ModeVie Boutique Hotel & Residence

What ModeVie Boutique Hotel & Residence does

ModeVie Boutique Hotel & Residence, legally operated under L'atelier Operações Hoteleiras Ltda. (CNPJ 14.270.852/0001-0), is a single-property luxury boutique hotel inaugurated in November 2012 at Rua Augusto Zatti 160 in downtown Gramado, in Brazil's Serra Gaúcha region of Rio Grande do Sul. The property offers six differentiated suite categories — Mignon (16m²), Plaisir (21m²), Charmant, Charmant com Banheira, Détente, and the flagship Decouverte (80m² with 440-liter jacuzzi, dual showers, mini SPA, sauna, and two balconies) — equipped with Trousseau linens (300-600 thread), Trousseau bath amenities, Egyptian cotton bedding, and select units featuring fireplaces, hydro bathtubs, Apple TV, heated floors, and chromotherapy.

The hotel's business model is direct-to-consumer, with reservations primarily originated through its website (modevie.com.br) and processed via the Omnibees booking engine across desktop and mobile. Revenue is generated from daily suite rates, an extended artisanal breakfast served from 7AM to 1PM, and a structured add-on menu that includes romantic decoration packages (R$490-R$599 plus 10% service fee), gourmet cheese boards (R$140-R$240 plus 10%), artisanal chocolates and truffles (R$120 plus 10%), Colombian rose bouquets (R$480 plus 10%), and on-site massage and therapy services delivered via partner Pocahy Massagens e Terapias. Complimentary bicycles and an online pre-check-in system supplement the guest experience.

The target customer base is overwhelmingly individual leisure travelers — primarily couples, honeymooners, and celebration occasions — with operations restricted to guests aged 6+ and no pets. ModeVie has won TripAdvisor's Traveler's Choice award for 5 consecutive years in the Romantic, Best Service, and Small Boutique Hotel categories, providing durable third-party validation. Marketing is digital-first through the website, a seasonal blog about Gramado tourism, and an active TripAdvisor review presence, with WhatsApp as a direct inquiry channel. The operation is privately held with no disclosed parent company, no institutional investors, and no funding rounds on record.

Name

ModeVie Boutique Hotel & Residence

Legal name

L'atelier Operações Hoteleiras Ltda.

Website

https://modevie.com.br

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

ModeVie Boutique Hotel & Residence is a single luxury boutique hotel in downtown Gramado, Brazil, offering six suite categories and romantic-themed add-ons (breakfast, spa, decorations) primarily to couples and celebration travelers booking direct via its website and Omnibees.

Ownership category

akta.pro rank

Product category

Boutique Hotel & Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Luxury Boutique & Lifestyle Resorts (THAGACAO)

akta.pro secondary industries

Wellness-Lifestyle Boutique Hotels (THAGADAF), Destination Spa Resorts (THAGAMAA)

Keywords

• Boutique hotel accommodations
• Romantic getaway packages
• Luxury suite rentals
• Hospitality services
• Spa and wellness services

Headquarters

HQ city

Gramado

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Room Accommodations: Daily room rates for suite accommodations including breakfast served from 7AM to 1PM. Rooms include various categories from 16M² Mignon suites to 80M² Decouverte suites with amenities like jacuzzis, fireplaces, and private saunas.
2. Romantic Decorations and Optional Services: Additional romantic ambiance packages including petal decorations, candles, balloons in gold/wine or red colors, and LOVE balloons. Packages range from R$490-R$599 plus 10% service fee.
3. Food and Beverage Add-ons: Gourmet food packages including medium and large cheese boards (R$140-R$240 plus 10%), artisanal chocolates and truffles (R$120 plus 10%), and rose bouquets including Colombian roses (R$480 plus 10%).
4. Massage and Spa Services: Massage and therapy services offered on-site for relaxation and wellness experiences, available as menu-based optional services.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

ModeVie Boutique Hotel operates a single boutique property in downtown Gramado, Brazil, offering six suite categories ranging from 16 m² (Mignon) to 80 m² (Decouverte) equipped with luxury amenities such as hydromassage jacuzzis, fireplaces, Trousseau 600-thread linens, Apple TV, and private saunas. The hotel sells nightly accommodation and supplements it with add-on services including an artisanal 9-step breakfast served 7AM–1PM, on-site massage and therapy, complimentary bicycle rentals, and optional romantic decoration packages for couples and celebratory occasions.

Product overview

ModeVie Boutique Hotel & Residence is a single-property luxury boutique hotel located in downtown Gramado, Brazil. The product portfolio centers on six distinct suite categories (Decouverte, Détente, Charmant, Charmant com Banheira, Plaisir, and Mignon) ranging from 16 m² to 80 m², each offering different levels of amenities such as hydromassage, saunas, and private cinemas. The hotel supplements accommodation with experiential add-on services including an exclusive multi-step artisanal breakfast, massage and therapy treatments, bicycle rentals, and romantic decoration packages. Online pre check-in is also offered. All rooms are booked through the Omnibees reservation platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Decouverte Suite 80 m² flagship luxury suite featuring a 440-liter hydromassage bathtub, Trousseau 600-thread bedding, dual showers, mini SPA with vertical hydro and chromotherapy, private sauna, two balconies with city views, private cinema, and fireplace. Marketed as ideal for honeymoons and commemorative dates.
• Détente Suite Suite category offered in three distinct designs with hydro or immersion bathtub, 600-thread Egyptian cotton bedding, and Trousseau bath salts and amenities; some units include a balcony.
• Charmant com Banheira Suite Charmant category variant with bathtub, featuring minimalist and contemporary design, air conditioning, amenities, bathrobe, and minibar; without balcony or city view.
• Charmant Suite Minimalist and contemporary suite featuring balcony with city view, air conditioning, amenities, bathrobe, and minibar.
• Plaisir Suite 21 m² clean and contemporary suite with 300-thread Trousseau bedding, heated towel rack, and balcony with city view.
• Mignon Suite 16 m² entry-level suite with 300-thread Egyptian cotton Trousseau bedding, no city view, available in double or twin (two single beds) configuration. Includes vibrotherapeutic mattresses.
• Exclusive Breakfast Experience 9-step artisanal breakfast menu served from 07:00 to 13:00 in the lounge or in-room, with freshly prepared items served individually. Extended breakfast window is a key differentiator versus typical hotel offerings.
• Massages and Therapies On-site relaxation and wellness experiences including various massage types and body treatments, offered as rituals for balance, beauty, and well-being, provided in partnership with Pocahy Massagens e Terapias.
• Bicycles for Guest Use Complimentary bicycle rental service available at the reception, with locks provided and suggested routes varying in distance and difficulty for exploring Gramado.
• Romantic Decorations and Optional Packages Romantic ambiance packages including petal decorations, candles, and balloons in gold/wine or red themes; cheese boards (R$140–R$240 + 10%); artisanal chocolates and truffles (R$120 + 10%); rose bouquets including Colombian roses (R$480 + 10%); sparkling wine options. Targeted at couples and celebratory occasions.
• Online Pre Check-in Online pre-check-in service allowing guests to submit personal information (surname, date of birth, ID document, reservation number, and travel dates) in advance of arrival to streamline the on-site check-in experience.

Quantifiable outcome

• Traveler's Choice recognition for 5 consecutive years across categories including Romantic, Best Service, and Small Boutique Hotel

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• OmnibeescoreTechnology or IntegrationOmnibees provides the hotel's booking engine infrastructure, enabling online reservations through their platform. The partnership powers both desktop and mobile booking systems on the hotel's website, with Omnibees branding displayed on the website footer.
• TripAdvisorcoreGTM or Marketing PartnerTripAdvisor provides the platform for guest reviews and awards the Traveler's Choice recognition. The hotel prominently displays TripAdvisor badges and reviews on its website homepage, and maintains an active presence with guest testimonials.
• Pocahy Massagens e TerapiasminorImplementation/ SI/ Consulting PartnerSpa and massage service provider offering therapeutic treatments and relaxation services at the hotel. Referenced in the Experiences page menu PDF for massage and therapy services.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hotel & Spa do Vinho: Boutique wine-country hotel and spa in the Serra Gaúcha region, focused on couples and experiential stays. Comparable as a romantic boutique property in the same broader destination region.
• Villa Boutique Gramado: Small boutique hotel in Gramado offering intimate accommodations targeted at couples. Comparable in scale, niche romantic positioning, and central Gramado location.
• Hotel Casa da Montanha: Boutique mountain hotel in Gramado's central area offering cozy rooms, fireplaces, and gastronomic experiences. Comparable in scale, location, and romantic positioning to ModeVie.
• Hotel Alpestre: Mid-size hotel in Gramado with leisure facilities and central location. Comparable as another Gramado property competing for the same tourist accommodation demand.
• Hotel Recanto Park: Gramado hotel offering leisure amenities including pools and recreation. Comparable as a competing accommodation provider in the same destination.
• Hotel Ritta Höppner: Long-established romantic boutique hotel in Gramado offering themed rooms, chalets, and garden amenities. Directly comparable as a Gramado-based boutique property courting couples and romantic travelers with award-winning service.
• Hotel Boutique Jerivá: Boutique hotel in Gramado offering curated accommodations with personalized service. Comparable as a small-scale, romantic-focused Gramado boutique property.
• Hotel Serrano: Traditional Gramado hotel with extensive grounds and recreation. Comparable as an established Gramado competitor in the same tourist market.

Broad incumbents

• Wish Serrano Resort: Larger full-service resort and convention hotel in Gramado offering broad amenities and family-friendly positioning. Comparable as a Gramado accommodation competitor but at larger scale and broader market positioning.

Others

• Pocahy Massagens e Terapias: Local spa and massage therapy partner that delivers wellness services inside ModeVie. Included as an ecosystem participant illustrating the local Gramado wellness service supply chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/modevie-boutique-hotel

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ModeVie Boutique Hotel & Residence