NARANJAS JIMENEZ SL
Naranjas Jiménez SL is a family-owned Spanish citrus producer founded in 1970, cultivating and selling fresh oranges, mandarins, lemons, and juice oranges directly to consumers and regional wholesale buyers from its El Esparragal farm in Vera, Almería.
- Company typePrivate
- Founded1970
- HeadquartersHuétor Vega, Spain
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What NARANJAS JIMENEZ SL does
Naranjas Jiménez SL is a family-owned Spanish citrus producer founded in 1970 by the Jiménez family at the El Esparragal farm in Vera, Almería. The company cultivates and sells four fresh citrus products — table oranges (Naranja de mesa), mandarins, lemons, and juice oranges (Naranjas de Zumo) — under a 'farm-to-table' positioning. It employs 17 people and operates from three physical sites: the headquarters and direct-sales office at C/ Granada 14 in Huétor Vega (Granada); the agricultural estate and warehouse/distribution center at Finca El Esparragal in Vera (Almería); and a wholesale market stall (Puesto 243-122) at Mercagranada in Granada.
The firm runs a hybrid direct-to-consumer and regional-wholesale go-to-market motion: customers can buy at the HQ, pick up at the Vera warehouse, or purchase via the Mercagranada wholesale channel, supplemented by a basic content-marketing website (naranjasjimenez.com). Underlying technology is sustainable cultivation — traditional farming methods combined with solar energy (ECO20®) — and the company holds GLOBALGAP certification (GGN 4059883953282) covering international quality, food safety, environmental, and worker-welfare standards. The company has invested in innovation through the BMANDARINO R&D project (€269,827 budget, initiated 2021) for reducing boron concentration in mandarin cultivation using non-conventional waters, and in 2020 received European Agricultural Fund for Rural Development (FEADER) co-financing for the expansion and modernization of its Vera processing facility.
Naranjas Jiménez is a privately held Sociedad Limitada with share capital exceeding €1,000,000, no external investors or parent company, and no disclosed M&A or additional funding activity. Revenue is not publicly disclosed. Recent strategic posture centers on selective capacity modernization, agronomic R&D, regional brand building (sponsorship of CD Huétor Vega and CV Huétor Vega for the 2025/2026 season with Junta de Andalucía), and digital channel refresh — consistent with a stable, family-run regional operator rather than a scaling venture.
NARANJAS JIMENEZ SL firmographics
Firmographics- Name
- NARANJAS JIMENEZ SL
- Legal name
- Naranjas Jiménez S.L.
- Website
- https://naranjasjimenez.com
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Naranjas Jiménez SL is a family-owned Spanish citrus producer founded in 1970, cultivating and selling fresh oranges, mandarins, lemons, and juice oranges directly to consumers and regional wholesale buyers from its El Esparragal farm in Vera, Almería.
- Ownership category
- akta.pro rank
NARANJAS JIMENEZ SL industry classification
Industry- Product category
- Fresh Citrus Fruits
- NAICS
- Orange Groves (111310), Citrus (except Orange) Groves (111320)
- SIC
- Agricultural Production-Crops (100), Wholesale-Groceries & Related Products (5140)
- akta.pro primary industry
- Citrus Orchards (Oranges, Lemons, Limes, Grapefruit) (AFAGACAA)
- akta.pro secondary industries
- Citrus Packing Houses (AFAOAGAB), Fresh Fruit Wholesale (AFAIACAA)
Keywords
Where NARANJAS JIMENEZ SL is headquartered
LocationHeadquarters
- HQ city
- Huétor Vega
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
NARANJAS JIMENEZ SL business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure
Revenue model
- Fresh Citrus Sales: Sale of fresh citrus products including table oranges, mandarins, lemons, and juice oranges. Products are sold directly to consumers and through wholesale/distribution channels including Mercagranada market.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
NARANJAS JIMENEZ SL product offering
Product offeringCore offering
Family-owned Spanish citrus producer that grows, harvests, and sells fresh table oranges, mandarins, lemons, and juice oranges directly from its farm (Finca El Esparragal in Vera, Almería) to individual consumers and to wholesale buyers via Mercagranada. The company operates its own office/warehouse in Huétor Vega, Granada, for direct pickups and consumer orders.
Product overview
Naranjas Jiménez SL is a family-owned Spanish citrus fruit producer operating from El Esparragal farm in Vera, Almería. The company offers a focused portfolio of four fresh citrus products: Naranja de mesa (table oranges), Mandarinas, Limones, and Naranjas de Zumo (juice oranges). Products are distributed from farm to table, with quality controls maintained throughout the harvesting, packaging, and logistics process.
Differentiator
Problem solved
Functional benefit
Products and services
- Naranjas de mesa (Table Oranges)
- Mandarinas (Mandarins)
- Limones (Lemons)
- Naranjas de Zumo (Juice Oranges)
Quantifiable outcome
- GLOBALGAP GGN 4059883953282 certification demonstrating compliance with international quality and food safety standards
Companies that use NARANJAS JIMENEZ SL
Customer profileSegments2 records
Ideal customer profiles2 records
NARANJAS JIMENEZ SL technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
NARANJAS JIMENEZ SL partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- CD Huétor VegaminorNaranjas Jiménez in collaboration with the Junta de Andalucía Tourism, Culture and Sports Council sponsors CD Huétor Vega football team for the 2025/2026 season. This is a community marketing partnership supporting local sports.
- CV Huétor VegaminorNaranjas Jiménez in collaboration with the Junta de Andalucía Tourism, Culture and Sports Council sponsors CV Huétor Vega volleyball team for the 2025/2026 season. This is a community marketing partnership supporting local sports.
- Junta de AndalucíacoreJunta de Andalucía, through its Rural Development Program, co-finances the FEADER project for central hortofrutícola expansion. Also partners in sports sponsorships as part of regional tourism promotion initiatives.
Scale indicators3 records
Recent moves6 records
Expansion highlights3 records
NARANJAS JIMENEZ SL competitors and assessment
Company assessmentBroad incumbents
- Tello: Established Spanish citrus producer based in Huelva with a long history of orange and mandarin cultivation and a strong domestic retail presence. Comparable in heritage and Spanish citrus focus, but significantly larger and more retail-channel-integrated than Naranjas Jiménez.
- Nufri: Spanish fruit and citrus producer (Lleida/Murcia) with operations across stone fruit, citrus, and juices, supplying major European retailers. Comparable in citrus category and Mediterranean sourcing, but operating as a diversified multi-category fruit company at national scale.
- Martinavarro: Large vertically-integrated Spanish citrus group (Castellón) producing oranges, mandarins, lemons, and grapefruits for both fresh and juice markets. Comparable in citrus category and Mediterranean origin, with substantially greater scale and a wider product and geographic footprint.
- Frutinter: Large Spanish citrus and fruit producer (Castellón) supplying citrus, melons, and stone fruit to European retailers. Comparable in core citrus production and Spanish origin, but with significantly greater scale and a more developed export and private-label business.
- Bollo International: One of Spain's largest citrus producers and exporters, headquartered in Valencia, with a broad portfolio of oranges, mandarins, lemons, and processed citrus products. Comparable to Naranjas Jiménez in core citrus product lines, but operates at much greater scale with international retail distribution.
Direct peers
- Naranjas del Carmen: Spanish family-run citrus producer with a strong direct-to-consumer subscription model selling fresh oranges and mandarins from the tree to the home. Closely comparable to Naranjas Jiménez in product focus (premium fresh Spanish citrus), customer segment (Spanish households), and family-farm heritage, though operating with a national e-commerce platform.
- Vicente Peris: Spanish family-owned citrus and vegetable producer (Valencia) with a focus on premium fresh produce for retail and food-service channels. Comparable to Naranjas Jiménez in family ownership, premium positioning, and Mediterranean citrus focus, but with broader category exposure.
Regional players
- Alcoaxarquía: Andalusian tropical and subtropical fruit cooperative (Málaga) producing mangoes, avocados, and citrus for European markets. Comparable as a Southern Spanish producer operating in Mediterranean microclimates and leveraging regional provenance for premium positioning, though focused on tropical fruit categories.
Others
- Zumos Palma: Spanish juice producer that processes citrus (and other fruits) into branded juices, sourcing raw fruit from Spanish growers. Adjacent to Naranjas Jiménez as a downstream buyer/processor in the Spanish citrus value chain; useful as a comparison point for the value-added segment Naranjas Jiménez could potentially enter.
- Citrosol: Spanish Valencia-based company specializing in postharvest treatments, coatings, and technologies for citrus fruit. Adjacent to Naranjas Jiménez as a technology/inputs supplier to the Spanish citrus industry, reflecting the operational ecosystem the company operates within.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
NARANJAS JIMENEZ SL social profiles
Digital presenceNARANJAS JIMENEZ SL compliance and trust
Trust signalCompliance1 record
NARANJAS JIMENEZ SL financial estimates
Financial estimateRevenue estimate
Valuation estimate
NARANJAS JIMENEZ SL leadership team
Management profileNumber of profiles
NARANJAS JIMENEZ SL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NARANJAS JIMENEZ SL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NARANJAS JIMENEZ SL
What does NARANJAS JIMENEZ SL do?
Family-owned Spanish citrus producer that grows, harvests, and sells fresh table oranges, mandarins, lemons, and juice oranges directly from its farm (Finca El Esparragal in Vera, Almería) to individual consumers and to wholesale buyers via Mercagranada. The company operates its own office/warehouse in Huétor Vega, Granada, for direct pickups and consumer orders.
Is NARANJAS JIMENEZ SL a public or private company?
NARANJAS JIMENEZ SL is a private company. It is classified as family owned and is currently operating.
When was NARANJAS JIMENEZ SL founded?
NARANJAS JIMENEZ SL was founded in 1970. It employs 11 to 50 people.
Where is NARANJAS JIMENEZ SL based?
NARANJAS JIMENEZ SL is headquartered in Huétor Vega, Spain, in the Europe region.
How does NARANJAS JIMENEZ SL make money?
One revenue line is on record: fresh Citrus Sales.
Who are NARANJAS JIMENEZ SL's main competitors?
Broad incumbents on record are Tello, Nufri, Martinavarro, Frutinter and Bollo International. Direct peers are Naranjas del Carmen and Vicente Peris. Alcoaxarquía is listed as a regional player. Others are Zumos Palma and Citrosol.
Does NARANJAS JIMENEZ SL have an API?
No public API is recorded for NARANJAS JIMENEZ SL.
What industry is NARANJAS JIMENEZ SL in?
NARANJAS JIMENEZ SL's product category is Fresh Citrus Fruits. Its primary akta.pro industry code is AFAGACAA, Citrus Orchards (Oranges, Lemons, Limes, Grapefruit), with a secondary code of AFAOAGAB, Citrus Packing Houses. Its NAICS code is 111310 and its SIC code is 100.