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Partners & Hawes

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uuid0052um4

Namestring
Partners & Hawes
Legal namestring
Partners & Hawes
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Partners & Hawes is a privately held, 100% woman-owned brand-first integrated marketing agency founded in 2012 and headquartered in Vancouver, British Columbia, with a secondary office in Kelowna. The firm operates a decentralized team model of approximately 26 professionals delivering end-to-end brand strategy, visual identity, marketing communications, digital and multimedia production, interdisciplinary design, and content creation services across five service pillars (Brand Foundation, Planning, Digital & Multimedia, Interdisciplinary Design, and Content Creation). Its proprietary "Inside Out Brand Methodology" sequences brand and business strategy alignment ahead of marketing execution, which the firm positions as its primary point of differentiation versus conventional agencies.

The agency serves a client base concentrated in British Columbia and spanning tourism boards and destination marketing organizations (Tourism Chilliwack, Tourism Kelowna, Tourism Prince George, Tourism Nanaimo, The Fraser Valley, Southern Gulf Islands Tourism, Tourism Burnaby, Northeast BC), municipalities, enterprise real estate (Shape Properties, The Amazing Brentwood), consumer brands (ChocolaTas, Spacedog Wines, West Coast Seeds, Bl'eau), education (UBC AMS), and nonprofits (BC Women's Health Foundation). Several relationships have continued for 7+ years as agency of record, including Shape Properties (since 2011), The Fraser Valley (since 2017), Tourism Chilliwack (since 2018), and Tourism Prince George (since 2019).

The revenue model is professional services, project-based and quote-driven with no public pricing; the firm operates as a direct-to-client agency without intermediaries and markets itself through its website portfolio, Instagram, and Applied Arts Award recognition. Since inception, Partners & Hawes has committed 2% of annual revenues to projects supporting BIPOC, 2SLGBTQ+, women, and underserved communities. The firm has no disclosed funding, no parent organization, and no subsidiary structure; ownership and leadership are concentrated in founder Taya Hawes-Puiu.

Short descriptiontext

Partners & Hawes is a Vancouver-based, 100% woman-owned brand-first integrated marketing agency serving BC tourism boards, municipalities, enterprise, consumer, education, and nonprofit clients with strategy, design, digital, and content services via a decentralized team.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersVancouver, Canada
HQ citystring
Vancouver
HQ countrystring
Canada
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
brand strategy, integrated marketing, creative agency, brand development, content creation
Industry1 code
1Content Studio & Creative Resourcing (In-house/Embedded Teams)
CodeBPAFAIAJPrimaryYes
NAICS code2 codes
  • Media Representatives54184
  • Management Consulting Services54161
SIC code2 codes
  • Services-Advertising Agencies7311
  • Services-Management Consulting Services8742
Product category
Brand Strategy and Marketing Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Creative Agency Services
TypeProfessional Services
Description

Professional services revenue from brand strategy, creative services, digital development, and campaign execution for clients

partnersandhawes.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components3 values
Personnel, Operations, Marketing or Sales
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Partners & Hawes is a brand-first integrated agency founded in 2012 in Vancouver, BC. The firm delivers strategy, planning, interdisciplinary design, digital and multimedia, and content creation services to organizations such as tourism boards, municipalities, consumer brands, educational institutions, and nonprofits across British Columbia. Work is executed by a decentralized team of approximately 26 specialists across offices in Vancouver and Kelowna.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 40+ successful client engagements across tourism, government, and commercial sectors
+1 more record
Product overview1 text field

Partners & Hawes is a brand-first agency offering integrated branding and marketing services. Their portfolio consists of five interconnected service pillars: Brand Foundation (research, strategy, naming, visual identity), Planning (marketing strategy, media planning), Digital & Multimedia (web development, social media, campaigns), Interdisciplinary Design (packaging, environmental, event design), and Content Creation (photography, video, motion graphics). The agency operates with a decentralized team model with an office in Vancouver, delivering brand experiences from core strategy through visual communication and digital execution.

Product and service1 record
1Brand Foundation
CategoryBrand Strategy
Description

Strategic brand foundation work covering positioning, identity systems, and the firm's Inside Out Brand Methodology that aligns internal brand culture with external brand experience for organizational clients.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
1InMist Media House
Strategic tierMinorTypeOthers
Description

Collaborated with Inmist Media House on Recovery Campaign: Slowly but Surely (2020). Inmist Media House provided video production support for Chilliwack's Covid recovery campaign creative strategy and production.

partnersandhawes.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
1LPK
TypeDirect peer
Description

Global brand consulting and creative agency focused on brand strategy, identity, and design-led growth. Comparable on brand-first methodology and integrated design-to-execution approach, particularly for consumer and healthcare clients.

TypeDirect peer
Description

Independent creative agency producing brand campaigns, content, and integrated marketing. Comparable on integrated brand-first agency model and mid-market positioning across consumer and culture-driven work.

TypeDirect peer
Description

Toronto-based independent creative agency within the TBWA network, offering brand strategy, creative, and digital services. Comparable on integrated creative agency model and Canadian mid-market positioning.

TypeDirect peer
Description

Vancouver-based independent creative and brand agency of comparable scale, serving consumer, retail, and government clients. Closely comparable on geography, size, and integrated brand-services positioning.

TypeDirect peer
Description

Canadian-founded creative agency with offices in Montreal, Toronto, and LA, offering brand, digital, and experiential services. Comparable on integrated brand-services model and Canadian creative-agency heritage.

TypeBroad incumbent
Description

Largest Canadian-owned marketing and communications agency, offering brand strategy, advertising, digital, and media across Canada. Comparable on full-service creative agency capabilities but at significantly larger scale and broader geographic reach.

TypeDirect peer
Description

Vancouver-based creative agency offering brand strategy, design, and digital marketing services to consumer and B2B clients. Comparable on West Coast geography, boutique scale, and integrated brand-services model.

TypeBroad incumbent
Description

Canadian operations of the global DDB creative network, providing advertising, brand, and digital services. Comparable on integrated creative agency offerings, but with broader network capabilities and larger resource base.

TypeDirect peer
Description

Toronto-based independent creative agency known for brand-building and award-winning campaigns. Comparable as a mid-sized Canadian independent agency competing for similar creative AOR work.

TypeBroad incumbent
Description

Canadian arm of McCann Worldgroup, offering brand strategy, advertising, and integrated marketing services. Comparable as a full-service creative agency competing for similar brand and government/tourism mandates at network scale.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers15 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Partners & Hawes

Brand Strategy and Marketing Servicespartnersandhawes.com

Partners & Hawes is a Vancouver-based, 100% woman-owned brand-first integrated marketing agency serving BC tourism boards, municipalities, enterprise, consumer, education, and nonprofit clients with strategy, design, digital, and content services via a decentralized team.

What Partners & Hawes does

Partners & Hawes is a privately held, 100% woman-owned brand-first integrated marketing agency founded in 2012 and headquartered in Vancouver, British Columbia, with a secondary office in Kelowna. The firm operates a decentralized team model of approximately 26 professionals delivering end-to-end brand strategy, visual identity, marketing communications, digital and multimedia production, interdisciplinary design, and content creation services across five service pillars (Brand Foundation, Planning, Digital & Multimedia, Interdisciplinary Design, and Content Creation). Its proprietary "Inside Out Brand Methodology" sequences brand and business strategy alignment ahead of marketing execution, which the firm positions as its primary point of differentiation versus conventional agencies.

The agency serves a client base concentrated in British Columbia and spanning tourism boards and destination marketing organizations (Tourism Chilliwack, Tourism Kelowna, Tourism Prince George, Tourism Nanaimo, The Fraser Valley, Southern Gulf Islands Tourism, Tourism Burnaby, Northeast BC), municipalities, enterprise real estate (Shape Properties, The Amazing Brentwood), consumer brands (ChocolaTas, Spacedog Wines, West Coast Seeds, Bl'eau), education (UBC AMS), and nonprofits (BC Women's Health Foundation). Several relationships have continued for 7+ years as agency of record, including Shape Properties (since 2011), The Fraser Valley (since 2017), Tourism Chilliwack (since 2018), and Tourism Prince George (since 2019).

The revenue model is professional services, project-based and quote-driven with no public pricing; the firm operates as a direct-to-client agency without intermediaries and markets itself through its website portfolio, Instagram, and Applied Arts Award recognition. Since inception, Partners & Hawes has committed 2% of annual revenues to projects supporting BIPOC, 2SLGBTQ+, women, and underserved communities. The firm has no disclosed funding, no parent organization, and no subsidiary structure; ownership and leadership are concentrated in founder Taya Hawes-Puiu.

Partners & Hawes firmographics

Firmographics
Name
Partners & Hawes
Legal name
Partners & Hawes
Website
https://partnersandhawes.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Short description
Partners & Hawes is a Vancouver-based, 100% woman-owned brand-first integrated marketing agency serving BC tourism boards, municipalities, enterprise, consumer, education, and nonprofit clients with strategy, design, digital, and content services via a decentralized team.
Ownership category
akta.pro rank

Partners & Hawes industry classification

Industry
Product category
Brand Strategy and Marketing Services
NAICS
Media Representatives (54184), Management Consulting Services (54161)
SIC
Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)
akta.pro primary industry
Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

  • Brand strategy
  • Integrated marketing
  • Creative agency
  • Brand development
  • Content creation

Where Partners & Hawes is headquartered

Location

Headquarters

HQ city
Vancouver
HQ country
Canada
HQ region
North America

Offices2 records

Markets served

Partners & Hawes business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales

Revenue model

  1. Creative Agency Services: Professional services revenue from brand strategy, creative services, digital development, and campaign execution for clients

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Partners & Hawes product offering

Product offering

Core offering

Partners & Hawes is a brand-first integrated agency founded in 2012 in Vancouver, BC. The firm delivers strategy, planning, interdisciplinary design, digital and multimedia, and content creation services to organizations such as tourism boards, municipalities, consumer brands, educational institutions, and nonprofits across British Columbia. Work is executed by a decentralized team of approximately 26 specialists across offices in Vancouver and Kelowna.

Product overview

Partners & Hawes is a brand-first agency offering integrated branding and marketing services. Their portfolio consists of five interconnected service pillars: Brand Foundation (research, strategy, naming, visual identity), Planning (marketing strategy, media planning), Digital & Multimedia (web development, social media, campaigns), Interdisciplinary Design (packaging, environmental, event design), and Content Creation (photography, video, motion graphics). The agency operates with a decentralized team model with an office in Vancouver, delivering brand experiences from core strategy through visual communication and digital execution.

Differentiator

Problem solved

Functional benefit

Products and services

  • Brand Foundation Strategic brand foundation work covering positioning, identity systems, and the firm's Inside Out Brand Methodology that aligns internal brand culture with external brand experience for organizational clients.

Quantifiable outcome

  • 40+ successful client engagements across tourism, government, and commercial sectors
  • +1 more outcomes

Companies that use Partners & Hawes

Customer profile

Named customers15 records

Segments5 records

Ideal customer profiles3 records

Partners & Hawes technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Partners & Hawes partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • InMist Media HouseminorOthersCollaborated with Inmist Media House on Recovery Campaign: Slowly but Surely (2020). Inmist Media House provided video production support for Chilliwack's Covid recovery campaign creative strategy and production.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Partners & Hawes competitors and assessment

Company assessment

Direct peers

  • LPK: Global brand consulting and creative agency focused on brand strategy, identity, and design-led growth. Comparable on brand-first methodology and integrated design-to-execution approach, particularly for consumer and healthcare clients.
  • Mekanism: Independent creative agency producing brand campaigns, content, and integrated marketing. Comparable on integrated brand-first agency model and mid-market positioning across consumer and culture-driven work.
  • Juniper Park\TBWA: Toronto-based independent creative agency within the TBWA network, offering brand strategy, creative, and digital services. Comparable on integrated creative agency model and Canadian mid-market positioning.
  • Rethink: Vancouver-based independent creative and brand agency of comparable scale, serving consumer, retail, and government clients. Closely comparable on geography, size, and integrated brand-services positioning.
  • Sid Lee: Canadian-founded creative agency with offices in Montreal, Toronto, and LA, offering brand, digital, and experiential services. Comparable on integrated brand-services model and Canadian creative-agency heritage.
  • Spring Creative: Vancouver-based creative agency offering brand strategy, design, and digital marketing services to consumer and B2B clients. Comparable on West Coast geography, boutique scale, and integrated brand-services model.
  • Zulu Alpha Kilo: Toronto-based independent creative agency known for brand-building and award-winning campaigns. Comparable as a mid-sized Canadian independent agency competing for similar creative AOR work.

Broad incumbents

  • Cossette: Largest Canadian-owned marketing and communications agency, offering brand strategy, advertising, digital, and media across Canada. Comparable on full-service creative agency capabilities but at significantly larger scale and broader geographic reach.
  • DDB Canada: Canadian operations of the global DDB creative network, providing advertising, brand, and digital services. Comparable on integrated creative agency offerings, but with broader network capabilities and larger resource base.
  • McCann Canada: Canadian arm of McCann Worldgroup, offering brand strategy, advertising, and integrated marketing services. Comparable as a full-service creative agency competing for similar brand and government/tourism mandates at network scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Partners & Hawes social profiles

Digital presence

Partners & Hawes financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Partners & Hawes leadership team

Management profile

Number of profiles

Profiles1 record

Partners & Hawes funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Partners & Hawes M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partners & Hawes

What does Partners & Hawes do?

Partners & Hawes is a brand-first integrated agency founded in 2012 in Vancouver, BC. The firm delivers strategy, planning, interdisciplinary design, digital and multimedia, and content creation services to organizations such as tourism boards, municipalities, consumer brands, educational institutions, and nonprofits across British Columbia. Work is executed by a decentralized team of approximately 26 specialists across offices in Vancouver and Kelowna.

Is Partners & Hawes a public or private company?

Partners & Hawes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Partners & Hawes founded?

Partners & Hawes was founded in 2012. It employs 11 to 50 people.

Where is Partners & Hawes based?

Partners & Hawes is headquartered in Vancouver, Canada, in the North America region.

How does Partners & Hawes make money?

One revenue line is on record: creative Agency Services.

Who are Partners & Hawes's main competitors?

Direct peers on record are LPK, Mekanism, Juniper Park\TBWA, Rethink, Sid Lee, Spring Creative and Zulu Alpha Kilo. Broad incumbents are Cossette, DDB Canada and McCann Canada.

Does Partners & Hawes have an API?

No public API is recorded for Partners & Hawes.

What industry is Partners & Hawes in?

Partners & Hawes's product category is Brand Strategy and Marketing Services. Its primary akta.pro industry code is BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its NAICS code is 54184 and its SIC code is 7311.

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