What Patrick Broome YOGA does

Patrick Broome Yoga GmbH is a Munich-based private German company operating a yoga studio chain, an integrated yoga teacher training academy, and ancillary wellness services. The company runs three dedicated yoga studios in central Munich (Studio City at Amiraplatz, Studio Schwabing at Schellingstraße, and Studio Maistraße) plus a separate wholly-owned Reformer Pilates studio (The Reformer Studio at Schraudolphstraße). Class offerings combine traditional Hatha Yoga and modern Vinyasa Yoga, delivered through monthly subscription cards, 10-pack point cards valid 12 months, and single tickets, with the Eversports platform handling booking, payment, and online class access.

The core technology layer is a conventional studio operations stack: third-party booking via Eversports (integrated with PayPal, Sofortüberweisung, and credit card), Mailchimp for email marketing, DATEV for accounting, and Netfiles for document management. Online delivery consists of live-streamed classes broadcast from Studio City and a permanent on-demand video library (Videothek) covering Moon, Sun, and Fire Practice content. There are no proprietary AI/ML systems, no APIs exposed externally, and no mobile app; the technology footprint is utility-grade rather than differentiating.

Revenue is generated across six streams: recurring studio class subscriptions, one-time teacher training tuition (200h foundational at 3,950 EUR, 300h advanced at 3,850-4,450 EUR), continuing education modules (20h at 330-449 EUR, 50h at 449-1,008 EUR), weekend workshops (29-65 EUR), multi-day destination retreats, and massage/bodywork services (80-150 EUR). The customer base spans general practitioners, aspiring and practicing yoga teachers, retreat seekers, and wellness clients, with no enterprise or B2B concentration. The company is privately held and founder-led by Dr. Patrick Broome as Managing Director, with co-founder Ranja Weis overseeing teaching operations and no disclosed external investors, funding rounds, or M&A activity.

Name

Patrick Broome YOGA

Legal name

Patrick Broome Yoga GmbH

Website

https://patrickbroome.de

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Patrick Broome Yoga GmbH operates three yoga studios and a Reformer Pilates studio in Munich, offering Hatha and Vinyasa classes alongside a yoga teacher training academy (200h/300h), continuing education modules, retreats, and online video content, serving individual practitioners and aspiring teachers.

Ownership category

akta.pro rank

Product category

Yoga Studio Services and Teacher Training

NAICS

Sports and Recreation Instruction (61162), Professional and Management Development Training (61143)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA)

akta.pro secondary industries

Yoga Teacher Training (YTT) & Pilates Instructor Training (HSADACAL), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA), Yoga, Pilates & Mind-Body Movement Education (EDAAAHAC)

Keywords

• Yoga studio classes
• Yoga teacher training
• Reformer pilates
• Yoga retreats and workshops
• Continuing yoga education

Headquarters

HQ city

Munich

HQ country

Germany

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Studio Classes: Monthly cards (31-day validity from first use), 10-pack point cards (12-month validity), and single tickets for yoga classes across all three Patrick Broome Yoga Studios and Reformer Studio
2. Teacher Training Academy: 200h foundational yoga teacher training (3,950 EUR), 300h advanced training (3,850-4,150 EUR), and specialized certifications (Yin Yoga, Kundalini, Yoga Therapy). Part-time format with weekend modules and mentorship programs.
3. Workshops & Continuing Education: Weekend workshops (29-65 EUR), 20h and 50h continuing education modules (330-1,008 EUR) covering pranayama, anatomy, philosophy, Ayurveda, and specialized yoga styles
4. Retreats: Multi-day retreats including accommodation and programming at external venues (Alexis Zorbas Korfu, Kloster Fraueninsel Chiemsee, Family Retreats)
5. Massage & Bodywork Services: Thai Yoga massage, OsteoThai, aroma oil massage, breathwork sessions, holistic bodywork offered through independent practitioners at studios
6. Online Content: Online live streams and on-demand video access through Eversports platform

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Patrick Broome Yoga operates yoga and Reformer Pilates studios in Munich and runs a yoga teacher training academy. Core services are in-studio Hatha and Vinyasa yoga classes (monthly cards, 10-pack point cards, single tickets), online live stream and on-demand classes, a 200h foundational and 300h advanced teacher training with mentorship, 20h and 50h continuing education modules, retreats, private sessions, corporate Business Yoga, and massage/bodywork services.

Product overview

Patrick Broome Yoga operates as a yoga studio network and education provider with three yoga studios (Studio City, Studio Schwabing, Studio Maistraße) in Munich, plus The Reformer Studio for Pilates. The core offering consists of in-studio Hatha and Vinyasa Yoga classes, online live stream and on-demand classes, and a comprehensive teacher training academy. The Patrick Broome Yoga Akademie is a sub-brand that encompasses the 200h+ foundational teacher training, 300h+ advanced training, Kundalini Yoga teacher training, yoga therapy programs, and a range of continuing education modules (20h and 50h courses covering Yin Yoga, Yoga Nidra, Pranayama, Ayurveda, anatomy, Silver Yoga 60+, philosophy, and more). The company also offers retreats, private sessions, business yoga, massages, and gift vouchers as supplementary services. Classes and training are bookable via Eversports, with monthly/point cards for studio access.

Differentiator

Problem solved

Functional benefit

Products and services

• Patrick Broome Yoga Studios (Studio City, Studio Schwabing, Studio Maistraße) Three physical yoga studio locations in Munich offering traditional Hatha Yoga and modern Vinyasa Yoga classes, sold via monthly cards (31-day validity from first use), 10-pack point cards (12-month validity) and single tickets for individuals of all levels.\n\nprod_service_description_placeholder

Quantifiable outcome

• 90% of 200h training hours are contact hours with teachers and mentors

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• EversportscoreTechnology or IntegrationEversports serves as the primary booking and payment platform for Patrick Broome Yoga, handling online class registration, workshop enrollment, training sign-ups, and video content access. The platform processes payments via PayPal, credit card, and other online payment systems.
• Alexis Zorbas ZentrumcoreStrategic or Co-development PartnerAlexis Zorbas Zentrum on Korfu is the venue for regular retreats including 'Durchs Feuer zum Wesentlichen' (with Patrick, Robert, Caitanya) and the Family Retreat (with Patrick). The center provides accommodation and meals for retreat participants.
• Kloster Fraueninsel (Abtei Frauenwörth)coreStrategic or Co-development PartnerThe monastery on Fraueninsel in Chiemsee hosts intensive training weeks for 200h foundation training and 50h modules including Yin Yoga Ausbildung and Energy Work Immersion. Provides accommodation and meals for participants.
• Lovelysita YogaschuleminorChannel Partner/ Reseller/ DistributorLovelysita Yogaschule in Prien am Chiemsee offers the recommended 300h Yogatherapie Ausbildung led by Bitta Boerger. Patrick Broome Yoga Academy recommends this external program as part of its training pathway.
• The Reformer StudiominorChannel Partner/ Reseller/ DistributorSeparate Reformer Pilates studio operated under the Patrick Broome brand at Schraudolphstraße 27. Studio-specific class cards are separate from yoga studio passes.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lovelysita Yogaschule: A German yoga school in Prien am Chiemsee that hosts the recommended 300h Yogatherapie Ausbildung referenced by Patrick Broome Yoga. Comparable as a regional yoga teacher training provider in the German market with similar continuing-education offerings.
• AIRYOGA: Germany-based yoga studio brand with multiple locations and a teacher training academy. Closely comparable to Patrick Broome Yoga in offering urban studio classes plus certified yoga teacher training programs.
• Yoga Vidya: One of Germany's largest traditional yoga school networks, operating multiple studios and teacher training centers (200h, 500h, 800h) nationwide. Directly comparable to Patrick Broome Yoga's academy-plus-studio model in Hatha and classical yoga instruction.
• YogaEasy: Germany's leading online yoga platform offering on-demand classes and live streams with a subscription model. Directly comparable to Patrick Broome Yoga's online live-stream and video library offerings, though as a pure-play digital platform rather than studio-based.
• Satyananda Yoga Germany: German branch of the global Satyananda Yoga tradition, offering teacher training, retreats, and workshops. Comparable to Patrick Broome Yoga Akademie in traditional Hatha-oriented teacher training programs.
• Inside Yoga: German yoga studio operator with multiple urban locations and an established teacher training curriculum. Comparable to Patrick Broome Yoga in studio-and-academy structure and target audience of practitioners seeking certification.

Emerging players

• 7Mind: German meditation and mindfulness app with corporate and consumer offerings. Comparable to Patrick Broome Yoga's guided meditation, Yoga Nidra, and BECOMINGME offerings as a digital-only adjacent player in the German mind-body market.

Broad incumbents

• Holmes Place: European premium fitness and wellness club chain offering yoga, Pilates, spa, and group classes. Comparable to Patrick Broome Yoga in yoga-and-Pilates offerings within a larger club-membership business model.
• Pure Yoga: International premium yoga studio chain with locations across Asia and the US, offering group classes, teacher training, and wellness programming. Comparable to Patrick Broome Yoga in studio-and-academy model but at much larger scale and with broader geographic footprint.
• Aspria: European premium health and wellness club operator offering yoga, fitness, spa, and family programming across multiple countries. Comparable to Patrick Broome Yoga in offering yoga as part of a broader wellness membership model, though at a higher-end club scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/patrickbroomeyoga
• LinkedInlinkedin.com/company/patrick-broome-yoga

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Patrick Broome YOGA