OSP
OSP is a UK-based retail space planning and analytics consultancy, founded in 2014 by Tristan Kemp, that delivers macro and micro space planning, store clustering, and range planning services to enterprise retailers across the UK and Qatar using AutoCAD, JDA, RELEX, CCM, and proprietary Power BI dashboards.
- Company typePrivate
- Founded2014
- HeadquartersWiltshire, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What OSP does
OSP (OSP-Retail) is a UK-based retail space planning and analytics consultancy founded in 2014 by Tristan Kemp, operating from three UK locations — Wiltshire, Scotland, and London — with a presence in Qatar. The firm provides category capacity management, macro and micro space planning, store clustering, range and assortment planning, and 2D/3D CAD services to enterprise retailers. Its named customer base spans grocery (Waitrose, ASDA, Morrisons), home improvement (B&Q, Wolseley, Hozelock, Wyevale), health and beauty (Holland & Barrett, Superdrug), convenience (McColl's), garden retail (Dobbies), electricals (AO), travel retail (Qatar Duty Free), and the charity sector (RNLI). The team includes specialists with prior in-house experience at B&Q, Boots, Thorntons, and Royal Voluntary Service, supplemented by CTO Shaun Brown and recent technical hires Sean Armstrong (full-stack) and Victor Tyslenko (frontend).
The firm's delivery stack spans legacy and modern retail planning platforms — AutoCAD, JDA, RELEX, and Category Capacity Management (CCM) tools — augmented by its own bespoke analytical dashboards built on Power BI, automated data feeds, and clustering solutions. OSP applies algorithmic store segmentation and macro space optimisation techniques to translate retailer sales, range, and footprint data into planogram and assortment recommendations. Multi-platform fluency is positioned as a differentiator for retailers undergoing planning system migrations, particularly onto RELEX.
OSP monetises through project-based consultancy engagements with enterprise retailers, supplemented by a Training Services offering. Go-to-market appears relationship-driven, leveraging founder and senior team networks into named retailers, with selective partnership arrangements (for example, with Retail Development InStore Limited on the Holland & Barrett programme) to scale delivery capacity. No pricing model, contract values, or revenue figures are disclosed in the available information, and the firm is privately held with no public funding history, leaving unit economics and contract structure opaque to outside observers.
OSP firmographics
Firmographics- Name
- OSP
- Legal name
- OSP-Retail
- Website
- https://osp-retail.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- OSP is a UK-based retail space planning and analytics consultancy, founded in 2014 by Tristan Kemp, that delivers macro and micro space planning, store clustering, and range planning services to enterprise retailers across the UK and Qatar using AutoCAD, JDA, RELEX, CCM, and proprietary Power BI dashboards.
- Ownership category
- akta.pro rank
OSP industry classification
Industry- Product category
- Retail Space Planning Services
- NAICS
- Management Consulting Services (54161)
- SIC
- Services-Management Consulting Services (8742), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Retail Execution Technology & Services (SFA, Planogram, Image Recognition) (MPAAAJAM)
Keywords
Where OSP is headquartered
LocationHeadquarters
- HQ city
- Wiltshire
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
OSP business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Specialist Consulting Services: OSP provides expert resource and specialist consulting to retailers at every point of the Space Planning process. The company offers skilled analysts and experienced space planning teams who process raw sales data, provide thorough analysis, and action outcomes as Planograms and Floor Plans. Revenue is generated through professional services engagements, either short-term or long-term support engagements.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
OSP product offering
Product offeringCore offering
OSP provides specialist retail space planning consulting services to enterprise retailers, delivering retail analytics (clustering, assortment planning, Power BI dashboards), 2D/3D floor planning and CAD services, and planogramming (commercial planogram creation and estate transformation). The firm operates as on-demand expert resource for short-term or long-term engagements, processing raw sales data and producing actionable floor plans, planograms, and analytical reports using multi-platform tools including RELEX, CCM, JDA, AutoCAD, and Power BI.
Product overview
OSP offers a unified platform of retail space planning and merchandising services comprising three core pillars: Retail Analytics (bespoke analytical software with clustering, assortment planning, and Power BI dashboards), Floor Planning/CAD Services (2D and 3D CAD, on-site surveying, range reviews), and Planogramming (commercially-driven planogram creation and estate transformation). Supporting modules include Macro Space Analysis, Clustering & Assortment, and Data Visualisation & Reporting. The offering also includes RELEX automation support and training services. The platform processes raw sales data through analytics to produce actionable floor plans and planograms that are visually appealing and commercially efficient.
Differentiator
Problem solved
Functional benefit
Products and services
- Retail Analytics
- Floor Planning / CAD Services
- Planogramming
- Training Services
Quantifiable outcome
- Wolseley saved 48 days of work within two months using automated equipment requirements solution
- +4 more outcomes
Companies that use OSP
Customer profileNamed customers14 records
Segments1 record
Ideal customer profiles1 record
OSP technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability3 records
Feature6 records
OSP partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Retail Development InStore LimitedminorOSP worked in partnership with Retail Development InStore Limited to ensure new visual merchandising aids for on-shelf product highlights were aligned to the Holland & Barrett brand and delivered within project deadlines for the 'Less is More' initiative.
- Qatar Duty FreecoreOSP is supporting Qatar Duty Free in introducing RELEX space planning into their business. This is described as an extremely exciting project for OSP as Qatar Duty Free is a market leading duty free business.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
OSP competitors and assessment
Company assessmentBroad incumbents
- Blue Yonder (formerly JDA): Major supply chain and retail planning software suite including space planning. OSP staff are skilled in JDA, indicating direct overlap on implementations and ongoing managed services work.
- dunnhumby: Global retail data science and category management firm with category, space and assortment capabilities. Overlaps with OSP on enterprise retail analytics and category/assortment engagements.
- RELEX Solutions: Provider of integrated retail and supply chain planning platforms including space and assortment. OSP is an implementation and managed services partner for RELEX (e.g., Qatar Duty Free), making it a direct ecosystem peer with overlapping services.
- SymphonyAI Retail (Symphony RetailAI): Enterprise retail AI platform spanning category management, space planning and supply chain. Competes with OSP for the same enterprise retail space planning and merchandising engagements.
Emerging players
- Visual Art Group: Swedish retail space planning and in-store communication provider serving European enterprise retailers. Comparable scope on planogramming, store layout and range review work.
- DotActiv: South African-headquartered space planning and category management SaaS provider serving enterprise retailers globally. Comparable as a specialist in planogramming and assortment optimisation, similar in scale to OSP.
- Trax Retail: Retail execution and image recognition platform with in-store merchandising services. Adjacent to OSP's retail execution/planogram category, with overlap in-store analytics.
- Springboard Retail: UK-based retail analytics and benchmarking provider. Comparable as a smaller specialist serving UK and European retail decision-making, with overlap in data-driven merchandising insight.
- Planorama (NielsenIQ): Image recognition and shelf/planogram analytics provider for CPG and retailers. Closely comparable technology overlap to OSP's planogram analytics and merchandising services.
Direct peers
- KSS Retail (Kantar): Retail category management and space optimisation consultancy that, like OSP, combines analytics software with implementation services for grocery, convenience and drug retailers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
OSP social profiles
Digital presenceOSP financial estimates
Financial estimateRevenue estimate
Valuation estimate
OSP leadership team
Management profileNumber of profiles
Profiles11 records
OSP funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OSP M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OSP
What does OSP do?
OSP provides specialist retail space planning consulting services to enterprise retailers, delivering retail analytics (clustering, assortment planning, Power BI dashboards), 2D/3D floor planning and CAD services, and planogramming (commercial planogram creation and estate transformation). The firm operates as on-demand expert resource for short-term or long-term engagements, processing raw sales data and producing actionable floor plans, planograms, and analytical reports using multi-platform tools including RELEX, CCM, JDA, AutoCAD, and Power BI.
Is OSP a public or private company?
OSP is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was OSP founded?
OSP was founded in 2014. It employs 11 to 50 people.
Where is OSP based?
OSP is headquartered in Wiltshire, United Kingdom, in the Europe region.
How does OSP make money?
One revenue line is on record: specialist Consulting Services.
Who are OSP's main competitors?
Broad incumbents on record are Blue Yonder (formerly JDA), dunnhumby, RELEX Solutions and SymphonyAI Retail (Symphony RetailAI). Emerging players are Visual Art Group, DotActiv, Trax Retail, Springboard Retail and Planorama (NielsenIQ). KSS Retail (Kantar) is listed as a direct peer.
Does OSP have an API?
No public API is recorded for OSP.
What industry is OSP in?
OSP's product category is Retail Space Planning Services. Its primary akta.pro industry code is MPAAAJAM, Retail Execution Technology & Services (SFA, Planogram, Image Recognition). Its NAICS code is 54161 and its SIC code is 8742.