Mindset Media Group

What Mindset Media Group does

Mindset Media Group (MMG) is a privately held, full-service marketing agency headquartered in Morganville, New Jersey, operating as a division of Brus Creative Group. The agency delivers an integrated portfolio of marketing services — branding, web design, digital marketing, print design, and search marketing — to small businesses and start-ups nationwide, with an explicit mission to support clients from inception through successful exits.

The company's core product is Clix, a proprietary web design platform that bundles personalized site design with e-commerce functionality and customer conversion widgets such as click-to-call, Google Maps multi-location mapping, appointment scheduling, coupon distribution, contact forms, and PayPal payment integration. This platform is the digital hub of the service offering and is complemented by five service lines: search marketing (SEO and Google Ads management), digital marketing (social media and email), branding (logo and identity), print design, and project-based custom engagements. Leadership is concentrated in Founder/CEO Kristopher Brus and CMO/Vice President of Marketing Melanee Gross, whose combined 34+ years of industry experience anchor the agency's positioning.

Mindset Media Group operates on a sales-led, project-based professional services model. Pricing is not publicly disclosed and is tailored per engagement; client acquisition is driven by direct outreach, website inquiries, phone contact, and email. No external institutional funding, no disclosed revenue, and no headcount figures are available, and the agency relies on cumulative output metrics (10,000+ websites, 1,000+ logos, 3,000+ mobile apps over 20+ years) as its primary scale indicators. The business model is therefore best characterized as a boutique SMB services shop with a proprietary technology overlay rather than a scaled SaaS or productized platform business.

Name

Mindset Media Group

Legal name

Mindset Media Group

Website

https://mindsetmg.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Mindset Media Group is a privately held, full-service U.S. marketing agency headquartered in Morganville, NJ, and a division of Brus Creative Group. It delivers branding, web design (via its proprietary Clix platform), digital, print, and search marketing services to small businesses and start-ups nationwide.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industries

Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD), Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Marketing agency services
• Web design services
• Brand identity design
• Search engine optimization
• Digital marketing services

Headquarters

HQ city

Morganville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Agency Services: Full-service marketing agency providing custom branding, web design, digital marketing, print design, and search marketing services to businesses. Revenue is generated through project-based engagements and custom service agreements tailored to client needs.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Mindset Media Group is a full-service marketing agency providing custom branding, web design, digital marketing, print design, and search marketing services to businesses. The agency operates the proprietary Clix web design platform that creates personalized websites with integrated e-commerce and customer conversion widgets, delivered through project-based professional services engagements.

Product overview

Mindset Media Group is a full-service marketing agency offering an integrated portfolio of services. The core product is Clix, a personalized web design platform that provides visually appealing websites with e-commerce capabilities, customer conversion widgets, and analytics. This is complemented by five core service lines: Search Marketing (SEO and Google Ads), Digital Marketing (social media and email), Branding (logo and identity design), and Print Design. The company positions these offerings as complementary solutions that work together to elevate brands and drive growth, with the web design platform serving as the digital hub while marketing services drive engagement and conversions.

Differentiator

Problem solved

Functional benefit

Brands

• Clix: A personalized web design solution offered by Mindset Media Group that simplifies website creation, driving engagement and measurable results including enhanced brand engagement and increased sales.

Products and services

• Clix Web Design Platform A personalized web design platform for creating visually appealing websites with integrated business tools, including e-commerce capabilities, customer conversion widgets (click-to-call, Google Maps, multi-location maps, appointment scheduling, coupon distribution, restaurant menus, business hours, contact forms, PayPal integration), and mobile responsiveness. Targeted at small businesses and start-ups seeking a turnkey digital presence.
• Branding Services Comprehensive branding solutions including logo design, brand identity development, typography and color selection, tagline creation, brand voice definition, and strategic messaging to create cohesive visual and verbal identity. Targeted at small businesses and start-ups launching or refreshing their brand.
• Digital Marketing Services Strategic digital marketing campaigns across social media platforms, including social media management, content creation, community management, and email marketing services designed to boost online visibility and drive conversions. Targeted at small businesses and start-ups seeking to grow their digital footprint.
• Print Design Services Print marketing solutions including business cards, brochures, posters, rack cards, custom folders, billboard design, and direct mail campaigns aligned with client brand identity. Targeted at businesses needing offline marketing collateral.
• Search Marketing Services SEO and Google Ads management services including keyword research, on-page and off-page optimization, strategic link building, content marketing, campaign strategy, and performance analytics to improve search rankings and maximize advertising ROI. Targeted at small businesses and start-ups seeking organic and paid search visibility.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

One partnership is on record.

• Brus Creative GroupcoreOthersMindset Media Group is identified as a division of Brus Creative Group. The parent company Brus Creative Group owns and operates Mindset Media Group as its marketing agency division, providing integrated marketing services under the corporate umbrella.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Brafton: Content marketing and digital agency offering content creation, SEO, and branding services. Comparable in targeting mid-market and SMB clients with integrated marketing solutions.
• Disruptive Advertising: Digital marketing agency focused on PPC, SEO, and CRO for mid-market and SMB clients. Comparable in offering integrated paid media and web design services.
• Lyfe Marketing: Digital marketing agency specializing in social media, SEO, and PPC for SMBs. Comparable integrated service offering and customer segment focus.
• Blue Fountain Media: Digital agency offering web design, branding, and digital marketing services. Comparable integrated service portfolio targeting SMB and mid-market clients.
• Lounge Lizard: Full-service digital agency offering web design, branding, and digital marketing. Comparable in size and integrated service stack, with similar emphasis on combining creative design with performance marketing.
• Straight North: Internet marketing agency offering SEO, PPC, web design, and branding services. Directly comparable full-service digital marketing model with SMB focus.
• WebiMax: Digital marketing agency providing SEO, web design, social media, and paid media services. Comparable mid-sized agency with similar integrated offerings.
• SmartSites: New Jersey-based full-service digital marketing agency offering web design, SEO, PPC, and branding services to SMBs. Nearly identical service portfolio, geographic overlap, and target customer profile make SmartSites the most direct comparable to Mindset Media Group.
• Coalition Technologies: Full-service digital agency specializing in web design, SEO, and PPC for SMB and e-commerce clients. Similar integrated service model and target market.
• Thrive Internet Marketing Agency: Full-service digital marketing agency providing web design, SEO, social media, and branding services to SMBs and mid-market clients. Directly comparable integrated offering and customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-rise-agency

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mindset Media Group