MOKO
- Company typePrivate
- Founded2011
- HeadquartersCzęstochowa, Poland
- Headcount11–50
- GTM typeB2B
- OfferingServices
MOKO firmographics
Firmographics- Name
- MOKO
- Legal name
- MOKO Małgorzata Dądela
- Website
- https://moko.marketing
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where MOKO is headquartered
LocationHeadquarters
- HQ city
- Częstochowa
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
MOKO business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Marketing Services Retainer: Retainer-based professional services with defined monthly scope of work structured across specific focus areas. Monthly scope is adjusted as collaboration evolves, with early stages focused on strategic work and later phases shifting toward implementation and performance measurement. Billing based on tracked hours summarized in monthly reports.
- Project-Based Services: Individual project engagements including websites, branding, video production, trade show support, and other discrete marketing deliverables
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Flexible retainer model with monthly billing based on tracked hours |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
MOKO product offering
Product offeringCore offering
MOKO is a boutique B2B marketing agency that serves as an external marketing department for industrial and manufacturing companies. It delivers integrated 360° marketing services across five capability areas — Strategy, Communication Tools & Channels, Content, Design, and Implementation & Growth — and executes discrete project types including online marketing, branding, websites, events and trade fairs, and video/case studies. Engagements are delivered through three models: Strategy-only, Strategy & Implementation, and Long-Term Partnership.
Product overview
MOKO is an industrial B2B marketing agency offering a portfolio of interconnected service offerings rather than a software product. The core service suite consists of five integrated service areas: Strategy (strategic marketing planning and business decision-making framework), Communication Tools & Channels (targeted marketing to defined customer segments and decision-makers), Content (expert article creation, corporate blogs, website copy, social media, case studies, video, and sales presentations), Design (visual identity and brand communication systems), and Implementation & Growth (digital tool implementation, trade shows, and offline activities). Project types delivered under this umbrella include Online Marketing, Branding, Websites, Events and Trade Fairs, and Video/Case Study. The agency operates through three engagement models: Strategy (clarifying direction and key marketing decisions), Strategy & Implementation (strategic work combined with execution of marketing system elements), and Long-Term Partnership (ongoing external marketing partnership with responsibility for marketing development and sales integration). MOKO's legal entity name is MOKO Małgorzata Dądela (MOKO Małgorzata Dądela).
Differentiator
Problem solved
Functional benefit
Products and services
- Strategy (Strategia) Strategic marketing planning and business decision-making framework that defines priorities, market segments, and the role of marketing within the sales process. Serves as the foundation for all further marketing activities for industrial clients.
- Communication Tools & Channels (Narzędzia i kanały komunikacji) Targeted marketing efforts directed at clearly defined customer segments and decision-makers, focusing on channels where purchasing decisions are made. Builds brand presence and trust through tools that actively support the customer's buying decision.
- Content Content creation and management service including expert articles, corporate blogs, website copy, social media communication, case studies, video content, and corporate presentations. Organizes company knowledge into materials that support sales and business development for B2B technical audiences.
- Design Visual identity and communication design service developing cohesive brand identity and communication systems aligned with complex B2B environments. Design functions as a strategic business tool rather than a decorative layer.
- Implementation & Growth (Wdrożenie i Rozwój) Marketing implementation and scaling service covering digital tools (websites, communication platforms, content ecosystems) and offline activities (trade shows, industry events, sales collateral). Supports long-term sales performance.
- Online Marketing (Marketing internetowy) Online marketing project services including SEO/SEM, content marketing, and digital campaigns for industrial companies.
- Branding Brand development and identity projects including logo creation, brand systems, and visual communication aligned with B2B requirements.
- Websites (Strony internetowe) Website design and development services for industrial and manufacturing companies, including corporate sites, service pages, and content management systems.
- Events and Trade Fairs (Eventy i targi) Trade show and industry event services including booth design, event organization, and presence at industry events for industrial companies.
- Video / Case Study (Wideo / Case Study) Video production and case study creation for industrial companies, including machine presentations, technology showcases, project documentation, and brand materials.
Quantifiable outcome
- Organizations report quality and results in marketing deliverables
- +1 more outcomes
Companies that use MOKO
Customer profileNamed customers12 records
Segments3 records
Ideal customer profiles2 records
MOKO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
MOKO partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
MOKO competitors and assessment
Company assessmentDirect peers
- Velocity Partners: B2B technology marketing agency that sells integrated strategy, content, demand-gen and sales-enablement services to complex B2B/industrial buyers — closely matching MOKO's 360° model and enterprise retainer approach.
- Brafton: Content marketing agency producing articles, video, graphics and SEO content for B2B clients — closely comparable to MOKO's content-led, SEO/SEM-enabled service mix for industrial and B2B buyers.
- MarketOne: B2B marketing agency delivering strategy, content, ABM and campaign execution to complex B2B sectors — sharing MOKO's enterprise retainer DNA and multi-stakeholder buyer focus.
- Napier: B2B-focused marketing agency offering strategy, content, PR and campaign execution for technology and industrial clients — comparable in vertical specialization and integrated service model to MOKO.
- Ghidotti: B2B marketing communications agency focused on industrial and complex-technology clients with integrated content, brand and PR offerings — directly comparable to MOKO's industrial-specialist positioning.
- Tilt Metrics: B2B marketing agency built around content, SEO, demand generation and sales enablement for technical B2B brands — highly analogous to MOKO's integrated SEO/SEM, content and sales-aligned offer.
- Square 2 Marketing: B2B marketing agency combining strategy, content, marketing automation and sales-alignment services for complex B2B buyers — directly analogous to MOKO's marketing-as-infrastructure value proposition.
- IMPACT: B2B marketing agency specializing in content, SEO, website design and sales enablement for industrial/technical buyers — overlapping with MOKO's strategy, content and implementation stack.
- Godfrey: B2B technology and industrial marketing agency providing strategy, content and campaign execution — comparable to MOKO in buyer complexity, retainer model and technical audience targeting.
Broad incumbents
- Ogilvy: Global advertising and marketing network offering strategy, advertising, content, PR and digital at scale; competes with MOKO for enterprise industrial marketing budgets but with vastly broader portfolio and resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
MOKO social profiles
Digital presenceMOKO financial estimates
Financial estimateRevenue estimate
Valuation estimate
MOKO leadership team
Management profileNumber of profiles
Profiles7 records
MOKO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MOKO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MOKO
What does MOKO do?
MOKO is a boutique B2B marketing agency that serves as an external marketing department for industrial and manufacturing companies. It delivers integrated 360° marketing services across five capability areas — Strategy, Communication Tools & Channels, Content, Design, and Implementation & Growth — and executes discrete project types including online marketing, branding, websites, events and trade fairs, and video/case studies. Engagements are delivered through three models: Strategy-only, Strategy & Implementation, and Long-Term Partnership.
Is MOKO a public or private company?
MOKO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was MOKO founded?
MOKO was founded in 2011. It employs 11 to 50 people.
Where is MOKO based?
MOKO is headquartered in Częstochowa, Poland, in the Europe region.
How does MOKO make money?
Two revenue lines are on record. Marketing Services Retainer is the primary driver. The others are project-Based Services.
Who are MOKO's main competitors?
Direct peers on record are Velocity Partners, Brafton, MarketOne, Napier, Ghidotti, Tilt Metrics, Square 2 Marketing, IMPACT and Godfrey. Ogilvy is listed as a broad incumbent.
Does MOKO have an API?
No public API is recorded for MOKO.