Parque das Cachoeiras

What Parque das Cachoeiras does

Parque das Cachoeiras is a private ecotourism attraction located in Bonito, Mato Grosso do Sul, Brazil, operated under the parent group Grupo Praia Parque (CNPJ 03.640.245/0001-71). The park offers a guided 1,700-meter ecological trail through the riparian forest of the Rio Mimoso, passing seven distinct bathing waterfalls, including the Cachoeira do Amor (marketed as Brazil's most romantic waterfall) and the Cachoeira do Salto with its 7-meter platform jump. The site is positioned 16 km from Bonito city center (approximately 25 minutes by car), marketed as the closest waterfall tour in the region, and operates daily from 9h to 17h with a staff of approximately 8 employees.

The business generates revenue through three core ticketed products: Opção 1 (Trilha e Cachoeiras guided tour, R$ 208–374 depending on season and age tier), Opção 2 (Day-Use + Balneário with infinity pool and buffet, R$ 120 flat year-round), and Opção 3 (standalone buffet lunch, R$ 85 adult). A Super Combo bundle with Nascente Azul (R$ 524 adult / R$ 461 child, valid through 18 December 2026) extends the offering across operators. Credit card installments up to 10x without interest are supported. Distribution is direct-to-consumer exclusively via WhatsApp reservations on a voucher system; the park does not accept walk-ins and has no third-party resellers or online payment gateway on the website. A 360° virtual tour at tour360.parquecachoeiras.com.br functions as a top-of-funnel discovery tool.

The customer base consists of leisure tourists visiting Bonito-MS, segmented primarily into families with children (attracted by the light trail and playground), couples (attracted by Cachoeira do Amor), and time-constrained travelers seeking efficient, high-density nature experiences. The marketing mix is digital-first, relying on WhatsApp for conversion, the 360° virtual tour and website for discovery, and TripAdvisor and YouTube for social proof. The operation carries no disclosed AI/ML capability, no patents or trademarks, no funding history, and operates as a single-site physical destination with seasonal demand concentrated in Brazilian holiday periods.

Name

Parque das Cachoeiras

Legal name

Parque das Cachoeiras

Website

https://parquecachoeiras.com.br

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Parque das Cachoeiras is a private single-site ecotourism attraction in Bonito-MS, Brazil, offering a guided 1,700m trail through 7 waterfalls, a balneário with infinity pool, and a regional buffet. It serves families, couples, and time-constrained tourists to Bonito via direct WhatsApp reservations.

Ownership category

akta.pro rank

Product category

Ecotourism / Nature Tourism Services

NAICS

Tour Operators (561520)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAAAEAF

Rainforest & Jungle Ecotourism Tours

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/Ecotourism Operators & Nature-Based Tours

SECONDARYTHAAAGAF

Recreation & Activity Services (Hiking, Boating, Climbing, Fishing—Guided/Authorized)

Travel & Hospitality/Adventure, Amusement Parks & Ecotourism/National Parks & Protected Area Visitor Services (Concessions, Guided Access)

Keywords

• Ecotourism services
• Waterfall trail tours
• Guided nature experiences
• Adventure tourism Brazil
• Day-use resort bathing

Headquarters

HQ city

Bonito

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations

Revenue model

1. Passeio de Trilha e Cachoeiras (Opção 1): Guided trail experience through 7 waterfalls on the Rio Mimoso, including receptivo and balneário access. Priced by age tier (Adulto, Criança 6-11 anos, Melhor Idade/Tarifa MS) and seasonal pricing (Baixa, Alta, Feriados Prolongados). Children up to 5 years enter free.
2. Day-Use + Balneário (Opção 2): Pool, balneário, and buffet access without the waterfall trail. Same pricing year-round. Targeted at visitors who prefer not to hike.
3. Buffet / Almoço Avulso (Opção 3): Standalone lunch at the receptivo for visitors already at the park or those wanting to experience the regional cuisine without the full tour.
4. Combo: Nascente Azul + Parque das Cachoeiras: Bundled experience combining flutuação at Nascente Azul with the Parque das Cachoeiras trail and waterfalls. R$ 524 adult / R$ 461 criança. Valid until 18 December 2026, excluding peak seasons.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Parque das Cachoeiras is a Bonito-MS (Brazil) ecotourism attraction that sells guided trail tickets through a 1,700-meter ecological path on the Rio Mimoso with seven swimmable waterfalls, plus on-site access to an infinity pool, balneário, and a regional wood-fired buffet. It also sells a Day-Use ticket (pool + buffet without the trail), standalone buffet meals, and a Super Combo bundle with partner Nascente Azul, with reservations handled exclusively through WhatsApp and entry via voucher only.

Product overview

Parque das Cachoeiras is an ecotourism attraction offering a unified experience centered around its signature Trilha e Cachoeiras tour (Opção 1), which combines a 1,700-meter guided trail through 7 waterfalls on the Rio Mimoso with receptivo and balneário access. The park also offers modular add-ons: Opção 2 (Day-Use + Balneário) for visitors wanting only bathing facilities and lunch without the trail, and Opção 3 (Buffet/Almoço avulso) for standalone dining. Additionally, the park offers a Super Combo package pairing its waterfall tour with flotation at Nascente Azul, plus a 360° virtual tour for advance exploration.

Differentiator

Problem solved

Functional benefit

Products and services

• Opção 1 — Trilha e Cachoeiras (Guided Trail & Seven Waterfalls) Guided trail ticket through 1,700 m of ecological path with seven swimmable waterfalls on the Rio Mimoso; includes guide, life vest, receptivo and balneário access; lunch sold separately. Duration approximately 3 hours. For leisure travelers and families visiting Bonito-MS.
• Opção 2 — Day-Use + Balneário Full-day access to infinity pool, river bathing in Rio Mimoso, hammock area, playground, and buffet lunch; does not include the trail or waterfall tour. For visitors who prefer not to hike, families with small children, and elderly travelers.
• Opção 3 — Buffet / Almoço Avulso (Standalone Lunch) Standalone buffet lunch at the receptivo prepared on a wood-fired stove under Chef Viviane Ortega, featuring regional flavors and traditional recipes. Available separately for visitors already at the park or those wanting only the meal.
• Super Combo — Nascente Azul + Parque das Cachoeiras Combined ticket bundling flutuação (floating/snorkeling) at Nascente Azul with the Parque das Cachoeiras trail and waterfalls circuit. A full day of water activities plus lunch. Priced R$ 524 adult / R$ 461 child; valid until 18/12/2026 excluding peak seasons. For visitors wanting to consolidate two Bonito water attractions in one purchase.
• Tour Virtual 360° (Pre-Visit Discovery) 360-degree immersive virtual tour of the park that lets prospective visitors explore cachoeiras, trails, balneário, and receptivo areas before booking or visiting. Free top-of-funnel tool supporting booking decisions.

Quantifiable outcome

• 7 cachoeiras — 7 distinct emotional experiences in a single ~3-hour guided tour
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Nascente AzulcoreGTM or Marketing PartnerCo-marketed Super Combo bundle offering visitors a combined experience: flutuação ( snorkeling/ floating) at Nascente Azul's crystal-clear waters plus the full Parque das Cachoeiras trail and waterfalls circuit. Sold as a single ticket at R$ 524 adult / R$ 461 criança. Valid until 18 December 2026, excluding peak season. This partnership extends the stay and value proposition of both attractions.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Gruta do Lago Azul: Iconic Bonito-MS natural attraction (blue lake cave) operated as a guided ecotourism visit. Direct peer in the Bonito attraction ecosystem, sharing the same visitor demographic and reservation-driven model.
• Buraco das Araras: Natural sinkhole/ecotourism attraction in Jardim-MS near Bonito. Direct peer in the broader Bonito ecotourism circuit, drawing on the same inbound tourist flow and offering a comparable guided nature experience plus viewing infrastructure.
• Abismo Anhumas: Bonito-MS ecotourism attraction offering guided descent into a flooded cavern with snorkeling/diving. Direct peer in the high-end Bonito guided-nature category, similarly requiring reservations and targeting adventure couples and families.
• Estância Mimosa: Ecotourism attraction in Bonito-MS featuring waterfalls, trails, and bathing areas. Closely comparable operating model — guided nature tours with on-site infrastructure — and targets the same family and couple segments in Bonito.
• Rio da Prata (Recanto Ecológico): Premier Bonito ecotourism operator known for flutuação and snorkeling in clear rivers. Direct peer in the Bonito waterfall/aquatic experience category, with comparable bundled ticket structures and similar dependency on the Bonito destination.
• Nascente Azul: Bonito-based ecotourism operator offering flutuação (snorkeling in crystal-clear springs) and other aquatic experiences. Direct peer because it is Parque das Cachoeiras' combo partner, serves the same Bonito visitor pool, and competes for the same activity-day budget.
• Aquário Natural: Bonito-MS river snorkeling/flutuação attraction. Direct peer in the aquatic ecotourism segment, often bundled into multi-attraction itineraries that include Parque das Cachoeiras.
• Boca da Onça Ecoturismo: Ecotourism park in Bodoquena-MS (Bonito region) operating waterfall trails, rappelling, and river bathing. Highly comparable product mix — waterfall-focused trail experience with adventure activities — and competes for the same regional visitor itinerary.

Others

• Grupo Praia Parque: Parque das Cachoeiras' parent operating group. Listed as adjacent/strategic rather than direct peer because it is the corporate parent, but its portfolio strategy directly shapes Parque das Cachoeiras' expansion and capital access.
• Bonito Convention & Visitors Bureau: Destination marketing organization for Bonito-MS that drives overall inbound demand. Indirect comparable — not a competitor but the primary demand-generation infrastructure on which Parque das Cachoeiras and all Bonito attractions depend.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ParquedasCachoeiras-hs6mj
• LinkedInlinkedin.com/company/parque-das-cachoeiras

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parque das Cachoeiras