Mitt Livs Val
Mitt Livs Val is a Swedish non-profit foundation that delivers free mentorship, study-motivation, and work-preparation programs to youth aged 16-23 who are newly arrived in Sweden or from socio-economically challenged areas, operating in Gothenburg and Stockholm.
- Company typePrivate
- Founded2016
- HeadquartersStockholm, Sweden
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Mitt Livs Val does
Mitt Livs Val is a Swedish non-profit foundation (insamlingsstiftelse), established in 2016 and headquartered in Gothenburg with a regional office in Stockholm, that delivers free educational and labor-market integration programs to youth aged 16-23 who are newly arrived in Sweden or growing up in socio-economically challenged areas. The foundation operates an integrated three-step program model — Studiemotiverande programmet (four in-school workshops on study motivation and educational pathways), FRAMÅT! (a semester-long work-preparation program with corporate exposure, CV support, and CV-skola sessions), and Mentorprogrammet (one-semester one-on-one mentoring by university student mentors) — supplemented by a part-time Trainee alumni program and a project-based STEM work-experience week (Framtidsveckan, 2025-2026) for younger students.
Programs are delivered at no cost to participants or schools, with the study-motivation workshops conducted during school hours at partner gymnasieskolor including Angeredsgymnasiet, Krokslättsgymnasiet, Östra gymnasiet, and Västsvenska gymnasiet. The foundation reports approximately 600 youth and 400 volunteers engaged annually, with cumulative reach of 3,000+ graduates since founding; long-term effects data shows 90% of former participants still feel increased study motivation years later and 76% intend to continue studying.
There is no proprietary technology platform. Funding comes entirely from corporate partnerships (Företagspartner tier at 50,000 SEK+ annually, with employee volunteering), foundation grants (notably Svenska Postkodlotteriets Stiftelse for Framtidsveckan and SPP's 'Klart du kan!' stipendium), and donations. Named partners include Deloitte, Stena Line, Handelsbanken, Academic Work, Bank Hotel, Göteborgs universitet, and Södertörns högskola. As of December 2025 the foundation underwent a leadership transition, with Henrietta Bean succeeding Rebecca Madhani as Generalsekreterare and Paula da Silva succeeding Anna Henriksson as Board Chair.
Mitt Livs Val firmographics
Firmographics- Name
- Mitt Livs Val
- Legal name
- Mitt Livs Val insamlingsstiftelse
- Website
- https://mittlivsval.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Mitt Livs Val is a Swedish non-profit foundation that delivers free mentorship, study-motivation, and work-preparation programs to youth aged 16-23 who are newly arrived in Sweden or from socio-economically challenged areas, operating in Gothenburg and Stockholm.
- Ownership category
- akta.pro rank
Mitt Livs Val industry classification
Industry- Product category
- Youth Education and Mentorship Services
- NAICS
- Educational Support Services (611710), Vocational Rehabilitation Services (6243)
- SIC
- Services-Educational Services (8200), Services-Social Services (8300)
- akta.pro primary industry
- Job Readiness Training & Soft Skills Development (EDAKANAD)
- akta.pro secondary industries
- Workforce & Career Transition Noncredit Programs (EDAAAEAC), Integrated Education & Training (IET) / Contextualized ABE (Workforce-Linked) (EDAAAAAK)
Keywords
Where Mitt Livs Val is headquartered
LocationHeadquarters
- HQ city
- Stockholm
- HQ country
- Sweden
- HQ region
- Europe
Offices3 records
Markets served
Mitt Livs Val business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Corporate Partnerships (Företagspartner & Företagsvän): Corporate partners contribute financially (50,000 SEK and above for Företagspartner tier; unspecified for Företagsvän) and also provide employee volunteers who serve as mentors, CV coaches, career inspirers, and speakers in programs. This is the primary revenue stream.
- Foundation Grants: Project Framtidsveckan is financed by Svenska Postkodlotteriets Stiftelse. Additional grants received include SPP's 'Klart du kan!' stipendium (50,000 SEK) and Idéer för Livet stipendium.
- Donations: Mitt Livs Val is an insamlingsstiftelse (donations-collecting foundation). Donations from individuals and organizations support program delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free for youth participants and schools |
| Subscription | Annual | Företagspartner — 50,000 SEK and above per year |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Mitt Livs Val product offering
Product offeringCore offering
Mitt Livs Val is a Swedish non-profit foundation that delivers free educational and career-readiness programs to young people aged 16-23 who are newly arrived in Sweden or growing up in socio-economically challenged areas. Its core offerings comprise the Studiemotiverande programmet (in-school motivation workshops), FRAMÅT! (work-preparation program with CV support and partner-company placements), Mentorprogrammet (one-semester mentoring by university students), Mitt Livs Val Trainee (alumni organizational traineeship), and Framtidsveckan (STEM-focused prao week). Programs are delivered in person at partner schools, universities, and workplaces in Gothenburg and Stockholm.
Product overview
Mitt Livs Val operates a three-step integrated program model designed to guide young people—particularly newcomers to Sweden and those from socio-economically challenged areas—toward education and employment. The core portfolio consists of five offerings: (1) Studiemotiverande programmet, the entry-level study-motivating program conducted as four workshops at high schools; (2) FRAMÅT!, a semester-long work-preparatory program with eight sessions covering labor market knowledge, CV support, and professional networking; (3) Mentorprogrammet, a one-semester individual mentoring program pairing youth with university student mentors; (4) Mitt Livs Val Trainee, a part-time traineeship for former participants to gain organizational work experience; and (5) Framtidsveckan, a project-based prao week for middle school students focused on STEM careers. Together these form a progressive pathway from study motivation through career preparation.
Differentiator
Problem solved
Functional benefit
Products and services
- Studiemotiverande programmet
Quantifiable outcome
- 96% of participants experience increased study motivation (2025 data)
- +6 more outcomes
Companies that use Mitt Livs Val
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Mitt Livs Val technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mitt Livs Val partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- DeloittecoreDeloitte upgraded from an informal collaboration to a formal corporate partnership (Företagspartner). Employees engage as job inspirers, CV coaches, and hosts of CV-skola sessions within the FRAMÅT! program. The partnership enables expanded reach of the work preparation program to more newly arrived youth.
- Stena LinecoreStena Line joined as FRAMÅT! partner, providing both monetary support and employee engagement as job inspirers, facilitating study visits, and providing CV coaching support. Partnership supports Mitt Livs Val's work with newly arrived youth integration.
- Stena FastigheterminorStena Fastigheter engages employees in FRAMÅT! program as part of their community development and social responsibility work in Stockholm properties.
- Bank HotelminorBank Hotel partners with MLV to provide internship and job opportunities for young people, leveraging their internationally diverse workforce to model inclusion in the hospitality sector.
- HandelsbankenminorHandelsbanken in Gothenburg hosted an appreciation evening for MLV volunteers and continues to collaborate on creating inclusive workplaces.
- Academic WorkminorAcademic Work hosted alumni events in Gothenburg, providing inspirational venue and support for MLV's alumni network.
- Axel JohnsonminorAxel Johnson hosted alumni events in Stockholm, supporting MLV's continued engagement with former participants.
- SverigehusetminorSverigehuset's VD Anna Henriksson sits on MLV's board and the organization collaborates on social sustainability in housing areas.
- BrightsminorBrights collaborated with MLV to offer 'Lära dig koda' (Learn to Code) coding and programming training to FRAMÅT! participants in Stockholm during autumn break.
- Göteborgs universitetcoreUniversity students serve as volunteer mentors. Group mentor sessions are held at Handelshögskolan and Samhällsvetenskapliga fakulteten. MLV participates in the socionomprogrammet (social work program) as a case study organization. Student volunteers from the university staff MLV programs.
- Södertörns högskolaminorMLV delivers programs in collaboration with Södertörn University, with university students serving as inspirational role models. The collaboration was featured in the Nytt i Flempan podcast.
- GoMo GroupminorGabriel Ghavami, founder and CEO of GoMo Group, served as inspirational speaker at an MLV alumni event in Gothenburg.
Scale indicators11 records
Recent moves6 records
Expansion highlights4 records
Mitt Livs Val competitors and assessment
Company assessmentBroad incumbents
- Arbetsförmedlingen (Swedish Public Employment Service): Sweden's national public employment agency providing job-matching, training, and integration support to newcomers and unemployed youth. The dominant public-sector incumbent in the same outcome space; potential partner, funder, or competitor.
- Year Up: Large US workforce-development non-profit serving young adults from low-income backgrounds with training, mentoring, and corporate internships. Comparable integrated training-to-employment pathway and corporate-partner funding logic.
- Sodexo Foundation: International corporate foundation focused on food insecurity, education, and workplace inclusion for disadvantaged youth. Comparable funding source (corporate) and mission overlap around youth employability.
- Per Scholas: US non-profit providing tuition-free tech training and job placement to adults from low-income communities. Comparable target population, employer-funded revenue model, and rigorous employment-outcome reporting.
- Generation: Global non-profit operating employment-skills programs for underemployed young adults, with employer partnerships and job-placement outcomes. Comparable mission, employer-funded model, and outcome-tracking discipline; operates at much larger scale.
Emerging players
- Novare Human Capital: Swedish consultancy and foundation running mentor and leadership programs for newcomers and underrepresented groups into Swedish workplaces. Comparable newcomer-labor-market focus and corporate-mentor engagement model.
Direct peers
- Mitt Liv: Swedish foundation promoting diversity and inclusion in the workplace, with mentor programs for newly arrived professionals. Sister-mission organization with overlapping corporate partner ecosystem and program design (mentor pairing, career support).
- Jobbsprånget: Swedish foundation placing newly arrived academics and professionals in internships at Swedish companies. Closely comparable in mission (newcomer integration into Swedish labor market) and in leveraging corporate partnerships as both funders and program hosts.
- Kompis Sverige: Swedish non-profit pairing newly arrived immigrants with established Swedish mentors for language, network, and labor-market integration. Closely aligned model (volunteer mentors supporting newcomers) and outcome focus.
- Fryshuset: Major Swedish non-profit supporting at-risk and newly arrived youth through education, mentorship, and employment programs in multiple cities. Directly comparable target population (marginalized youth) and delivery model (school-based, mentor-driven).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mitt Livs Val social profiles
Digital presenceMitt Livs Val financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mitt Livs Val leadership team
Management profileNumber of profiles
Profiles4 records
Mitt Livs Val funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mitt Livs Val M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mitt Livs Val
What does Mitt Livs Val do?
Mitt Livs Val is a Swedish non-profit foundation that delivers free educational and career-readiness programs to young people aged 16-23 who are newly arrived in Sweden or growing up in socio-economically challenged areas. Its core offerings comprise the Studiemotiverande programmet (in-school motivation workshops), FRAMÅT! (work-preparation program with CV support and partner-company placements), Mentorprogrammet (one-semester mentoring by university students), Mitt Livs Val Trainee (alumni organizational traineeship), and Framtidsveckan (STEM-focused prao week). Programs are delivered in person at partner schools, universities, and workplaces in Gothenburg and Stockholm.
Is Mitt Livs Val a public or private company?
Mitt Livs Val is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Mitt Livs Val founded?
Mitt Livs Val was founded in 2016. It employs 11 to 50 people.
Where is Mitt Livs Val based?
Mitt Livs Val is headquartered in Stockholm, Sweden, in the Europe region.
How does Mitt Livs Val make money?
Three revenue lines are on record. Corporate Partnerships (Företagspartner & Företagsvän) is the primary driver. The others are foundation Grants and donations.
Who are Mitt Livs Val's main competitors?
Broad incumbents on record are Arbetsförmedlingen (Swedish Public Employment Service), Year Up, Sodexo Foundation, Per Scholas and Generation. Novare Human Capital is listed as an emerging player. Direct peers are Mitt Liv, Jobbsprånget, Kompis Sverige and Fryshuset.
Does Mitt Livs Val have an API?
No public API is recorded for Mitt Livs Val.
What industry is Mitt Livs Val in?
Mitt Livs Val's product category is Youth Education and Mentorship Services. Its primary akta.pro industry code is EDAKANAD, Job Readiness Training & Soft Skills Development, with a secondary code of EDAAAEAC, Workforce & Career Transition Noncredit Programs. Its NAICS code is 611710 and its SIC code is 8200.