Nautilus Pools

What Nautilus Pools does

Nautilus Pools is a family-owned pool construction and renovation contractor founded in 1989 and headquartered in the Charlotte County region of Southwest Florida (Port Charlotte / North Port). The company designs and builds custom in-ground residential pools — including freeform, geometric, lap, and infinity edge designs — and also delivers pool remodeling, equipment sales and installation, and recurring maintenance services. Its commercial segment serves hotels, community centers, apartment complexes, fitness centers, and schools, with newer content emphasis on hospitality remodeling. Nautilus holds Florida Certified Pool Contractor license CPC1461509 and reports having built over 12,000 pools across the state.

The business operates a direct sales-led go-to-market: designers and construction staff engage homeowners from initial consultation through project completion, supported by 3D design visualization software for pre-construction renderings and free on-site estimates. Revenue is generated through one-time construction projects (design, excavation, shell, finishing, deck), one-time remodeling work, recurring maintenance contracts (with a filter cartridge bonus promotion for annual prepay), and equipment sales. Pricing is quote-based and not publicly disclosed. Distribution relies on a regional SEO footprint spanning 25+ community-specific service area pages, a company blog, customer testimonials, video content, and conversion via free estimates.

In 2024 Nautilus Pools became part of the Coast to Coast Pools family, operating as a branded subsidiary while retaining local identity and the "A Coast to Coast Pools Company" positioning. The 14-person organization serves a strictly regional Southwest Florida footprint rather than a national market, and Coast to Coast Pools (with adjacent Tampa Bay operations) is the stated source of expanded resources and operational scale.

Name

Nautilus Pools

Legal name

Nautilus Pools

Website

https://nautiluspoolsinc.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

Nautilus Pools is a family-owned Florida pool builder founded in 1989, designing and constructing custom residential and commercial pools, plus remodeling, equipment, and maintenance services across Charlotte County and surrounding Southwest Florida communities.

Ownership category

akta.pro rank

Product category

Pool Construction Services

akta.pro primary industry

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

akta.pro secondary industries

Pool Decking & Surrounds (HSAPALAK), Water Features (Ponds, Fountains & Waterfalls) (HSAPALAJ)

Keywords

• Custom pool construction
• Pool remodeling services
• Residential pool builder
• Commercial pool construction
• Pool maintenance services

Headquarters

HQ city

Charlotte County

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

1. New Pool Construction: One-time construction services for custom residential and commercial in-ground pools including design, excavation, shell installation, finishing, and deck construction.
2. Pool Remodeling Services: Renovation services including pool resurfacing, tile replacement, deck renovation, water feature installation, lighting upgrades, and equipment modernization.
3. Pool Maintenance Services: Ongoing maintenance and structural repairs for pool longevity, with filter cartridge bonuses for annual maintenance customers.
4. Pool Equipment Sales: Sale and installation of pool equipment including pumps, filters, heaters, and automation systems.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Nautilus Pools designs, builds, remodels, and maintains custom in-ground swimming pools for residential and commercial customers in Southwest Florida. Services span new construction (freeform, geometric, lap, infinity edge designs), resurfacing and renovation, ongoing maintenance, and equipment sales/installation. The company leverages 3D design visualization and partners with Coast to Coast Pools to deliver projects across Charlotte County and surrounding Florida Gulf Coast communities.

Product overview

Nautilus Pools is a pool construction and renovation service company offering custom in-ground pool building, remodeling, and maintenance services primarily in Southwest Florida. The company's core offerings include New Pool Construction (custom freeform, geometric, lap pools, infinity edges), Pool Remodeling (resurfacing, tile replacement, deck renovation, water features, lighting, equipment upgrades), Pool Maintenance, Pool Equipment services, Commercial Pools, and Residential Pools. The company leverages 3D design visualization tools to help customers preview designs. As part of Coast to Coast Pools, Nautilus operates as a family-owned business with over 35 years of experience, serving Charlotte County and surrounding Southwest Florida communities including Venice, Englewood, Port Charlotte, North Port, and Cape Coral.

Differentiator

Problem solved

Functional benefit

Products and services

• New Pool Construction Custom in-ground pool construction services for residential and commercial customers, including freeform, geometric, lap pool, and infinity edge designs, plus spa and hot tub integration, water features, pool deck construction, and landscaping coordination. Aimed at homeowners and property owners in Southwest Florida seeking tailored new pools.
• Pool Remodeling Renovation services that transform outdated or worn pools into refreshed outdoor spaces, including pool resurfacing, tile replacement, deck renovation, water feature installation, lighting upgrades, and equipment modernization. Targeted at homeowners and hospitality operators seeking to modernize existing pools.
• Pool Maintenance Recurring pool maintenance service providing routine upkeep, water balance management, and equipment checks to keep pools clean and functioning properly. Includes a free filter cartridge bonus when customers prepay for an annual maintenance plan. Targeted at pool owners in Southwest Florida.
• Pool Equipment Sale and installation of pool equipment, including pumps, filters, heating systems, and modern automation upgrades, designed to improve efficiency and performance. Targeted at residential and commercial pool owners needing new equipment or modernization.
• Commercial Pools Commercial pool construction and maintenance services for hotels, community centers, large residential complexes, fitness centers, schools, and apartment complexes. Designed to meet the demands of high-traffic aquatic facilities, with emphasis on safety, durability, and aesthetic appeal.
• Residential Pools Custom residential pool design and construction services tailored to individual homeowner landscapes, lifestyles, and aesthetic preferences. Includes energy-efficient systems, smart automation, artistic water features, and integrated LED lighting. Targeted at homeowners in Southwest Florida.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Coast to Coast PoolsflagshipStrategic or Co-development PartnerCoast to Coast Pools is the parent company and owner of Nautilus Pools. This partnership strengthens Nautilus's capabilities by providing additional experience, resources, and operational excellence while Nautilus maintains its local expertise and personal attention. Nautilus Pools is branded as 'A Coast to Coast Pools Company' and enters an exciting new chapter with expanded capabilities.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• River Pools: A regional custom fiberglass and concrete pool builder with a strong digital/content-led marketing model similar to Nautilus's blog-and-testimonials approach. Comparable in service mix and mid-market positioning, though operating in different geographies.
• Coast to Coast Pools: The parent company of Nautilus Pools, Coast to Coast Pools is a Florida pool builder that also offers new construction, remodeling, and maintenance services. It is the most directly comparable peer, sharing both operating model and geography, while providing Nautilus with back-office and brand resources.

Emerging players

• Thursday Pools: A manufacturer and installer of fiberglass pools serving builders across the U.S. Comparable to Nautilus as a pool construction brand with installation-led revenue and design differentiation, though focused on fiberglass over concrete/gunite.

Broad incumbents

• Premier Pools & Spas: A major U.S. franchise-based pool builder offering custom residential pools, spas, and outdoor living. Highly comparable service offering to Nautilus, with broader geographic coverage through franchised local builders across multiple states.
• Blue Haven Pools: A long-established national pool builder and remodeler with locations across multiple U.S. markets. Comparable in core offering (custom in-ground pool construction, renovation, equipment) and customer profile, though operating at materially larger scale than Nautilus.
• Anthony & Sylvan Pools: One of the largest U.S. pool builders, operating a national footprint with custom in-ground residential and commercial pool construction and remodeling. Comparable to Nautilus on offering mix and target customer, but operating at far greater scale and geographic reach.

Others

• Hayward Holdings: A leading manufacturer of pool and spa equipment including pumps, filters, heaters, and automation. Hayward products are commonly installed by pool builders like Nautilus, making it an adjacent ecosystem peer and potential supplier rather than a direct competitor.
• Pentair: A major manufacturer of pool equipment, pumps, filters, heaters, and automation systems. Nautilus sells and installs Pentair products as part of its equipment upgrade services, making Pentair an upstream supplier/comparable ecosystem participant rather than a direct competitor.

Regional players

• California Pools & Landscape: A regional pool builder offering custom pool construction, remodeling, and outdoor living in the Southwest U.S. Comparable service portfolio to Nautilus but operating in a different geography and at a larger scale.
• Platinum Pools: A Texas-based custom pool builder and remodeler with a comparable high-end residential focus and outdoor living offering. Same construction-led business model as Nautilus but in a different regional market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/nautiluspoolsinc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nautilus Pools