mindscool

What mindscool does

mindscool is a non-profit gGmbH organization founded in 2016 and headquartered in Hersbruck, Germany, that delivers mindfulness-based education programs to schools across the DACH region (Germany, Austria, Switzerland). The organization operates through a distributed network of 30+ certified mindscool trainers located in over 20 cities, enabling decentralized program delivery despite a small core team of 6 employees. A dual legal structure comprising mindscool gGmbH (the operating entity) and mindscool Förderverein e.V. (a registered association that channels donations) supports the organization's social mission of making mindfulness education accessible regardless of financial background.

The core product portfolio includes age-adapted mindfulness programs for K-12 students (workshops, project days, project weeks, class trips, ongoing class accompaniment, and elective subjects), in-service teacher training (SchiLf) on teacher health and resilience, the mindscool 21 transformation journey (a 21-week program for school staff), and #youmatter (resilience training for grades 7-13). The train-the-trainer pathway (Scools/Summerscool/LateSummerscool) certifies teachers and educators to independently deliver the mindscool curriculum, with each certification awarding 20 continuing education credits. The methodology is grounded in evidence-based mindfulness-based stress reduction (MBSR) and mindfulness-based interventions (MBI), and the organization generates reported teacher-observed outcomes of 83% increased student participation, 89% improved emotional regulation, 76% increased compassion, and 79% higher motivation.

Revenue is generated through a hybrid model combining quote-based workshop and teacher training fees paid by schools, participant fees for trainer certification (EUR 325-375 plus EUR 47/day conference fees), donations via the Förderverein and the betterplace.org platform, and corporate/foundation sponsorship (notably BAHN-BKK sponsoring #youmatter in Frankfurt and the Steffen Lohrer Stiftung funding school planners). The go-to-market motion is primarily sales-led and community-led, combining direct school outreach with conference presence (including the first German-wide 'Achtsamkeit in der Bildung' conference at Universität Leipzig in September 2023) and a growing network of independent certified trainers who expand reach organically.

Name

mindscool

Legal name

mindscool gGmbH

Website

https://mindscool.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

mindscool is a German non-profit gGmbH that delivers evidence-based mindfulness programs to K-12 schools and teachers across the DACH region through a network of 30+ certified trainers. It generates revenue from workshop fees, trainer certification events, and donations.

Ownership category

akta.pro rank

Product category

Mindfulness Education Services

NAICS

Educational Support Services (61171), All Other Schools and Instruction (61169), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Mindfulness, Meditation & Stress Management Education (EDAAAHAD)

akta.pro secondary industries

Mindfulness-Based Coaching & Training (MBSR/MBCT-style) (HSADAJAB), Mind-Body Wellness Coaching (Holistic/Integrative) (HSADAGAG), Student Well-Being, Mindfulness & Stress-Reduction Programs (EDAKAMAH)

Keywords

• School mindfulness training
• Teacher professional development
• Social emotional learning
• Youth meditation programs
• Mindfulness education services

Headquarters

HQ city

Hersbruck

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Teacher Training & Workshop Fees: mindscool generates revenue through fees charged to schools, school administrations, and individual teachers for in-service teacher training (SchiLf), workshops, seminars, and ongoing class accompaniment programs. Programs are offered both as one-time workshops and as multi-session engagements over a school year.
2. Scool / Summerscool Training Fees: Revenue from the 2-3 day trainer certification programs (Summerscool, LateSummerscool). Participants pay a participation fee (EUR 325–375 depending on booking timing) plus a daily conference fee of EUR 47 for meals and venue costs. Certificates with 20 continuing education credits are issued.
3. Donations & Sponsorship: The organization is partially funded through donations from private individuals, corporate social responsibility programs, and foundations. A separate mindscool Förderverein e.V. (registered association) facilitates donations. Sponsorship deals (e.g., BAHN-BKK sponsoring #youmatter in Frankfurt) also support program delivery.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

mindscool delivers mindfulness-based education programs to schools across the DACH region (Germany, Austria, Switzerland). Core offerings include in-service teacher training (SchiLf) on mindfulness and teacher health, age-adapted mindfulness workshops and ongoing class accompaniment for K-12 students, a 21-week inner transformation program (mindscool 21), a trainer certification pathway (Scools/Summerscools), and the #youmatter resilience program for grades 7-13.

Product overview

mindscool is a mindfulness-based education network offering a portfolio of programs for bringing mindfulness into schools. The core offerings include teacher training programs (Fortbildungen für Lehrkräfte), mindfulness workshops for children and youth (Achtsamkeit für Kinder und Jugendliche), and the train-the-trainer program (mindscool-Trainer*in Ausbildung) delivered through multi-day Scools/Summerscool events. The mindscool 21 program provides a 21-week structured transformation journey. Additional offerings include the #youmatter resilience training for upper secondary students and family retreats. The company operates as an education and training service organization, not a software platform.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 83% of teachers observed increased student participation and engagement.
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered minor.

• Universität LeipzigminorStrategic or Co-development Partner · 21 September 2023Host of the first German-wide 'Achtsamkeit in der Bildung' (Mindfulness in Education) conference (21-22 September 2023) on the topic 'Basis für Resilienz und gesellschaftliches Engagement' (Foundation for Resilience and Civic Engagement), with mindscool leading two workshops.
• GemNova / Pädagogik Convention InnsbruckminorStrategic or Co-development Partner · 1 January 2022mindscool was invited to deliver the keynote and a workshop at the 3rd Pädagogik Convention Innsbruck (2022) on the topic of mindfulness promotion in school supervision.
• betterplace.orgminorChannel Partner/ Reseller/ Distributormindscool uses the betterplace.org donation platform to collect private donations for the project 'mindscool - Achtsamkeit und Menschlichkeit als Schulfach', enabling individuals to support the organization's work.
• Schule im AufbruchminorStrategic or Co-development PartnerMarika Muster (mindscool Pedagogical Director) is also a transformation facilitator for 'Schule im Aufbruch', indicating a collaborative relationship in the school transformation movement.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Regional players

• Smiling Mind: Australian non-profit mindfulness app and curriculum for schools and adults. Comparable school mindfulness program and outcome-driven mission, but primarily serves the Australian market rather than DACH.

Others

• Schule im Aufbruch: German non-profit network promoting school transformation toward more student-centered, mindful learning cultures. Complementary to mindscool's mission; one of mindscool's pedagogical directors is also a 'Schule im Aufbruch' transformation companion.
• Happify: Digital mental health and well-being platform with SEL-adjacent content for schools and employers. Thematically related in the mindfulness/SEL space but competes through technology rather than curriculum delivery.

Broad incumbents

• MindUP (Goldie Hawn Foundation): Established international SEL and mindfulness curriculum for K–12 schools, backed by a celebrity-founded nonprofit. Directly competes in the school mindfulness curriculum space with a more research-validated, global brand and broader funding base.
• PATHS Program (Channing-Bete): Long-established SEL curriculum publisher used widely in K–12 schools globally, covering emotional regulation and social skills. Comparable end-customer (schools) and learning outcomes, though positioned as a broader SEL curriculum rather than a mindfulness-specific program.
• Lions Quest (Life Skills for Today): International SEL and life-skills curriculum provider for schools, including mindfulness and emotional regulation components. Overlaps with mindscool's student well-being programs but offers a more structured, credentialed curriculum.

Emerging players

• Inner Explorer: Digital mindfulness program for K–12 schools delivering short daily audio-guided sessions. Comparable target audience and outcomes focus, but uses a digital platform rather than in-person trainer delivery.
• Calm Classroom: US-based mindfulness and SEL program for teachers and students with scripted, short-format daily practices. Comparable school-based mindfulness focus and outcome metrics, though focused on the US market.
• 7Mind: Germany-founded mindfulness and meditation training company (originally app-based) that has expanded into corporate and educational offerings. Comparable in DACH reach and mindfulness curriculum, but competes through digital delivery rather than in-person school workshops.

Direct peers

• Achtsamkeit.info: German-language mindfulness education and training provider offering MBSR/MBCT programs to individuals and organizations. Comparable to mindscool in its MBSR-based methodology and German-speaking market focus, though less specialized in K–12 school delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mindscool.org
• LinkedInlinkedin.com/company/mindscool
• Instagraminstagram.com/mindscool_ev

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about mindscool