Greenfield Dental
Greenfield Dental is a Hanoi-based dental clinic founded in 2023 that serves local Vietnamese patients and international dental tourists with implants, Invisalign orthodontics, cosmetic dentistry, and whitening using digital technology at 50-70% below Western prices.
- Company typePrivate
- Founded2023
- HeadquartersHanoi, Vietnam
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Greenfield Dental does
Greenfield Dental is a privately-held dental clinic founded in 2023 and headquartered in Hanoi, Vietnam, operating from a single location at 95 Trung Hoa, Yen Hoa Ward, Cau Giay District. The clinic provides a comprehensive range of dental services including dental implants (including All-on-4/All-on-6 full-arch restorations), Invisalign orthodontics (with Platinum Provider status), cosmetic dentistry (porcelain veneers, crowns), teeth whitening using Philips Zoom technology, and general dentistry. It serves a dual customer base: local Vietnamese patients seeking international-standard care and international dental tourists from Australia, the United States, the United Kingdom, Canada, and Singapore who travel to Vietnam for cost arbitrage of 50-70% versus Western prices.
The clinic is built around a digitally enabled treatment stack that includes 3D Cone Beam CT (CBCT) imaging, iTero digital scanning, Digital Smile Design, and computer-guided implant surgery, supplemented by German-engineered KaVo treatment chairs and ISO-certified sterilization protocols. It has formalized partnerships with premium global dental brands including Straumann, Neodent, Dentium, Invisalign, ClearCorrect, and Ivoclar for materials, and with Papaya Insurance for direct-billing of insured patients. The clinic has introduced an annual Family Gleam Membership Card that converts preventive care into a subscription relationship and offers tiered discounts on higher-value procedures.
Greenfield's go-to-market combines direct-to-consumer digital acquisition (a self-serve online booking system, a 2-minute smile assessment quiz that has engaged 1,200+ users, and a content/blog/SEO footprint) with inside sales through WhatsApp messaging and phone hotlines staffed by multilingual personnel (Vietnamese, English, Chinese, Japanese, French, Spanish). Its dental tourism offering bundles treatment with airport pickup, hotel arrangement assistance, and coordinated scheduling, positioning Vietnam as the supply side of a cross-border dental services export. The company has reported 15,000+ patients served and 3,000+ implant cases since founding, with 99% self-reported patient satisfaction, and is led by CEO and Lead Dentist Dr. Ta Hong Nhung.
Greenfield Dental firmographics
Firmographics- Name
- Greenfield Dental
- Legal name
- Greenfield Dental
- Website
- https://nhakhoagreenfield.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Greenfield Dental is a Hanoi-based dental clinic founded in 2023 that serves local Vietnamese patients and international dental tourists with implants, Invisalign orthodontics, cosmetic dentistry, and whitening using digital technology at 50-70% below Western prices.
- Ownership category
- akta.pro rank
Greenfield Dental industry classification
Industry- Product category
- Dental Services
- NAICS
- Offices of Dentists (621210), Offices of Dentists (62121), Offices of Dentists (6212)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093), Services-Health Services (8000)
- akta.pro primary industry
- Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)
- akta.pro secondary industries
- Geriatric & Special Needs General Dentistry (HLABAAAH), Comprehensive Orthodontic Clinics (HLABABAA), Prosthodontic & Restorative Group Practices (HLABAKAH)
Keywords
Where Greenfield Dental is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices1 record
Markets served
Greenfield Dental business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Dental Services: Comprehensive dental services including examinations, consultations, treatment, and oral care. Revenue generated from one-time procedures (implants, veneers, crowns) and ongoing dental care services.
- Installment Plans: 0% interest installment plans via credit card for services over 5 million VND, enabling patients to spread payments over time while paying for treatments upfront.
- Family Gleam Membership Card: Annual dental membership program offering unlimited free services and discounted treatments for families, covering consultation, X-rays, cleanings, and reduced rates on major procedures.
- Dental Tourism Packages: Comprehensive dental tourism services combining treatment with travel arrangements including airport pickup, hotel booking assistance, and coordinated treatment schedules.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dental Implants - Korean |
| Unit Pricing | Pay-as-you-go | Dental Implants - American/Premium |
| Unit Pricing | Pay-as-you-go | Teeth Whitening |
| Unit Pricing | Pay-as-you-go | Porcelain Veneers |
| Unit Pricing | Pay-as-you-go | Invisalign/Orthodontics |
| Freemium | Pay-as-you-go | Initial Consultation |
| Subscription | Annual | Family Gleam Membership Card |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Greenfield Dental product offering
Product offeringCore offering
Greenfield Dental is a Hanoi-based dental clinic providing comprehensive dental services including dental implants, orthodontics (Invisalign), cosmetic dentistry (porcelain veneers, crowns), teeth whitening, and general dentistry. The clinic serves both local Vietnamese patients and international dental tourists from Western countries, offering dental tourism packages that include airport pickup, hotel arrangements, and coordinated treatment schedules. The clinic uses modern digital technology including 3D CBCT imaging, iTero scanning, and digital smile design for precision treatment planning.
Product overview
Greenfield Dental is a dental clinic offering a comprehensive portfolio of dental services centered around restorative and cosmetic treatments. The core service lineup includes dental implants (with All-on-4/All-on-6 options), orthodontics (Invisalign and braces), cosmetic dentistry (porcelain veneers, crowns, and teeth whitening using Philips Zoom technology), and general dentistry. The clinic also offers a Family Gleam Membership Card as a value-added program and dental tourism packages for international patients. Services leverage modern technology including 3D scanning, digital smile design, and CBCT imaging for precision treatment planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Dental Implants Tooth replacement procedure using permanent dental implants that restore smile, bite, and confidence. Includes post and crown components with warranty ranging from 10 years to lifetime. Available in Korean (15 million VND) and American/Premium (45 million VND) options.
- Invisalign & Orthodontics Teeth straightening using Invisalign clear aligners or braces, tailored to patient smile and lifestyle. The clinic holds Platinum Provider status for Invisalign. Full treatment ranges from $1,800-$3,500 USD with 20% off promotional offers and installment payment options.
- Cosmetic Dentistry Transformative aesthetic treatments including porcelain crowns, veneers, and smile enhancement procedures designed for natural-looking results.
- Professional Teeth Whitening (Philips Zoom) In-office teeth whitening using Philips Zoom technology and specialized gel. Takes 45-60 minutes, improves 4-8 shades immediately in a single session, with results lasting 1-2 years. Pricing: 3-8 million VND (~$120-$320 USD).
- Porcelain Veneers Ultra-thin porcelain shells bonded to front of teeth to correct shape, color, and spacing. Uses Emax and Ceramill ceramic materials with 0.3-0.5mm minimal enamel preparation. Pricing: 6-12 million VND per tooth (~$240-$480 USD), with longevity of 10-20 years.
- General Dentistry Comprehensive dental care for the whole family — from routine check-ups and cleanings to fillings, extractions, and preventive treatments.
- All-on-4 / All-on-6 Implants Full-arch implant technique using 4 or 6 implants to support fixed zirconia bridges for total dental rehabilitation, suitable for complete tooth replacement and full-mouth restoration.
- Bone Grafting Procedure to rebuild or strengthen jawbone to support dental implants, including socket preservation, ridge augmentation, sinus lift, and block graft options.
- Family Gleam Membership Card Annual dental membership program offering unlimited free services (consultation, X-rays, fillings, cleanings, whitening, fluoride, baby teeth extraction) and discounted treatments (50% off extractions, 20% off crowns/veneers/dentures, 10% off implants/orthodontics) for up to 4 family members. Includes voucher guarantee of 15,000,000 VND if unused after 9 months.
- Dental Tourism Packages Comprehensive dental travel packages for international patients including airport pickup, hotel arrangements, coordinated treatment schedules, and aftercare support. Targets patients from Australia, US, UK, Canada, and Singapore seeking 50-70% savings on dental treatments.
Quantifiable outcome
- Implants can last a lifetime with proper care, 10-year to lifetime warranty on implant posts
- +4 more outcomes
Companies that use Greenfield Dental
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Greenfield Dental technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Greenfield Dental partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- StraumanncorePremium dental implant brand partnership providing Swiss-quality implant materials for dental implant procedures at Greenfield Dental.
- NeodentcoreDental implant manufacturer partnership offering reliable implant solutions for tooth replacement procedures.
- DentiumcoreDental implant brand partnership providing implant solutions for various tooth replacement cases.
- InvisaligncoreClear aligner treatment partnership with Platinum Provider status, offering discreet orthodontic solutions for patients.
- IvoclarcoreDental materials manufacturer partnership providing porcelain and ceramic materials for veneers, crowns, and aesthetic restorations.
- Papaya InsurancecoreDigital health insurance provider partnership offering direct billing services for dental treatments. Covers teeth examination, consultation, extractions, fillings, scaling, and preventive care at Greenfield Dental.
Scale indicators7 records
Recent moves9 records
Expansion highlights5 records
Greenfield Dental competitors and assessment
Company assessmentBroad incumbents
- ClearChoice Dental Implant Centers: US DSO specializing in dental implants and full-arch restorations. Comparable in implant focus and restoration techniques but operates at Western price points — the high cost Greenfield circumvents.
- Aspen Dental: Large US-based DSO providing general, cosmetic, and implant dentistry across hundreds of locations. Comparable in service portfolio but operates in the high-cost market that Greenfield's dental tourists are flying away from.
Direct peers
- West Coast International Dental Clinic: Vietnam-based clinic focused on dental tourism for Western patients, with comparable implant and cosmetic services. Both compete on international-standard care at lower prices than Western markets.
- Nha Khoa Kim (Kim Dental): Vietnam's largest dental clinic chain with multiple locations. Direct competitor in Vietnamese dental care with comparable implant, cosmetic, and orthodontic offerings, though serving primarily local patients rather than emphasizing dental tourism.
- Starlight Dental Clinic: Hanoi-based dental clinic explicitly targeting international dental tourists with similar cost-competitiveness messaging. Comparable offerings in implants, veneers, and orthodontics with English-speaking staff.
- Nha Khoa Paris (Paris Dental): Multi-location Vietnamese dental chain with a French-style branding similar to Greenfield's international positioning. Comparable in offering implants, orthodontics, and cosmetic dentistry to local and international patients.
- Viet Smile Dental Clinic: Vietnam dental clinic specializing in dental tourism with package offerings. Directly comparable in services, pricing model, and target customer base of international cost-sensitive dental patients.
Regional players
- Bangkok Smile Dental Group: Established Thai dental clinic chain serving international dental tourists across multiple Bangkok locations. Comparable in targeting Western patients with cost-effective dental care packages.
- Bangkok International Dental Center (BIDC): Thailand-based dental tourism leader with established international patient flow. Comparable service mix and tourist-targeted model, but in a more mature and competitive dental tourism market.
Emerging players
- HealthCare atHOME (dental home services): Asia-region healthcare provider with emerging dental offerings. Less directly comparable but represents emerging out-of-clinic dental delivery models that could intersect with Greenfield's digital patient care platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Greenfield Dental social profiles
Digital presenceGreenfield Dental compliance and trust
Trust signalCompliance1 record
Greenfield Dental financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenfield Dental leadership team
Management profileNumber of profiles
Profiles4 records
Greenfield Dental funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenfield Dental M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenfield Dental
What does Greenfield Dental do?
Greenfield Dental is a Hanoi-based dental clinic providing comprehensive dental services including dental implants, orthodontics (Invisalign), cosmetic dentistry (porcelain veneers, crowns), teeth whitening, and general dentistry. The clinic serves both local Vietnamese patients and international dental tourists from Western countries, offering dental tourism packages that include airport pickup, hotel arrangements, and coordinated treatment schedules. The clinic uses modern digital technology including 3D CBCT imaging, iTero scanning, and digital smile design for precision treatment planning.
Is Greenfield Dental a public or private company?
Greenfield Dental is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Greenfield Dental founded?
Greenfield Dental was founded in 2023. It employs 1 to 10 people.
Where is Greenfield Dental based?
Greenfield Dental is headquartered in Hanoi, Vietnam, in the Asia region.
How does Greenfield Dental make money?
Four revenue lines are on record. Dental Services are the primary driver. The others are installment Plans, family Gleam Membership Card and dental Tourism Packages.
Who are Greenfield Dental's main competitors?
Broad incumbents on record are ClearChoice Dental Implant Centers and Aspen Dental. Direct peers are West Coast International Dental Clinic, Nha Khoa Kim (Kim Dental), Starlight Dental Clinic, Nha Khoa Paris (Paris Dental) and Viet Smile Dental Clinic. Regional players are Bangkok Smile Dental Group and Bangkok International Dental Center (BIDC). HealthCare atHOME (dental home services) is listed as an emerging player.
Does Greenfield Dental have an API?
No public API is recorded for Greenfield Dental.
What industry is Greenfield Dental in?
Greenfield Dental's product category is Dental Services. Its primary akta.pro industry code is HLABAAAE, Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care), with a secondary code of HLABAAAH, Geriatric & Special Needs General Dentistry. Its NAICS code is 621210 and its SIC code is 8093.