Nha Trang Booking
Nha Trang Booking is a privately-held Vietnamese travel agency operating an online booking platform that sells packaged island-hopping tours, luxury yacht cruises, multi-day itineraries, and corporate event services to domestic and international tourists in Nha Trang and Central Vietnam.
- Company typePrivate
- Founded2019
- HeadquartersNha Trang, Vietnam
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Nha Trang Booking does
Nha Trang Booking (legal entity: Công Ty Du Lịch Nha Trang Booking) is a privately-held Vietnamese travel agency headquartered in Nha Trang, Khánh Hòa. The company operates a direct-to-consumer online booking platform (nhatrangbooking.com.vn) that sells packaged tour experiences, attraction tickets, and ancillary travel services to domestic and international tourists visiting Nha Trang Bay and surrounding Central Vietnam provinces. It holds an international travel license from Vietnam's General Department of Tourism (No. 56-113/2019/TCDL-GP LHQT) and claims 15+ years of operating experience with over 30,000 tourists served annually.
The core product portfolio is centered on day-tour island-hopping packages — Tour 3 Đảo, Tour 4 Đảo, Tour Mini Beach, and scuba diving — supplemented by premium luxury yacht cruises via a partnership with Emperor Cruises and multi-day 4-night/5-night combo itineraries. Add-on services include team building and gala dinner packages for corporate groups, attraction tickets (Vinpearl VinWonders, Hòn Tằm mud bath), boat and car rental, and accommodation booking across 1-to-5 star inventory. The platform's technology is a standard e-commerce booking site with integrated payment processing across 20+ Vietnamese banks and mobile wallets (ZaloPay, Momo, Vietelpay), a 30-second booking flow, and 24/7 customer support via Zalo, Facebook, live chat, email, and phone. No mobile app, API, or proprietary AI features are present.
Nha Trang Booking operates exclusively as a DTC business with no reseller or third-party agent network. Distribution combines self-serve online booking, inside sales through four hotlines, and a walk-in office. Pricing is per-person in Vietnamese Dong, with unit pricing ranging from 225,000 VND (child island tour) to 5,900,000 VND (5-day/4-night premium package). The customer base is split between individual domestic tourists, international tourists and expats, corporate groups, and student groups. The company is founder-operated (Lý Anh Đoàn listed as account holder), with no disclosed venture capital, private equity, or institutional backing, and 12 total employees.
Nha Trang Booking firmographics
Firmographics- Name
- Nha Trang Booking
- Legal name
- Công Ty Du Lịch Nha Trang Booking
- Website
- https://nhatrangbooking.com.vn
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Nha Trang Booking is a privately-held Vietnamese travel agency operating an online booking platform that sells packaged island-hopping tours, luxury yacht cruises, multi-day itineraries, and corporate event services to domestic and international tourists in Nha Trang and Central Vietnam.
- Ownership category
- akta.pro rank
Nha Trang Booking industry classification
Industry- Product category
- Tour Operator Services
- NAICS
- Tour Operators (561520), Scenic and Sightseeing Transportation (487), Scenic and Sightseeing Transportation, Water (48721), Automotive Equipment Rental and Leasing (5321)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators) (THAKAAAH)
- akta.pro secondary industry
- Water Taxi & Island-Hopping Excursions (Inter-island Day Trips) (THAJAJAK)
Keywords
Where Nha Trang Booking is headquartered
LocationHeadquarters
- HQ city
- Nha Trang
- HQ country
- Vietnam
- HQ region
- Asia
Offices2 records
Markets served
Nha Trang Booking business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Tour Package Sales: Primary revenue stream from packaged tour sales including day tours (3-island, 4-island tours), multi-day tours (2-5 days), Emperor Cruises luxury yacht tours, and island-hopping packages. Revenue is generated through per-person pricing with both group (shared) and private options.
- Attraction and Service Tickets: Sales of tickets for attractions such as Vinpearl VinWonders, mud bath at Hòn Tằm, and other entrance fees. Also includes car/vehicle rental services and boat/cano rental services.
- Team Building and Gala Dinner: Corporate event organization services including team building programs and gala dinner packages for businesses, with pricing per person for groups.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Budget Island Tours (3 Islands, 4 Islands) - Daily departures |
| Unit Pricing | Pay-as-you-go | Mini Beach Tours |
| Unit Pricing | Pay-as-you-go | Diving Tours |
| Unit Pricing | Pay-as-you-go | Emperor Cruises Luxury Yacht Tours |
| Unit Pricing | Pay-as-you-go | Team Building & Gala Dinner |
| Unit Pricing | Pay-as-you-go | Multi-day Combo Tours |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Nha Trang Booking product offering
Product offeringCore offering
Nha Trang Booking is a licensed Vietnamese travel agency that organizes and sells packaged tour experiences in Nha Trang and surrounding Central Vietnam provinces. Its core offerings include daily island-hopping day tours (3-Island, 4-Island, Mini Beach, Vĩnh Hy), the Emperor Cruises luxury yacht cruise, scuba diving excursions, multi-day combined packages (2–5 days), corporate team building and gala dinner events, attraction tickets (Vinpearl VinWonders, Hòn Tằm mud bath), and ancillary rentals (car/boat, accommodation). The company sells directly to end customers through its own website, phone hotlines, and walk-in office.
Product overview
Nha Trang Booking is a travel agency offering a portfolio of tour packages and travel services centered around Nha Trang, Khánh Hòa and the Central Vietnam region (Đà Lạt, Phú Yên, Quy Nhơn, Ninh Thuận, Bình Thuận). The core product portfolio consists of day-tour island-hopping packages — Tour 3 Đảo (3-Island Tour), Tour 4 Đảo (4-Island Tour), Tour Du Thuyền Emperor Cruises (luxury 5-star yacht cruise), Tour Mini Beach, and Tour Lặn Biển (scuba diving) — supplemented by multi-day packages (4-day/3-night and 5-day/4-night comprehensive tours) and corporate add-on services including Team Building & Gala Dinner organization, vehicle/boat rental, and accommodation booking. The company operates online booking and payment infrastructure for direct-to-consumer sales.
Differentiator
Problem solved
Functional benefit
Products and services
- Tour 3 Đảo Nha Trang (3-Island Tour) Daily single-day island-hopping tour visiting three major destinations (Bãi Tranh beach, Vịnh San Hô/Coral Bay, Hòn Tằm island) with Deluxe and VIP mud bath options, including hotel pickup, canoe transport, lunch, and guide. Targeted at individual travelers and small groups seeking a budget Nha Trang day tour.
- Tour 4 Đảo Nha Trang (4-Island Tour) Single-day island-hopping tour covering four island destinations (Bãi Tranh, Vịnh San Hô, Hòn Tằm, Robinson) with Deluxe, VIP mud bath, and Robinson package options, complimentary hotel transfer in Nha Trang city. Targeted at individual travelers and small groups.
- Tour Du Thuyền Emperor Cruises Nha Trang (Emperor Cruises Yacht Tour) Luxury 5-star yacht cruise experience in Nha Trang Bay offering day cruises (8h–15h) and evening cocktail/dinner sunset cruises (17h–21h) with all-inclusive dining, water activities, and premium service. Packaged at rates 20–50% below the cruise operator's published prices. Targeted at premium-seeking domestic and international tourists.
- Tour Mini Beach Nha Trang (Mini Beach Tour) Single-day tour to Mini Beach (Bãi Mini) on Hòn Miễu island combining beach relaxation, water activities, and visits to Vịnh San Hô and Làng Chài fishing village, in Deluxe and VIP (with Hòn Tằm mud bath) varieties. Targeted at individual travelers and small groups.
- Tour Lặn Biển Nha Trang (Scuba Diving and Snorkeling Tour) Scuba diving and snorkeling tour in Nha Trang Bay with one-on-one professional instructor guidance, covering dive sites at Vịnh Nha Trang, Vịnh San Hô, Hòn Tằm, and Hòn Mun, with 15–50 minutes of dive time depending on package. Also available as a 3-island combo tour with diving. Targeted at recreational divers and snorkeling enthusiasts.
- Tour Hang Rái - Vĩnh Hy (Hang Rai - Vinh Hy Tour) Day tour to Vĩnh Hy Bay, Hang Rái, Đồng Cừu (sheep field), and Vườn Nho (vineyard), departing daily from Nha Trang. Targeted at individual travelers and small groups seeking day excursions beyond the bay.
- Tour Nha Trang 4 Ngày 3 Đêm (4-Day 3-Night Nha Trang Tour) Multi-day 4-day/3-night package covering Hang Rái Vĩnh Hy, Đảo Robinson, Hòn Tằm mud bath, Đảo Hoa Lan, Đảo Khỉ, and Nha Trang city landmarks, with hotel, meals, transportation, guide, and entrance fees included from 4,300,000 VND per adult. Targeted at visitors seeking a comprehensive Nha Trang exploration.
- Tour Nha Trang 5 Ngày 4 Đêm (5-Day 4-Night Nha Trang Tour) Multi-day 5-day/4-night comprehensive package covering Vinpearl/VinWonders, Đảo Robinson, Đảo Hoa Lan, Đảo Khỉ, Hang Rái Vĩnh Hy, and Nha Trang city tour, the most extensive Nha Trang exploration package from 5,900,000 VND per adult. Targeted at extended-stay visitors.
- Team Building Nha Trang & Gala Dinner End-to-end corporate event organization service offering team building programs and gala dinner packages at 9 beach/island venues across Nha Trang, covering game design, MC hosting, sound/lighting setup, and full-day or multi-day packages for groups of 15 to 200+ employees. Targeted at companies and organizations.
- Ticket Services (Dịch Vụ Vé) Attraction ticket booking service covering Vinpearl VinWonders Nha Trang, Hòn Tằm mud bath, and other sightseeing tickets throughout the Nha Trang region. Targeted at individual travelers and small groups purchasing attraction tickets.
- Boat and Cano Rental (Cho Thuê Tàu - Cano) Boat and speedboat rental service for independent island tours and custom itineraries in Nha Trang Bay. Targeted at independent travelers and small private groups.
- Car Rental (Cho Thuê Xe) Car and vehicle rental service for ground transportation needs in the Nha Trang region. Targeted at independent travelers needing private transport.
- Accommodation Booking (Lưu Trú) Accommodation booking service covering resorts, villas, apartments for rent, and homestays across Nha Trang, spanning 1-star to 5-star hotels including Sheraton, Vinpearl, Mường Thanh Luxury, and others. Targeted at individual travelers and small groups.
Quantifiable outcome
- 30,000+ tourists served per year
- +4 more outcomes
Companies that use Nha Trang Booking
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Nha Trang Booking technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nha Trang Booking partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Emperor CruisescoreNha Trang Booking is an authorized sales agent for Emperor Cruises luxury yacht tours in Nha Trang Bay. They offer bundled packages including day cruises and evening cocktail dinner cruises at rates 20-50% below published cruise operator prices. Emperor Cruises is a 5-star luxury yacht inspired by Emperor Bảo Đại's lifestyle, featuring gold-accented interiors, all-inclusive packages, and royal dining experiences.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Nha Trang Booking competitors and assessment
Company assessmentDirect peers
- Mytour: Vietnamese online travel agency selling domestic tours, hotels, and tickets. Directly comparable as a Vietnam-focused tour/ticket OTA competing for the same domestic and inbound leisure travelers, with overlapping tour categories and pricing tiers.
- iVIVU: Vietnamese online travel agency with packaged tours, hotels, and tickets across Vietnam. Comparable in offering direct-to-consumer tour packages and ancillary booking services, serving a similar Vietnamese and inbound traveler customer base.
- BestPrice Travel: Online travel agency specializing in Vietnam and Southeast Asia tour packages. Comparable as a tour-focused OTA competing in the same Vietnamese destination market with similar package structures, hotel bundles, and tour inventory.
- TourRadar: Online marketplace aggregating multi-day guided tours worldwide, including Vietnam tour operators. Comparable as a digital distribution channel for packaged tour operators reaching international travelers, though focused more on multi-day guided tours.
Broad incumbents
- Vietravel: Vietnam's largest domestic tour operator offering packaged tours across Vietnam and outbound. Comparable as a licensed Vietnamese tour operator but materially larger in scale and breadth, serving as the dominant incumbent against whom Nha Trang Booking competes regionally.
- GetYourGuide: Global tours and activities marketplace with growing Vietnam inventory including Nha Trang cruises and island tours. Comparable as an online tours/activities aggregator competing for inbound tourists searching for Nha Trang experiences.
- Klook: Global activities and tours OTA with active Vietnam coverage including attraction tickets (Vinpearl) and island/water tours in Nha Trang. Comparable as a destination/activity booking marketplace competing for the same inbound and domestic tourists, with stronger mobile/app distribution.
- Traveloka: Leading Southeast Asia OTA with strong Vietnam presence across flights, hotels, tours, and attractions. Comparable as a destination booking marketplace where travelers can book tours, attraction tickets, and activities in Nha Trang, but operates at vastly larger scale as a regional super-app.
- Saigontourist: State-affiliated Vietnamese travel company operating tours, hotels, and tourism services nationwide. Comparable in offering packaged tours including in Nha Trang/Central Vietnam, but operates at much larger scale and as part of a broader hospitality portfolio.
Others
- Emperor Cruises: Luxury cruise operator in Nha Trang Bay and Ha Long Bay that Nha Trang Booking resells as an authorized sales agent. Comparable in offering premium Nha Trang Bay cruise experiences, and relevant as a strategic upstream partner that controls the underlying inventory of Nha Trang Booking's flagship premium SKU.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Nha Trang Booking social profiles
Digital presenceNha Trang Booking compliance and trust
Trust signalCompliance1 record
Nha Trang Booking financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nha Trang Booking leadership team
Management profileNumber of profiles
Nha Trang Booking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nha Trang Booking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nha Trang Booking
What does Nha Trang Booking do?
Nha Trang Booking is a licensed Vietnamese travel agency that organizes and sells packaged tour experiences in Nha Trang and surrounding Central Vietnam provinces. Its core offerings include daily island-hopping day tours (3-Island, 4-Island, Mini Beach, Vĩnh Hy), the Emperor Cruises luxury yacht cruise, scuba diving excursions, multi-day combined packages (2–5 days), corporate team building and gala dinner events, attraction tickets (Vinpearl VinWonders, Hòn Tằm mud bath), and ancillary rentals (car/boat, accommodation). The company sells directly to end customers through its own website, phone hotlines, and walk-in office.
Is Nha Trang Booking a public or private company?
Nha Trang Booking is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nha Trang Booking founded?
Nha Trang Booking was founded in 2019. It employs 11 to 50 people.
Where is Nha Trang Booking based?
Nha Trang Booking is headquartered in Nha Trang, Vietnam, in the Asia region.
How does Nha Trang Booking make money?
Three revenue lines are on record. Tour Package Sales are the primary driver. The others are attraction and Service Tickets and team Building and Gala Dinner.
Who are Nha Trang Booking's main competitors?
Direct peers on record are Mytour, iVIVU, BestPrice Travel and TourRadar. Broad incumbents are Vietravel, GetYourGuide, Klook, Traveloka and Saigontourist. Emperor Cruises is listed as an others.
Does Nha Trang Booking have an API?
No public API is recorded for Nha Trang Booking.
What industry is Nha Trang Booking in?
Nha Trang Booking's product category is Tour Operator Services. Its primary akta.pro industry code is THAKAAAH, Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators), with a secondary code of THAJAJAK, Water Taxi & Island-Hopping Excursions (Inter-island Day Trips). Its NAICS code is 561520 and its SIC code is 7990.