorial Stadium in Annapolis, MD. Navy football teams participate in the bowl selection process.
• Atlantic Coast Conference (ACC)coreStrategic or Co-development PartnerConference partner providing teams to compete in the annual Freedom Mortgage Military Bowl. The partnership was extended in 2019 and continues with teams from the ACC facing teams from the American Athletic Conference.
• American Athletic ConferencecoreStrategic or Co-development PartnerConference partner providing teams to compete in the annual Freedom Mortgage Military Bowl. The partnership was extended in 2019 and continues with teams from the American Athletic Conference facing teams from the ACC.
• Navy-Marine Corps Memorial StadiumcoreStrategic or Co-development PartnerVenue for the Freedom Mortgage Military Bowl. Located in Annapolis, MD. The stadium is home to Navy football and provides the setting for the annual bowl game in December.
• College Football Playoff FoundationmajorStrategic or Co-development PartnerPartnership for the Extra Yard for Teachers program. The Military Bowl Foundation supports teachers in the National Capital Region through grants provided in conjunction with the College Football Playoff Foundation's initiative.
• Wegmans Food Markets, Inc.majorGTM or Marketing PartnerLocal sponsor for Extra Yard for Teachers program. Provided support for teacher grants in the National Capital Region. Chris Holland, community engagement & communications manager at Wegmans, stated the company is devoted to being a good neighbor and believes education creates opportunity.
• Excel Sports Management's Properties DivisionmajorGTM or Marketing PartnerHelped facilitate the partnership between the Military Bowl Foundation and Freedom Mortgage as the new title sponsor.
• Bowl SeasonminorGTM or Marketing PartnerPartner organization representing college football bowl games and bowl season activities.
• HiltonminorGTM or Marketing PartnerFour Star sponsor of the Military Bowl.
• American AirlinesminorGTM or Marketing PartnerTwo Star sponsor of the Military Bowl. Contest sponsor for DC Touchdown Club Golf Outing.
• U.S. Customs and Border Protection (CBP)minorGTM or Marketing PartnerThree Star sponsor of the Military Bowl.
• FCN IT SolutionsminorGTM or Marketing PartnerThree Star sponsor of the Military Bowl.
• Navy Federal Credit UnionminorGTM or Marketing PartnerThree Star sponsor of the Military Bowl.
• State & LibertyminorGTM or Marketing PartnerThree Star sponsor and Tickets for Troops partner.
• AllstateminorGTM or Marketing PartnerOne Star sponsor of the Military Bowl.
• Sheehy Automotive GroupminorGTM or Marketing PartnerTwo Star sponsor of the Military Bowl.
• Events DCminorGTM or Marketing PartnerGovernment partner supporting the Military Bowl. Formerly known as Washington Convention and Sports Authority, joined the initiative in 2008.
• DC News NowminorGTM or Marketing PartnerMedia sponsor of the Military Bowl.
• WTOPminorGTM or Marketing PartnerMedia sponsor of the Military Bowl.
• Visit AnnapolisminorGTM or Marketing PartnerGovernment/tourism partner for the Military Bowl.
• Anne Arundel CountyminorGTM or Marketing PartnerGovernment partner for the Military Bowl.
• Xcelerate SolutionsminorGTM or Marketing PartnerPresenting sponsor for the DC Touchdown Club Awards Dinner.
• The Chertoff GroupminorGTM or Marketing PartnerPresenting sponsor for the DC Touchdown Club Awards Dinner.
• Tito's Handmade VodkaminorGTM or Marketing PartnerSponsor for the DC Touchdown Club Awards Dinner.
• Constellation BrandsminorGTM or Marketing PartnerSilver sponsor for DC Touchdown Club Golf Outing and sponsor for the DC Touchdown Club Awards Dinner.
• Cypress Real Estate CompanyminorGTM or Marketing PartnerGold sponsor for the DC Touchdown Club Golf Outing.
• Legal InnovatorsminorGTM or Marketing PartnerSilver sponsor for the DC Touchdown Club Golf Outing.
• Nardi ConstructionminorGTM or Marketing PartnerSilver sponsor for the DC Touchdown Club Golf Outing.
• Mission BBQminorGTM or Marketing PartnerPost-Play Meal sponsor for the DC Touchdown Club Golf Outing.
• Dream Finders HomesminorGTM or Marketing PartnerGolf Ball sponsor for the DC Touchdown Club Golf Outing.

Scale indicators5 records

Recent moves9 records

Expansion highlights5 records

Others

• Wounded Warrior Project: Major national nonprofit serving wounded, ill, and injured service members. Comparable on the charitable-programming side (similar mission to Patriot Point's guest population) but is a direct-solicitation charity rather than an event-driven foundation.
• College Football Playoff Foundation: Operates the Extra Yard for Teachers program, which the Military Bowl Foundation co-hosts in the National Capital Region. Comparable as a football-aligned philanthropic platform and a key ecosystem partner, though not a direct operating peer.

Broad incumbents

• ESPN Events: Owns/operates multiple bowl games including the Birmingham Bowl and others. Functions as a broad incumbent in the bowl-operating space with deeper broadcast integration and portfolio scale than any single independent foundation like Military Bowl.
• Bowl Season: Umbrella trade and promotional organization representing the collective college football bowl industry. The Military Bowl Foundation participates in Bowl Season alongside its peers, making it an industry-level incumbent comparable on cooperative positioning.

Direct peers

• Cure Bowl: Operates the Cure Bowl in Orlando with a charitable mission centered on cancer research, similar in structure to Military Bowl Foundation's military-appreciation/Patriot Point mission. Both are bowl-game nonprofits pairing sports with cause-based fundraising.
• Fenway Bowl: Operates the Wasabi Fenway Bowl at Fenway Park in Boston, a newer-generation bowl with multi-tier sponsorship and ESPN broadcast. Comparable as a similarly sized, mid-tier bowl game operated outside the Power conference championship tier.
• Sun Bowl Association: Nonprofit organization that produces the Tony the Tiger Sun Bowl in El Paso, TX. Closely comparable in structure: bowl game operator with corporate sponsorships, ESPN-tier broadcast, and year-round community events.
• Independence Bowl Foundation: Nonprofit foundation operating the Radiance Technologies Independence Bowl in Shreveport, LA. Comparable as a regionally rooted, multi-sponsor bowl game operated by an independent nonprofit foundation.
• Florida Citrus Sports: Operates the Cheez-It Citrus Bowl in Orlando as a nonprofit sports foundation, with a similar mix of title sponsorship, ESPN broadcast, fan events, and charitable/community programming. Directly comparable as a 501(c)(3)-style bowl operator.
• Armed Forces Bowl: Operates the Lockheed Martin Armed Forces Bowl in Fort Worth with an explicit military-appreciation theme. Most thematically comparable peer given overlapping military-honor mission and bowl-game operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/MilitaryBowl
• YouTubeyoutube.com/channel/UC4I-TRQbiWfEdDvldAXg5ew
• Facebookfacebook.com/FreedomMortgageMilitaryBowl
• LinkedInlinkedin.com/company/militarybowl

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Military Bowl Foundation, Inc.