OffKai Expo

What OffKai Expo does

OffKai Expo is a volunteer-run, 501c-registered nonprofit organization that produces the first dedicated convention for the VTuber (virtual YouTuber) community. Founded in 2021 and operating from San Jose, California, the company runs an annual multi-day convention marketed as "Generations" (Gen 1 through Gen 5 planned for 2026), along with ancillary events such as OffSeason LIVE. The convention serves VTuber fans, content creators, and VTuber agencies by providing a physical gathering space for meet & greets, live performances, panels, vendor hall commerce, and community activities like OffChoir, maid cafe experiences, arcade gaming, and cosplay events. Gen 5 (July 24-26, 2026) will be held at San Jose McEnery Convention Center, a venue upgrade from the Hyatt Regency Burlingame used in prior generations.

The company's core products are its event programming surface, which includes main-stage concerts (OffKai LIVE, OffKai Relay Concert), paid meet & greets with VTuber guests, maid cafe (OffKai Cafe), Vendor Hall and Artist Alley vendor tables, arcade gaming, and themed activities such as Itasha Showcase, Ribbon Gate trading, and Treasure Hunt. Underlying technology is limited to standard web platforms for online registration (reg.offkaiexpo.com), scheduling (sched.offkaiexpo.com), and social media-driven community engagement. No proprietary software, AI systems, or technology platform is offered; the technology-heavy elements of the event (mocap panels, 3D VTuber performances) are provided by third-party exhibitors and creators.

OffKai Expo's revenue model is a diversified event-driven mix drawing from five streams: attendee badge sales (single-day $45-$55, weekend $75), vendor table and booth fees, multi-tier sponsorship packages (Main Stage, Vendor Hall, Gaming/Arcade, Maid Cafe, Night Market, etc.), paid meet & greet tickets (ranging from free to $65 with some proceeds donated to charity), and OffKai Cafe reservations. Customers span four segments: individual VTuber fans (attendees), VTuber creators and agencies (talent and sponsorship partners), vendors and artists (selling merchandise), and corporate sponsors (streaming tech, gaming, entertainment, and adult-content brands). The convention is held annually in the San Francisco Bay Area, with the 2026 event marking a venue upgrade to a larger municipal facility. On-site parking, accessibility services, and volunteer staff complete the operational footprint.

Name

OffKai Expo

Legal name

OffKai

Website

https://offkaiexpo.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

OffKai Expo is a volunteer-run nonprofit that produces the first VTuber-focused convention, hosting annual multi-day events in California featuring meet & greets, live performances, vendor halls, and community activities for VTuber fans, creators, and agencies.

Ownership category

akta.pro rank

Product category

Fan Convention & Live Events

NAICS

Convention and Trade Show Organizers (56192), Convention and Trade Show Organizers (561920)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Consumer & Public Shows (B2C) Organizers (THAHABAC)

akta.pro secondary industries

General Consumer Expos & Trade Shows (MPAGAFAA), Beauty, Fashion & Pop-Culture Conventions (MPAGAFAG)

Keywords

• Vtuber convention
• Fan convention events
• Anime culture events
• Maid cafe experiences
• Meet and greet events

Headquarters

HQ city

San Jose

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Technology or R&D

Revenue model

1. Attendee Badge/Registration Sales: The primary revenue stream comes from selling convention attendance badges/registrations. Pricing varies by day (Friday $45, Saturday $55, Sunday $45, Weekend $75 as seen in 2022 pricing). Higher-tier badges like 'Whale' and 'Double Rainbow' provide additional perks including free meet & greet tickets.
2. Vendor Table Sales: Revenue generated from selling vendor hall tables and booth spaces to artists, VTuber agencies, and merchandise sellers. Vendors must be 18+ with valid California seller's permits and pay table fees.
3. Sponsorship Revenue: Multiple sponsorship tiers including Main Stage Sponsor, Vendor Hall Sponsor, Gaming/Arcade Hall Sponsor, Streaming Tech Sponsor, Maid Cafe Sponsor, Night Market Sponsor, Staff Food Sponsor, and Merchandise Sponsors. Sponsors include VTuber agencies (V4Mirai, idol, VShojo, Phase Connect), tech companies (Elgato), and merchandise companies.
4. Meet & Greet Ticket Sales: Paid meet & greet experiences with VTuber guests. Ticket prices vary by guest (ranging from free to $65). Some meet & greet proceeds are donated to charities (e.g., GX Aura proceeds to The Trevor Project, Bao proceeds to Doctors Without Borders).
5. OffKai Cafe Reservations: Ticketed reservation-based maid cafe experience offering food, beverages, performances, games, and exclusive merchandise. Ticket includes hour-long maid experience, complimentary polaroid, food item, and beverage per person.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

OffKai Expo operates the first VTuber-focused multi-day convention in the United States, held annually in the California Bay Area. The convention brings together VTuber content creators and fans for badge-based event attendance featuring meet & greets, concerts (OffKai LIVE, OffKai Relay, HIMEHINA WORLD Tour), vendor hall, maid cafe, arcade gaming, panels, cosplay events, and special guest performances. Revenue is generated primarily through attendee badge/registration sales, vendor table fees, meet & greet ticket sales, maid cafe reservations, and sponsorship packages.

Product overview

OffKai Expo is the first VTuber-focused convention, operating as a volunteer-run event company that organizes multi-day conventions (Gen 5 being the upcoming 2026 event) along with standalone events like OffSeason LIVE. The company offers a portfolio of event products including the main convention with programming tracks (OffKai LIVE concert, OffChoir community choir, OffKai Relay Concert, Meet & Greets, Vendor Hall/Artist Alley, Night Market, Maid Cafe, Cosplay events, Anikura Dance Party, Arcade/Gaming area, and special guest performances like HIMEHINA WORLD Tour). Events are held at venues in the California Bay Area including San Jose McEnery Convention Center and Hyatt Regency Burlingame.

Differentiator

Problem solved

Functional benefit

Products and services

• OffKai Expo Convention The flagship multi-day VTuber-focused convention bringing together VTuber creators and fans for meet & greets, performances, panels, vendor hall, and community activities. Gen 5 scheduled July 24-26, 2026 at San Jose McEnery Convention Center.
• Meet & Greet Sessions Ticketed meet and greet sessions with VTuber guests offering photo opportunities and fan interactions. Prices range from free to $65 depending on the guest, with lottery-based sales for high-demand guests like Hololive talents.
• OffKai Maid Cafe Akiba-Moe style maid cafe experience with VTuber twist featuring hour-long performances, games, food service, complimentary polaroid, and exclusive merchandise per attendee.
• OffKai LIVE Concert Main stage concert event featuring live music performances by VTuber talents with multi-hour programming at the convention.
• Vendor Hall & Artist Alley Exhibition space featuring VTuber-themed merchandise, art, and creator booths for artists, VTuber agencies, and merchandise sellers with paid table fees.
• Arcade & Gaming Hall Arcade gaming area featuring Japanese rhythm games including WACCA, maimai, CHUNITHM, Sound Voltex, and Groove Coaster for convention attendees.
• HIMEHINA WORLD Tour 2026 Special guest performance featuring HIMEHINA virtual artists with their WORLD Tour 2026 'LIFETIME is BUBBLIN' show as part of the convention.
• Anikura Dance Party Late-night dance event featuring VTuber and otaku music with DJ performances held during the convention.
• Cosplay Museum & Contest Cosplay showcase and competition events featuring VTuber-themed costumes and cosplays during the convention.
• OffSeason LIVE Standalone concert event held aboard the USS Hornet Museum in partnership with VFleet, featuring VTuber performances outside the main convention cycle.
• OffKai Relay Concert Relay-style concert event featuring multiple VTuber performers in succession during the convention.
• OffChoir Community choir program bringing VTuber fans together to perform medleys of iconic VTuber songs in an SATB choir format during the convention.
• Night Market 18+ focused evening market area featuring adult-themed vendors and content as a dedicated section of the convention.

Quantifiable outcome

• First VTuber-focused convention in the industry, establishing category leadership
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

53 partnerships are on record, tiered major and minor.

• VTokumajorGTM or Marketing Partner · 1 January 2026VToku is a sponsor for Gen 5 (2026), supporting OffKai Expo as part of their marketing and brand partnership activities to reach VTuber audiences.
• Tomoe UmariminorGTM or Marketing Partner · 1 January 2026Individual VTuber creator and sponsor for Gen 5, promoting the convention to their fanbase.
• SenpaiSquadminorGTM or Marketing Partner · 1 January 2026Community-focused sponsor supporting Gen 5 through marketing partnership.
• Kawa EntertainmentminorGTM or Marketing Partner · 1 January 2026Japanese entertainment company sponsoring Gen 5 merchandise and marketing activities.
• NomsminorGTM or Marketing Partner · 1 January 2026Food/cafe sponsor providing merchandise and marketing support for Gen 5.
• Zettai RyouikiminorGTM or Marketing Partner · 1 January 2026Merchandise and content creator sponsor for Gen 5.
• GlitchStarsminorGTM or Marketing Partner · 1 January 2026Content creator/agency sponsor for Gen 5.
• PromisuENminorGTM or Marketing Partner · 1 January 2026VTuber agency sponsor for Gen 5.
• GhostXGhostminorGTM or Marketing Partner · 1 January 2026Content creator/agency sponsor for Gen 5.
• JAST/J18majorGTM or Marketing Partner · 1 January 2026Publisher of visual novels and adult content sponsoring Night Market and Gen 5 activities. Long-standing sponsor relationship.
• GamerSuppsminorGTM or Marketing Partner · 1 January 2026Gaming supplement brand sponsor for Gen 5.
• VGenminorGTM or Marketing Partner · 1 January 2026VTuber agency/platform sponsor for Gen 5.
• KotobukiyamajorGTM or Marketing Partner · 1 January 2026Major Japanese anime figure and merchandise company sponsoring Gen 5. Provides exclusive merchandise and brand exposure.
• ElgatomajorGTM or Marketing Partner · 1 January 2026Streaming equipment manufacturer (Stream Deck, Wave Link) sponsoring streaming tech and panels for Gen 5.
• FanslyminorGTM or Marketing Partner · 1 January 2026Content creator platform sponsor for Gen 5.
• SetsunaProminorGTM or Marketing Partner · 1 January 2026VTuber/production agency sponsor for Gen 5.
• PhaseConnectmajorStrategic or Co-development Partner · 1 January 2026Canadian VTuber agency with growing roster of 27 talents, serving as major sponsor across multiple convention generations.
• NeonShrineminorGTM or Marketing Partner · 1 January 2026Merchandise/store sponsor for Gen 5.
• IRIAMminorGTM or Marketing Partner · 1 January 2026Mobile streaming app sponsor for Gen 5, expanding US presence.
• AegisLinkminorGTM or Marketing Partner · 1 January 2026Sponsor for Gen 5.
• TENGAminorGTM or Marketing Partner · 1 January 2026Adult product manufacturer sponsor for Gen 5 Night Market activities.
• RedtailminorGTM or Marketing Partner · 1 January 2026Sponsor for Gen 5.
• PierminorGTM or Marketing Partner · 1 January 2026Sponsor for Gen 5.
• OtakugraphyminorGTM or Marketing Partner · 1 January 2026Media/coverage sponsor for Gen 5.
• V4MiraimajorStrategic or Co-development Partner · 1 January 2024Japanese VTuber agency 'Creating Our Mirai, Creating Our World' - Main Stage Sponsor for Gen 3 (2024). Brings wide variety of talent and provides tools/support for international stage presence.
• idolmajorStrategic or Co-development Partner · 1 January 2024VTuber agency dedicated to nurturing next generation virtual talents. Main Stage Sponsor for Gen 3 (2024). Focuses on innovation and providing platform for diverse VTuber content.
• Grand ArchivemajorGTM or Marketing Partner · 1 January 2024Anime-style trading card game company - Gaming and Arcade Hall Sponsor for Gen 3 (2024). Western game design with clean aesthetics and collectible cards.
• VShojomajorStrategic or Co-development Partner · 1 January 2024Leading US VTuber agency - Maid Cafe Sponsor and long-term supporter. Mission to help VTubers turn passion into profession through management, tech innovations, and support.
• Vite RamenminorGTM or Marketing Partner · 1 January 2024Staff Food Sponsor for Gen 3 (2024). High-protein craft ramen company with ethical business practices.
• V-OshiminorGTM or Marketing Partner · 1 January 2024Merchandise Sponsor for Gen 3 (2024). US-based merchandise company owned by former VTuber and artist.
• Studio NekomataminorGTM or Marketing Partner · 1 January 2024Merchandise Sponsor for Gen 3 (2024). Three-artist team creating anime-inspired art, apparel, and accessories with partnerships with independent VTubers.
• oshiSPARKminorStrategic or Co-development Partner · 1 January 2024Strategic partner for Gen 3 (2024) - creates virtual experiences for VTuber talents including 3D concerts, events, and merchandise.
• Studio ÉlanminorGTM or Marketing Partner · 1 January 2024Yuri visual novel developer - Merchandise Sponsor for Gen 3 (2024). Also represents Virtuality Project VTuber group.
• Oshi PushminorGTM or Marketing Partner · 1 January 2024Trading card game based on VTubers - Merchandise Sponsor for Gen 3 (2024). Produced by Japanime Games.
• Stellar Verse ProductionsminorStrategic or Co-development Partner · 1 January 2024US-based VTuber company - Gen 3 sponsor. Aiming to elevate talents to top of industry through content creation, art, and business expertise.
• lucid MultimediaminorStrategic or Co-development Partner · 1 January 2024US-based virtual entertainment talent agency sponsor for Gen 3 (2024). Platform for VTubers and digital content creators.
• VOLsminorStrategic or Co-development Partner · 1 January 2024Gaming-focused VTuber agency sponsor for Gen 3 (2024). Pioneering interactive gaming with VTubers and cultivating global community.
• Project: VersesminorStrategic or Co-development Partner · 1 January 2024Emerging VTuber agency sponsor for Gen 3 (2024). Aims to provide fans more personal experience with superstar talents.
• HIKKYminorStrategic or Co-development Partner · 1 January 2024Virtual world development company sponsor for Gen 3 (2024). Develops living, economic, and cultural spheres of virtual world. Runs Virtual Market events.
• V1 TECHminorGTM or Marketing Partner · 1 January 2024RGB backlit PC mod parts company sponsor for Gen 3 (2024). Leader in back lit plexi glass and acrylic wall art for gaming setups.
• NEXASminorStrategic or Co-development Partner · 1 January 2024VTuber Academia sponsor for Gen 3 (2024). Supports talents with curriculum, tools, assets, and community for VTuber career development.
• SPWNminorStrategic or Co-development Partner · 1 January 2024Japan-based company supporting VTuber activities for Gen 3 (2024). Supports live performances, goods production, and event distribution.
• AKA VirtualminorStrategic or Co-development Partner · 1 January 2024Agency with 25+ VTubers sponsor for Gen 3 (2024). Tokyo-based creative studio specializing in 3D virtual characters and motion capture technology.
• SockagencyminorGTM or Marketing Partner · 1 January 2024Sock merchandise company sponsor for Gen 3 (2024).
• idolmajorStrategic or Co-development Partner · 1 January 2023VTuber agency - Presenting sponsor for Gen 2 (2023). Dedicated to nurturing next generation virtual talents.
• Brave Group USmajorStrategic or Co-development Partner · 1 January 2023Major VTuber agency - Partner/sponsor for Gen 2 (2023). International VTuber management company.
• VShojomajorStrategic or Co-development Partner · 1 January 2023Leading US VTuber agency - Partner/sponsor for Gen 2 (2023). Known for talent like Ironmouse and Projekt Melody.
• ElgatomajorGTM or Marketing Partner · 1 January 2023Streaming equipment sponsor for Gen 2 (2023). Provides streaming technology and hardware for convention streaming.
• V4MiraimajorStrategic or Co-development Partner · 1 January 2023Japanese VTuber agency - Partner/sponsor for Gen 2 (2023).
• GameSaruminorStrategic or Co-development Partner · 1 January 2022Arcade game provider for Gen 1 (2022). Provided WACCA, maimai, CHUNITHM, Sound Voltex, Groove Coaster arcade cabinets.
• SeriesAiminorStrategic or Co-development Partner · 1 January 2022Canadian VTuber agency - Partner for Gen 1 (2022). Provided DJ Mikanmaru for event performances.
• Sekai ProjectminorGTM or Marketing Partner · 1 January 2022Anime/game publisher - Partner for Gen 1 (2022).
• AniCLoverminorStrategic or Co-development Partner · 1 January 2022Local San Jose DJ group providing music and entertainment throughout Gen 1 (2022).

Scale indicators4 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• Anime Expo: Anime Expo is the largest anime convention in North America, held annually in Los Angeles. While not VTuber-specific, it shares OffKai's consumer expo format, multi-day programming, vendor hall, and pop-culture focus, and increasingly features VTuber guests, making it the closest broad incumbent in the J-culture convention space.
• Crunchyroll Expo: Crunchyroll Expo is an annual anime convention produced by the Crunchyroll streaming platform. It competes for the same J-culture fan audience as OffKai and offers a similar mix of guest appearances, panels, and exclusive merchandise, but is backed by a much larger media company and operates at greater scale.
• TwitchCon: TwitchCon is Twitch's annual flagship convention for streamers and content creators. While broader than OffKai's VTuber focus, it overlaps in addressing live-streaming creators, meet & greet formats, and a community that increasingly includes VTubers and VTuber agencies.

Direct peers

• Hololive Conventions and Fan Events: Hololive's own conventions (e.g., Hololive Meet, Hololive Super Expo) are the most direct VTuber-focused competition for OffKai's audience. Many of OffKai's Gen 3 guests were Hololive talents, indicating audience overlap; Hololive's IP-backed resources give them scale advantages OffKai must counter with curation.
• Katsucon: Katsucon is a long-running anime and otaku convention held annually in the DC metro area. It shares OffKai's mix of vendor hall, maid cafe, panels, and dance programming, and targets a similar otaku demographic with comparable badge pricing and sponsorship models.
• Anime NYC: Anime NYC is a major anime convention held annually in New York City. It serves the same consumer/public J-culture audience as OffKai with a comparable mix of VTuber and anime guests, panels, vendor hall, and concerts, making it OffKai's strongest direct peer on the East Coast.

Regional players

• Fan Expo San Francisco: Fan Expo San Francisco is a general pop-culture convention sharing venue geography with OffKai's Gen 5 home (San Jose/SF Bay). While broader in scope, it competes for the same regional pop-culture fan attendance and weekend calendar real estate.
• Hyper Japan: Hyper Japan is the UK's leading J-culture event featuring anime, cosplay, and VTuber-adjacent programming. It shares OffKai's consumer-facing expo model and content mix but operates across the UK rather than in North America.
• AnimeJapan: AnimeJapan is Japan's largest anime convention held annually at Tokyo Big Sight. It is a direct functional analog to OffKai but operates in Japan, the home market of most VTuber talent OffKai books - making it a regional peer that sources many of OffKai's guests rather than competes for attendees.
• Japan Expo: Japan Expo is the largest J-culture convention in Europe, held annually in Paris. It mirrors OffKai's format - vendor hall, performances, sponsor activations, meet & greets - but serves a European audience rather than competing for US West Coast attendees.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/offkaiexpo
• YouTubeyoutube.com/@offkaiexpo
• Facebookfacebook.com/OffKaiExpo
• Instagraminstagram.com/offkai_expo
• LinkedInlinkedin.com/company/offkaiexpo

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OffKai Expo