O2 Franchise Pays d'Auray

What O2 Franchise Pays d'Auray does

O2 Franchise Pays d'Auray is a local French franchise operating within the O2 home-services network, which serves metropolitan France through nearly 600 agencies and more than 14,000 communes. The Pays d'Auray agency offers six service categories: home cleaning, childcare, elderly assistance, disability support, gardening, and handyman work. Its primary customers are individuals and families, with working parents, seniors, people with disabilities, and homeowners forming distinct use-case groups.

Service delivery is organized through local agencies using employed staff on permanent CDI contracts rather than an independent-gig workforce. O2's operating stack includes service-management and scheduling software, personalized service roadmaps, and a QR-code attendance system that records intervention start and end times for billing and client verification. A separate O2 Pro sub-brand addresses business customers with professional-cleaning services.

O2's revenue model is service provision under usage-based hourly pricing, generally billed monthly, with prices varying by service need, hours, and the pricing grid of the local agency. Eligible customers can receive a 50% French tax credit, and O2 facilitates immediate advance payment through URSSAF; accepted payment methods include pre-funded CESU, SEPA direct debit, and checks. Childcare setup fees and recurring management fees may apply. The source material does not disclose the Pays d'Auray franchise's revenue, customer count, or individual ownership structure.

Name

O2 Franchise Pays d'Auray

Legal name

O2 Franchise Pays d'Auray

Website

https://o2.fr

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

O2 Franchise Pays d'Auray is a local French franchise in the nationwide O2 home-services network, providing cleaning, childcare, elderly and disability assistance, gardening, and handyman services to households through employed service staff.

Ownership category

akta.pro rank

Product category

Personal Home Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Professional Employer Organizations (561330), Other Individual and Family Services (62419)

SIC

Services-Home Health Care Services (8082), Services-Child Day Care Services (8351), Services-Help Supply Services (7363)

akta.pro primary industry

Personal Care & ADL Assistance (bathing, dressing, toileting, mobility) (HLADAGAA)

akta.pro secondary industry

Onboarding, Offboarding & Employee Lifecycle Administration (BPACAHAL)

Keywords

• Home cleaning services
• Childcare services
• Elderly care assistance
• Disability support services
• Garden maintenance services

Headquarters

HQ city

Auray, Bretagne

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Home Services Provision: O2 generates revenue through providing home services including cleaning, childcare, elderly assistance, disability support, gardening, and handyman services. Services are delivered by employees on permanent contracts (CDI) through a network of franchise agencies.
2. Tax Credit Benefit (50%): French tax credit system allows clients to recover 50% of service costs through tax deductions. O2 enables immediate advance payment of this credit through URSSAF system for eligible services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

O2 Franchise Pays d'Auray delivers in-home personal services for individual clients and families, covering home cleaning, childcare, elderly assistance, disability support, gardening, and handyman work. Services are performed by employed staff on permanent contracts (CDI), coordinated locally by the Pays d'Auray franchise agency within the nationwide O2 franchise network. Clients benefit from a 50% French tax credit on eligible services, with immediate advance payment available through the URSSAF system.

Product overview

O2 is a unified home services platform offering six integrated service categories: home cleaning (ménage), childcare (garde d'enfants), elderly assistance (aide aux personnes âgées), disability support (accompagnement du handicap), gardening (jardinage), and handyman services (bricolage). The company operates through a franchise network of approximately 600 agencies across France, providing services to over 14,000 communes. All services are delivered by CDI-employed, trained professionals, with centralized administrative management including invoicing, scheduling, and fiscal advantage processing (50% tax credit eligibility).

Differentiator

Problem solved

Functional benefit

Brands

• O2 Pro: Professional cleaning services for businesses

Products and services

• Ménage à domicile (Home Cleaning) Professional home cleaning services for individuals and families, including regular housekeeping, one-time cleaning, and ironing services delivered by trained CDI-employed staff.
• Garde d'enfants (Childcare) In-home childcare for working parents, including school and crèche pickup, before- and after-school care, Wednesday and weekend care, holiday cover, and babysitting, delivered by trained interventionists.
• Aide aux personnes âgées (Elderly Assistance) Home assistance for seniors and their family caregivers, including daily living support, social-connection outings, animal management help, caregiver respite, and life-assistant (auxiliaire de vie) services.
• Accompagnement du handicap (Disability Support) Specialized in-home support services for individuals with disabilities, helping them with daily activities and maintaining independence at home.
• Jardinage (Gardening) Garden maintenance services for homeowners, including regular garden upkeep, hedge trimming, and outdoor cleaning.
• Bricolage (Handyman Services) General in-home handyman services for homeowners, including small repairs, home maintenance tasks, and window cleaning.

Quantifiable outcome

• 50% tax credit on eligible home services
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• OUI CARE GroupcoreOthersO2 is part of the OUI CARE Group, a larger French home services conglomerate that operates multiple brands and services in the personal services sector.

Scale indicators6 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Petits-Fils: French home care franchise focused on elderly assistance. Direct competitor in the high-touch, CDI-staffed elder care segment.
• AXEO Services: French home services franchise offering cleaning, childcare, gardening, and elder care. Operates a similar multi-service franchise model with comparable tax-credit-driven demand.
• APEF: Franchise network delivering household services (cleaning, childcare, gardening, handyman) across France. Mirrors O2's full-service, multi-category positioning.
• Domaliance: French franchise network providing home services including cleaning, childcare, gardening, and elder care. Comparable multi-service franchise model and customer base.
• Senior Compagnie: French franchise network specializing in elderly home care and dependent-person assistance. Closely comparable to O2's elderly assistance and disability support offerings.
• Adhap Services: Network of home care agencies providing in-home care for elderly and disabled individuals. Comparable service portfolio and franchise-driven go-to-market.
• Azaé: Home services brand offering cleaning, childcare, and senior assistance; historically part of the same ecosystem as O2 and competes for the same franchise-territory economics.
• Viadom: French home services provider with cleaning, childcare, and elderly assistance offerings. Comparable multi-category personal services model.

Broad incumbents

• Oui Care: Parent group of O2; broader French home services conglomerate operating multiple personal-services brands. Provides the franchise infrastructure, brand, and resources that the Pays d'Auray unit operates under.
• ADMR: Federation of associations across France offering home services including cleaning, childcare, and elderly care. Most established and largest French personal-services network, comparable to O2 in service breadth and CDI-based staffing model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/o2-care-services-franchise-pays-d-auray

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about O2 Franchise Pays d'Auray