What Mind Body Solutions does

Mind Body Solutions is a Minnesota-based nonprofit founded in 2002 by Matthew Sanford that provides free, online adaptive yoga instruction to individuals living with disabilities. Its core product, MBS Online, delivers live classes via Zoom across multiple specialized formats: Seated Adaptive Yoga (for mobility disabilities including spinal cord injury, MS, cerebral palsy, and paralysis), Ambulatory Adaptive Yoga (for those with impaired mobility or balance), Adaptive Yoga and Meditation, Yoga for People with Intellectual Disabilities, and Adaptive Low Sensory Yoga. The organization employs approximately 45 people and operates from Minnetonka, MN, with its programming delivered exclusively online to a global audience.

The underlying technology stack is intentionally lightweight and commodity-based: Zoom for live class delivery, the Circle community platform for the Team Adapables student community, and a YouTube channel branded as THE HUB for on-demand teaching videos, transformation stories, and adaptive yoga training content. Calendar integrations with Google Calendar, iCalendar, Outlook 365, and Outlook Live reduce signup friction, while Google Analytics and Google AdWords/Facebook/Twitter remarketing support donor and student acquisition. The organization does not operate a mobile app, an API, or proprietary AI systems; differentiation rests on domain-specialized curriculum, trained adaptive yoga instructors, and a layered community ecosystem (Team Adaptables, Chat Amongst Ourselves, Mind Body Reads Book Club, MBS Sandbox Sessions, MindBodyCreates).

Mind Body Solutions generates no commercial revenue from classes; all programming is offered free of charge, and operations are sustained by donations through an online donation portal and an annual Kiss My Asana Yogathon fundraising event. The go-to-market motion is community-led and event-driven, relying on organic social (Facebook, Instagram, YouTube), an email newsletter, and peer referrals within the disability community rather than paid sales. Customer segments include individuals with physical disabilities (primary), individuals with intellectual disabilities, individuals seeking low-sensory wellness experiences, and yoga teachers/healthcare providers consuming free educational content. Geographic reach is global via Zoom despite the US-domiciled headquarters.

Name

Mind Body Solutions

Legal name

Mind Body Solutions

Website

https://mindbodysolutions.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Mind Body Solutions is a Minnesota-based nonprofit founded in 2002 that delivers free, online adaptive yoga classes via Zoom to individuals with mobility, intellectual, and sensory disabilities globally, supported by donations and a layered community ecosystem.

Ownership category

akta.pro rank

Product category

Adaptive Yoga Services

NAICS

Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Therapeutic/Adaptive Yoga & Clinical Pilates (HSADACAE)

Keywords

• Adaptive yoga services
• Disability wellness programs
• Accessible yoga instruction
• Online yoga classes
• Mind-body practices

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Charitable Contributions: Mind Body Solutions operates as a nonprofit organization. All yoga classes are offered free of charge to participants. The organization relies on donations from the community to sustain operations. A donation portal is available at find.mindbodysolutions.org/campaign/645087/donate.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Mind Body Solutions provides free online adaptive yoga classes and related community programs for individuals living with disabilities. Classes are delivered live via Zoom and include seated, ambulatory, meditation, intellectual-disability-specific, and low-sensory formats. The organization also supplies teaching technique videos and a YouTube educational hub for yoga teachers and healthcare providers.

Product overview

Mind Body Solutions operates MBS Online, a comprehensive online adaptive yoga platform providing free, fully accessible yoga instruction for individuals living with disabilities. The core product consists of multiple class formats including Seated Adaptive Yoga (for mobility disabilities), Ambulatory Adaptive Yoga (for those with impaired mobility/balance who can walk), Adaptive Yoga and Meditation, Yoga for People with Intellectual Disabilities, and Adaptive Low Sensory Yoga. Supporting the core classes, the organization offers community programs through Team Adaptables, Mind Body Reads Book Club, Chat Amongst Ourselves, Live Support office hours, MBS Sandbox Sessions, and Kiss My Asana Yogathon. Educational resources are provided through THE HUB video platform and MBS Teaching Technique Videos. All online classes are offered free of charge and delivered via Zoom video conferencing.

Differentiator

Problem solved

Functional benefit

Brands

• MBS Online: Online adaptive yoga training platform for students and teachers offering virtual classes, live support, and community events.
• Team Adaptables
• Kiss My Asana
• MBS Sandbox Sessions
• MindBodyReads Book Club
• MindBodyCreates
• Chat Amongst Ourselves
• THE HUB

Products and services

• MBS Online Adaptive Yoga A comprehensive online adaptive yoga platform offering free, fully accessible yoga classes for individuals living with disabilities. Delivered via Zoom in multiple class formats.
• Seated Adaptive Yoga Free weekly seated yoga classes for individuals living with mobility disabilities such as partial or total paralysis, amputation, spinal cord injury, severe arthritis, muscular dystrophy, multiple sclerosis, brain injury, spina bifida, and cerebral palsy.
• Ambulatory Adaptive Yoga Free weekly yoga classes for individuals able to walk but living with impaired mobility or balance issues, with frequent position changes including both floor and seated poses.
• Adaptive Yoga and Meditation

Quantifiable outcome

• Students report reduced chronic pain, improved strength, flexibility, and control
• +3 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature2 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Gaia: Subscription streaming platform for yoga, meditation, and conscious-living content. Adjacent online wellness incumbent with overlapping meditation/yoga programming.
• YogaFit: Large-scale yoga teacher training and fitness programming provider. Comparable to MBS's teacher-training sub-brand and THE HUB content in the yoga educator segment, but at much broader scale and commercial orientation.
• Peloton: Connected fitness platform with a yoga category alongside cycling, strength, and running. Represents the broader paid online fitness incumbent MBS competes with for wellness consumer mindshare.
• YogaWorks: Multi-region yoga studio chain with online class offerings. Comparable as a general consumer yoga brand with digital and physical delivery, though lacking adaptive specialization.
• Kripalu Center for Yoga & Health: Yoga education and retreat center offering teacher trainings, public programs, and research. Comparable as a broader yoga education organization, but operates as a fee-based residential/in-person model rather than free virtual.
• Alo Moves: Online yoga and movement platform from Alo Yoga offering subscription access to instructor-led classes. Operates in the same online yoga distribution channel as MBS, but as a paid consumer platform without adaptive focus.
• Glo: Subscription-based online yoga and meditation platform with thousands of on-demand classes. Competes for online yoga consumer attention and ad-supported donor reach, but lacks adaptive specialization.

Direct peers

• Mindful Yoga Therapy: Adaptive yoga program developed in partnership with Emory University for veterans and trauma-impacted populations. Comparable in its adaptive methodology applied to underserved communities and its structured teacher training distribution.
• Accessible Yoga: Nonprofit organization promoting accessibility in yoga through teacher trainings, conferences, and an adaptive-yoga school directory. Closely comparable mission and target audience to Mind Body Solutions, with overlapping adaptive yoga teacher training offerings.
• Yoga for the Special Child: Founded by Sonia Sumar, this is an adaptive yoga methodology and teacher training program serving children and adults with special needs. Comparable to MBS in its adaptive methodology focus and practitioner-training orientation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xtwitter.com/mindbodysolutions
• YouTubeyoutube.com/mbsadapt
• Facebookfacebook.com/mindbodysolutions.MN
• Instagraminstagram.com/mindbodysolutions
• LinkedInlinkedin.com/company/mind-body-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mind Body Solutions